Weekender August 14

Page 1

PANPA 2014 NEWSPAPER OF THE YEAR RUNNER-UP

weekender the western FRI 14 AUG 2015 • Issue 1216

Printed on 100% recycled paper

PROUDLY INDEPENDENT

ENTERTAINMENT

Cheer for Jessica

Latest gigs, reviews, puzzles, giveaways and more p.43-55

Penrith’s tourism grab Council’s plan to drive $500 million worth of visitors into our city DALE DRINKWATER

Iconic retailer to close p.6 SPORT Wanderers too good for Brisbane in Penrith p.67

F

orget Paul Hogan and Lara Bingle, we’ve got Ross Fowler on our side. The Penrith Mayor hopes to turn the city into a major NSW tourism destination as part of a bold plan that could help transform Penrith’s standing across the country. With a vision to grow visitor numbers from 1.3 million to 2.33 million per year by 2025, Penrith City Council will begin a campaign to market Penrith as ‘The Adventure Capital’. Increasing tourism by one million people over 10 years will boost annual visitor spend from $231 million to $511 million – money that would recirculate back into local businesses. And while Mr Fowler won’t be throwing “another shrimp on the barbie” or asking “where the bloody hell” we are, he says tourism is vital for Penrith’s growth and the local economy. “If we double the sector we double the opportunities,” he said. “One of Council’s priorities is to create job opportunities in this city and this certainly can be done by expanding tourist numbers. “If we were to double those, it will bring an extra $200 million into the economy and an extra 2800 jobs for locals, which is more people working close to home and more employment opportunities for our youth.” Penrith has 60 tourism experiences, and around 45 yearly events, but an audit into local tourism indicated challenges such as a lack of accommodation and public transport between attractions. Story continues on » p. 3

Mayor Ross Fowler is channelling Paul Hogan as he prepares to drive tourists to Penrith

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Cheerleader needs Penrith’s support p.13

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