CO-OPERATIVE SOCITY MARKETING 1. Consumar Co-Operative Societies 2. Marketing Co –Operative Societies
Consumer CoOperative Societies 1. The society is that the voluntary association of standard folks shaped with the article of getting daily necessities of the members. 2. It directly purchases the products at massive scale from the producer or wholesalers at wholesale value.
Consumer CoOperative Societies 3. It so eliminates capitalists, retailers and different intermediaries from the channel of distribution and member’s area unit during a position to form their purchase at wrongdoer rate. 4. Anyone will become member by buying one share of the society.
Consumer CoOperative Societies 5. Generally, merchandise also are provided to non-members however, they are doing not share within the profit of the society. 6. Profit attained by the shop area unit distributed among the members in line with the worth of the purchases conducted by the manager WHO is elective by the members.
Marketing CoOperative Societies 1.It is the voluntary association of producers fashioned for the article of arrangement the disposal of their output. 2.It pools along the output of the individual members and arranges to provide the merchandise at highest potential worth.
Marketing CoOperative Societies 3. The profit of the sale of the ~ product is distributed among the contributory producers consistent with their individual contribution to the pool. 4. This sort of society is especially helpful for the tiny producers and agriculturists.
Marketing CoOperative Societies (a) Single purpose society (b) Multi purposes society
Objectives 1. to pool along the output of the individual members. 2. to grade and method of the pooling product of the members. 3. To regulate offer to demand.
Objectives 4. to pool along the output of the individual members. 5. to grade and method of the pooling product of the members. 6. To regulate offer to demand.
Objectives 7. To produce storage facilities to its members. 8. To obtain the data with reference to marketplace for the member's product. 9. To produce the monetary facilities to its members.