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Claire Thibeau
Laura Brent
Account Executive
Senior Customer Success Manager
WeddingWire powers 5 leading wedding sites
The largest wedding network in U.S.
How many people visit our sites every second?
41,898,843 2,629,744 16
Network visitors in March
Seconds in a month
Visits per second
Time to reach 50 million users
years
days
Kodak $100 Million Instagram $1 Billion
is constant
Facebook is 3 times the size of U.S. population
Google+ has seeped into all of it’s ecosystem
Pinterest is a big site, but growth is slowing
Pinterest has better activity per follower
vs. facebook
vs. twitter
Tumblr is the easiest way to create a blog
Tumblr makes it simple to share all media
Path focuses on your closest connections
Schedule your posts and measure your reach
Facebook Designer lets visitors take action
Build a commercial for your biz in minutes
Google Analytics is best way to measure traffic
Know when there are issues with Webmaster
Google’s keyword tool give you opportunities
Build links that align with your keywords
EMAIL CRA: Create Consistency in your emails
Make your message Personalized and Relevant
Ensure your audience is Active before you send
% of consumers who trust online reviews as much as personal recommendations
Review Collector makes it easy to get reviews
SEO & Links tool can improve your rankings
# in active use in the world?
billion
billion
1) Create a mobile version of your site
3 Rules: Be Simple, Think Small, Go Vertical
2) Make your emails mobile friendly
Cut down info & images, 1 column, 1 action
3) Be ready to take mobile payments
Mobilize your business for FREE in seconds
Customized client sites for contracts/payments
$1,000 Computer will have the processing power of… 2020 A human brain 2030 A village of people 2050 All humans on earth
Search will become social
Search will be social; social will drive search
Love will be found through an App Prediction #2
The online dating industry will be disrupted
We will capture high quality video quickly
Short video clips will be the content we share
New apps allow you to create great videos
Vyclone allows for multiple camera angles
We will stop focusing on our websites
We will think about mobile devices first Mobile Last – Hope it Works
Mobile First – Consistent Experience
We will need to mobilize from start to finish
Communication will become mostly virtual
Mobile is changing how we communicate
Snapchat delivers messages that get erased
We won’t pay with paper or plastic
Apple’s new passbook will be a mobile purse
Bitcoin is an open source P2P digital currency
Our devices will have relationships
Near Field Communication (NFC) makes it easy
Our phones will even be able to talk to paper
You’ll never be late to a meeting
Artificial intelligence will become really good
We will see the world in a whole new way
We will change how we interact with the world
Our phones will keep track of our lives
Your phone and watch will monitor health
We will be able to speak every language
Language translation on the fly is coming
We won’t be connected by power cables
Wireless energy transfer will cut out cords
Our cars will be smarter than Knight Rider
We will forget how to drive our vehicles
3D printing will become mainstream
Robots will be able to build anything for us
Some of our employees won’t be human
Robots will become a part of our daily lives
Information will be at your fingertips
Say goodbye to your desktops this decade
We will not be restricted by screen sizes
Foldable LCD screens will be unbreakable
New devices will be able to project 3D images
SONNY’S TAKEAWAY #1
don’t focus on past success
SONNY’S TAKEAWAY #2
innovation never sleeps
SONNY’S TAKEAWAY #3
it’s ok to fail, just fail fast
SONNY’S TAKEAWAY #4
play where your customer is going to be
SONNY’S TAKEAWAY #5
pioneers get rich
Have a question? about.me/sonnyg or cmo@weddingwire.com