WeddingWire How To: Collect Stand Out Reviews

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Presented By:

Brendan McClellan Manager, Customer Success Team

Special Guest:

Alison Harper Alison Harper & Company, LLC Baltimore, MD Member Since 2010


How many couples visit our sites every second?

41,898,843 2,629,744 15.9

Network visits in January

Seconds in a month

Visits per second


of consumers trust online reviews as much as personal recommendations *Local Consumer Review Survey (2012)


say positive reviews make them more likely to use a local business *Local Consumer Review Survey (2012)


Quality matters and Quantity rules


Double-digit reviews drive success

+106% traffic Create a Multiplier Effect on Your Listing


Showcase all of your reviews on WW


WeddingWire Award Programs


The Game Plan: • • • •

Ask past clients for reviews (try to get 1 per month!) Add your reviews to your website & blog Showcase your feedback on social media Always say “Thank You!”


Requesting Reviews Made Easier


Email Past Clients


Import Your Contacts


Best of all, you now have email transparency


Collect Reviews Through Social Media


of people 18-24 consider info on social networks when making purchasing decision *eMarketer Survey (2012)


Add Reviews to Website and Blog


Showcase Reviews on Social Media

AK


Showcase Reviews on Social Media


Ask Alison:

Alison Harper Alison Harper & Company, LLC Baltimore, MD Member since 2010


The Goal: 1 review a month


1. Schedule time to speak with a Customer Success Rep today! 2. Email our team at success@weddingwire.com 3. Contact your Customer Success Rep through your WW Account


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