Visit Laguna Beach Dashboard 11/20

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Economic Dashboard Biweekly Insights: November 20, 2023 Hotel Performance

LAGUNA BEACH HOTELS AVERAGE WEEKLY RATE (2023 vs. 2022)

§

$750

a:

$700

LU

LU LU LU

a: LU

$650

$582

$600 $550 $500

$582 $515

$543

$450

$408

$414

$399

$394

10/28/23

11/4/23

$400 $350

9/2/23

8/26/23

9/16/23

9/9/23

9/30/23

9/23/23 �This Year

10/7 /23

10/14/23

10/21/23

$390 $409

11/11/23

Last Year

LAGUNA BEACH HOTELS AVERAGE DAILY HOTEL RATE (WEEKS OF OCTOBER 15-NOVEMBER 11, 2023)

§

$600 $500 $400

$367 $365 $365

$300 $200 $100 $0

I

$497 $502 $436 $367

$341

$393 $382

$469

I II $441

$341

$377

$354

$384 $399

$455 $44

0

$395

$317 $323

$429

$406

$446 $379 $373

$427

COMPETITIVE SET METRICS § LU � a:

[jj

ti

I LU l!l � LU � :'.; I

':z �

$750 $700 $650 $600 $550 $soo $450 $400 $350 $300 $250 $200 $750 $JOO $SO $0

100.0%

78.4%

75.5%

77.4%

69.1%

74.9%

73.4%

90.0% 72.1%

80.0% 70.0% 60.0% 50.0% 40.0% 30.0% 20.0%

$308.55

$299.86

La Jolla

Santa Barbara

$290.39

$373.70

Huntington Beach Newport Beach

Santa Monica

-MONTHLY AVERAGE HOTEL RATE($)

Palm Springs

-OCCUPANCY RATE(%)

SOURCE: STR.COM

Visit Laguna Beach

I Biweekly Report 2023 I 3

$459.61

$492.10

Dana Point

Laguna

10.0% 0.0%





Economic Dashboard Biweekly Insights: November 20, 2023 Marketing Social Media, Press & Media Highlights TOP PERFORMING SOCIAL POSTS

CALIFORNIA LUXURY FORUM POST FAM October 28 Luxury advisors from around the world who serve highnet-worth clientele — a network worth $5.1B

UK LUXURY ADVISORS FAM November 13 & 14 6 Luxury travel advisors from the UK in partnership with Visit California

PRESS CLIPPINGS

Visit Laguna Beach | Biweekly Report 2023 |



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