A Letter From the President & CEO
Dear Industry Partners & Community Stakeholders,
Looking back, we recognize the accomplishments of 2023 and are incredibly grateful for your support of our tourism industry in Jefferson Parish. As you read this annual report, you will see that we have aggressively pursued those initiatives that would increase business for the Jefferson Parish travel industry. Initiatives such as bringing travel writers and influencers to Jefferson Parish, highlighting in-person familiarization tours to group and event planners and increasing our digital marketing and marketing partnerships.
You continue to be our greatest asset. You are creating unique experiences each and every day, one visitor at a time. Each time you recommend a restaurant, take time to share an attraction with a guest, marvel at a swamp tour, comment favorably on a restaurant or share your positive experience in Jefferson Parish, you are acting as an ambassador for our thriving parish.
We are proud to announce that tourism in Jefferson Parish is now a $2 billion industry that employs over 21,000 people in Jefferson Parish, and collectively they earn over $650 million a year. Visitor spending, hospitality employee earnings and revenue derived from tourism-related state and local taxes have lifted Jefferson Parish to the 2nd largest tourism center in Louisiana, only behind New Orleans. Visitors to our parish contributed nearly $198 million in state and local tax revenues for Jefferson Parish and that saves every Jefferson Parish household over $1,150 each year!
We genuinely believe that when you build a place where people want to visit, you have built a place where people want to live. It all starts with a visit. As we share this report, we express our most sincere gratitude for your support. In partnership with you, Visit Jefferson Parish continues to thrive, and we look forward to continuing our growth and impact in 2024.
All the best,
Violet PetersJefferson Convention & Visitors Bureau, Inc. | President & CEO
2023 Board of Directors
OFFICERS
CHARLENE MARTINEZ
Chair | Hampton Inn & Suites
New Orleans - Elmwood
TODD LOUP
Vice Chair | DoubleTree by Hilton New Orleans Airport
KEVIN BARONI
Treasurer | Pontchartrain Convention and Civic Center
GENE SAUSSE
Secretary | Destination Network
SHANNON HAMM
Member-at-Large | Hotard Coaches, Inc.
DARREN MARTINO
Member-at-Large | Crescent City
Coca-Cola Bottling Company United
VIOLET PETERS
President & CEO | Jefferson Convention & Visitors Bureau, Inc.
DIRECTORS
TROY ALDRICH
General Manager | Country Inn & Suites by Radisson, Metairie
BRETT BARES
Director of Sales & Marketing | Airboat Adventures LLC
DAVID BARRECA
Owner | Barreca's Food Services, LLC
KRISTINA BENNETT-HOLMES
Deputy Director of Aviation-Commercial Development | New Orleans International Airport
BRET CHITTENDEN
Executive Vice President of Operations | Expotel Hospitality
RYAN FAVRET
General Manager | Alario Center
BRETT GAUDET
Vice President | Loft18
JOSEPH SPINATO
President | Spinato Management
BROOKE ZAR
Owner/Operator | Restaurant des Familles
COMMUNITY REPRESENTATIVES
DONNA RUSSO
Director | Jefferson Parish Citizens' Affairs
OUR MISSION
The mission of the Jefferson Convention & Visitors Bureau, Inc. (JCVB) is to actively partner with the tourism and hospitality industry by marketing and selling the destination brand experience, resulting in additional spending by leisure and group travel visitors, leading to enhanced community economic vitality and resident quality of place.
OUR VISION
As a brand-driven destination leader, the JCVB is innovative and influential in attracting new visitor business to the parish tourism/hospitality industry and host communities.
OUR PROMISE
Jefferson Parish, with its key getaways of Louis Armstrong New Orleans International Airport and Interstate 10, offers unique and affordable family-oriented dining and shopping and immersive nature-based recreational and group event experiences. Comprised of the Mississippi East and West Banks and the Gulf Coast, the area showcases lively suburban business districts and historic neighborhood communities, espousing a distinct character of friendliness, fun and relaxation. Jefferson Parish is assuredly the real connection to the Louisiana family entertainment lifestyle.
ACCREDITATED
The Visit Jefferson Parish team successfully completed the re-accreditation process for the Destination Marketing Accreditation Program (DMAP) by Destinations International.
This esteemed global recognition signifies the JCVB meets the performance standards in destination marketing and management. We are committed to upholding these standards and to being effective leaders in our industry.
Jefferson Tourism by the Numbers
Louisiana welcomed 43 million total visitors, who generated $18.1 billion in tourism spending in 2023. Those visitors generated a total of $1.94 billion in state and local tax revenue through travel and tourism activities in Louisiana in 2023, which is equivalent to $1,098 in tax savings per Louisiana household. Tourism supported 220,500 leisure & hospitality jobs statewide, remaining the 4th largest employer in the state.
JCVB EFFORTS RESULTED IN
48 ARTICLES PUBLISHED ABOUT JEFFERSON PARISH THAT REACHED
229,473,199 POTENTIAL VISITORS DIGITAL MARKETING REACHED
PEOPLE ON
DESTINATION DEVELOPMENT
Wrapping up a multi-year analysis of the destination in partnership with DC Consultancy Group and in cooperation with Jefferson Parish councilmembers, stakeholders, community/civic meetings and surveys were conducted to garner insights and opinions in overall destination development from a tourism perspective. The JCVB presented the five Jefferson Parish districts with a Destination Development Plan, determining priority projects for advocacy support and current/future funding.
2023 ushered in new and renewed business:
• Hotels:
• Hilton New Orleans Airport began renovating the public spaces. Renovations will continue through 2024.
• Brent House started on their guestroom renovations in 2023 with a goal of fully renovating the property by mid 2024.
• Holiday Inn New Orleans Causeway reopened a renovated property in February of 2023 after a closure due to damages by Hurricane Ida.
• HI Express Kenner opened its 105-room property.
• HI Express Harvey completed full property renovations.
• Sheraton Metairie completed renovations of guestrooms.
• Country Inn & Suites by Radisson installed new carpeting in all guestrooms, upgraded to HS internet, and renovated the courtyard.
• Lafreniere Park broke ground on the much-anticipated food pavilion. Slated to include four food kiosks, beverages, a picnic area and a stage for entertainment.
• Severn Avenue, a major retail and dining corridor of the Parish, saw the completion of a drainage project, the incorporation of bike lanes and more pedestrian-friendly sidewalks & crosswalks.
• The installation of The Mardi Gras Tree sculpture by artist Christy Boutte was installed at the corner of Veterans & Severn, celebrating Metairie and Jefferson’s many passions, from oysters to crawfish, crabs, and Mardi Gras!
• Game on Social Hub opened in Kenner. An indoor entertainment center featuring laser tag, bowling, axe throwing, dining and more.
• Pigeon’s Catering & Events opened its headquarters in old Jefferson. The facility houses Pigeon’s Catering, Carnival Culinary Solutions, and the Le Provisions gourmet market.
• Parc des Familles opened a 100-foot fishing pier and a wheelchair-accessible small boat launching dock, which offers easy boarding of kayaks and canoes.
• Dining:
• Ground Pat’i opened its new home in Kenner’s historic Rivertown. A welcomed family indoor and outdoor dining, and live music venue.
• Metairie Road welcomed Felipe’s Taqueria, Garrison Kitchen & Cocktails, TANA Italian and nearby, Las Cruces Tex-Mex.
• Gretna welcomed Dough Nguyener's Vietnamese Bakery.
• Restaurant des Familles reopened in time to celebrate its 30th anniversary! Nestled along Bayou des Familles, in Crown Point, a culinary & visual delight!
2023 DESTINATION INFLUENCES
• Allstate Sugarbowl Prep Classic
• Mardi Gras
• Family Gras
• Gretna Heritage Festival
• Lucky Bags National Cornhole Tournament
• Elite Redfish Series
• Grand Isle International Tarpon Rodeo
• Lafitte Seafood Festival
• Louisiana Fire Juniors Soccer
• First Robotics
• Disabled American Veterans
• Top Taco Fest
• Gator Classic Soccer Tournament
• New Orleans Champions Cup Soccer Tournament
• National Collegiate Rugby
• Uncle Sam Jam
• U.S. Open Netball Championships
• Zurich Classic
Destination Sales & Services
The promotion of the destination to meeting planners, group tour operators, sporting events organizers and conference planners proved successful as the JCVB sales team achieved commendable growth in 2023 with 9,580 room nights booked for a $10 million economic impact!
Print and digital marketing, with an emphasis on the top-producing sports and military markets, were placed in over 15 outlets/publications, including but not limited to the Sports Events Annual Planners Guide, Sports Destination Guide, Convention South, Meetings Today and the Military Reunion Network and Disabled American Veterans Annual Conference Guides.
2023 HIGHLIGHTS
JANUARY Allstate Sugar Bowl National Prep Classic - 3,500 Attendees / 880 Room Nights U.S. Jr. Chamber & Int'l Jr. Chamber - 350 attendees / 900 Room Nights
FEBRUARY U.S. Marine's - 400 attendees / 3,000 Room Nights
APRIL Louisiana Fire Soccer Big Easy Invitational - 2,500 Attendees / 1,350 Room Nights
MAY Disabled American Veterans - 300 Attendees / 325 Room Nights
SEPTEMBER Louisiana Fire Soccer - 500 Attendees / 300 Room Nights
NOVEMBER Louisiana Fire Juniors Soccer New Orleans Champions Cup - 3,000 Attendees / 300 Room Nights Disabled American Veterans - 300 Attendees / 325 Room Nights
As one of the premier destinations for mid-sized tournaments and events, Jefferson Parish offers diverse venues for an array of sports. The JCVB Sports Venue Guide is a valuable resource for planners. The guide is promoted online, at conferences, and distributed during site visits.
In partnership with local organizations, the JCVB was able to successfully secure key future events:
ALLSTATE SUGAR BOWL NATIONAL PREP CLASSIC
Returning to the Alario Center January 3-6, 2024, with 749 room nights and 7,200 attendees
FIRST ROBOTICS
Returning to the Pontchartrain Center April 2-7, 2024, with 800 room nights and 4,000 attendees
POWER LIFTING AMERICA HIGH SCHOOL CHAMPIONSHIPS
At the New Orleans Hilton Airport April 18-21, 2024, with 1,000 room nights and 4,000 attendees
In partnership with the Jefferson Parish Parks & Recreation Department (JPRD), we worked on bidding for the Louisiana Parks & Recreation Associations, and together with the Greater New Orleans Sports Foundation (GNOSF), the JCVB worked several new leads for the region, including Bass Fishing, Iron Man, Flag Football, Beach Soccer, Softball, Bicycle Races, and Beach Volleyball. A marketing and sponsorship partnership with Tulane University Athletics exposes the destination to visiting teams and their families, providing the opportunity to offer housing and unique brand experiences. The sales team assisted the Jefferson Economic Development Commission (JEDCO) during the Spring Investor familiarization tour. These alliances afford the JCVB and its hospitality industry partners opportunities for growth across all markets.
The JCVB represented its partners and the destination at select tradeshows and conferences, attending 14 group tradeshows and confirming 260 appointments with more than 1,300 event planners.
CLIENT COMMUNICATIONS
6,000
DEFINITE ROOM NIGHTS
TOTAL LEADS GENERATED
195
9,580 GROUPS WELCOMED
37
FAMILIARIZATION TOURS HOSTED
2
CLIENT SITE TOURS
12
HOSTED TELEMARKETING EVENTS WITH HOTEL PARTNERS SPANNING
2 Weeks
Trade Shows
ASSOCIATION:
• Louisiana Society of Association Executives
CORPORATE:
• Small Market Meetings
• Smart Market Meetings
SOCIAL, MILITARY, EDUCATION, RELIGIOUS, FRATERNAL:
• Religious Conference Management Association
• Military Reunion Network
TOUR & TRAVEL
• American Bus Association
• Travel South Domestic
• US Travel Association, IPW
• Southeast USA Spotlight
• Student Youth Travel Association
SPORTS
• Sports ETA Conference
• SPORTS, the Relationship Conference
• TEAMS
• US Sports Congress
SALES MISSION IN PARTNERSHIP WITH LOUISIANA OFFICE OF TOURISM:
• National Collegiate Athletic Association
Marketing the Destination
LEISURE MARKETING
The JCVB’s objective is to increase the number of visitors traveling to Jefferson Parish through print, digital, broadcast, search engine optimization, social media, influencer, cooperative marketing, tradeshows, sales missions, and familiarization (FAM) trips.
Digital, broadcast and social advertising efforts garnered more than 4 million impressions, and we acquired 2,748 inquiries from advertising leads. Visit Jefferson Parish maintained an in-market presence with GEO fencing display ads, garnering 1,820,790 impressions, and through in-guestroom broadcast television via Destination Network's NOTV, where our Outdoor Family Fun commercial ran 7,446 spots in 23,972 hotel rooms in the metro area.
It’s in to be out connecting
Jefferson Parish was promoted at the following leisure-oriented tradeshows and conferences:
• IPW Conference
• LTA Lt. Governor's Travel Summit
• Travel South Domestic
• Travel South International
• Travel Unity Summit
Fall brought the launch of our new marketing campaign ... It's In to be Out through vibrant print and digital advertising. The campaign's playful approach is designed to encourage visitors to get out and experience Jefferson!
FAMILIARIZATION (FAM) TOURS
Visit Jefferson Parish hosted Ken Perrotte, writer, editor and photographer, with more than 2,300 published outdoors, travel and wild game cooking articles, as our guest to 'Eat & Play Like a Local' while exploring our great outdoors. Ken's article entitled, Outdoor Paradise, can be read in the 2023 Visit Jefferson Parish Annual Visitors Guide. His experience included airboating, birding, kayaking, and, of course, fishing! Additionally, Ken featured Jefferson in The Free Lance-Star with his article, 'Chasing Bayou redfish adds some spice to a trip.' As an added bonus, he captured the beauty and playfulness of our destination through his lens.
MARKETING PARTNERSHIPS
• Louisiana Office of Tourism (LOT)
• Louisiana Travel Association (LTA)
• Louisiana Tax Free Shopping
• Gulf Alliance of Tourism (GATOR)
• Louisiana Culinary Trails
• TEAM Louisiana
• Elite Fishing Series
• Krewe of Argus
• Tulane Sports
• NOLA Gold Rugby
• NOTV, Destination Network
Visit Jefferson Parish Visitors Guide is an annual inspiration guide highlighting the destination, its events and the JCVB membership. This lifestyle magazine featured articles encouraging visitors to 'Eat & Play Like a Local' as told by travel writers. The guide is the main response piece for potential visitors requesting information on Jefferson Parish. With a print distribution of 35,000 along with 50+ thousand of its rack card companion piece, it is distributed throughout Louisiana Welcome Centers, Jefferson and Orleans parish hotels, and to attendees of conferences and events.
JEFFERSON PARISH VISITORS GUIDELOUISIANA OYSTER TRAIL
The Louisiana Oyster Trail is comprised of Jefferson Parish oyster experiences, each boasting a 3-foot-tall poly resin oyster sculpture hand-painted by a local artist. The trail spans the coast of Grand Isle, the banks of the Mississippi and the shores of Lake Pontchartrain, offering travelers a tasty journey wherever they may visit in Jefferson. The dedicated website, LouisianaOysterTrail.com, provides a map with a complete listing of participating restaurants, as well as artist profiles and sculpture images.
RHYTHM ON THE ROUTE
This annual initiative enables Mardi Gras krewes in the district of Metairie to entice local, regional, and out-of-state marching bands to participate in their parade by incentivizing the bands with a Battle of the Bands contest. The procurement of regional and/or out-of-state bands means overnight housing and revenue to our restaurants and storefronts. A robust carnival season means more visitors to Jefferson Parish, resulting in higher occupancy and a stronger economic impact.
SNO-BALL BLITZ!
Created to celebrate this 'cool' Louisiana tradition and enhance patronage, the Jefferson Parish Sno-Ball Blitz featured nearly a dozen stands offering a specialty sno-ball. Patrons were encouraged to visit all participating stands and to vote for their favorite. The winner was bestowed the honor of 'Best in Sno'!
TASTE OF THE TRAIL
The Taste of the Louisiana Oyster Trail is an annual initiative providing the participating restaurants with a platform to showcase their fare to visitors and locals alike. Complimentary advertising and a 'checkin challenge' aid each restaurant's promotion and enhance patronage while stimulating the local economy.
Social Media
Digital and social media marketing was a major factor in advancing brand awareness and exposing the destination across a variety of digital platforms.
Family Gras
Louisiana Oyster Trail
Visit Jefferson Parish
#VisitJeffersonParish
@VisitJeffersonParish
#VisitJeffersonParish
X
@FamilyGras
@JeffersonLaFun
#VisitJeffersonParish
YOUTUBE
760,141 views
6,405.6 watch time
1,047,921 impressions
@VisitJeffersonParish
SOCIAL AT A GLANCE
45,934 Facebook Followers
1,716,367 Total Impressions
1,850 X Followers 21,266 Total Impressions
3,741 Instagram Followers 236,179 Total Impressions
in to be out
Website & Digital
2,808,333 Impressions
5,792 total clicks on JCVB member Destination Travel Network ads
631,000 Page Views to Website 413,749 sessions and 2,892,935 event counts/user interactions
2:46 Average Time on Page 287,361 (86.9%) were new users
2,689 Booking Page Views on aRes booking engine
SNO-BALL BLITZ PROMOTION
Our Sno-Ball Blitz promotion required patrons to go to our website to vote for their favorite sno-ball. This 11-participant promotion garnered 5,165 votes on visitjeffersonparish.com, with the winning stand, Droopy's Snow Balls, receiving 1,577 votes!
VISIT JEFFERSON PARISH APP
Visit Jefferson Parish App features a destination map, itinerary builder, calendar of events, accommodations, and more!
635 Downloads
15,161 Page Views
2,815 Users
OYSTER TRAIL CHALLENGE
November 7-12, 2023, we garnered 120 Sessions with 1,192 pageviews and 23 participants checking in on our Taste of Louisiana Oyster Trail App Challenge. 6 participants won the challenge.
JEFFERSON PARISH INSIDER BLOG
12,535
Total Page Views
Top 3 Posts
"History of Bucktown" 1,292 page views
"Jefferson Parish 2023 Cinco de Mayo Celebrations" 1,038 page views
"Haunted Huey P. Long Bridge" 972 page views
PR & Media Marketing
Travel media and Influencer outreach are significant to the destination's overall marketing. The JCVB partnered with its members to offer familiarization (FAM) tours to the travel media for a firsthand experience, which in turn, they provided the destination with exposure in digital and/or print travel trades.
Outreach is consistent through travel industry associations, media travel conferences/tradeshows, and through media partnerships. Direct media outreach through our partnership with Mindy Bianca Public Relations (MBPR) and the Louisiana Office of Tourism (LOT), North American Travel Journalist (NATJA), Society of American Travel Writers (SATW), and Travel Bloggers Exchange (TBEX) provided opportunities throughout the year to pitch story ideas and introduce the destination to travel writers and journalists and influencers.
Our partnership with Meltwater, an online media monitoring company, was forged in the 2nd quarter, allowing comprehensive media monitoring and analysis across online news, social media, print, broadcast, and podcasts.
The JCVB also attends media and PR conferences annually to grow our relationships and further our understanding of media and travel industry communication.
TRAVEL MEDIA/INFLUENCER CONFERENCES
The JCVB also attends media and PR conferences annually to grow our relationships and further our understanding of media and travel industry communication.
• Travel Bloggers Exchange (TBEX)
• Travel South Media Marketplace
MEDIA MENTIONS
Visit Jefferson Parish enjoyed 48 media mentions in 2023, introducing the destination to 229,473,999 potential travelers through the stories and articles featured.
A sampling of those featured:
• "The Other Wild Side of New Orleans" | Gear Junkie
• "Fun things to do in the South" | AAA Explorer
• "Chasing Bayou Redfish" | The Free Lance-Star
• "Grand Isle’s Grand Return" | Louisiana Sportsman
• "Take A Trip To This Popular Southern US Tourist Spot For Your Next Camping Adventure" | Explore
• "10 airports across the US offer the best dining options" | USA Today, 10 Best
• "Celebrate The Holidays New Orleans Style" | Forbes
• "The Best Tourist Destinations in New Orleans, Louisiana" | Wander
MEDIA FAMILIARIZATION (FAM) TOURS
Visit Jefferson Parish hosted micro-influencer and travel and lifestyle blogger Mallory Lindsey as she rode in the Krewe of Argus parade live streaming much of her ride, inviting followers along for an experience of a lifetime and encouraging them to experience it for their selves in Jefferson Parish! In addition, Mallory wrote two feature blogs on Jefferson Parish.
In the fall, we hosted Louisiana native John Felsher, a professional freelance writer, photographer, editor, broadcaster and consultant who has published more than 3,300 bylined articles in more than 170 magazines, plus numerous newspapers and web articles. John experienced fishing and crabbing excursions in Grand Isle and shared his experience in the Louisiana Sportsman.
Local freelance writer, photographer and content creator Ashlea Kelly was a contributing writer for the 2023 Visit Jefferson Parish Visitors Guide with her article 'From the Water to the Plate,' sharing the journey of our bountiful seafood, from the fresh catch all the way to the plated dish!
TRAVEL MEDIA-ORIENTED MEMBERSHIPS
Membership in travel media-oriented associations is an important factor in marketing to media of specific or niche markets.
MEMBER/STAKEHOLDER PROMISE
We pledge to facilitate business opportunities to members and partners through increased visitor exposure, advocacy & education.
JCVB Member Partnerships
As a member-based organization, Visit Jefferson Parish is a resource and advocate for its over 200 members, partnering year-round through promotion and marketing initiatives and educational and professional development.
In 2023, we continued our partnership with Coca-Cola Bottling, UNITED distributing signage to our members that read "Another Jefferson Favorite." Our partners displayed their signs and encouraged others to partner with us to become "Proud Partners in Tourism."
A membership/stakeholder survey specific to benefits and views on tourism advocacy is deployed annually. Partner networking and meetings were hosted throughout the year, encouraging members to partner on marketing opportunities, as well as providing industry updates and data.
The 2023 Annual Membership Meeting was held in October at NOLA Motorsports Park. During the meeting, the new and renewing board of directors were elected and attendees were presented with the state of our industry address by JCVB President & CEO Violet Peters. A presentation on Workforce Development by guest speaker Laura Roussel, Jefferson Parish Schools, was delivered, followed by the reveal of the 'In to be Out' print & digital marketing campaign, and the Virgie Ott Tourism Award was presented.
The 2023 Virgie Ott Tourism Award was presented to Joe Spinato for his outstanding leadership and enthusiastic dedication to the Jefferson Parish hospitality industry.
Virgie Ott Award
Recipient - Joe Spinato
Also pictured Charlene Martinez, JCVB Chair and Violet Peters, President & CEO
VIRGIE OTT TOURISM AWARDAdvocacy & Community
A vibrant, diverse multi-cultural destination offering experiences for all the senses, it is a privilege to promote our great Parish, providing visitors the opportunity to sample our hospitality and explore our communities. The efforts undertaken by Visit Jefferson Parish play a vital role in supporting job creation, destination development, and driving growth. The JCVB acts as the liaison between meeting planners, tour operators, travel agents, and its member organizations to support Jefferson’s $2 billion hospitality industry.
Together with the U.S. Travel industry, we advocated for the hospitality industry during National Travel & Tourism Week May 7-13, 2023, a week nationally recognized to reflect on the value of tourism and its significance to the economy and health of the nation. On Travel Rally Day, the Visit Jefferson Parish team, joined by Jefferson Parish officials and JCVB partners, celebrated Jefferson Parish tourism with a crawfish boil and the presentation of the inaugural Jefferson Parish Tourism Ambassador of the Year award. We were honored to present the award to Risë Spinelli of the New Orleans Marriott Metairie at Lakeway.
Passionate about our state and staunch advocates for our communities, members of the Visit Jefferson Parish team joined the clean-up efforts during Love the Boot Week, sponsored by Keep Louisiana Beautiful. Our team was proud to participate in multiple efforts throughout the parish, including Kenner, Metairie, Grand Isle, Gretna, Marrero, and Lafitte.
Members of the Visit Jefferson Parish team joined the cleanup efforts during the Love the Boot Week sponsored by Keep Louisiana Beautiful.
JCVB Team
Violet Peters, CDME PRESIDENT & CEO violet@visitjeffersonparish.com
Terrie Birkel, CDME
VICE PRESIDENT OF MARKETING & COO terrie@visitjeffersonparish.com
Allison Driscoll CPA
VICE PRESIDENT OF FINANCE & CFO allison@visitjeffersonparish.com
Angela Matherne
VICE PRESIDENT OF SALES & CSO angela@visitjeffersonparish.com
Faye Broussard-Dauzat
DIGITAL MARKETING & SOCIAL CONTENT MANAGER faye@visitjeffersonparish.com
Alex Clancy
FESTIVALS & EVENTS MANAGER alex@visitjeffersonparish.com
Charlene Hale DIRECTOR OF PARTNERSHIPS & TRAVEL MEDIA charlene@visitjeffersonparish.com
Ariana Muñoz SALES MANAGER ariana@visitjeffersonparish.com
Randall Michel
SALES MANAGER randall@visitjeffersonparish.com
Lauri Zeringue
EXECUTIVE ADMINISTRATIVE SERVICES lauri@visitjeffersonparish.com
Erin Schneider
FINANCE & ADMINISTRATIVE SPECIALIST erin@visitjeffersonparish.com
Kristine Mejia PARTNER SERVICES COORDINATOR kristine@visitjeffersonparish.com