2 minute read
From The Editor
While this month’s issue focuses on road trips (and Kathy is on one) I am left in the office working overtime. I just saw the following press release with information that is most appropriate to share with you.
The open road beckons with 27 million Americans planning to go RVing this fall and 7.3 million hitting the road over Labor Day weekend alone. The destination of choice for these RV travelers is the journey itself with 65% saying they’re choosing an RV for the road trip.
In a significant shift, RV camping has overtaken rental properties as the preferred accommodation for Labor Day vacationers, according to the latest Fall Travel Intentions survey conducted by Cairn Consulting for the RV Industry Association.
Millennials and Gen Z are driving this surge with 33% of Millennial leisure travelers expressing a desire to take an RV trip in the coming year. Gen Z isn’t far behind, emerging as the most active travelers with keen interests in food tourism and music festivals.
The reason? Escape the daily grind (52%), enjoy destinations at their peak in the fall (48%), seek less crowded experiences (47%), and embrace favorable weather (43%). The love of road trips, visiting family, exploring the outdoors, and traveling in comfort also resonates across all generations. Millennials and Boomers favor fall RVing for the unique experiences the season offers, while Gen X seeks to escape the busyness of everyday life. Gen Z is drawn to the pleasant fall weather.
So use this issue to help plan your next extended weekend getaway with a road trip and...
