Exhibition Heuer-Globetrotter written by Thierry Gasquez August 29, 2017
TAG Heuer presents the Heuer-Globetrotter exhibition From 15 to 30 September, 400 Heuer watches are displayed in 10 cities all over the world at the same time. A unique concept that highlights the rich heritage and heritage of TAG Heuer, with 150 years of history.
Paris The Classical Heuer The Carrera, the Autavia, the Monaco, ... there are many Heuer models that have passed through time and have become imposing objects in the eyes of watch enthusiasts. The flagship piece of the Paris exhibition? the famous Heuer Monaco of 1969, the first automatic watch chronograph square and waterproof in the history of Swiss watchmaking, which is especially that worn by Steve McQueen in the film Le Mans in 1971. It is from an iconic watch of the collection Heuer.
From Swiss Journal of Horology, 1936/37. TAG Heuer Paris Champs-Elysees, 104 Avenue des Champs Elysees, 85008 Paris, France On this subject, Rafael Gago de la Mato, collector Heuer from Paris said: "I think it's a really great project and I'm very proud to be able to participate in this adventure! " Geneva the great inventions For more than 150 years, TAG Heuer successfully met all the challenges. By challenging the ancestral mechanical conventions, the brand has brought Swiss watchmaking to unprecedented levels of precision and performance. A Swiss watchmaker in the vanguard since 1860, TAG Heuer is the creator of many inventions that make his legend. The flagship exhibition of the Geneva exhibition? The famous Mikrograph of 1916, the first chronograph of precise history in the 1 / 100th of a second.
TAG Heuer Geneva, 9 Rue Robert-CĂŠard, 1204 Geneva, Switzerland. On this subject, Jean-Jacques von Erlach, collector Heuer in Switzerland said: "As a true collector Heuer, it was obviously an honor for me to participate in this unique and unpublished project! " Munich military watches In the mid-1960s, at the request of the German army, TAG Heuer developed a chronograph that had to meet the demands of military pilots. The watch brand has therefore created the now mythical Bundeswehr, with reference to the name of the German army, and which will be presented during these 15 days in Munich. TAG Heuer Munich Theatinerstrasse, Theatinerstrasse 44, 8033 Munich, Germany
On this subject, Arno Haslinger, collector Heuer of Munich said: "I am very proud that my watch participates in this project TAG Heuer international. This exhibition is really a great opportunity for collectors. I am very glad that shows can travel around the world. But I will also be very happy because it will come back! " Venice Automotive and Timekeeping Motor sport is an integral part of TAG Heuer's DNA, which has been and continues to be the Official Timekeeper of the biggest and most legendary car races of all time. The brand has woven, consolidated and pushed this link with car sport to an unprecedented level of performance, with the creation of chronographs that pushed the limits of chronometric accuracy - 1 / 10th, 1 / 100th, 1 / 1,000th and 5 / 10,000ths of a second. The key piece of the Venice exhibition? The Autavia, the first on-board meter developed for AUTomobile and AVIAtion.
TAG Heuer Venice, San Marco 1298, 30124 Venice, Italy On this subject, Paolo Bernardi, collector Heuer of Venice said "Heuer has such a rich and interesting heritage, this exhibition will be a great opportunity for watch lovers to discover the history of the brand. I am therefore very proud to be able to take part in this unprecedented project! Dubai sailing and diving Water, surfing, sailing, sport and sportsmanship ... TAG Heuer has always been close to the sea. Already with the patented invention of one of the first waterproof cases for a pocket watch in 1895 and then the creation of the world's first chronograph with a dial for regattas and an indicator of the level of tides. The flagship of the Dubai exhibition? The Seafarer or MarĂŠograph of 1950, the world's first chronograph with tide indicators.
Heuer-Leonidas SA workshop at Biel, 1968. It was the first biggest watchmaking company to use an Igema assembly line. TAG Heuer FR Dubai Mall, Gold Souk Atrium, Level G, 0 Dubai On this subject, Yousuf Gargash, a collector Heuer of Dubai said: "I discovered Heuer very recently but I immediately became passionate about the brand. Plunging into the history of such a rich brand is very inspiring for my everyday life, to reinvent myself as Heuer does so well. " Singapore Formula One Motor racing is an integral part of TAG Heuer's DNA, which has been and continues to be the Official Timekeeper of the biggest and most legendary car races of all time and especially Formula 1. In 1971, Heuer is the first watchmaker associated with a Grand Prix team, the Scuderia Ferrari team. The partnership lasted until 1979. In 1985, TAG Heuer, with whom she had the longest partnership in F1 (30 years), was next to McLaren. Today TAG Heuer is the timekeeper of the F1 Red Bull Racing team. The key piece of the Singapore show? the Heuer Carrera of 1970 in 18ct gold, which Jack Heuer had offered to every Ferrari driver, with the name engraved on the bottom of the box.
TAG Heuer Wisma Atria, 435 Orchard Road, # 02-34 / 35 wisma atria, 238877 Singapore On this subject, Jack Wong, collector Heuer of Singapore said: "Who would not be proud to see his watches travel around the world and be exposed to watchmaking enthusiasts? " Hong Kong Automotive and Drivers Motor racing is an integral part of TAG Heuer's DNA, which has been, and continues to be, the Official Timekeeper of the biggest and most legendary car races of all time. Always at the forefront, already in 1969, when Heuer is the first watch brand to sponsor a professional pilot, Jo Siffert. Since then, the greatest champions have followed: Ayrton Senna, Niki Lauda, Jody Scheckter, Alain Prost, Mika Häkkinen, David Coulthard, Kimi Räikkönen, Fernando Alonso, Lewis Hamilton, not to mention Daniel Ricciardo and Max Verstappen. All of them proudly wore a TAG Heuer on their wrists or on the counter during their most important competitions. The flagship of the Hong Kong exhibition? The Heuer Carrera of 1965 special edition Indianapolis. Launched in 1963, the Carrera model quickly became a must-have for the car drivers, thanks to its very readable dial.
TAG Heuer Hong Kong Ocean Terminal, Shop OT213, Level 2, Ocean Terminal, Harbor City, TST, Kowloon, Hong Kong In this regard, Nick Gatehouse, Hong Kong collector Heuer said: "I am delighted TAG Heuer to help this new and unique project and to lend my watches and meet other members of the Hong Kong Heuer community! Âť Sydney multisports Skiing, boxing, golf, rugby, ... there are many sports that TAG Heuer has committed to in the past. With the invention in 1887 of the famous oscillating pinion for mechanical chronometers, still used today, sports timing is part of the brand's DNA. The showpiece of the Sydney show? The 1957 Ringmaster with an interchangeable bezel according to the sport practiced, and which in particular inspired the special edition Mohamed Ali of 2016.
TAG Heuer Westfield, 188 Pitt Street, 2000 Sydney, Australia On this subject, David Chalmers, collector Heuer of Sydney said: "This project looked so exciting that I immediately accepted! " Tokyo design through history Whether it is the 1930s "Monza" chronograph with the timeless design of its cushion case, or the "Kirium F1" with its dual time display, performance, ergonomics and comfort has always presided over the design of the watch and its bracelet. The flagship of the Tokyo exhibition? The Time of Trip of 1911, one of the rarest pieces in the Heuer collection.
TAG Heuer Tokyo Omotesando, 150-0001 | 5-8-1 Jingumae, Shibuya-ku, Tokyo, Kanto district 150-0001, Japan On this subject, Ikuo Shiraishi, collector Heuer of Tokyo said: "I appreciate the invitation for this extraordinary international project. I am honored and excited to be one of the key collectors of the event! " Miami design Whether it's the 1930s Monza chronograph with the timeless design of its cushion case, or the "Kirium F1" with its dual time display, attention to performance, 'ergonomics and comfort has always presided over the design of the watch and its bracelet. The showpiece of the Miami exhibition? The beautiful Camaro of 1970
TAG Heuer Miami District Design, 140 ne 39th Street, suite 109, 33137 Miami, US In this regard, Jeff Stein, Miami collector Heuer, said: "As a key collector in the United States, I am really happy to take on the role of curator for this magnificent exhibition! "