BiweeklyInsights
ExecutiveSummary
LagunaBeachHotels
July21-August3,2024
Operating HotelRooms
1,111 -203RoomsYOY
Coast Inn Hotel Laguna Rooms Under Renovation: Surf & Sand Resort
Casa Loma Beach Hotel The Lodge
Source:JohnWayneAirport
VisitLagunaBeachSpendingSummary
Period:June2024
LosAngeles,CA
Phoenix-Prescott,AZ
Dallas-Ft.Worth,TX
CA
Source:TransUnion/CommerceSignals;*Lodgingspendrepresentsin-marketspendonly;**Samplewithunspecifiedage/incomeexcluded
Demographics
Period:June2024
Date June2024
n c o m *e *
20-29
30-39
4
<50k
50
pendvs.SpendperTransaction
DomesticVisitors
TopVisitorOriginStates
TopVisitorOriginDMAs
TopPOIsVisited
USMainlandOriginHeatMap Demographic
Source:Near&USCensusBureau
InternationalVisitors
TopInternationalMarkets
Origin
TopPOIsVisited
Source:Near
POIAnalysisbyCategory
Districts
StartDate
January01,2023
EndDate June30,2024 POICategory Districts
POISplit
UniqueVisitors
77.4%
ofvisitors
visited
Districts atleastonce
DowntownVillage
DowntownOuterLimits
NorthLagunaBeach
HIPDistrict
SouthofPearl
PearlDistrict
LagunaCoastandAlisoWilderness
DowntownPromenade
Thehive 2.9
TopOriginMarketbyState
uniquevisitors,excludingLosAngeles,CA
California
Arizona
Texas
Nevada
Colorado
Utah
Florida
Washington
Illinois
NewYork
Oregon 09% 11% 15% 1.7% 17% 2.0% 21% 4.4%
TopCross-VisitedPointsofInterest
SouthLagunaDistrict
LagunaCoastWildernessPark
CentralBeaches
HeislerParkandBeach
MontageLagunaBeach
TreasureIslandParkandBeaches
CrystalCoveParkandCampground
SurfandSandResort
InnatLagunaBeach
CrescentBayBeach
TopoftheWorld
SouthLagunaBeaches
AlisoBeach
VictoriaBeach
354% 28.7% 105% 3.9% 37% 3.6% 27% 23% 1.9% 15% 1.4% 14% 1.4% 13%
TopOriginMarketbyDMA uniquevisitors,excludingLosAngeles,CA
PalmSprings,CA
SanDiego,CA Phoenix,AZ
SanFrancisco-Oakland
SaltLakeCi
SessionCountTrend
Source:GoogleAnalytics
TopCampaigns
TopSources
google meta (direct) bing (notset) yahoo duckduckgo l.instagram.com visitcalifornia.com m.facebook.com