PRESS COVERAGE SEPT 2012 - MAY 2013
The PR reached an audience in excess of over 6.8 million over the period Sept 12-Apr 13 AEV - £136,000 PR £ Reach Total Readership / PR Spend £1425 per £1 PR spend
Month: September 2012 Outlet: Hitched.com Reach: 700000 Value: 6578
Month: September 2012 Outlet: MrStyleFilesTV YouTube Reach: 2214 Value: 200
Month: September 2012 Outlet: Prima Reach: 288,301 Value: 698.72
Month: October 2012 Outlet: All About You Reach: 21188 Value: 500
Month: October 2012 Outlet: Attitude Reach: 75000 Value: 8772.36
Month: October 2012 Outlet: Health Magazine Reach: 37968 Value: 2000
Month: October 2012 Outlet: Love It Reach: 172061 Value: 7408.35
Month: November 2012 Outlet: Absolute Brighton Reach: 25000 Value 1381.04
Month: November 2012 Outlet: Best Magazine Social Media campaign for Cake Pops
Month: November 2012 Outlet: Woman & Home, Cosmopolitan Social Media campaign for Cake Pops
Month: November 2012 Outlet: Company, Prima, Life Social Media campaign for Cake Pops
Month: November 2012 Outlet: Fabulous, Woman Social Media campaign for Cake Pops
Month: November 2012 Outlet: Women’s Fitness Reach: 20167 Value: 3478
Month: November 2012 Outlet: Sunday Mail Reach: 315077 Value: 619.88
Month: November 2012 Outlet: GemsMaquillage - You Tube Reach: 70348 Value: 550
Month: December 2012 Outlet: 5pm Reach: 5006 Value: 200
Month: December 2012 Outlet: The Yorkshire Times Reach: 3203 Value: 500
Month: January 2013 Outlet: Cosmopolitan Reach: 765880 Value: 9750
Month: January 2013 Outlet: SnowGlo Reach: 48306 Value: 1000
Month: January 2013 Outlet: andlaugh Reach: n/a Value: n/a
Month: January 2013 Outlet: Kimtopia Reach: 1006 Value: 200
Month: February 2013 Outlet: BodyFit Reach: 90000 Value: 3361.65
Month: February 2013 Outlet: Pick Me Up Reach: 212915 Value: 1238.20
Month: February 2013 Outlet: Dragonsandfairydust Reach: 3057 Value: 200
Month: February 2013 Outlet: Stuffandthings Reach: 850 Value: 200
Month: February 2013 Outlet:Vivianna does makeup Reach: 90408 Value: 3500
Month: March 2013 Outlet: Take the Family Reach: 5869 Value: 300
Month: March 2013 Outlet: Angelinacasa Reach: 3652 Value: 200
Month: March 2013 Outlet: Boots Health & Beauty Reach: 866673 Value: 8500
Month: March 2013 Outlet: Daily Mirror Reach: 1287961 Value: 22477.44
Month: March 2013 Outlet: Daily Mirror Lanc, Ulster Scotland, mirror.co.uk
Month: March 2013 Outlet: Twitter Reach: 15274 Value: 200
Month: April 2013 Outlet: At Home Reach: 87943 Value: 4500
Month: April 2013 Outlet: Evening Standard (ES) Reach: 699338 Value: 31909.21
Month: April 2013 Outlet: London Beauty Hub Reach: 7031 Value: 500
Month: April 2013 Outlet: Woman Reach: 261170 Value: 8500
Month: April 2013 Outlet: Hitched Reach: 700000 Value: 6578
Month: May 2013 Outlet: BBM Magazine Reach: 17547