PORTFOLIO Wang Xinyao wxy26wxy@gmail.com
Hello. I'm Xinyao. Major in Psychology & Industrial Design
Index ERGONOMICS
Economy Class Seat /01
TECHNOLOGY
CONCEPT
BUSINESS
INFORMATION
Puzrick/05
GreenTape/12
Starbus/17
Information Visualiazation/25
MusiClean/08
Anti-Slipping/14
PoreTea/21
Infodesign/26
Radiation Detector/11
Planar Tableware/15
ERGONOMICS ST Aerospace Economy Class Seat Design 09/2013-04/2014 3rd Prize
ST Aerospace Economy Class Seat Design 9/2013-4/2014 Group work with Wang Yong, Chen Jiangnan, Guo Ruizhen（ZJU）, Wang Yingbei, Jia Yifan（SUTD） Responsible for concept creation, ergonomics research, 3D moderl, rendering, stucture design.
This project is for competition hold by ST Aerospace. To make consumers enjoy the time in the airplanes becomes a quite critical problem for all airline companies. And our chair is designed under the consideration of how to relax passengers during the travel period. Ideas of the chair are based on ergonomics which is to improve the degree of comfort, aesthetics which is the contour and appearance of the chair, innovation, functionality, material, cost and weight.
1week Background Information
09/27 Registration
1 month Concept Generation
10/11 Q&A Session
Survery &Observation 1 week
01
11/22 Submission
Concept Development 1 week
1 month Physical Prototype
2 week Design&Report
11/25 Presentation1
01/09 Feedback Design Refine 2 week
03/22 Prototype
04/11 Presentation2
Function Innovation
Cup Holder
SHAKE
Adjustable Tray Table
PUSH
Cup holder is designed to prevent drink spillage from cup. Whichever direction of sachet shaking, tri-axis design would keep the hemisphere inside stable.
Head Pillow Use "cutting" method to make it a U-shape head pillow whose height can be adjusted manually.
When press the side button, the tenon will be back into the axis,then the table can rotates. After adjust to suitable position, the tenon will go out and fixed the table.
CUT
Walking out
02
Cutting a triangle from the seat pan is the easiest way that can solve the problem that passengers who sit inside have difficulties to walk out.
Small Net Add a small net to the table, which can hold small things but won’t disturb other usages.
TURN
LOCK
Sketch We try to make it has the simplest out looking to make the plane cabin look clean and neat. We choose grey as the main color not only because it won't get dirty quickly, but also the dark color will give passengers a sense of security. 03
Front
Right
3D Model Considering about the reality and trying to make the best use of its function, we finally decided to use the traditional way but do some improvement.
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TECHONOLGY Puzrick
Radiation Detector
MusiClean
01/2013-02/2013
01/2013-02/2013
07/2014-08/2014
Puzricks 1/2013-2/2013 Wang Xinyao Group work with Shi Le, Chen Jiangnan, Xing Lu, Chen Jian, Hong Yihan Responsible for concept creation, 3D model, animation,
This project is for a class called, from play to innovation design. The target group is kids. After grouping the picture of kids, and analyzing the kids' behaviors, we started brainstorm. From 6 design concepts, we finally chose Puzricks. Building block is almost every kid's favorite game. However, with the development of technology, electronic devices make bad influence on kids. Puzricks is a combination of tradition and technology. We try to make hands-on activities back to their life.
Based on game program, we grouped pictures of playing kids.
Photo Grouping 1day
05
According to different groups, we analyzed behaviors.
Analysis
Classification 1day
Process design, interaction design, and interface design.
Check and development.
Product Concept 2day
Design 2day
Paper model and 3D model.
Modeling 1day
Interaction & Technology To create a world which you can control, to find a platform which is capable of showing your innovation, to produce something while entertaining yourself, all these dreams could be realized by toy bricks. And Puzricks makes it even better.
09/2013-12/2013
Location Intelligence Puzricks can remember where and how you build the shape with every single brick.This kind of location identifying and recording is achieved by built-in gyroscopes.
Interactive ColorPicker Change the tone of brick color P i c k c o l o r f ro m another brick Brush brick with iPad or iPhone
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Puzrick has a totally new i n te ra c t i o n m o d e l o f co lo r picker, which based on kids’ natural behaviors. By slithering your finger, double click the bricks, or just brush the bricks, kids can easily get the color they expected.
Step 1 Welcome Page Choose Albums Pre-set models Or create a new model
Step 2 Choose a model from the store
Step 3 Scan the 3D model Wake up your bricks Detailed information of the model
Step 4 Build the model Real time monitoring
Interface & Procedure You can wake up your bricks or make them fall asleep whenever you want.After choosing a specific model in Puz store. Just wake your bricks up by a single hit with your iPad or iPhone. And those bricks which are needed to make the model will light up, and instruction of how to build the model will show on the surface of these bricks.Of course, when you finished your Puzricks time today, another hit will give puzricks a sweet dream.
Watch the video of “Puzricks� https://vimeo.com/113035053
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7/2014-8/2014 Japan Wang Xinyao G ro u p w o r k w i t h J i n b e e ( S e o u l N a t i o n a l U n i v e r s i t y ) , Benjamin(Nanyang Technological University), Souma(Chiba University), Zhou Jingchu(The Hong Kong University of Science and Technology) Responsible for concept creation, 3D moderl, rendering, animation, Arduino.
This project is design for Asia Summer Joint Design Workshop. MusiClean is a new kind of musical interaction for more than 3 people. We tried to combine music with human natural behavior. After brainstorms, we decided to focus on family. Our goal was to make doing housework a pleasant activity by setting up a band among family members. Thus, we used Arduino to implement functionality in our final demostration.
Watch the video of “Puzricks� https://vimeo.com/115518583
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MusiClean ď˝œ Technology MusiClean is a new kind of musical interaction for more than 3 people. We tried to combine music with human natural behavior. Our goal was to make doing housework a pleasant activity by setting up a band among family members. Thus, we used Arduino to implement functionality in our final demostration.
Make doing housework a pleasant activity by setting up a band among family members.
Vibration Sensor
09
Pressure Sensor
Angle Sensor & Distance Sensor
Angle Sensor & Distance Sensor
MusiClean| Function
Clip-Music Composer The music composers are the devices of the MusiClean. Make the devices in the same shape with clip. So they can be simply fastend to all kind of cleaning supplies. One MusiClean has more than four small devices.
Docking Platform Docking Plantform is responsible for the functions of speaker, clips' charger ,and central computing. Each time the device be moved, the sensor will send signals to the Docking Plantform. Then Dock Plantform will change the beats, melody,or harmonic of the song.
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Instrument Selecton The instrument type of each small device can be controled by Docking Plantform. There is a screen on the top of the Docking Plantform.By dragging the icons on the screen, the function of the devices can be controled.
Mode Selection DIY Mode is to create your own music. According to natural movements, vibration sensor can change the beats, pressure sensor can change the volume, angle sensor and distance sensor can change the tone. Professional Mode is to remix an existing song. MusiClean remix the selected song according to the frequency of your movement. Also the Docking Plantform will record the songs. So you can upload your own masterpieces.
Radiation Detector Wrist Band 10/2013-11/2013 Group work with Yifan Jia(SUTD),Ting Shou Heng(SUTD) Responsible for 3D model, material selection, design refine. With the increase of health issues associated with pollution, people start to pay attention to the harmful radiation and air pollution in the environment. Designing wearable devices, the radiation detectors are light and portable that allows users to better understand their surroundings. Similarly, despite all these prototyping constraints, we want to prove that the concept of inventing such a device is possible especially with its low cost and ease of production. We hope similar kind of wearable device can improve people’s lives and we can use what we have learnt in class to make the world a better place.
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CONCEPT Green Tape
Anti-Slipping
Planar Tableware
07/2013-09/2013 Red Dot Award
01/2013-02/2013
01/2013-02/2013 2nd Prize in ZJU 4th Industrial Design Competition
Green Tape 7/2013-9/2013 Group work with Chen Jiangnan, Cao Jin, Guo Ruizhen, Zeng Jinghua, Li Jingyuan, Xu Changke Responsible for concept creation, design refine.
This design is for the Red Dot. Green Tape is a problem-oriented design. And aim at solving problems of air pollution, etc. There are lots of creeper on the walls in China, which become beautiful views. Therefore, we tried to transplanted them into the room. We discussed about the structure to make Green Tape easy and convenient to use. Tape in Variable Lengths and Patterns More Convenient and Efficient More environmentally friendly Easier to Transport
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Green Tape With the increase of high buildings and large mansions, the green space is decreasing sharply, which worsens the air quality and other pollutions. However, conventional ways of vertical planting are not always accessible due to limit of cost, manpower, spot, etc.In comparison, Green Tape is easy and convenient to use with great greening effect.
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14
Image is from Focus
Planar Tableware 2/2012 Wang Xinyao Group work with Chen Jiangnan. Responsible for concept generation and prototype implementation.
This project is for Industrial Design Competition, hold by Zhejiang University. Planar Tableware is cut from a whole piece of bamboo. At first, to find the best way to cut, we tried to cut up a piece of paper. Then we found bamboo is a kind of green environmental material. Because of simple technology and low cost, this kind of production suits to scale manufacture. Finally, we used laser cutters to implement our design concept. 15
PlanarTableware| Introduction
Planar Tableware The design is a whole piece of bamboo consisting of a complete set of tableware (spoon, fork, chopsticks & knife) in an orderly way without waste, which makes full use of the materials and has higher economic efficiency. • Less work preocedures needed • Good flexiblity of the material • Close to nature and eco-friendly • Easy to transport and deliver • Repeated use • Less pollution
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BUSINESS Starbus
PoreTea
07/2014-08/2014
09/2013-12/2013
Business Design for Starbucks：Concept | Service Design | Starbus
Starbus
Stores everywhere as sign for visitors, Hometown-flavor coffee as gift for visitors, English-speaking staffs as consultants for visitors; But they are not enough.
Connection between familiarity and unfamiliarity
Why: Starbucks exists in many cities and towns and its marketing size is constantly growing larger. Meanwhile, many people go to Starbucks because they need a familiar place to help them accommodate any unfamiliar cities. How: So, we are always seeking to a connection between familiarity and unfamiliarity. It is a place to make people feel safe, familiar and comfortable. Wa t c h t h e v i d e o o f “Starbus” https:// vimeo.com/112702143
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What: Stores everywhere as sign for visitors, English-speaking staffs as consultants for visitors, hometown-flavor coffee as a gift for visitors; and, what’s more, we made a bus to provide a short tour for the visitors. We named it Starbus.
Business Design for Starbucks : Anaylsis
High Involvement
Business People
High-Income People
Senior Community 3 Shopping 30
Tourists Transport 5
Location Distribution in Hangzhou Office 14
Value Proposition Target group Consumer insight
18
Tourism 7
Low Involvement
Users Insight
Coffee
Wifi
Seat
Wait too long
No seat
Too noisy
Smell Fan
Brand
Observation Women/Men Age Kind of the order Behavior Relationship
Interviews Basic information Interval/Length of stay/Expense Advantages/Disadvantages Brand Impression Starbucks culture
Business Design for Starbucks : Anaylsis
Visual Brand Language Starbucks tried to combine the brand with some scenarios which Chinese people are quite familiar with. If Starbucks can strengthen these connections, it will bring a powerful effect.Nowadays, the Interior decoration style is business casual style, this kind of decoration have less attraction to non-business people. If Starbucks decide open some experience stores for other kinds of people in the future, we will try to use some different style to decorate the stores. 19
Business Model Customer segment: white collar, high income people, tourists, students. Customer relationship: personal assistance, communities, sell service. Channels: coffee & food, coffee shop, coffee glasses, periferal products Revenue: company-operated stores, lisenced stores, CPG, foodservice, others Key activities: location, environment, staff training, quality control, events Key partners: wifi supplier, raw material supplier, government, e-pay company, device supplier, pepsi.
Business Design for Starbucks : Anaylsis
Circle of Competitor It has positioned itself in China as a daily luxury and an affordable premium experience.However, the last few years have seen a market share drop of Starbucks. Some competitive competitors like Costa have shown their potentials.The border has been BLURRED, there are more stores providing coffee,space and experience. Learning from the outer circle of the competitors, there are some innovation points. 20
Trends It has positioned itself in China as a daily luxury and an affordable premium experience.However, the last few years have seen a market share drop of Starbucks. Some competitive competitors like Costa have shown their potentials.The border has been BLURRED, there are more stores providing coffee,space and experience. Learning from the outer circle of the competitors, there are some innovation points.
PoreTea We’re dedicated to developing upscale tea-boiling machine for companies and institutions in Singapore. In Singapore, Chinese takes up for a large part of the population. Tea is a kind of beverage that has a fantastic culture and multiple health benefits.
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Elegant
Multifunctional
Specialized
Normal
Emotional Mapping
Category Mapping
Competitor Analysis
Product Positioning PoreTea: A multi-functional tea-boiling machine with elegant appearance
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Function Structure
Work Process A general office staff member - Lau Sinpo's usage scenario. And how Pore Tea works in this scenario.
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Button
Tea Residue Exit
Tea Capsules
Buttons are categorized by functions, locating on the side.
Click the button to bring up the box with tea residue.
Open the lid and place 3 different coffee capsules.
Information Information Visualiazation 03/2014-06/2014
Infodesign 03/2014-06/2014
Information Visualization Food that can not be eaten together Fruit Seafood Meat Vegetable Bean Product Others
Detailed Information
25
Infodesign Attendance-count Application
26
to be prepared
for even more