Brands of Tomorrow

Left ► Walpole board director and editor-in-chief of FT How to Spend It Gillian de Bono with Clive Christian OBE at Walpole's 2018 Chairman and CEO Dinner.

Right, from the top ► Brown's Hotel was the setting for Walpole's Luxury and Location research launch, in association with CBRE, featuring discussions with (L-R) Charlotte Keesing; Hugh Seaborn, CEO of Cadogan; Rebeca Guzman Vidal, Director, CBRE; Michael Ward, MD of Harrods and Chairman of Walpole; and Mark Henderson, Chairman of Gieves & Hawkes and Walpole Board Director.

Helen Brocklebank in conversation with editor-in-chief of Harper's Bazaar and Town & Country, and Walpole board director Justine Picardie, at the annual Women in Luxury network lunch.

Chair of the Walpole Brands of Tomorrow programme Jonathan Heilbron with luxury consultant Sarah Elton and luxury entrepreneur (and former Brands of Tomorrow Chair) John Ayton MBE. Pictured at the 2018 Brands of Tomorrow launch party at Fortnum & Mason.

Below ► In October 2017, Walpole senior executives welcomed a delegation of 24 German luxury CEOs from Walpole's sister organisation in Deutschland, Meisterkreis – to London – led by its founder and president, Clemens Pflanz.

BRANDS TOMORROW

Established in April 2007, Walpole launched its flagship Brands of Tomorrow programme with the vision to secure the long-term growth of the UK’s luxury sector by building a pipeline of next-generation brands. The programme’s inaugural intake is testament to its immediate success: Astley Clarke, Bremont, Fitzdares, Nyetimber, Miller Harris and Persephone Books are now beacons of the British luxury sector, known the world over.

Since then, Walpole’s Brands of Tomorrow has mentored 85 luxury start-ups. This year, 12 more fledgling brands will join the likes of Orlebar Brown, Charlotte Olympia, House of Hackney, Richard Brendon, Rococo Chocolates, Business of Fashion, Rory Dobner, Emilia Wickstead, and many more, as they move onto the next stage of their luxury journey. The 2018 Brands of Tomorrow – Asceno, Castore, FLOWERBX, Hamilton and Hare, The Jackal, J.J. Corry Irish Whiskey, Kathryn Sargent Bespoke Tailoring, LONB, Malle London, Method, Rae Feather, and Votary – all perfectly encapsulate the extraordinary creativity and entrepreneurial spirit of luxury in the British Isles, and exemplify the highest standards of quality, style, innovation and craftsmanship. With Walpole’s help, they will maximise their potential and go on to drive UK growth, to export goods and services, to create employment, and to take up their place alongside the established British luxury brands. As we welcome the 2018 intake, I’d like to thank longstanding programme partner Mishcon de Reya, who not only invest in the programme, but also give generously of their expertise, providing each brand with a legal mentor to work alongside their luxury mentor. And of course to say a huge thank you to those Walpole members who freely give their time and talents to developing this next generation, either as mentors or workshop partners.

Helen Brocklebank Walpole CEO

1 The Leisurewear Brand 2 The Sportswear Brand 3 The Online Floristry Brand 4 The Mens’ Loungewear Brand 5 The Spirit Brand 6 The Tailoring Brand 7 The Leather Goods Brand 8 The Adventure Accessories Brand 9 The Bespoke Objects Brand 10 The Luxury Accessories Brand 11 The New Media Brand 12 The Skincare Brand

Walpole

British Luxury

1

ASCENO ►

ASCENO is a brand ushered by both an insatiable desire to travel the world and the absolute necessity to look effortlessly cool while doing so. This sleek brand is best known for its bold stripes, vibrant prints, and unexpected use of colour. Fluid sandwashed silk pyjamas and premium swimwear are all perfectly proportioned for luxuriated globetrotting.

2

Castore ►

Castore is the world’s first truly premium sportswear brand for men, utilising specialist technical fabrics and advanced engineering to create garments of unrivalled quality. Founded by brothers Phil and Tom Beahon, both former professional athletes, Castore supports some of Britain’s most talented young athletes. These individuals play a key role in product development, pushing garments to their limits during testing and combine with rigorous scientific analysis to deliver superior sportswear for more discerning athletes.

3

FLOWERBX ►

FLOWERBX is an online flower delivery service that is fundamentally changing the way individuals and businesses purchase flowers Because of its proprietary, inventory-less operating model, delivering flowers directly from the auctions in Holland, FLOWERBX is able to cut out the handful of middlemen that perpetuate the traditional bricks-and-mortar supply chain. As a result, FLOWERBX is able to offer extraordinary freshness while passing savings onto the customer.

4

Hamilton and Hare ►

Hamilton and Hare was founded with the ambition of giving men’s underwear and loungewear the respect it deserves and set out to elevate the category beyond functional basics. The story started with a reinvention of the boxer short, inspired by the original boxing short worn in the ring. Combining an avid attention to detail, innovative natural fabrics and an obsession with fit, the ambition is to deliver ultimate comfort that looks good too.

Walpole

British Luxury

5

J.J. Corry

Irish Whiskey ►

Founded by Louise McGuane in 2015, The Chapel Gate Irish Whiskey Co. has revived the once lost art of Irish whiskey bonding. The company sources the highestquality whiskey from multiple Irish distilleries, fills it into specially selected casks and matures it in a unique coastal microclimate on the McGuane family farm along the Wild Atlantic Way in Ireland. When ready, the whiskey is blended and released under the J.J. Corry brand name.

6

Kathryn Sargent

Bespoke Tailoring ►

Kathryn Sargent Bespoke Tailoring creates garments of the highest quality for both men and women. As the first tailoring house established by a woman that has true Savile Row values of craftsmanship at its core, Kathryn infuses quintessentially British style with a fresh contemporary vision. The first female Head Cutter at a Savile Row tailoring house and first female Master Tailor to have a seasonal store on Savile Row, Kathryn founded her company in 2012.

7

LONB ►

Launched in April 2017 by Melissa Morris and Reinhard Mieck, LONB is a timeless collection of luxury leather goods for men and women which brings refinement, elegance and ease into everyday moments. Created for lives in motion, the collection is crafted to be beautiful and practical. Each detail, from the outside to the inside, balances relaxed confidence and intuitive purpose.

8

Malle London ►

Malle London was founded by two British designers, Robert Nightingale & Jonathan Cazzola. The pair set out to reinvent the world of motorcycle luggage, which led them into a new area they define as ‘adventure accessories’. Malle blend British heritage materials with contemporary design, robust craftsmanship and a unique sense of utilitarian style.

9

Method ►

Method is a boutique creative production house, specialising in the design, development, project-management and manufacture of remarkable bespoke objects and associated authentic content. From humble beginnings as a handmade furniture and trunk makers, the studio has grown into a multidisciplinary ‘Architects of Objects’ delivering a wide range of creative services with an unmistakable heart of craft and a playful, theatrical style, for the likes of Burberry, Aesop, Vacheron Constantin and Bentley.

10

Rae Feather ►

Rae Feather believe in bringing a little joy to the simple things in life. Designed for work, play and everything in between, Rae Feather creates luxury accessories that become a faithful friend, whatever the occasion. Famed for their woven basket bags and clutches, which have become a staple in the wardrobes of fashion experts across the globe, the brand offers a bespoke touch in the form of monogrammed initials.