2022 SUCCESSES

• Confirmed 52,000+ convention/event room night bookings for 2022, with an economic impact of $25M+.

• Launched entirely redesigned VisitSyracuse.com, with an abundance of new user-friendly features, engaging content, and a robust calendar of events.

• Resurrected printed version of the Syracuse and CNY Visitors Guide, producing it entirely in-house, distributing nearly 50K copies, and engaging more than 3,000 digital views.

• Extended the management contract for the Central New York “I Love NY” Welcome Center for one year, with a four-year option forthcoming.

• Saw film production budgets of $32M in 2022, far exceeding 2019’s pre-pandemic achievements.

• Established a $125K per year multi-year contract with Visit Binghamton to grow the Visit Binghamton Film Office, expanding the trajectory of regional film production and revenues.

• Assisted ELITE Gaming in meetings with state and local officials to gain financial support of a new e-gaming center at the Milton J Rubenstein Museum of Science & Technology. NYS has confirmed $500K toward this nearly three-million-dollar project.

• Worked with county officials on the new aquarium project. Provided survey and feasibility study data, presented to economic development and legislative sessions, and produced a narrative video emphasizing the positive visitor potential of the project.

• Amplified efforts focused on promoting major local events, increasing festival attendance by 11%.

• Produced narrative video, explicitly for Micron executives, accentuating the quality of life in the Central New York region, played for them in full surround sound at a special event in the JMA Wireless Dome.