Make Blogging Your Business

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What is it?


Why blogs ma/er …


“A blog should be the founda1on of your marke1ng plan.” ~ Andy Ebon


“A blog should be the hub of your marke1ng plan.” ~ Sonny Ganguly WeddingWire




Target and Purpose


… or both in one?


What Blogging Pla?orm?


Oh! Blogging Pla?orm?


Who Generates Content?


Sharing with Social Media


Blog EvoluGon


1997 Version -­‐ Free Template


Blog & Website: All-­‐In-­‐One


Product/Service Page


Blog Post


SethGodin.com Â




Search Results by The Numbers •  In 2009, 90% of clicks occurred within the Top 30 Search Engine Results. •  In 2014, 90% of clicks occurred within the Top 10 Search Engine Results. •  In 2014, 60% of clicks occurred within the Top 3 Search Engine Results.


Slow down… READ & RESEARCH


How to succeed or fail!





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