5 minute read
THE COLLAGEN CRAZE
Keeping Up With the
Collagen Craze
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By Liesl Lamprecht
Collagen is all the rage right now, with the trend-setting ‘collagen cult’ making this buzzword supplement an everyday staple in beauty routines and morning coffees and smoothies the globe over.
The health industry has quickly caught up with the hype, hailing collagen as the modern-day fountain of youth and a miracle remedy for smoothing wrinkled skin. Nowadays, you’ll see a range of creative collagen products lining the aisles of supermarkets, as well as health stores. From coffee creamers to fruity chews, single-serving sachets and even collagen hair spray, there seems to be no limit to the variety of ways you can get your collagen fix. So what’s all the fuss about? Let’s start with the basics: what is collagen?
COLLAGEN CRASH COURSE
Collagen is the most abundant protein found throughout the body, but particularly in the skin, bones, tendons, ligaments, teeth, joints, and connective tissues. It is often described as the building block or glue of the skin, aiding in elasticity and plumpness, amongst other benefits.
By eating a diet that is rich in protein, vitamin C (especially fruits and vegetables that are high in antioxidants like citrus, strawberries, papaya, kale and bell peppers) and zinc, you can help your body to produce and maintain more collagen for optimal “health and wellbeing.
Yet as we age, collagen production starts to decline - which can lead to wrinkles and fine lines, sagging skin, brittle nails, thinning hair, joint pain and stiffness.
By the time we reach the age of 50, our bodies are producing 30% less collagen than they did at the age of 20.
Many try to counteract this process by taking collagen supplements in the form of flavourless and odourless powders or tablets that can simply be scooped into coffee cups, smoothie blenders, or cooking pots. Others prefer to apply their collagen topically through face creams, serums or hair products, while the braver few opt to drink pure bone broth. Remember, collagen supplements should not be replacing your diet of natural protein sources. Collagen isn’t a complete protein, and therefore still needs to be paired with foods like meat, fish, beans or legumes.
Whether you’re recovering from a sports injury, looking to reinvent your beauty routine or simply want to find out for yourself what the craze is all about, there are plenty of collagen supplements on the market for you to try.
COLLAGEN BENEFITS
• Can improve skin health, elasticity and appearance • Helps to maintain healthy joints • Supports the heart and arteries • Assists in building muscle • Slows bone breakdown by improving bone mineral density • Supports the gut lining • Aids injury recovery • Increases calcium absorption
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Lifematrix Inulin Prebiotic Fibre Complex is a high-fibre Prebiotic Lifematrix Inulin Prebiotic Fibre Complex is a high-fibre Prebiotic that’s rich in soluble fibre, which assists with digestion and supports good gut bacteria for overall well-being. Delicious and nutritious, it can be added to smoothies, sprinkled over fruit, or simply added that’s rich in soluble fibre, which assists with digestion and supports good gut bacteria for overall well-being. Delicious and nutritious, it can be added to smoothies, sprinkled over fruit, or simply added to water. to water. Health benefits of inulin Health benefits of inulin • Improves digestive health • Maintains a healthy gut wall • Relieves constipation • Promotes weight loss when combined with regular exercise and a healthy, balanced diet • Has the potential to relieve some symptoms experienced • Improves digestive health • Maintains a healthy gut wall • Relieves constipation • Promotes weight loss when combined with regular exercise and a healthy, balanced diet • Has the potential to relieve some symptoms experienced with bowel disorders with bowel disorders
There are three types of popular sources of hydrolyzed collagen powder that you’ll be most familiar with: bovine, marine and vegan. Let’s bone up on the facts…
BOVINE COLLAGEN Bovine collagen is naturally derived from the skin, bones, muscles and hides of cattle, and is the closest to the type of collagen that our own bodies produce. It is made up of type I and type II collagen, and is beneficial for skin, hair, nails and internal connective tissues.
MARINE COLLAGEN Marine collagen is extracted from the skin and scales of fish. This type of collagen is also a great choice when targeting ageing skin and brittle hair and nails, and although it can sometimes be more expensive than bovine collagen, it is the preferred option for pescatarians.
VEGAN COLLAGEN Hold up. If collagen is an animal by-product, how can vegans and vegetarians get their daily dose of the coveted collagen supplement? Not to worry! By harnessing the cleanest collagen building blocks from plants (where animals get their collagen from in the first place), scientists have formulated a high-concentration vegan booster powder. This plant-based type of collagen contains the nutritional properties of vitamin B, C and amino acid and antioxidant complexes to bolster your body’s natural collagen synthesis and production.
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COLLAGEN CHECKLIST
Not all collagens are created equal. Since collagen is an animal product, choosing it from a reputable source is important. When adding collagen to your cart, it’s important to look out for product information that meets the following criteria: • Grass-fed, pasture-raised animals • Wild-caught, sustainably sourced fish • Free from additional fillers or additives (e.g. bulking agents) • Certified by a third-party quality-testing company • Ethical, sustainable, and organic suppliers who are transparent about their sourcing processes
MARINE
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At Sally-Ann Creed® our purpose is to empower people to achieve holistic wellness through pure nutrition with no added nasties. That’s why our Sally-Ann Creed® Pure Hydrolysed Collagen is the purest form of Type 1 & Type 3 bovine collagen available with nothing added. Containing 10.8g of protein per serving, our non-GMO, grass-fed, halaal-certified collagen ensures your hair, skin, nails, joints, as well as other parts of your body, get all the goodness they need.
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Available at Wellness Warehouse stores nationwide. Visit our website for more information.
