NEW ZERO-WASTE SHOP COMING TO E.C. THE

JUGGERY WILL BE POPPIN’ UP SOON

WORDS BY MCKENNA SCHERER

Earth, more than just recycling.”

The Juggery will encourage a zero-waste lifestyle, even if done imperfectly. In Gunnarson’s view, approaching zero-waste living with the expectation of just doing what you can, is more than enough for those starting out.

In Wisconsin alone, nearly 750,000 tons of plastic were found in landfills during 2020-2021, with plastic bottles specifically making up a large amount of that, as reported by the Wisconsin Department of Natural Resources.

“There’s a whole phrase like, ‘We need more people to do it imperfectly than some people doing it perfectly.’ I’d rather have people pick and choose what they want to do with zero waste and find out what works for them,” Gunnarson said.

Essentially, The Juggery will begin as a one- stop pop-up space for people to bring their own reusable containers and fill them up, paying just for the amount they pick up. Gunnarson said she will start out carrying essentials like various kinds of body soap, shampoo and conditioner, liquid and powder laundry detergent, lotion, and other reusable or biodegradable products.

“Part of the name, ‘The Juggery,’ is because a lot of the stuff is going to be sold in big jugs where you bring your own container and fill it with whatever you need,” she explained. “Kind of like a lemonade or drink container (with a faucet head).”

The Bridge Street and Mall Drive Festival Foods farmers market will be home to the first popups, hopefully by August, on Sundays and Mondays. Follow The Juggery on Instagram (@thejuggery) to keep up on their first pop-ups.