Straight up fashion for real people
august 2012
Wild Country Rose
THE PERFECT TRANSITION TREND FOR THE LAST LONG DAYS OF SUMMER
EXCLUSIVE
Get the skinny PUT A TWIST ON THE CLASSIC SKINNY JEAN WITH OUR FABULOUS COLOURED DENIM
HIT THE OPEN ROAD OUR LIST OF THE TOP TEN PLACES TO VISIT IN CANADA! HOW MANY HAVE YOU SEEN?
Straight up fashion for real people
august 2012
Contents
Lost in Trends-ition
Cooler weather isn't always a bad thing though. This is the time of year we start to take stock of the denim we have in our closets, or hit the stores for a new pair of pants. Speaking of which, our next contest will be in the September issue! Keep your eyes open for it; the prize might help you beef up your fall wardrobe!
Pg .3
Time is flying by! It's already August, and as we head into much cooler nights we start to think a little more about how we can add subtle layers to our outfits so that we can still make the most of what's left of the warm weather without freezing as soon as the sun goes down. Valiantly shivering in your denim shorts right up until the minus temperatures move in won't make summer stay, as much as we might wish for it!
3
LOST IN TRENDS-ITION Two cute looks, one top! Go from summer to fall with ease
5 7
WHAT TO WEAR NOW Wild Country Rose and Jazz Age Edge Trendwatch GET THE SKINNY
9 COLOUR CARDS Our top colour combo for August
Pg.12 FOR THE BOYS
11
HIT THE OPEN ROAD Our list of the top 10 places to visit in Canada before summer is over!
12
FOR THE BOYS Transition into cooler nights with our popover hoody trend
Stay Stylish,
Kristy Lacroix
Pg. 12
Trendslation Editor Join real rewards to receive trendslation and other promotions, right in your inbox! Click here to sign up and see all the benefits.
www.warehouseone.com
PIN THIS PAGE
*Items featured in Trendslation may not be available in all stores. Contact your local store for more information. For store locator, click HERE. Š2012. All rights reserved. Trendslation Magazine is owned by Warehouse One Clothing Ltd. #1&2-1680 Notre Dame Avenue, Winnipeg MB, R3H 1H6. Printed in Canada. Issue #14. For permissions and reprint requests, please email: trendslation@warehouseone.com.
Trendslation
2
WHATTOWEARNOW
Lost In Trends-ition make a seamless transition into fall with the multiseasonal lightweight striped pullover. this one great top can smoothly be incorporated into both summer and autumn style with ease. make the most of your wardrobe with pieces you can wear year-round!
www.warehouseone.com
PIN THIS PAGE
Trendslation
3
WHATTOWEARNOW
THE AUTUMN LOOK
THE SUMMER LOOK
for fall accessorize with a
Layer a bright tank or
rich red scarf which adds
tee to brighten and add
warm colour to the Palette
warmth to the cool
and becomes the visual
grey stipes.
focus of this style. stick with warm fall colours instead of summer brights.
the fedora is A Perfect summer topper that caN ALSO transition smoothly into fall. give it a try!
Charcoal shorts
a long sleeve tee in a neutral
form a FLATTERING
colour becomes a practical
tonal palette with
way to add a warm and stylish
the grey stripes in the
layer to this lightweight
PULLOVER and let the
pullover.
coral tank be the visual focal point, DRAWING
skinny jeans (whether
ATTENTION UP TOWARDS
50 Shades of Grey
denim or colour) are
THE FACE.
the perfect match to be paired with the perfect fall shoe, the riding boot.
this grey bag can accessorize with either look - it's the perfect neutral! the riding boot fall's perfect shoe.
www.warehouseone.com
PIN THIS PAGE
Trendslation
4
Trendwatch
Wild Country Rose This trend is all about cool comfort and easy style.
a loose peasant blouse with delicate embroidered details or a flattering plaid button down paired with these sweetly stylish skinny jeans is a simple look that takes care of itself. perfect for enjoying the last long days of summer. accessorize with a cowboy hat and ride off into the sunset. www.warehouseone.com
PIN THIS PAGE
Trendslation
5
WHATTOWEARNOW
Jazz Age Edge All about embellishement and having a good time (while looking fabulous doing it), this looks' focus is on girlish glamour. Ideal as evening wear, tiered layers will shimmy and shake with you all night long while feminine embroidered details and sparkling embellishments give flowing tops a goddess-like appeal. we think this look is the bees' knees!
www.warehouseone.com
PIN THIS PAGE
Trendslation
6
Get the skinny
WHATTOWEARNOW
www.warehouseone.com
one of the most controversial and widely disputed cuts for denim (ask anyone over a size 2), the skinny jean can inspire fashion fear for anyone who likes to hide in swathes of fabric. Needless to say, this jean gets a bad rap that it doesn't deserve. you don't have to be super skinny to look great in these jeans! The term 'skinny' refers to the cut of the leg, not the person wearing them! check out our skinny jean guide where we outline the three hottest skinnies available right now. we guarantee there is at least one style to suit any body type!
PIN THIS PAGE
Trendslation
7
WHATTOWEARNOW
The Skinny Sorority The Freshman
coloured denim is a great and simple way to switch up your denim standard.
1
the mixed tones of this jean make it a great summer-to-fall transition piece: light enough for summer, dark enough for fall.
Deep rich tones of red or grey make these pants perfect for going out to a club or a date night.
while we've seen the coloured denim trend through spring and summer 2012, the bright pastels we've been wearing during warmer months won't cut it for fall. Richer, deeper colours are being seen as the new trend leaders for coloured bottoms, which lends more sophisti cation to this look than it's brighter predecessors.
www.warehouseone.com
PIN THIS PAGE
The Graduate
The Sophomore
2
Darker denim elongates the leg and slims the body.
adding 3D "prewrinkling" effects help this staple to wear well and make it a great pair of pants for traveling - it packs well and is perfect to wear on long flights.
the classic favorite that is always up for anything, skinny jeans in a basic medium blue are great for weekdays and weekends no matter what you have planned. A great alternative to flat colours when you're feeling a bit more casual.
3
we constantly hail the dark wash as the most forgiving colour for denim, but here it really earns its merit. the SOLID DEEP INDIGO USED TO COLOUR THIS Style streamlines the lower body and smoothes imperfections instead of emphasizing them. IF YOU'VE BEEN NERVOUS TO TRY SKINNY JEANS FOR ANY REASON, THIS IS A PERFECT FIRST PAIR TO INTRODUCE YOU TO THE TREND.
Trendslation
8
colourcardsaugust
Vamped Up
www.warehouseone.com
Stone Angel
PIN THIS PAGE
Silver Storm
Trendslation
9
colourcardsAUGUST
THE ACCENT
THE STAPLE
THE STATEMENT
These delicate but bold art deco inspired peacock earrings add just the right amount of metallic shine you need to bring out the detail in the shoulders of the top and help balance the deep rich tone of the skinny jeans.
The classic draped vee top has grown up into glam evening wear with the addition of small metallic details on the shoulder straps. This deep grey tone plays well with the dark wine of the pants and gives an edgy, moody attitude to this colour palette.
Paried with high heels or flats, skinny jeans add a refined polish to any outfit. The deep rich burgundy tone of these jeans sets the tone for this look and is a more elegant colour option for an evening out at a club or date night.
www.warehouseone.com
PIN THIS PAGE
Trendslation
10
HIT THE OPEN ROAD
FUNANDFrivolty
We W ant to H Hav ear e yo Wh From at di u been to an wou d yo u l y d You! Tren like to think o of the from dslation comme f them? places o ? n O n y
With only a month left of summer, we've put together a list of our top places to road trip to in Canada. Take a look and see which ones you've been to, which ones you'd like to visit Or maybe which ones you've never even heard of...?
lls 1. Niagra Fa Moose Jaw f o ls e n n u 2. T r est Lobste g r a L s ' ld r 3. Wo ens Peace Gard l a n io t a n r 4. Inte Wonderland 5. Canada's ove 6. Peggy's C r Aquarium e v u o c n a V 7. Zoo 8. Calgary Park 9. Calaway itage Place r e H s le b a 10. Green G
www.warehouseone.com
cou ou! Se No ma t on an r perh our lis l mag d be fea nd us y tter wh article y aps you t? a o a We zine, re tured in ur read t it is, w ou read e say! look forwad by th a future r subm e want t in o is is o ard to he usands sue of T sions an hear rend d yo aring of pe Sen u sla op wha d yo t all le natio tion ur re o n a f w d y ou h er su i tren ave de. dsla bmis to tion@ sion s to ware us a hou t: seon e.co m
Last month we asked "What's the worst thing you've forgotten to pack on vacation?" You answered: The worst thing I've forgotten on vacation is appropriate clothing for the weather! It's summertime, we go camping, I pack for the sun. Well it turns out to be freezing cold and raining where we went and so did I! So be sure to check the weather for the location you're going to. And pack at least one warm outfit, just in case!!! Maria L. ~
PIN THIS PAGE
Trendslation
11
for the boys
Keep It Classy If you're not careful the popover hoody can look a little too casual. to make the most of this look pair it with medium wash jeans in a closer fit, like slim or bootcut.
As we head toward fall keep warm on those chilly august nights with a popover hoody. Easy to slip on or off, this style of hoody is perfect for those last few summer camping trips of the year or a great throw-on after a day at the beach. When it starts to get even cooler out, layer with a Basic tee underneath for extra warmth. www.warehouseone.com
PIN THIS PAGE
Trendslation
12
SEPTEMBERPREVIEW
Nature's Knits Get a lesson in the great outdoors with this earthy trend. inspired by the soft browns and greys of fall, these colourway knit sweaters blend two shades in each strand of yarn, resulting in cozy wearability from a calming natural palette. add a tank top or tee underneath these Lightweight knits and you have the perfect pop of colour for a canadian autumn.
Rich , je w
Earthy colour palettes
ents acc e n to el
Lightweight knits for layering
Style Tip Layering a coloured tank under a neutral sweater adds interest to the outfit and prevents the neutral tones from appearing dull.
www.warehouseone.com
PIN THIS PAGE
Trendslation
13