ALUMNI RELATIONS 2018-2021

IMPROVED DATA-CAPTURE

GRADUATES BETWEEN 1972-2018

 We now have the private mail address of 49%  We have the professional details of 50% (Linkedin, position, sector, etc.)  832 proseniors (old-praeses) are now also included in the database NEW

+5%

NEW

GRADUATES AFTER 2018

 We have the private mail address of 99%  We now have the mobile number of 85%

MORE DONORS

 1,739 extra alumni donors since 2018  53% of Major Donors is alumnus/a

MORE DONATIONS

2018 donations by alumni = €82,000

INCREASED APPEAL VUB

x6!

CAMPAIGNS

2018: 4,000 alumni download e-book Critical thinking 2020: 4,500 alumni request digital VUB-Alumni pass 2021: 2,500 alumni take part in VUB-Alumni Resit

MORE READERS +10%

 23,367 alumni open one newsletter annually, 3/4 open 2 or more newsletters a year  4,511 alumni click on at least one article per newsletter  Average number of readers per newsletter increased by 10% compared to 2018

BIGGER TURNOUT GRADUATION CEREMONY

Graduates attending: 2018: 62% 2019: 85% 2020: 60% (Covid-19) 2021: 72%

MORE ENGAGEMENT

 9 recognised alumni associations (6 associations more than in 2018)  5,315 alumni members of a VUB-Alumni association  125 alumni are VUB-Mentor & Professionals  55 alumni active as members of VUB webinars panels  100 alumni are VUB-Dedicated Thinkers 43