The Rodes Guide

the

GUIDE Rodes

The Godfather… of PREMIUM DENIM Denim was once the stuff for weekends and casual Fridays. But today, a great-fitting pair of jeans with superb construction and contemporary styling is as much a wardrobe cornerstone as a navy suit. Enter AG. This Los Angelesbased denim company offers historically high-quality, long-lasting garments and produces them in an environmentally friendly way—AG uses just .3 percent of the water that a typical denim manufacturer uses per day. So, what does AG stand for? Atlanta Georgia? Attorney General? AvantGarde? Andy Garcia? Nope, the brand is named after the Italian fashion designer and reputed godfather of premium denim—Adriano The Kentucky Derby may be centered on a horse race, but one could easily argue that for many, the best part is the fashion. And no Derby look is complete without an iconic hat to top it off. For that quintessential pièce de résistance, those in the know turn to milliner Christine A. Moore. And for good reason— Moore was the first official featured milliner in Kentucky Derby history, and her work has adorned many famous heads, including those of Kate Upton, Mary J. Blige, Katy Perry and Jennifer Lopez. So who else would we ask for insight on what will be on the heads of the most stylish Derby-goers this year?

Moore says sophisticated silhouettes are on-trend for 2020. Look for pillbox hats worn toward the front of the head, putting a modern twist on a 1950s classic. Hatinators are a hot hybrid. They frame the face like a hat but sit higher on the head like a fascinator. They have a shallow crown and the brim lifts up, which allows gals to have a better view of the race and move more easily through the crowd. It’s this type of practical thinking that makes fascinators a popular choice as well. “They provide a lot of pizazz in a smaller framework,” Moore says. “It’s all about standing out and looking great in those photos while being practical about wearing a hat all day.”

The reigning queen of Derby headwear is still the Southern belle silhouette, but with some modern updates. Women are wearing more medium brims to the shoulder.

Like in fashion, coral is a huge color trend for Derby hats in 2020. “For the last two to three years, we’ve seen a strong pink trend,” says Moore. “This year, we’re seeing corals, oranges and reds as well as deep purples and jewel tones.” Moore says one surprisingly popular look in the South this year is gray hats with a strong accent color.

Moore says that while her brand and Rodes both pull customers from around the country—and around the world—the Kentucky Derby is all about Louisville style. “Louisville style means anything goes,” says Moore. “Your look is whatever you want it to be!” Defining DERBY STYLE

Goldschmied. Come into Rodes to try on AG’s latest styles, and we think you’ll agree they feel Absolutely Great.

Meet ELEANOR LAVIN

At Rodes, it is a true point of pride that we keep multiple generations in style. It is equally important to have all those generations represented on our staff. That’s why we are thrilled to introduce Eleanor Lavin. She may have started with us as an intern, but her savvy and passion for fashion make her a quickly rising upand-comer in our industry. What do you feel is your biggest contribution to Rodes? Rodes is starting to introduce a more contemporary style aimed toward the younger eye, so it is great to be able to voice my opinion and give them insight on girls in their 20s at this moment. What did you learn from working at Rodes? How important it is to listen to and get to know your customers. Everyone at Rodes values the relationships formed with their clients. By establishing genuine relationships with returning customers, you can really tailor what you pull to what works for each person. If you had a crystal ball, where do you see fashion going in the next year? I think leather all year long is going to happen, fringe is back and pastels are always popular in spring. The last few years, rigid denim has been on the rise so I think we will be seeing less skinny jeans and more boyfriend/

relaxed straight-leg fits. Who is your favorite designer? I can’t narrow it down to one but I am currently loving Retrofete, IRO, Isabel Marant, LoveShackFancy and Zadig & Voltaire. Favorite trends? In the warmer months, I love puffy-sleeved tops, girly ruffles and bright silk midi skirts. Oversized blazers are super cool right now too. What do you think every wardrobe should have? I think everyone should have perfectly fitted white jeans, a go-to leather top, a simple bodysuit to pair with jeans or skirts and a black jumpsuit you can style multiple ways. My motto is once you have plenty of basics, you can completely change an outfit with the right accessories. Your one piece of style advice is … Just because it zips, doesn’t mean it fits. When you learn how to dress your body type, I believe you can pull off anything. And don’t be afraid to wear things that your friends wouldn’t. At the end of the day, fashion is all about you and how you want to express yourself at the moment.

@ RODES FOR HIM March 7th TRASK CASUAL SHOE SHOW March 11th & 12th MEASURE UP SPRING SHIRT SHOW March 12th SAMUELSOHN SPRING TRUNK SHOW March 13th & 14th ERMENEGILDO ZEGNA WEEKEND SHOWING IN THE ZEGNA SHOP @ RODES April 17th & 18th ETON SHIRT WEEKEND SHOW IN THE ETON SHIRT SHOP @ RODES June 19th & 20th HUDSON JEANS SHOW Mark Your CALENDAR

@ RODES FOR HER March 5th – 7th LOURDES CHAVEZ SPRING TRUNK SHOW, CHRISTINE MOORE HAT CLINIC March 12th – 14th SPRING POP UP SHOP, INCLUDING…EMPORIO ARMANI, ANATOMIE, AIRFIELD March 13th & 14th PEDRO GARCIA SHOE SHOW March 19th – 21st KINROSS SPRING SHOWING VINCE SPRING SHOWING HUDSON JEANS SHOW April 9th – 11th ORLANDA OLSEN JEWELRY SHOW TANYA TAYLOR SPRING SHOWING HEADCANDI SPRING DERBY HAT SHOW April 16th – 18th MILLY SPRING SHOWING CHRISTINE MOORE HAT CLINIC April 17th & 18th FABIANA FILIPPI FALL 2020 SHOW GRAZIELA JEWELRY SHOW April 23rd – 25th BLACK HALO SPRING TRUNK SHOW CLARA WILLIAMS CO. JEWELRY SHOW April 26th CHRISTINE MOORE HAT CLINIC May 20th & 21st NATURA BISSÉ FACIAL EVENT June 11th – 13th ALGO FALL 2020 TRUNK SHOW June 17th – 27th LAFAYETTE 148 NY FALL 2020 TRUNK SHOW @ RODES FOR HIM & FOR HER March 17th RODES’ 106TH ANNIVERSARY April 16th DERBY DIVAS BENEFITTING THE NORTON CANCER INSTITUTE BREAST HEALTH PROGRAM

Airfield may be headquartered in Seewalchen, Austria, but for spring 2020, the brand’s creative team turned to Asia for inspiration. In its Tokyo collection, Osaka red and cherry blossom serve as the color palette for monochromatic, structured looks or as pops of color against bold black and white tie-dye patterns. This season, jackets and blazers get new cuts, but the impeccable fit Airfield is known for remains. Since its founding in Germany in the late 1970s, Airfield’s expert seamstresses have continued to develop their technical know-how in pattern production. The result—a line that instantly makes any woman feel like she is runway ready.

The A-Z List Rodes is proud to feature more than 100 designers. See if your favorite brands are among them!

ISAIA

AG AGL AIRFIELD ALDEN ALGO ANATOMIE ANDREA GOMEZ APL ARMANI BELFORD BLACK HALO BOGLIOLI BYRON CANALI CHLOE CHRISTIAN LOUBOUTIN CHRISTINE A. MOORE MILLINERY CITIZENS OF HUMANITY CLARA WILLIAMS CO. COLLECTION IRIS COMMON PROJECTS CORNELIANI CUSHNIE DEBORAH GRIVAS DEREK LAM 10 CROSBY DEREK ROSE DIOMI ELI EILEEN FISHER ELLIOTT LAUREN EQUIPMENT ERMENEGILDO ZEGNA ETON EYEBOBS FABIANA FILIPPI FAHERTY FERRAGAMO FRANCO FERRARI FURLA FUZZI GENTLE SOULS GIANVITO ROSSI GIMO’S GOLDEN GOOSE GOOD MAN BRAND GRACIELA GRAVATI GRLFRND DENIM HAGEN HALSTON HERITAGE HARRY’S OF LONDON HERNO HESTRA HILTL HUDSON JEANS ILSE JACOBSEN IRIS SETLAKWE IRIS TRAVEL ISAIA J BRAND JACK MASON JACOB COHEN J’ENVIE JIMMY CHOO JOIE KINROSS KOBI HALPERIN KREWE LAFAYETTE 148 NY L’AGENCE LA PETITE ROBE BY CHIARA BONI LELE SADOUGHI LOVESHACKFANCY MAGNANNI MANOLO BLANIK MARCOLIANI MARGO MORRISON MARION PARKE MEASURE UP MIGNONNE GAVIGAN MILLY MONIQUE LHUILLIER MOTHER DENIM MZ WALLACE ON CLOUD P448 PANTHERELLA PAUL GREEN PAULE KA PEDRO GARCIA PERU UNLIMITED PETER HUBER PETER MILLAR PRADA PT01 R. HANAUER REDVALENTINO RE/DONE RINO & PELLE ROBERT JENSEN RODO RUTH GRAVES DESIGNS S.M.N STUDIO SAMUELSOHN SANTONI SCARPE DI BIANCO SERPUI SONDRA ROBERTS NY SPANX ST. CROIX ST. JOHN STAYS STUART WEITZMAN TANYA TAYLOR TATEOSSIAN TORINO LEATHER CO. TRASK VALENTINO VINCE WHITE + WARREN YSL YUZEFI ZANELLA ZEGNA