AN AYRSHIRE CHAMBER SUCCESS STORY When Worksmart met WadesPrint
WadesPrint rebrand Worksmart
There is nothing that makes our team at the Ayrshire Chamber happier than when we facilitate for two of our valued members to meet through one of our many chamber business events, find that they are a perfect fit for each other and they then go on to forge a successful business relationship.
Worksmart felt their current brand didn’t reflect the exceptional standard of work and level of projects the contractor has been successfully winning and completing throughout Scotland and the UK. They had identified they needed a new brand that reflected their ethos of working smart and that their brand had to be more intelligent. In choosing a tessellated design style with the use of sharp angles, and incorporating depth, WadesPrint created a brand that has captured what Worksmart is all about - it makes them look smart. It is scalable for use on everything from a business card or company vehicle right up to the large high quality internal glass partitions that the company supplies and installs for clients like SSE Hydro and Tesco Bank.
In fact one of our main objectives is to promote and facilitate business between our members, and so encouraging commercial growth and local prosperity. The perfect example of this happened when Ayrshire Chamber Partner for Business, Worksmart Contracts attended our Ayrshire Connections B2B Exhibition at Ayr Racecourse on 7th October 2014 where they met another of our members and regular sponsors of our Annual Dinner and our Annual Business Awards, WadesPrint. From initial discussions and subsequent meetings our two members then agreed to work together on rebranding Worksmart’s three divisions: Worksmart Contracts, Worksmart Interiors and Worksmart Manchester.
worksmart contracts Make it Worksmart Offering a unique solutions based Office Interiors and Office Refurbishment service providing top of the range Fit Outs for any size of interior workspace Worksmart show great pride in their work. Established in 2002, Worksmart have carried out successful projects for clients in almost every sector. Their quality and attention to detail has provided them with high levels of repeat business in Ayrshire, Glasgow, Edinburgh, Aberdeen and the rest of the UK. Specialising in Demountable and Glazed Partitioning systems, Worksmart offer you
WadesPrint met Worksmart’s tight deadline and challenging brief within a remarkably short period of time, beating the agreed 3 week deadline by 2 weeks, creating an iconic brand in the process. Worksmart could see they were working with the right designers from the moment they first saw their new brand. WadesPrint got it right first time, on time.
worksmart interiors unique design solutions creating a fresh and new aspirational feeling within any working environment leaving a lasting impression on your workforce and clients. Worksmart Group is made up of three companies Worksmart Contracts, Worksmart Interiors and Worksmart Manchester. These three divisions of the business ensure the client has a specialist solutions provider on any project guaranteeing a pro-active, well organised and efficient Fit-Out. Worksmart have offices in Kilmarnock and Manchester with many highly skilled employees ranging from Project Managers, to Surveyors and Interior Designers all customer facing and with
A measure of a good brand is how it grows among the people who are using it. The Worksmart team have taken to calling their new logo ‘the Ninja Star’. In giving their logo its own personality they’ve already displayed a strong connection with their own brand. Worksmart proudly launched their new brand to their clients using a bespoke die cut Christmas card that displayed the brand progression visually displaying ‘out with the old’ and ‘in with the new’. Going forward Worksmart have given WadesPrint the task of creating a high end luxury company brochure to take them to the next level - look out for this coming soon.
worksmart contracts many years experience. Current and recent projects included: Glazed Partitioning works for the 30th Floor of The Gherkin in London, Multi Trade Fast Track Fit-Out Refurbishment at Marine Harvest in Fort William. Worksmart are also delighted to announce sponsorship of Loudoun Musical Society and the 2015 performance of their show Sister Act. worksmart contracts ltd 60 Bank Street Kilmarnock KA1 1ER t 01563 535 511 e enquiries@worksmartcontracts.co.uk w worksmartcontracts.co.uk