100 Most Awarded Adverts of 2012 by WELOVEAD Magazine

001

Awarded by 8 international festivals D&AD

D&AD

In-Book TV & Cinema Advertising TV Commercials 120-240 seco…

Yellow Pencil Film Advertising … Direction for Film Advertising

Nomination TV & Cinema Adver… Cinema Commercials 120-240 …

Cannes Lions

Clio Awards

Gold Film Sweet Foods & Snacks

Bronze Film Craft Direction

Gold Film Direction

Clio Awards

Bronze Film Online

Bronze Film Editing

Bronze Film Music-Original

One Show

Golden Award Montreux

Silver Pencil Branded Content Branded Content / Cinema

Gold Pencil Cinema Advertising Cinema Advertising / Long For…

Gold Medal Television / Cinema Foods / Confections / Snacks

ANDY Awards

LIA Awards

Silver Video Cinema Direction

Bronze TV / Cinema / Online Film Music Original - Underscore

Bronze TV / Cinema / Online Film Confections/Snacks

Kinsale Shark

Silver TV Food

Gold TV Best Use of Music/Sound Design

Gold TV Best Direction

Kinsale Shark

Gold TV Any length

Silver Cinema Food

Gold Cinema Best Use of Music/Sound Design

Kinsale Shark

Gold Cinema Best Direction

Gold Cinema Any length

Dips Desperado Brand: Doritos Agency: BBDO, London Industry: Confectionery & Snacks Media: Cyber Published: Jul., 2011 Market: United Kingdom

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Executive Creative Director: Paul Brazier Creative Director: Mark Fairbanks Copywriter: Paul Knott, Jeremy Tribe, Tim Vance, Prabs Wignarajah Art Director: Paul Knott, Jeremy Titbe, Jeremy Tribe, Tim Vance, Prabhu Wignarajah, Prabs Wignarajah Photography: Ray Coates Director: The Glue Society, Gary Freedman, Gary Freeman

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100 most awarded adverts of 2012

002

Awarded by 8 international festivals D&AD

D&AD

Yellow Pencil Film Advertising … Direction for Film Advertising

Yellow Pencil Film Advertising … Editing for Film Advertising

Yellow Pencil Film Advertising … Special Effects for Film Advertis…

D&AD

Cannes Lions

Nomination Film Advertising Cr… Production Design for Film Adv…

Yellow Pencil TV & Cinema Ad… TV Commercials 61-120 seconds

Grand Prix Film Craft Best Production Value

Cannes Lions

Gold Film Craft Direction

Gold Film Craft Script

Gold Film Craft Visual Effects

Cannes Lions

Clio Awards

Gold Film Publications & Media

Silver Film Craft Editing

Gold Film Direction

Clio Awards

Gold Film Editing

Gold Film Television/Cinema

Silver Film Visual Effects

One Show

Golden Award Montreux

Silver Pencil Branded Content Branded Content / Online

Gold Pencil Cinema Advertising Cinema Advertising / Short For…

Gold Medal Television / Cinema Media Promotion

ANDY Awards

Gold Television, over :30 spots Special Effects

Gold Television, over :30 spots Entertainment

Gold Television, over :30 spots Direction

LIA Awards

Gold TV / Cinema / Online Film Media Promotion

Gold TV / Cinema / Online Film Post Production: Visual Effects

Silver TV / Cinema / Online Film Post Production: Editing

LIA Awards

Gold TV / Cinema / Online Film Post Production: Direction

Gold TV / Cinema / Online Film Post Production: Animation

Grand LIA TV / Cinema / Onlin… TV/Cinema/Online Film

Kinsale Shark

Gold TV Leisure & Entertainment

Gold Cinema Leisure & Entertainment

Gold TV Best Use of Post Production/Sp…

Kinsale Shark

The Bear Brand: Canal+ Agency: Euro RSCG, Paris Industry: Media & Publishing Media: TV & Cinema Published: Oct., 2011 Market: France Language: French

Download Chief Creative Officer: Stéphane Xibérras Creative Director: Jean-Christophe Royer, Stéphane Xibérras Copywriter: Jean-Christophe Royer Art Director: Eric Astorgue Director: Matthijs van Heijningen

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The more we watch CANAL+, the more we like cinema. (original language) Plus on regarde CANAL+, plus on aime le cinéma.

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100 most awarded adverts of 2012

003

Awarded by 7 international festivals D&AD

D&AD

Nomination Branding Brand Expression in Print

In-Book Direct Art Direction for Direct

In-Book Graphic Design Annual Reports

Cannes Lions

Gold Direct Corporate Image & Information

Silver Direct Flat Mailing

Bronze Promo Corporate Image & Information

Cannes Lions

Clio Awards

Grand Prix Design Medium Business - regional or …

Gold Design Publications & Business Comm…

Gold Direct Mail Other

Clio Awards

Gold Design Annual Reports

Bronze Print Typography

Silver Innovative Media

One Show

Golden Award Montreux

LIA Awards

Gold Pencil Collateral Collateral / Promotional Items

Gold Creative use of media Best Use of Print Media

Gold Print Design: Annual Reports

LIA Awards

Gold Other Direct Marketing - Business-to-…

Gold Print Direct Marketing - Business-to-…

Gold Other Design: Annual Reports

PIAF Gold Creative Use of Technolo… Creative use of technologies

THE SOLAR ANNUAL REPORT 2011 Brand: Verband Austria Solar Agency: Serviceplan, Munich Industry: Industrial & Agricultural Media: Design & Branding Market: Germany

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Chief Creative Officer: Alexander Schill Executive Creative Director: Christoph Everke Creative Director: Nagel Alexander, Möller Cosimo, Christoph Everke, Cosimo Moeller, Cosimo Möller, Alexander Nagel Copywriter: Moritz Dornig Art Director: Matthäus Frost, Nösel Mathias, Frost Matthäus

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100 most awarded adverts of 2012

004

Awarded by 6 international festivals D&AD

Cannes Lions

Clio Awards

Nomination Digital Advertising Web Films

Bronze Promo Food and Non-Alcholic Drinks

Bronze Film Online

Clio Awards

One Show

Gold Innovative Media

Bronze Content & Contact

Bronze Pencil Non-Broadcast Non-Broadcast / Online

One Show

FAB Awards

Silver Pencil Innovation in Adve… Innovation in Advertising / Singl…

Grand FABulous Online Adverti…

FAB Award Online Advertising Confectionery & Snacks

FAB Awards

Grand FABulous Viral

FAB Award Viral Confectionery & Snacks

Grand FABulous

FAB Awards

FAB Award Confectionery & Snacks

Grand FABulous Best Use of M…

FAB Award Best Use of Media Online Advertising

FAB Awards

FABulous Award Best Use of M…

FAB Award Best Use of Media Confectionery & Snacks

Grand FABulous Confectionery …

FAB Awards

FAB Award Confectionery & Sn… Online Advertising

FABulous Award Confectionery …

FAB Award Confectionery & Sn… Confectionery & Snacks

FAB Awards

Golden Award Montreux

FAB Award Online Advertising

FABulous Award

Gold Digital Best Use of Digital

Golden Award Montreux

Gold Digital Online Campaign

Gold Creative use of media Best Use of Digital

Gold Creative use of media Online Campaign

Touch the Rainbow Brand: Skittles Agency: BBDO, Toronto Industry: Confectionery & Snacks Media: Cyber Market: Canada

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Executive Creative Director: Peter Ignazi, Carlos Moreno Creative Director: Mike Donaghey, Peter Ignazi, Chris Joakim, Carlos Moreno Copywriter: Chris Joakim Art Director: Mike Donaghey Director: Woods and Low

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100 most awarded adverts of 2012

005

Awarded by 6 international festivals D&AD

Cannes Lions

Nomination Digital Advertising Integrated Digital Campaigns

Bronze Promo Best use of Social Media Marke…

Bronze Media Best Localised Campaign

Cannes Lions

Clio Awards

Bronze Media Best Use of Social Media Mark…

Bronze Direct Best Integrated Campaign Led …

Silver Content & Contact

Clio Awards

Silver Innovative Media

Silver Integrated Campaign

Gold Interactive Social Media

Clio Awards

One Show

ANDY Awards

Gold Facebook Integrated Media Other

Silver Pencil Experimental Adve… Experiential Advertising / Event…

Gold Social Marketing Government/Political

LIA Awards

Silver Digital Viral

Silver Digital Use of Social Media

Gold Digital Public Service/Social Welfare

Book Burning Party Brand: Troy Library Agency: Leo Burnett, Chicago Industry: Media & Publishing Media: Cyber Market: United States

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Executive Creative Director: Peter McHugh Creative Director: Glen Hilzinger, Peter McHugh, Bob Veasey Copywriter: Mike Davis, Glen Hilzinger, Rob Thiemann Art Director: Derek Tent, Bob Veasey

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100 most awarded adverts of 2012

006

Awarded by 6 international festivals D&AD

Cannes Lions

Clio Awards

In-Book TV & Cinema Advertising Cinema Commercials 41-60 se…

Silver Film Retail Stores

Gold Film Online

One Show

ANDY Awards

Silver Pencil Cinema Advertising Cinema Advertising / Short For…

Bronze Pencil Consumer Televi… Consumer Television / Under $…

Bronze Video Cinema Fashion Apparel & Accessories

LIA Awards Silver TV / Cinema / Online Film Retail

What Walk of Shame Brand: Harvey Nichols Agency: DDB, London Industry: Apparel, Clothing & Footwear Media: Cyber Published: Nov., 2011 Market: United Kingdom Language: English

Executive Creative Director: Jeremy Craigen Creative Director: Jeremy Craigen Copywriter: Mike Crowe Art Director: Rob Messeter Director: James Rouse

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Avoid the Walk of Shame this Season. Harvey Nichols Womenswear

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100 most awarded adverts of 2012

007

Awarded by 6 international festivals D&AD

Clio Awards

In-Book Film Advertising Crafts Editing for Film Advertising

Silver Film Direction

Bronze Film Editing

Clio Awards

Golden Award Montreux

LIA Awards

Bronze Film Music-Adapted

Gold Medal Television / Cinema Beverages

Bronze TV / Cinema / Online Film Music Adaptation

New York Festival

Kinsale Shark

Bronze Editing

Gold TV Best Editing

Luck Is An Attitude Brand: Martini Agency: Fred & Farid, Paris Industry: Alcoholic drinks Media: TV & Cinema Published: Oct., 2011 Market: France Language: English

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Creative Director: Fred & Farid Copywriter: Farid Mokart, Fred Raillard Art Director: Farid Mokart, Fred Raillard Director: Peter Thwaites

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100 most awarded adverts of 2012

008

Awarded by 5 international festivals D&AD

Cannes Lions

Yellow Pencil Digital Advertising Integrated Digital Campaigns

Grand Prix Direct Financial Products & Services

Grand Prix Promo Financial Products & Servcies

Cannes Lions

Silver Direct Best Integrated Campaign Led …

Silver Titanium & Integrated

Silver Promo Best use of Social Media Marke…

Cannes Lions

Bronze PR Financial Services, incl. Investo…

Gold Cyber Best Digitally Led Integrated Ca…

Silver Cyber Community Applications

Cannes Lions

Clio Awards

Silver Cyber Viral Marketing

Gold Interactive Interactive Campaign

Gold Facebook Integrated Media Financial Services

Clio Awards

One Show

Silver Integrated Campaign

Silver Interactive Social Media

Gold Pencil Brand Transformation Brand Transformation / Single

LIA Awards

Gold Integrated Integrated Campaign

Grand LIA Integrated Integrated Campaign

SMALL BUSINESS GETS AN OFFICIAL DAY Brand: American Express Agency: Crispin Porter + Bogusky, Boulder Industry: Financial & Legal services Media: Direct Market Market: United States

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Chief Creative Officer: Jeff Benjamin, Lincoln Bjorkman, Rob Reilly Executive Creative Director: Mark Taylor Creative Director: Dan Ligon, Tom Miller, Allen Richardson Copywriter: Adrian Alexander, Kelly McCormick, Jens McNaughton Art Director: Mike Blanch, Daniel Burke, Josh Gross, Laura Potsic, Rochelle Raiss Director: Kaylin Goldstein, Andrew Teagle

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100 most awarded adverts of 2012

009

Awarded by 5 international festivals D&AD

Cannes Lions

Clio Awards

Nomination Direct Direct Response/Digital

Bronze Direct Other Consumer Products (inclâ&#x20AC;Ś

Silver Interactive Apps - desktop

LIA Awards

Kinsale Shark

Bronze TV / Cinema / Online Film Social Media

Silver Other Promo: Best Scriptwriting

Silver Digital Promo: Best Scriptwriting

Kinsale Shark

Bronze Other Online Advertising

Bronze Digital Online Advertising

You've Got a Case Brand: AT&T Agency: BBDO, New York Industry: Professional & Public services Media: Cyber Market: United States

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Chief Creative Officer: David Lubars Executive Creative Director: Mathias Appelblad, Greg Hahn Creative Director: Arturo Aranda, George Ernst Copywriter: Mark Anderson, Rick Williams Art Director: Danny Adrain, Marcel Yunes Director: Caviar Content, Jonathan Krisel, Jeff Puskar

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100 most awarded adverts of 2012

010

Awarded by 5 international festivals D&AD

Cannes Lions

One Show

In-Book Outdoor Advertising Poster Advertising/Enhanced P…

Bronze Outdoor Fundraising, Charities, Appeals…

Bronze Pencil Public Service Public Service / Outdoor and P…

ANDY Awards

Silver Out of Home Public Service - Non-Profit Org…

Gold Out of Home Copywriting

Gold Out of Home Public Service - Non-Profit Org…

LIA Awards Bronze Print Public Service/Social Welfare C…

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Lost Cat

Brand: Raising the Roof Agency: Leo Burnett, Toronto Industry: Public interest & Non-profit Media: Print Market: Canada Chief Creative Officer: Judy John Creative Director: Lisa Greenberg, Judy John Copywriter: Steve Persico Art Director: Anthony Chelvanathan Photography: Anthony Chelvanathan

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100 most awarded adverts of 2012

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Rebellious

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100 most awarded adverts of 2012

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Bus Shelter

Brand: Raising the Roof Agency: Leo Burnett, Toronto Industry: Public interest & Non-profit Media: Outdoor Market: Canada Chief Creative Officer: Judy John Creative Director: Lisa Greenberg, Judy John Copywriter: Steve Persico Art Director: Anthony Chelvanathan Photography: Anthony Chelvanathan

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100 most awarded adverts of 2012

Nothing But Potential - "Walk Faster" Brand: Raising the Roof Agency: Leo Burnett, Toronto Industry: Public interest & Non-profit Media: Outdoor Market: Canada

Creative Director: Lisa Greenberg, Judy John Copywriter: Steve Persico Art Director: Anthony Chelvanathan Photography: Anthony Chelvanathan

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100 most awarded adverts of 2012

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011

Awarded by 5 international festivals D&AD

D&AD

Cannes Lions

In-Book Film Advertising Crafts Use of Music for Film Advertising

Yellow Pencil Film Advertising … Animation for Film Advertising

Grand Prix Film Branded Content Internet Film

Cannes Lions

Gold Film Craft Animation

Silver Film Craft Best Use of Music

Silver Cyber Viral Video

Cannes Lions

Clio Awards

Grand Prix Branded Content Best integrated content campaign

Gold Film Animation

Gold Film Online

Clio Awards

Gold Film Music-Adapted

Grand Film Online

Silver Content & Contact

ANDY Awards

Gold Branded Content Animation

Gold Branded Content Music: Best Use of Existing

Grandy Branded Content Retail/Food

LIA Awards

Gold TV / Cinema / Online Film Animation/Motion Graphics

Gold Other Animation/Motion Graphics

Gold Digital Animation/Motion Graphics

LIA Awards

Gold TV / Cinema / Online Film Music Adaptation

Gold Other Music Adaptation

Gold Digital Music Adaptation

LIA Awards

Grand LIA TV / Cinema / Onlin… Music

Grand LIA Other Music

Grand LIA Digital Music

LIA Awards

Gold TV / Cinema / Online Film Retail

Gold Other Retail

Gold Digital Retail

LIA Awards

Silver TV / Cinema / Online Film Design: Motion Graphics - Anim…

Silver Other Design: Motion Graphics - Anim…

Silver Digital Design: Motion Graphics - Anim…

Back to the Start Brand: Chipotle Agency: Creative Artists Agency,Â Los Angeles

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Director:Â Johnny Kelly

Industry: Catering industry Media: TV & Cinema Market: United States Language: English

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100 most awarded adverts of 2012

012

Awarded by 5 international festivals D&AD

Cannes Lions

In-Book Digital Advertising Art Direction for Digital

Gold Design Online Digital Design

Bronze Promo Best Integrated Campaign Led â&#x20AC;Ś

Cannes Lions

Clio Awards

Golden Award Montreux

Bronze Cyber Community Applications

Bronze Interactive Microsite/Website

Gold Digital Best Use of Mixed Media

Golden Award Montreux

Gold Digital Community Applications

Gold Creative use of media Best Use of Mixed Media

Gold Creative use of media Community Applications

LIA Awards

Silver Digital Visual Design

Bronze Digital Animation/Motion Graphics

The CNN Ecosphere Project Brand: CNN Agency: Heimat, Berlin Industry: Media & Publishing Media: Cyber Market: Germany

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Executive Creative Director: Guido Heffels Creative Director: Guido Heffels, Myles Lord Copywriter: Martien Delfgaauw, Ramin Schmiedekampf Art Director: Jue Alt, Luc Schurgers

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100 most awarded adverts of 2012

013

Awarded by 5 international festivals Cannes Lions

Cannes Lions

Silver PR Best Use of Social Media

Bronze Direct Fast Moving Consumer Goods

Silver Promo Food and Non-Alcholic Drinks

Clio Awards

Gold Facebook Integrated Media Beverage

Silver Out of Home Mixed Campaign

Silver Content & Contact

Clio Awards

AME Awards

Silver Integrated Campaign

Bronze Medallion Low-budget Low-budget

Bronze Medallion Retail Stores Retail Stores

FAB Awards

LIA Awards

FAB Award Sales Promotion Non-Alcoholic Drinks

FAB Award Integrated Non-Alcoholic Drinks

Bronze Integrated Integrated Campaign

BYO Cup Day Brand: Slurpee Agency: Leo Burnett, Melbourne Industry: Non-alcoholic drinks Media: Promotion & Event Market: Australia

Download Executive Creative Director: Jason Williams Creative Director: Jason Williams Copywriter: Ellen Bullen, Eamonn Dixon, Andrew Woodhead Art Director: James Orr

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Pretty good for a day's work

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100 most awarded adverts of 2012

014

Awarded by 5 international festivals D&AD

D&AD

Clio Awards

In-Book Film Advertising Crafts Sound Design for Film Advertising

Nomination Film Advertising Cr… Use of Music for Film Advertising

Gold Film Music-Licenced

Golden Award Montreux

LIA Awards

Kinsale Shark

Gold Medal TV / Cinema Pharmaceutical

Bronze TV / Cinema / Online Film Music: Use of Licensed Music

Bronze TV Household Goods, Appliances …

Kinsale Shark

Bronze Integrated Household Goods, Appliances …

Gold TV Best Use of Music/Sound Design

Gold Integrated Best Use of Music/Sound Design

Kinsale Shark

Bronze TV Best campaign using 3 or more…

Bronze Integrated Best campaign using 3 or more…

Vinyl Brand: Durex Agency: Euro RSCG, London Industry: Beauty & Health Media: TV & Cinema Published: Jan., 2012 Market: United Kingdom Language: English

Download Executive Creative Director: Mick Mahoney Creative Director: Brendan Wilikins, Brendan Wilkins Copywriter: Bráulio Kuwabara, Braulio Kuwarara Art Director: Fabio Abram Director: Si & Ad

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Speeds her up. Slows him down.

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100 most awarded adverts of 2012

015

Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

Nomination Radio Advertising Radio Advertising over 30 secoâ&#x20AC;Ś

Bronze Radio Commercial Public Services

Gold Radio Product/Service

One Show Gold Pencil Public Service Public Service / Radio - Single

Click to listen

The Absolute Pitch Brand: HMTM Hannover Agency: Ogilvy, Frankfurt am Main Industry: Education Media: Radio Market: Germany Language: English

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Chief Creative Officer: Stephan Vogel Executive Creative Director: Matthias Storath Creative Director: Matthias Storath, Stephan Vogel Copywriter: Manuel Rentz

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100 most awarded adverts of 2012

016

Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Film Advertising Crafts Cinematography for Film Advert…

Bronze Film Craft Editing

Silver Film Television/Cinema

One Show Bronze Pencil Consumer Televi… Consumer Television / 60 Seco…

Legacy Brand: Levi's Agency: Wieden+Kennedy, Portland Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States

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Creative Director: Eric Baldwin, Mark Fitzloff, Susan Hoffman, Tyler Whisnand, Jeff Williams Copywriter: Charles Bukowski, Antony Goldstein Art Director: Julia Blackburn, Jeff Williams Director: Ralf Schmerberg

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100 most awarded adverts of 2012

017

Awarded by 4 international festivals D&AD

D&AD

Cannes Lions

In-Book Film Advertising Crafts Direction for Film Advertising

In-Book TV & Cinema Advertising TV Commercial Campaigns

Silver Film Branded Content Internet Film

Clio Awards

Silver Film Music-Licenced

Bronze Film Direction

Bronze Film Television/Cinema

One Show Bronze Pencil Consumer Televiâ&#x20AC;Ś Consumer Television / Over 60 â&#x20AC;Ś

Date Brand: Heineken Agency: Wieden+Kennedy, Amsterdam Industry: Alcoholic drinks Media: TV & Cinema Published: May., 2011 Market: Netherlands Language: English

Download Executive Creative Director: Mark Bernath, Eric Quennoy Creative Director: Mark Bernath, Eric Quennoy Copywriter: Roger Hoard Art Director: Alvaro Sotomayor Director: Fredrik Bond

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Open your world

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100 most awarded adverts of 2012

The Entrance Brand: Heineken Agency: Wieden+Kennedy, Amsterdam Industry: Alcoholic drinks Media: TV & Cinema Published: May., 2011 Market: Netherlands Language: English

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Executive Creative Director: Mark Bernath, Eric Quennoy Creative Director: Mark Bernath, Eric Quennoy Copywriter: Roger Hoard Art Director: Alvaro Sotomayor Director: Fredrik Bond

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100 most awarded adverts of 2012

The Legendary Making Of the Date Brand: Heineken Agency: Wieden+Kennedy, Amsterdam Industry: Alcoholic drinks Media: Miscellaneous Published: May., 2011 Market: Netherlands Language: English

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Executive Creative Director: Mark Bernath, Eric Quennoy Creative Director: Mark Bernath, Eric Quennoy Copywriter: Roger Hoard Art Director: Alvaro Sotomayor Director: Fredrik Bond

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100 most awarded adverts of 2012

018

Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Integrated & Earned M… Earned Media Campaign

Grand Prix Press Public Awareness Messages

Gold Print Product/Service

One Show

Gold Pencil Public Service Public Service / Outdoor and P…

Gold Pencil Integrated Branding Integrated Branding / Public Se…

UNHATE Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Promotion & Event Published: Oct., 2011 Market: Italy

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Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

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100 most awarded adverts of 2012

Unhate, Palestine-Israel Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Print Published: Oct., 2011 Market: Italy

Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

Download Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org

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100 most awarded adverts of 2012

Unhate, Venezuela-USA Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Print Published: Oct., 2011 Market: Italy

Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

Download Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org

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100 most awarded adverts of 2012

Unhate, North Korea-South Korea Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Print Published: Oct., 2011 Market: Italy

Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

Download Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org

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100 most awarded adverts of 2012

Unhate, Vatican-Al Azhar Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Print Published: Oct., 2011 Market: Italy

Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

Download Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org

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100 most awarded adverts of 2012

Unhate, Germany-France Brand: United Colors of Benetton Agency: Fabrica, Treviso Industry: Apparel, Clothing & Footwear Media: Print Published: Oct., 2011 Market: Italy

Executive Creative Director: Robert Nakata Creative Director: Carlo Cavallone, Paulo Martins, Robert Nakata, Erik Ravelo Copywriter: Carlo Cavallone

Download Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org

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100 most awarded adverts of 2012

019

Awarded by 4 international festivals D&AD

D&AD

In-Book Direct Direct Response/Ambient

In-Book Outdoor Advertising Ambient

In-Book Online Advertising Ambient

Clio Awards

One Show

Bronze Out of Home Ambient

Silver Direct Mail Other

Bronze Pencil Public Service Public Service / Collateral - Single

PIAF Bronze Audience Engagement Audience engagement

Share Project Brand: Casa Do Zezinho Agency: BBDO, Sao Paulo Industry: Public interest & Non-profit Media: Ambient & Interactive Market: Brazil

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Creative Director: Luiz Sanches Copywriter: Fabio Ozório Art Director: Renato Fernandez, Daniel Manzi, Vinicius Sousa Photography: Richard Stefano Director: Fábio Benvenuti

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100 most awarded adverts of 2012

Share With Those Who Need Brand: Casa Do Zezinho Agency: BBDO, Sao Paulo Industry: Public interest & Non-profit Media: Ambient & Interactive Market: Brazil

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Chief Creative Officer: Marcello Serpa Executive Creative Director: Marcello Serpa Creative Director: Luiz Sanches Copywriter: Fabio Ozório Art Director: Renato Fernandez, Daniel Manzi, Vinicius Sousa

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100 most awarded adverts of 2012

Share With Those Who Need Brand: Casa Do Zezinho Agency: BBDO, Sao Paulo Industry: Public interest & Non-profit Media: Ambient & Interactive Market: Brazil

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100 most awarded adverts of 2012

Share With Those Who Need Brand: Casa Do Zezinho Agency: BBDO, Sao Paulo Industry: Public interest & Non-profit Media: Ambient & Interactive Market: Brazil

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100 most awarded adverts of 2012

020

Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Branding Brand Experience & Environmeâ&#x20AC;Ś

Silver Design Exhibitions & Live Events

Bronze Design Environmental

LIA Awards Bronze Other Design: Innovative Use of Design

The Keyboard of Isolation Brand: Family Care For Grassroots Community Agency: DDB, Shanghai Industry: Public interest & Non-profit Media: Design & Branding Published: Nov., 2010 Market: China

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Chief Creative Officer: Michael Dee Creative Director: Jody Xiong Copywriter: Leo Liu, Jody Xiong Art Director: Jody Xiong, Jack Xuan, William Zhang Photography: Green Spot, Alex Chen, Nicholas Siau, King Zhang

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100 most awarded adverts of 2012

021

Awarded by 4 international festivals D&AD

D&AD

Cannes Lions

In-Book Integrated & Earned M… Integrated

Nomination Mobile Marketing Mobile Campaigns & Mobile Ad…

Gold Branded Content Best use or integration of exper…

Cannes Lions

Silver Mobile Best Integrated Campaign Led …

Bronze Direct Direct Response Digital: Mobile…

Bronze PR Best Use of Sponsorship

Clio Awards

LIA Awards

Silver Content & Contact

Silver Integrated Campaign

Gold Digital Mobile Interactive

LIA Awards

Gold Innovation Mobile Interactive

Bronze Digital Branded Content

Bronze Innovation Branded Content

LIA Awards

Silver Digital Beverages - Alcoholic

Silver Innovation Beverages - Alcoholic

Bronze Digital Non-Traditional: Beverages - Al…

LIA Awards Bronze Innovation Non-Traditional: Beverages - Al…

Be the Coach Brand: Carling Beer Agency: Ogilvy, Cape Town Industry: Alcoholic drinks Media: Cyber Market: South Africa

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Executive Creative Director: Chris Gotz Creative Director: Jonathan Lang, Tommy Le Roux, Nicholas Wittenberg Copywriter: Logan Broadley, Tommy Le Roux, Yazeed Solomons Art Director: Delano Chengan, Benjamin de Villiers, Jonathan Lang Director: Platypus Productions, The Workroom, Ian Chuter, Stephen Webster

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100 most awarded adverts of 2012

022

Awarded by 4 international festivals D&AD

D&AD

Yellow Pencil Digital Advertising Web Films

In-Book Film Advertising Crafts Direction for Film Advertising

In-Book Press Advertising Press Advertising

Cannes Lions

Silver Film Long Format Internet Film

Silver Cyber Viral Video

Gold Branded Content Best fictional program, series oâ&#x20AC;Ś

Cannes Lions

One Show

Gold Branded Content Best integrated content campaign

Gold Pencil Integrated Branding Integrated Branding / Consumeâ&#x20AC;Ś

Gold Pencil Branded Content Branded Content / Online

One Show

Kinsale Shark

Gold Pencil Non-Broadcast Non-Broadcast / Online

Silver TV Retails and Direct Response

MFCEO Brand: K-Swiss Agency: 72andSunny, Los Angeles Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States

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Chief Creative Officer: Glenn Cole Executive Creative Director: Glenn Cole Creative Director: Glenn Cole, Barton Corley, Matt Murphy Copywriter: Matt Heath Art Director: Jay Kamath Director: Jody Hill

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100 most awarded adverts of 2012

023

Awarded by 4 international festivals D&AD

D&AD

Yellow Pencil Digital Design Sound Design & Use of Music f…

Nomination Digital Design Interface & Navigation for Webs…

Nomination Film Advertising Cr… Use of Music for Film Advertising

Cannes Lions

Gold Cyber Best Music/Sound Design

Silver Cyber Other Consumer Products (incl…

Bronze Cyber Craft

Cannes Lions

Clio Awards

LIA Awards

Bronze Cyber Digitally Led Integrated Campaign

Bronze Interactive Microsite/Website

Gold TV / Cinema / Online Film Microsites

LIA Awards

Gold Digital Microsites

Silver TV / Cinema / Online Film Best Use of Innovation

Silver Digital Best Use of Innovation

Obsessed With Sound Brand: Philips Agency: DDB, Amsterdam Industry: Electronics & Audio-Visual Media: Cyber Market: Netherlands

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Executive Creative Director: Chris Baylis Copywriter: Pol Hoenderboom Art Director: Bart Mol Director: Rob Chiu

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Spatial Design Installations

Gold Design Exhibitions & Live Events

Silver Design Environmental

LIA Awards Bronze Other Design: Environmental Installatiâ&#x20AC;Ś

THE LAUNDRY GALLERY Brand: Siemens Agency: Scholz & Friends, Berlin Industry: House, Garden & Pets Media: Design & Branding Market: Germany Language: English

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Chief Creative Officer: Martin Pross Executive Creative Director: Matthias Spaetgens Creative Director: Markus Daubenbuechel, Robert Krause, Mathias Rebmann, Florian Schwalme Copywriter: Stefan Sohlau Art Director: René Gebhardt, Sebastian Kamp, Bjoern Kernspeckt Photography: Szymon Plewa

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100 most awarded adverts of 2012

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Awarded by 4 international festivals Cannes Lions

Cannes Lions

Gold Direct Product Launches

Grand Prix Outdoor Transit

Silver PR Automotive and Transport

Cannes Lions

Clio Awards

Bronze Cyber Viral Video

Silver Out of Home Ambient

Bronze Content & Contact

Clio Awards

One Show

LIA Awards

Bronze Innovative Media

Silver Pencil Experimental Adve… Experiential Advertising / Install…

Silver Innovation Viral

LIA Awards

Silver Other Viral

Silver Digital Viral

Gold Innovation Design: Environmental Installati…

LIA Awards

Gold Other Design: Environmental Installati…

Gold Digital Design: Environmental Installati…

Silver Innovation Non-Traditional: Automotive

LIA Awards

Silver Other Non-Traditional: Automotive

Silver Digital Non-Traditional: Automotive

The Invisible Drive Brand: Mercedes-Benz Agency: Jung von Matt, Hamburg Industry: Automotive & Services Media: Outdoor Market: Germany

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Chief Creative Officer: Fabian Frese, Goetz Ulmer, Thimoteus Wagner Executive Creative Director: Armin Jochum Creative Director: Fabian Frese, Jonas Keller, Michael Ohanian, Michael Ohanien, Martin Strutz, Goetz Ulmer, Thimoteus Wagner Copywriter: Michael Ohanian, Michael Ohanien Art Director: Jonas Keller, Andreas Wagner Director: Daniel Schmidt

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Cannes Lions

In-Book Radio Advertising Radio Advertising Campaigns

Silver Radio Public Health & Safety, Public …

Silver Radio Best Use of Radio as a Medium

One Show

LIA Awards

Bronze Pencil Public Service Public Service / Radio - Campai…

Gold Other Radio: Innovative Use of Radio

Gold Other Radio: Public Service/Social W…

LIA Awards Gold Other Radio: Public Service/Social W…

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AUDREY Brand: BFM Agency: McCann Erickson, Kuala Lumpur Industry: Media & Publishing Media: Radio Market: Malaysia

Download Creative Director: Ean-hwa Huang, Szuhung Lee Copywriter: Gavin E Hoh, Ean-hwa Huang, Szu-hung Lee, Oon-Hoong Yeoh

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YAMEEN Brand: BFM Agency: McCann Erickson, Kuala Lumpur Industry: Media & Publishing Media: Radio Market: Malaysia

Download Creative Director: Ean-hwa Huang, Szuhung Lee Copywriter: Gavin E Hoh, Ean-hwa Huang, Szu-hung Lee, Oon-Hoong Yeoh

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FREDA Brand: BFM Agency: McCann Erickson, Kuala Lumpur Industry: Media & Publishing Media: Radio Market: Malaysia

Download Creative Director: Ean-hwa Huang, Szuhung Lee Copywriter: Gavin E Hoh, Ean-hwa Huang, Szu-hung Lee, Oon-Hoong Yeoh

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Cannes Lions

Yellow Pencil Direct Direct Response/Ambient

Titanium Titanium & Integrated

Silver Promo Best Use of Guerilla Marketing i…

Cannes Lions

Silver Promo Public Health & Safety, Pubic A…

Silver PR Public Sector

Bronze Outdoor Stunts & Live Advertising

Clio Awards

Kinsale Shark

Bronze Out of Home Other

Bronze Direct Mail Dimensional

Silver Integrated Media: Innovative Media Strate…

Kinsale Shark

Silver Other Media: Innovative Media Strate…

Silver Ambient Media: Innovative Media Strate…

Bronze Integrated Free space

Kinsale Shark

Bronze Other Free space

Bronze Ambient Free space

Bronze Integrated Best Campaign using 3 or more…

Kinsale Shark

Bronze Other Best Campaign using 3 or more…

Bronze Ambient Best Campaign using 3 or more…

Operation Rivers of Light Brand: Ministry of Defense - PAHD Agency: Lowe, Bogota Industry: Public interest & Non-profit Media: Outdoor Market: Colombia

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Chief Creative Officer: Jose Miguel Sokoloff Executive Creative Director: Jaime Duque Creative Director: Jaime Duque, Santiago Mesa Copywriter: Mario Lagos, Sergio Leon Art Director: Carlos Rodríguez, Carlos Andrés Rodríguez

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100 most awarded adverts of 2012

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Awarded by 4 international festivals Cannes Lions

Cannes Lions

Gold Promo Public Health & Safety, Pubic A…

Gold Promo Best Use of Experiential Market…

Bronze Film Viral Film

Cannes Lions

Clio Awards

Gold Branded Content Best use or integration of offlin…

Grand Innovative Media

Gold Out of Home Other

Clio Awards

One Show

Bronze Film Online

Silver Content & Contact

Bronze Pencil Experimental Ad… Experiential Advertising / Install…

LIA Awards

Gold Poster & Billboard Public Service/Social Welfare

Silver Poster & Billboard Non-Traditional: Live Events - B…

Silver Poster & Billboard Billboard: Public Service/Social …

LIA Awards

Gold TV / Cinema / Online Film Public Service/Social Welfare

Gold Innovation Public Service/Social Welfare

Silver TV / Cinema / Online Film Non-Traditional: Live Events - B…

LIA Awards

Silver Innovation Non-Traditional: Live Events - B…

Silver TV / Cinema / Online Film Billboard: Public Service/Social …

Silver Innovation Billboard: Public Service/Social …

The Return of Dictator Ben Ali Brand: Engagement Citoyen Agency: Ogilvy, Tunis Industry: Public interest & Non-profit Media: Promotion & Event Market: Tunisia

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Creative Director: Nicolas Courant, Gérald Héraud Copywriter: Asma Kanzari, Mehdi Lamloum, Yosri Mimouna Art Director: Yassine Boughaba, Nicolas Courant, Gérald Héraud Director: Propaganda Productions, Fedh Chabbi, Fehd Chabbi, Fehd Chebbi

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

D&AD

Yellow Pencil Art Direction Art Direction for Press Advertising

Yellow Pencil Outdoor Advertising Poster Advertising/Existing Sites

Yellow Pencil Press Advertising Press Advertising

Clio Awards

Gold Print Product/Service

Gold Print Illustration

Gold Out of Home Poster

Clio Awards

One Show

Gold Print Art Direction

Gold Pencil Collateral Collateral / Posters - Single

Gold Pencil Magazine Magazine / Full Page or Spreadâ&#x20AC;Ś

ANDY Awards Gold Magazine Illustration

Heaven and Hell Brand: Samsonite Agency: JWT, Shanghai Industry: Transport & Tourism Media: Print Market: China

Download Executive Creative Director: Elvis Chau, Sheung-yan Lo, Yang Yeo Creative Director: Hattie Cheng, Rojana Chuasakul Copywriter: Marc Wang Art Director: Hattie Cheng, Rojana Chuasakul, Danny Li, Haoxi Lv, Surachai Puthikulangkura

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Clio Awards

One Show

In-Book Outdoor Advertising Poster Advertising/Existing Sites

Bronze Out of Home Poster

Silver Pencil Newspaper Newspaper / Full Page or Spreâ&#x20AC;Ś

ANDY Awards Bronze Magazine Automotive

Passport Stamps Brand: Land Rover Agency: Y&R, London Industry: Automotive & Services Media: Outdoor Published: May., 2011 Market: United Kingdom Language: English

Download Executive Creative Director: Mark Roalfe Creative Director: Graham Lang, Mark Roalfe Copywriter: Phil Forster Art Director: Tim Brookes Photography: Carl Warner

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100 most awarded adverts of 2012

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Awarded by 4 international festivals Cannes Lions

Clio Awards

One Show

Bronze Branded Content Best use or integration of exper…

Bronze Out of Home Ambient

Silver Pencil Experimental Adve… Experiential Advertising / Event…

ANDY Awards Gold Events Special Effects

Melo Explosions Brand: Jordan Agency: Wieden+Kennedy, New York Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States

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Executive Creative Director: Ian Reichenthal, Scott Vitrone Creative Director: Andy Ferguson, Brandon Mugar, Ian Reichenthal, Scott Vitrone Copywriter: Eric Steele Art Director: Azsa West Director: Ricardo Rivera

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100 most awarded adverts of 2012

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Awarded by 4 international festivals Cannes Lions

Cannes Lions

Silver Film Publications & Media

Bronze Film Craft Script

Bronze Film Publications & Media

Clio Awards

One Show

ANDY Awards

Silver Film Television/Cinema

Silver Pencil Consumer Televisi… Consumer Television / 60 Seco…

Gold Television, over :30 spots Media

Shake On It Brand: ESPN Agency: Wieden+Kennedy, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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Executive Creative Director: Ian Reichenthal, Scott Vitrone Creative Director: Brandon Henderson, Stuart Jennings, Ian Reichenthal, Scott Vitrone Copywriter: Dave Canning Art Director: Cyrus Coulter Director: Aaron Stoller

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100 most awarded adverts of 2012

033

Awarded by 4 international festivals D&AD

Clio Awards

One Show

In-Book Digital Advertising Sound Design & Use of Music fâ&#x20AC;Ś

Silver Interactive Other

Bronze Pencil Public Service Public Service / Collateral - Single

LIA Awards Bronze Other Design: Innovative Use of Design

The Steve Jobs Moment of Silence Brand: Moment of Silence Inc. Agency: KNARF, New York Industry: Public interest & Non-profit Media: Cyber Market: United States Language: English

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Executive Creative Director: Frank Anselmo Creative Director: Frank Anselmo Copywriter: Hyui Yong Kim, Bryan Wolff Schoemaker Art Director: Hyui Yong Kim, Bryan Wolff Schoemaker

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Awarded by 4 international festivals D&AD

D&AD

Nomination Outdoor Advertising Poster Advertising Campaigns

In-Book Outdoor Advertising Poster Advertising/Free Format

Nomination Photography Photography for Advertising

D&AD

Cannes Lions

In-Book Outdoor Advertising Poster Advertising/Free

Silver Outdoor Retail Stores, Restaurants & Faâ&#x20AC;Ś

Bronze Press Photography

Clio Awards

ANDY Awards

Silver Out of Home Poster

Silver Print Product/Service

Silver Newspaper Retail

Stocking Brand: Harvey Nichols Agency: DDB, London Industry: Retail & Distribution Media: Print Market: United Kingdom

Download Executive Creative Director: Jeremy Craigen Creative Director: Grant Parker Copywriter: Will Lowe Art Director: Victor Monclus Photography: Frederike Helwig

Daylight Robbery Starts 15th June

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100 most awarded adverts of 2012

Clown Mask Brand: Harvey Nichols Agency: DDB, London Industry: Retail & Distribution Media: Outdoor Market: United Kingdom

Download Executive Creative Director: Jeremy Craigen Creative Director: Grant Parker Copywriter: Will Lowe Art Director: Victor Monclus Photography: Frederike Helwig

Daylight Robbery Starts 15th June

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100 most awarded adverts of 2012

Balaclava Brand: Harvey Nichols Agency: DDB, London Industry: Retail & Distribution Media: Outdoor Market: United Kingdom

Download Executive Creative Director: Jeremy Craigen Creative Director: Grant Parker Copywriter: Will Lowe Art Director: Victor Monclus Photography: Frederike Helwig

Daylight Robbery Starts 15th June

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100 most awarded adverts of 2012

035

Awarded by 4 international festivals D&AD

D&AD

In-Book Outdoor Advertising Poster Advertising Campaigns

In-Book Press Advertising Press Advertising Campaigns

In-Book Writing for Advertising Writing for Press & Poster Adveâ&#x20AC;Ś

Cannes Lions

Clio Awards

Silver Press Banking, Investment & Insurance

Silver Press Copywriting

Bronze Out of Home Poster

LIA Awards

Bronze Print Use of Copywriting Campaign

Bronze Poster & Billboard Poster: Use of Copywriting Caâ&#x20AC;Ś

Life's Turns in a Sentence Brand: Swiss Life Agency: Leo Burnett, Zurich Industry: Financial & Legal services Media: Design & Branding Market: Switzerland Language: German

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Executive Creative Director: Peter Brönnimann Creative Director: Peter Broennimann, Martin Spillmann Copywriter: Thomas Schöb, Thomas Schoeb, Simon Smit Art Director: Daniele Barbiero, Reto Clement

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ONLY WOMAN Brand: Swiss Life Agency: Leo Burnett, Zurich Industry: Financial & Legal services Media: Print Market: Switzerland

Download Executive Creative Director: Peter Brönnimann Creative Director: Peter Broennimann, Martin Spillmann Copywriter: Thomas Schöb, Thomas Schoeb, Simon Smit Art Director: Daniele Barbiero, Reto Clement

You are the only woman I love a man now. For all life's twists and turns: Flexible financial plans.

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I LOVE MY HOUSE I love my house now belongs to my ex-wife. For all life's twists and turns: Flexible financial plans.

Brand: Swiss Life Agency: Leo Burnett, Zurich Industry: Financial & Legal services Media: Print Market: Switzerland Executive Creative Director: Peter Brönnimann Creative Director: Peter Broennimann, Martin Spillmann Copywriter: Thomas Schöb, Thomas Schoeb, Simon Smit Art Director: Daniele Barbiero, Reto Clement

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NEVER WANT CHILDREN I never want children are great. For all life's twists and turns: Flexible financial plans.

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Cannes Lions

Clio Awards

In-Book TV & Cinema Advertising TV Commercials 21-40 seconds

Silver Film Business Equipment & Services

Bronze Film Television/Cinema

Clio Awards

LIA Awards

Silver Film Television/Cinema

Bronze TV / Cinema / Online Film Retail Campaign

Bronze TV / Cinema / Online Film Corporate Image

AAAAAAAAAAAA AUTO Repair Brand: FedEx Agency: BBDO, New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Language: English

Chief Creative Officer: David Lubars Executive Creative Director: Greg Hahn, Mike Smith Creative Director: Gianfranco Arena, Peter Kain Copywriter: Peter Kain Art Director: Gianfranco Arena Director: Jim Jenkins

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Solutions That Matter

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100 most awarded adverts of 2012

Witness Protection Brand: FedEx Agency: BBDO, New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Language: English

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Solutions That Matter

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100 most awarded adverts of 2012

2 Sided Paper Brand: FedEx Agency: BBDO, New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Language: English

Download Chief Creative Officer: David Lubars Executive Creative Director: Greg Hahn, Mike Smith Creative Director: Gianfranco Arena, Peter Kain Copywriter: Peter Kain Art Director: Gianfranco Arena Director: Jim Jenkins

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Solutions That Matter

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100 most awarded adverts of 2012

037

Awarded by 4 international festivals D&AD

Clio Awards

One Show

In-Book Illustration Illustration for Advertising

Bronze Print Product/Service

Silver Pencil Collateral Collateral / Posters - Campaign

ANDY Awards

Silver Newspaper Entertainment

Silver Newspaper Illustration

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The Wizard of Oz Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Media & Publishing Media: Outdoor Market: Malaysia Language: English Chief Creative Officer: Marcus Rebeschini Executive Creative Director: Edward Ong, Marcus Rebeschini Creative Director: Gigi Lee, Edward Ong, Marcus Rebeschini Copywriter: Edward Ong, Andrea Yap Art Director: Siew Yuet Kie, Yuet Kie, Joshua Tay

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100 most awarded adverts of 2012

The Pied Piper of Hamelin Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Media & Publishing Media: Outdoor Market: Malaysia Language: English

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Chief Creative Officer: Marcus Rebeschini Executive Creative Director: Edward Ong, Marcus Rebeschini Creative Director: Gigi Lee, Edward Ong, Marcus Rebeschini Copywriter: Edward Ong, Andrea Yap Art Director: Siew Yuet Kie, Yuet Kie, Joshua Tay

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The Jungle Book Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Media & Publishing Media: Outdoor Market: Malaysia Language: English Chief Creative Officer: Marcus Rebeschini Executive Creative Director: Edward Ong, Marcus Rebeschini Creative Director: Gigi Lee, Edward Ong, Marcus Rebeschini Copywriter: Edward Ong, Andrea Yap Art Director: Siew Yuet Kie, Yuet Kie, Joshua Tay

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100 most awarded adverts of 2012

038

Awarded by 4 international festivals D&AD

D&AD

In-Book Outdoor Advertising Poster Advertising Campaigns

In-Book Press Advertising Press Advertising Campaigns

In-Book Online Advertising Poster Advertising Campaigns

Clio Awards

One Show

Silver Out of Home Poster

Silver Print Product/Service

Bronze Pencil Collateral Collateral / Posters - Campaign

One Show

Golden Award Montreux

Silver Pencil Magazine Magazine / Full Page or Spread…

Bronze Pencil Magazine Magazine / Full Page or Spread…

Gold Medal Print advertising / P… Campaign

Golden Award Montreux Gold Medal Print advertising / P… Public Interests

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Swing Das Auto.

Brand: Volkswagen Agency: DDB, Buenos Aires Industry: Automotive & Services Media: Print Market: Argentina Language: English Executive Creative Director: Pablo Batlle, Hernán Jáuregui Creative Director: Lisandro Grandal, Fernando Tchechenistky Copywriter: Emilio Yacon Art Director: Alejandro Hara

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Stairs Das Auto.

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Pool Das Auto.

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

Clio Awards

One Show

In-Book Outdoor Advertising Poster Advertising Campaigns

Silver Out of Home Poster

Bronze Pencil Public Service Public Service / Outdoor and P…

One Show

Golden Award Montreux

Bronze Pencil Public Service Public Service / Newspaper or …

Gold Medal Print advertising / P… Public Interests

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Carlos These photos exist thanks to organizations like the Political Police. These ones, thanks to organizations like Amnesty International.

Brand: Amnesty International Agency: Fuel, Lisbon Industry: Public interest & Non-profit Media: Print Published: Apr., 2011 Market: Portugal Creative Director: Pedro Bexiga, Marcelo Lourenço Copywriter: Marcelo Lourenço Art Director: Pedro Bexiga Photography: João Pina

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Albertina Brand: Amnesty International Agency: Fuel, Lisbon Industry: Public interest & Non-profit Media: Print Published: Apr., 2011 Market: Portugal Creative Director: Pedro Bexiga, Marcelo Lourenço Copywriter: Marcelo Lourenço Art Director: Pedro Bexiga Photography: João Pina

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Manuel These photos exist thanks to organizations like the Political Police. These ones, thanks to organizations like Amnesty International.

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100 most awarded adverts of 2012

040

Awarded by 4 international festivals D&AD

Clio Awards

Golden Award Montreux

In-Book Film Advertising Crafts Cinematography for Film Advertâ&#x20AC;Ś

Silver Film Cinematography

Gold Medal Creative use of meâ&#x20AC;Ś Commercial made for Internet

Kinsale Shark

Bronze TV Best Editing

Silver TV Best Direction

Here's To Twinkle Brand: Chivas Agency: Euro RSCG, London Industry: Alcoholic drinks Media: TV & Cinema Market: United Kingdom

Download Creative Director: Mick Mahoney Copywriter: Ben Clapp, Russell Schaller Director: Joachim Back

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Live With Chivalry

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100 most awarded adverts of 2012

Big Bear Brand: Chivas Agency: Euro RSCG, London Industry: Alcoholic drinks Media: TV & Cinema Market: United Kingdom

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Executive Creative Director: Mick Mahoney Copywriter: Ben Clapp Art Director: Russ Schaller Director: Joachim Back

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100 most awarded adverts of 2012

041

Awarded by 4 international festivals Cannes Lions

Cannes Lions

Silver Direct Best Low Budget Campaign

Bronze Direct Public Health & Safety, Public …

Silver Outdoor Small Scale Special Solutions

One Show

AME Awards

Gold Pencil Public Service Public Service / Collateral - Single

Silver Medallion Guerilla / Alter… Guerilla / Alternative Media

Silver Medallion Public Service … Public Service & Not-for-profit

Golden Award Montreux

Gold Medal Print advertising / P… Best Use of Ambient Media

Gold Medal Print advertising / P… Public Interests

Gold Medal Creative use of me… Best Use of Ambient Media

Golden Award Montreux

Gold Medal Creative use of me… Public Interests

Gold Print advertising / Posters … Public Interest

Gold Creative use of media Public Interest

The Trojan Shirt Brand: Exit Agency: Grabarz & Partner, Hamburg Industry: Public interest & Non-profit Media: Promotion & Event Market: Germany

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Executive Creative Director: Ralf Heuel Creative Director: Ralf Heuel Copywriter: Christian Moehler, Anna Wilhelmi Art Director: Sebastian Kuehn, Philipp Schwartz

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100 most awarded adverts of 2012

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Awarded by 4 international festivals Cannes Lions

Clio Awards

Golden Award Montreux

Silver Press Home Appliances & Furnishings

Bronze Print Photography

Gold Medal Print advertising / Pâ&#x20AC;Ś Art Direction

ANDY Awards Silver Newspaper ILLUSTRATION

Socks Brand: Bajaj Agency: Leo Burnett, Mumbai Industry: Automotive & Services Media: Print Market: India

Download Chief Creative Officer: KV Sridhar Executive Creative Director: Nitesh Tiwari Creative Director: Vikram Pandey, KV Sridhar Copywriter: Vikram Pandey Art Director: Brijesh Parmar Photography: Amol Jadhav Studio, Amol Jadhav

Get your bedroom back

Click for full credits 100 most awarded adverts of 2012

Fish Brand: Bajaj Agency: Leo Burnett, Mumbai Industry: Automotive & Services Media: Print Market: India

Click for full credits 100 most awarded adverts of 2012

Reclaim Your Space, Cigarette Brand: Bajaj Agency: Leo Burnett, Mumbai Industry: Automotive & Services Media: Print Market: India Language: English

Chief Creative Officer: KV Sridhar Executive Creative Director: Nitesh Tiwari Creative Director: Vikram Pandey, KV Sridhar Copywriter: Vikram Pandey Art Director: Brijesh Parmar Photography: Amol Jadhav Studio, Amol Jadhav

Download Get your toilet back

Click for full credits 100 most awarded adverts of 2012

043

Awarded by 4 international festivals Cannes Lions

Cannes Lions

Clio Awards

Silver Branded Content Best use or integration of user-â&#x20AC;Ś

Bronze Mobile Entertainment, Lifestyle and Leiâ&#x20AC;Ś

Gold Interactive Apps - mobile

Clio Awards

ANDY Awards

LIA Awards

Bronze Interactive Social Media

Silver Wireless / Mobile Toys Games Sports

Silver Digital Mobile Apps

LIA Awards Silver Digital Games

Autodance Brand: Ubisoft Agency: Crispin Porter + Bogusky, Goteborg Industry: Toys & Games Media: Cyber Market: Sweden Language: English

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Chief Creative Officer: Rob Reilly Executive Creative Director: Gustav Martner Creative Director: Mattias Berg Copywriter: Jim Connolly Art Director: Mattias Berg, Joakim Khoury

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100 most awarded adverts of 2012

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Awarded by 4 international festivals D&AD

D&AD

Clio Awards

Nomination Film Advertising Crâ&#x20AC;Ś Direction for Film Advertising

In-Book TV & Cinema Advertising TV Commercials 61-120 seconds

Silver Film Television/Cinema

ANDY Awards

Kinsale Shark

Gold Television, over :30 spots Retail

Silver TV Best Use of Music/Sound Design

The Long Wait Brand: John Lewis Agency: DDB, London Industry: Retail & Distribution Media: TV & Cinema Published: Oct., 2011 Market: United Kingdom

Download Creative Director: Ben Priest, Emer Stamp, Ben Tollett Copywriter: John Long Art Director: Matt Gay Director: Dougal Wilson

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For gifts you can't wait to give

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100 most awarded adverts of 2012

045

Awarded by 4 international festivals Cannes Lions

Cannes Lions

Silver Direct Best Low Budget Campaign

Silver Media Best Use of Digital Media

Bronze Media Fast Moving Consumer Goods

Golden Drum

Golden Drum Grand Prix Social network & community

Silver Drum Direct Campaigns

Silver Drum Integrated Commuâ&#x20AC;Ś

Golden Drum

LIA Awards

Golden Drum Digital

Golden Drum Marketing PR

Bronze Integrated Integrated Campaign

New York Festival

Bronze Confections / Snacks

Silver Brand Development

Gold Online

ROMANIANS ARE SMART Brand: Rom Agency: McCann Erickson, Bucharest Industry: Confectionery & Snacks Media: Promotion & Event Market: Romania

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Creative Director: Catalin Dobre, Dinu Panescu, Adrian Preda Copywriter: Sebastian Olar, Alexandru Vicol Art Director: Arpad Rezi, Laurentiu Stere

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100 most awarded adverts of 2012

046

Awarded by 4 international festivals Cannes Lions

Cannes Lions

FAB Awards

Gold Design Promotional Item Design

Bronze Direct Dimensional Mailing

FABulous Award Packaging Deâ&#x20AC;Ś

FAB Awards

Golden Award Montreux

LIA Awards

FAB Award Packaging Design Savoury Foods

Gold Print advertising / Posters â&#x20AC;Ś Consumer Good

Gold Other Design: Client Promotion

THE REAL COOKBOOK Brand: Gerstenberg Verlag Agency: Kolle Rebbe, Hamburg Industry: Media & Publishing Media: Design & Branding Market: Germany

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Executive Creative Director: Sascha Hanke, Antje Hedde Creative Director: Antje Hedde, Katrin Oeding Copywriter: Gereon Klug Art Director: Antje Hedde, Reginald Wagner Photography: Himmel & Burwick, Jan Burwick, Christoph Himmel

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100 most awarded adverts of 2012

047

Awarded by 4 international festivals Cannes Lions

Golden Award Montreux

LIA Awards

Gold Design Illustration

Gold Print advertising / Posters … Illustration

Silver Poster & Billboard Poster: Use of Illustration Camp…

Kinsale Shark

Silver Print Best Use of Photography/Illustr…

Silver Outdoor Best Use of Photography/Illustr…

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Roots Same are made of more.

Brand: Guinness Agency: BBDO, London Industry: Alcoholic drinks Media: Print Market: United Kingdom Executive Creative Director: Paul Brazier Creative Director: Paul Brazier, Thiago de Moraes Copywriter: Paul Brazier, Thiago de Moraes Art Director: Mike Bond, Paul Brazier, Thiago de Moraes

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MOUNTAIN Same are made of more.

Brand: Guinness Agency: BBDO, London Industry: Alcoholic drinks Media: Design & Branding Market: United Kingdom Executive Creative Director: Paul Brazier Creative Director: Paul Brazier, Thiago de Moraes Copywriter: Paul Brazier, Thiago de Moraes Art Director: Mike Bond, Paul Brazier, Thiago de Moraes

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Flame Same are made of more.

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100 most awarded adverts of 2012

048

Awarded by 4 international festivals Cannes Lions

Cannes Lions

Gold Direct Charities

Silver Media Charities, Public Health & Safet…

Silver Titanium & Integrated

LIA Awards

New York Festival

Kinsale Shark

Gold Integrated

Grand Public Service

Gold Other Promo: Best Campaign 2 or More

Kinsale Shark

Gold Integrated Promo: Best Campaign 2 or More

Silver Other Best campaign using 3 or more…

Silver Integrated Best campaign using 3 or more…

I HAVE ALREADY DIED. Brand: Als Foundation Netherlands Agency: Publicis, Amsterdam Industry: Public interest & Non-profit Media: Promotion & Event Market: Netherlands

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Executive Creative Director: Marcel Hartog, Jeroen van Zwam Copywriter: Marcel Hartog Art Director: Jeroen van Zwam Photography: Lukas Göbel Director: Olaf Van Gerwen

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100 most awarded adverts of 2012

049

Awarded by 3 international festivals D&AD

Clio Awards

One Show

In-Book Digital Design Websites

Silver Interactive Microsite/Website

Silver Pencil Branded Content Branded Content / Games

Spent Brand: Urban Ministries of Durham Agency: McKinney, Durham Industry: Professional & Public services Media: Cyber Market: United States

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Chief Creative Officer: Jonathan Cude Copywriter: Jenny Nicholson Art Director: Nick Jones

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100 most awarded adverts of 2012

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Awarded by 3 international festivals D&AD

D&AD

Clio Awards

Nomination Digital Advertising Animation & Illustration for Digitâ&#x20AC;Ś

In-Book Digital Design Websites

Bronze Content & Contact

Clio Awards

One Show

Bronze Interactive Microsite/Website

Gold Pencil Magazine Magazine / Full Page or Spreadâ&#x20AC;Ś

Wall of Fame Brand: edding Agency: Kempertrautmann, Hamburg Industry: Professional & Public services Media: Cyber Market: Germany Language: English

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Creative Director: Christoph Gähwiler, Simon Jasper Philipp, SimonJasper Philipp, Stefan Walz, Gerrit Zinke Copywriter: Christoph Gähwiler, Michael Götz, Samuel Weiß Art Director: Simon Jasper Philipp, SimonJasper Philipp, Florian Schimmer, Stefan Walz Photography: Nordstern

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100 most awarded adverts of 2012

051

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Direct Direct Response/Ambient

In-Book Outdoor Advertising Ambient

Bronze Media Best Consumer Engagement

Clio Awards

Silver Content & Contact

Bronze Innovative Media

Silver Out of Home Transit

Spread the Ted Brand: TED Agency: Ogilvy, Buenos Aires Industry: Professional & Public services Media: Promotion & Event Market: Argentina

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Executive Creative Director: Gastón Bigio Creative Director: Maximiliano Maddalena, Javier Mentasti Copywriter: Nicolas Vara Art Director: Ignacio Flotta Director: Nicolás Núbile

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100 most awarded adverts of 2012

TEDX HAIRDRESSERS Brand: TED Agency: Ogilvy, Buenos Aires Industry: Culture, Recreation & Sport Media: Promotion & Event Market: Argentina

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Executive Creative Director: Gastón Bigio, Maximiliano Maddalena, Javier Mentasti Creative Director: Juan Pablo Carrizo, Patrcio Elfi Copywriter: Ignacio Vara Art Director: Nicolás Flota

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100 most awarded adverts of 2012

052

Awarded by 3 international festivals D&AD

Cannes Lions

One Show

In-Book Direct Direct Response/Press & Poster

Bronze Direct Charities

Bronze Pencil Integrated Brandiâ&#x20AC;Ś Integrated Branding / Public Seâ&#x20AC;Ś

Limited Edition Brand: Sydney Dogs and Cats Home Agency: M&C Saatchi, Sydney Industry: Public interest & Non-profit Media: Promotion & Event Market: Australia

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Creative Director: Michael Andrews, Gavin McLeod, Joshua Rowe, Ben Welsh Copywriter: Gavin McLeod, Joshua Rowe, Jason Woelfl Art Director: Gavin McLeod, Joshua Rowe, Jason Woelfl Photography: Julia Balla, Toby Burrows, Terence Chin, Michael Corridore, Tamara Dean, Toby Dixon, Marc Gafen, Florian Groehn, Amelia Hawkins, Gary Heery, Jeremy Hudson, Nic Ingram, Ingvar Kenne, Adrian Lander, Tom Luscombe, Jonathan May, Michael Miller, Ruth O'Leary, Andreas Smetana, Adam Taylor, Julian Wolkenstein Director: Damien Toogood

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100 most awarded adverts of 2012

053

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Branding Branding Schemes/Small Businâ&#x20AC;Ś

Bronze Design Promotional Item Design

Silver Design Corporate Identity

BARDOT Brand: Bardot Agency: Landor Associates, San Francisco

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Creative Director: Tosh Hall Copywriter: Jen Jordan

Industry: Apparel, Clothing & Footwear Media: Design & Branding Market: United States

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100 most awarded adverts of 2012

Advanced Ice Cream Technologies Identity Brand: Bardot Agency: Landor Associates, San Francisco

Creative Director: Tosh Hall Copywriter: Jen Jordan

Industry: Apparel, Clothing & Footwear Media: Design & Branding Market: United States

Click for full credits 100 most awarded adverts of 2012

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054

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

Yellow Pencil Radio Advertising Radio Advertising Campaigns

Yellow Pencil Radio Advertising Radio Advertising over 30 secoâ&#x20AC;Ś

Bronze Radio Home Appliances, Furnishings, â&#x20AC;Ś

Cannes Lions

Clio Awards

Bronze Radio Best Scriptwriting

Bronze Radio Product/Service

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GRAND CANYON Brand: Leica Agency: The Bravo Group, New York Industry: Electronics & Audio-Visual Media: Radio Market: United States

Download Chief Creative Officer: Tony Granger, Markus Gut Executive Creative Director: Guillermo Vega Creative Director: Hugo Castillo

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COMPANY OUTING Brand: Leica Agency: The Bravo Group, New York Industry: Electronics & Audio-Visual Media: Radio Market: United States

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Chief Creative Officer: Tony Granger, Markus Gut Executive Creative Director: Guillermo Vega Creative Director: Hugo Castillo

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PICTURE DAY Brand: Leica Agency: The Bravo Group, New York Industry: Electronics & Audio-Visual Media: Radio Market: United States

Download Chief Creative Officer: Tony Granger, Markus Gut Executive Creative Director: Guillermo Vega Creative Director: Hugo Castillo

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100 most awarded adverts of 2012

055

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Spatial Design Exhibition Design

Silver Promo Best Use of Experiential Marketâ&#x20AC;Ś

Silver Film Cinematography

Clio Awards Bronze Film Direction

Le Curiosism Brand: Pinacoteca Museum Agency: McCann Erickson, Sao Paulo Industry: Culture, Recreation & Sport Media: TV & Cinema Market: Brazil Language: French

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Creative Director: Fábio Fernandes, Eduardo Lima Copywriter: Mariana Borga, Romero Cavalcanti, Eduardo Lima Art Director: Bruno Oppido Director: Delicatessen Filmes

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100 most awarded adverts of 2012

Curiosism Brand: Pinacoteca Museum Agency: Saatchi & Saatchi, Sao Paulo Industry: Culture, Recreation & Sport Media: Design & Branding Market: Brazil

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Creative Director: Fábio Fernandes, Eduardo Lima Director: Jones+Tino

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100 most awarded adverts of 2012

056

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

Nomination Integrated & Earneâ&#x20AC;Ś Integrated

Silver Promo Best Use of Experiential Marketâ&#x20AC;Ś

Gold Content & Contact

Hot Wheels For Real Brand: Hot Wheels Agency: Mistress, Los Angeles

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Creative Director: Damien Eley, Scott Harris Director: Mouse Mccoy, Ajamu White

Industry: Toys & Games Media: Promotion & Event Market: Italy

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Hot Wheels for Real Brand: Hot Wheels Agency: Mistress, Los Angeles

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Creative Director: Damien Eley, Scott Harris Director: Mouse Mccoy, Ajamu White

Industry: Toys & Games Media: Cyber Market: Italy

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100 most awarded adverts of 2012

057

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Integrated & Earned M… Integrated

In-Book Outdoor Advertising Poster Advertising Campaigns

Silver Outdoor Fundraising, Charities, Appeals…

One Show Silver Pencil Integrated Branding Integrated Branding / Public Se…

Oil on Canvas Brand: Greenpeace Agency: Publicis, Auckland Industry: Public interest & Non-profit Media: Promotion & Event Market: New Zealand

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Executive Creative Director: Mike Barnwell, Lachlan McPherson Creative Director: Mike Barnwell, Lachlan McPherson Copywriter: Mike Barnwell, Guy Denniston, Lachlan McPherson Art Director: Mike Barnwell, Guy Denniston, Lachlan McPherson Director: James Soloman

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100 most awarded adverts of 2012

058

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

Nomination Radio Advertising Radio Advertising over 30 secoâ&#x20AC;Ś

In-Book Radio Advertising Sound Design & Use of Music fâ&#x20AC;Ś

Silver Branded Content Best use or integration of music

Clio Awards Silver Radio Public Service

The Code Brand: Armed Forces of Colombia Agency: DDB, Bogota Industry: Public interest & Non-profit Media: Direct Market Market: Colombia

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Creative Director: Alfonso Díaz, Juan Carlos Espitia, Juan Carlos Palma Copywriter: Alfonso Díaz, Mario Leon

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100 most awarded adverts of 2012

059

Awarded by 3 international festivals D&AD

D&AD

In-Book Digital Advertising Digital Solutions & Use of Socia…

In-Book Branding Digital Brand Expression

Nomination Digital Design Digital Design

Cannes Lions

Gold Branded Content Best use or integration of digital…

Silver Direct Social Media & Viral Marketing

Bronze Promo Best use of Social Media Marke…

Cannes Lions

Gold Cyber Other Consumer Products (incl…

Gold Film Interactive Film

Bronze Cyber Best Video

Clio Awards

Grand Interactive Social Media

Silver Content & Contact

Silver Innovative Media

The Museum of Me Brand: Intel Agency: Projector, Tokyo Industry: Electronics & Audio-Visual Media: Cyber Market: Japan

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Creative Director: Koichiro Tanaka Copywriter: Latina International Corporation, Lilia Silva Art Director: Masanori Sakamoto Director: Eiji Tanigawa

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100 most awarded adverts of 2012

060

Awarded by 3 international festivals D&AD

Cannes Lions

Nomination Digital Design Websites

Gold Design Consumer Products

Silver Design i. Own Label and Private Label â&#x20AC;Ś

Clio Awards

Gold Design Packaging

Silver Design Brochures

Silver Design Point of Purchase

Magic Brand: Menicon Agency: Party, Tokyo Industry: Personal accessories Media: Cyber Market: Japan

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Creative Director: Morihiro Harano Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Takaya Sakano Director: Takuya Demura

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100 most awarded adverts of 2012

061

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Integrated & Earned M… Earned Media Campaign

In-Book Digital Advertising Digital Solutions & Use of Socia…

Gold Outdoor Integrated campaigns led by Ou…

Cannes Lions

Silver Media Best Consumer Engagement

Bronze Outdoor Small Scale Special Solutions

Bronze Media Best Use of Social Media Mark…

Cannes Lions

Bronze Media Best Use of Integrated Media

Bronze Direct Fast Moving Consumer Goods

Bronze PR Best Use of Social Media

Clio Awards Silver Interactive Social Media

Share A Coke Brand: Coca-Cola Agency: Ogilvy, Sydney Industry: Non-alcoholic drinks Media: Cyber Market: Australia

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Executive Creative Director: Chris Ford Creative Director: Boris Garelja, Brian Merrifield Copywriter: Omid Amidi, Alex Stainton Art Director: Luke Acret, Liam Hillier, Jakub Szymanski

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100 most awarded adverts of 2012

062

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Digital Advertising Integrated Digital Campaigns

Gold PR Travel, Tourism & Leisure

Bronze Interactive Social Media

Steal Banksy Brand: Art Series Hotels Agency: Naked Communications, Melbourne Industry: Transport & Tourism Media: Cyber Market: Australia

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Creative Director: Seshan Moodley, Paul Swann Copywriter: Seshan Moodley Art Director: Gerard Hindle, Seshan Moodley

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100 most awarded adverts of 2012

063

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

In-Book Film Advertising Crafts Special Effects for Film Advertisâ&#x20AC;Ś

Bronze Film Cosmetics & Beauty

Bronze Film Direction

Clio Awards Bronze Film Television/Cinema

Motorcycle Brand: Old Spice Agency: Wieden+Kennedy, Portland Industry: House, Garden & Pets Media: TV & Cinema Market: United States

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Chief Creative Officer: Dan Wieden Executive Creative Director: Icaro Doria, Mark Fitzloff, Susan Hoffman, Guillermo Vega Creative Director: Craig Allen, Jason Bagley Copywriter: Andy Laugenour Art Director: Max Stinson Director: MJZ, Tom Kuntz

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100 most awarded adverts of 2012

064

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Film Advertising Crafts Direction for Film Advertising

In-Book Film Advertising Crafts Special Effects for Film Advertisâ&#x20AC;Ś

Silver Film Craft Visual Effects

Cannes Lions

Clio Awards

Bronze Film Craft Animation

Bronze Film Craft Art Direction

Silver Film Cinematography

Clio Awards

Silver Film Visual Effects

Bronze Film Direction

The Nocturnal Migration Brand: Tooheys Agency: BMF, Sydney Industry: Alcoholic drinks Media: TV & Cinema Market: Australia Language: English

Chief Creative Officer: Warren Brown Executive Creative Director: Shane Bradnick, Dylan Taylor Creative Director: Shane Bradnick Copywriter: Philip Sicklinger Art Director: Exit Films, Corinne Goode, Gus Treadgold Director: Garth Davis

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The Clean Crisp Taste

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100 most awarded adverts of 2012

065

Awarded by 3 international festivals D&AD

Cannes Lions

In-Book TV & Cinema Advertising TV Commercial Campaigns

Gold Film Commercial Public Services

Bronze Film Craft Direction

Cannes Lions

One Show

Bronze Film Craft Script

Silver Direct Direct Response Broadcast: TV…

Bronze Pencil Consumer Televi… Consumer Television / :30/:25 -…

PLATOON Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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Chief Creative Officer: Tor Myhren Executive Creative Director: Dan Kelleher Creative Director: Doug Fallon, Steven Fogel, Dan Kelleher, Tor Myhren Copywriter: Steven Fogel Art Director: Doug Fallon Director: Tom Kuntz, Emmanuel Lubezki

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DOG COLLAR Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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ROADSIDE DITCH Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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STRAY ANIMAL Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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WIG SHOP Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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100 most awarded adverts of 2012

HOUSE Brand: DIRECTV Agency: Grey, New York Industry: Media & Publishing Media: TV & Cinema Market: United States

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100 most awarded adverts of 2012

066

Awarded by 3 international festivals D&AD

Cannes Lions

In-Book Digital Advertising Web Films

Silver Film Viral Film

Gold Promo Alcoholic Drinks

Cannes Lions

Gold Media Fast Moving Consumer Goods

Silver PR Best Use of Live Events and/or â&#x20AC;Ś

Gold Outdoor Stunts & Live Advertising

One Show Silver Pencil Cinema Advertising Cinema Advertising / Integratedâ&#x20AC;Ś

Bikers Brand: Carlsberg Agency: Duval Guillaume, Brussels Industry: Alcoholic drinks Media: TV & Cinema Market: Belarus Language: English

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Executive Creative Director: Katrien Bottez, Geoffrey Hantson Creative Director: Katrien Bottez, Geoffrey Hantson, Koenraad Lefever Copywriter: Dries de Wilde Art Director: Dries de Wilde, Koenraad Lefever Director: Cecilia Verheyden

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100 most awarded adverts of 2012

067

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Silver Direct Ambient Media & Print Collater…

Bronze Design Charities & Not For Profit

Silver Content & Contact

Clio Awards

One Show

Bronze Innovative Media

Bronze Pencil Innovation in Adv… Innovation in Advertising / Singl…

UNICEF: Good Shirts Brand: UNICEF Agency: BBH, New York Industry: Public interest & Non-profit Media: Promotion & Event Market: United States

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Chief Creative Officer: John Patroulis Executive Creative Director: Ari Weiss Creative Director: John Patroulis, Ari Weiss Copywriter: Ian Hart Art Director: Dave Brown

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100 most awarded adverts of 2012

068

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Silver Outdoor Digital Outdoor

Bronze Promo Best Use of Other Digital Mediaâ&#x20AC;Ś

Bronze Cyber Other Digital Channels

Clio Awards

One Show

Bronze Out of Home Billboard

Bronze Pencil Out of Home Out Of Home / Digital / Electronâ&#x20AC;Ś

Key to Viano Brand: Mercedes-Benz Agency: Lukas Lindemann Rosinski, Hamburg Industry: Automotive & Services Media: Ambient & Interactive Market: Germany

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Chief Creative Officer: Arno Lindemann, Bernhard Lukas Creative Director: Thomas Heyen, Markus Kremer, Arno Lindemann, Bernhard Lukas Copywriter: Teja Fischer, Tobias Schroeder Art Director: Moritz Frehse

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100 most awarded adverts of 2012

069

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

Nomination Graphic Design Posters (Graphic Design)

Bronze Design Posters

Gold Design Posters

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DESIGN FEVER! Brand: Yoshida Hideo Memorial Foundation Agency: Dentsu, Tokyo Industry: Culture, Recreation & Sport Media: Design & Branding Market: Japan Creative Director: Yuya Furukawa Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Honoka Sueyoshi

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

070

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Direct Art Direction for Direct

In-Book Illustration Illustration for Design

Gold Design Posters

Clio Awards Gold Design Posters

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The Ultra Asian Brand: Yoshida Hideo Memorial Foundation Agency: Dentsu, Tokyo Industry: Culture, Recreation & Sport Media: Design & Branding Market: Japan Executive Creative Director: Yuya Furukawa Creative Director: Yuya Furukawa Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Takaya Sakano

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

071

Awarded by 3 international festivals D&AD

D&AD

In-Book Illustration Illustration for Advertising

In-Book Outdoor Advertising Poster Advertising Campaigns

Nomination Press Advertising Press Advertising Campaigns

Clio Awards

Gold Out of Home Poster

Gold Print Product/Service

Bronze Print Art Direction

Clio Awards

One Show

Silver Print Illustration

Bronze Print Illustration

Gold Pencil Collateral Collateral / P.O.P. and In-store â&#x20AC;Ś

Quick Draw Wins Brand: Pictionary Agency: Ogilvy, Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia

Download Executive Creative Director: Gavin Simpson Creative Director: Tan Chee Keong, Gavin Simpson Copywriter: Adam Chan, Donevan Chew Art Director: Tan Chee Keong, Yee Wai Khuen, Gavin Simpson Photography: Studio DL

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100 most awarded adverts of 2012

Quick Draw Wins Brand: Pictionary Agency: Ogilvy, Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia

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100 most awarded adverts of 2012

Quick Draw Wins Brand: Pictionary Agency: Ogilvy, Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia

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100 most awarded adverts of 2012

Quick Draw Wins Brand: Pictionary Agency: Ogilvy, Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia

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100 most awarded adverts of 2012

072

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

In-Book TV & Cinema Advertising TV Commercials 21-40 seconds

Bronze Film Fundraising & Appeals

Gold Film Television/Cinema

Hate Brand: UNA Onlus Agency: JWT, Milan Industry: Public interest & Non-profit Media: TV & Cinema Market: Italy

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Chief Creative Officer: Enrico Dorizza, Sergio Rodriguez Executive Creative Director: Enrico Dorizza, Daniela Radice, Sergio Rodriguez Creative Director: Davide Boscacci Copywriter: Davide Boscacci Art Director: Ricard Valero Director: Luca Lucini

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100 most awarded adverts of 2012

073

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

Nomination Film Advertising Crâ&#x20AC;Ś Cinematography for Film Advertâ&#x20AC;Ś

In-Book Film Advertising Crafts Editing for Film Advertising

Silver Film Craft Cinematography

Clio Awards

Gold Film Cinematography

Bronze Film Direction

History Made in the Making Brand: Converse Agency: Anomaly, New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States

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Executive Creative Director: Mike Byrne Creative Director: Ian Toombs Director: Brian Beletic

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100 most awarded adverts of 2012

074

Awarded by 3 international festivals D&AD

D&AD

Yellow Pencil Film Advertising … Production Design for Film Adv…

In-Book Film Advertising Crafts Special Effects for Film Advertis…

In-Book Film Advertising Crafts Direction for Film Advertising

Cannes Lions

Clio Awards

Bronze Film Craft Art Direction

Gold Film Animation

Silver Film Direction

Homes Within Homes Brand: Talktalk Agency: CHI & Partners, London Industry: Professional & Public services Media: TV & Cinema Published: Dec., 2010 Market: United Kingdom Language: English

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Executive Creative Director: Jonathan Burley Creative Director: Warren Moore Copywriter: Matt Collier, Wayne Robinson Art Director: Matt Collier, Wayne Robinson Director: Adam Berg

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100 most awarded adverts of 2012

075

Awarded by 3 international festivals D&AD

Cannes Lions

Clio Awards

Nomination TV & Cinema Adverâ&#x20AC;Ś TV Commercials 41-60 seconds

Bronze Film Short Format Internet Film

Silver Film Music-Licenced

Nike: Before and After Brand: Nike Agency: Saatchi & Saatchi, Sao Paulo Industry: Apparel, Clothing & Footwear Media: TV & Cinema Published: May., 2011 Market: Brazil

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Creative Director: Fábio Fernandes, Eduardo Lima, Theo Rocha Director: Jonese Tino

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100 most awarded adverts of 2012

076

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Silver Outdoor Billboards & Street Furniture_Eâ&#x20AC;Ś

Silver Outdoor Posters_Entertainment & Leisure

Bronze Press Entertainment & Leisure

Clio Awards

One Show

Bronze Out of Home Poster

Bronze Print Product/Service

Bronze Pencil Collateral Collateral / Posters - Single

One Show Bronze Pencil Magazine Magazine / Full Page or Spreadâ&#x20AC;Ś

Wound Brand: PlayStation Agency: TBWA, Madrid Industry: Toys & Games Media: Print Published: Aug., 2011 Market: Spain

Download Chief Creative Officer: Guillermo Gines, Juan Sánchez Creative Director: Guillermo Gines, Vicente Rodríguez, Juan Sánchez Copywriter: Vicente Rodríguez Art Director: Fran López Photography: Jesús Alonso

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Injection Brand: PlayStation Agency: TBWA, Madrid Industry: Toys & Games Media: Print Published: Aug., 2011 Market: Spain

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100 most awarded adverts of 2012

077

Awarded by 3 international festivals D&AD

D&AD

Cannes Lions

In-Book Film Advertising Crafts Direction for Film Advertising

Nomination TV & Cinema Adverâ&#x20AC;Ś TV Commercials 120-240 secoâ&#x20AC;Ś

Silver Film Short Format Internet Film

Clio Awards

Bronze Film Television/Cinema

Bronze Interactive Interactive Campaign

Long Live Play Brand: PlayStation Agency: Deutsch, Los Angeles Industry: Toys & Games Media: Cyber Market: United States

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Chief Creative Officer: Mark Hunter Creative Director: Sam Bergen, Jason Elm, Jason Johnson, Shannon McGlothin Copywriter: Mark Adler, Jeff Candido, Josh Fell Art Director: Ryan Dickey, Will Lindberg, Bernie ODowd Director: Moxie Pictures, Smuggler, Imperial Woodpecker, Randy Krallman, Simon McQuoid, Tim Skousen

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Michael Brand: PlayStation Agency: Deutsch, Los Angeles Industry: Toys & Games Media: TV & Cinema Market: United States Language: English

Download Chief Creative Officer: Mark Hunter Creative Director: Sam Bergen, Mike Bryce, Jason Elm, Shannon McGlothin Copywriter: Josh Fell Art Director: Ryan Dickey Director: Simon McQuoid

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Long Live Play.

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100 most awarded adverts of 2012

078

Awarded by 3 international festivals D&AD

Clio Awards

One Show

In-Book Art Direction Art Direction for Poster Advertis…

Bronze Out of Home Ambient

Bronze Pencil Out of Home Out Of Home / Transit & Outdo…

Tropicana: Energie Naturelle (Billboard powered by oranges) Brand: Tropicana Agency: DDB, Paris Industry: Non-alcoholic drinks Media: Outdoor Published: Mar., 2011 Market: France

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Executive Creative Director: Alexandre Hervé Creative Director: Alexander Kalchev, Siavosh Zabeti Copywriter: Alexander Kalchev, Siavosh Zabeti Art Director: Alexander Kalchev, Siavosh Zabeti Director: Johnny Hardstaff

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100 most awarded adverts of 2012

079

Awarded by 3 international festivals D&AD

D&AD

Yellow Pencil Film Advertising … Cinematography for Film Advert…

Nomination Film Advertising Cr… Editing for Film Advertising

Nomination Film Advertising Cr… Sound Design for Film Advertising

Cannes Lions

Clio Awards

Bronze Film Craft Editing

Bronze Film Editing

Addiction Brand: Nike Agency: Saatchi & Saatchi, Sao Paulo Industry: Apparel, Clothing & Footwear Media: TV & Cinema Published: Jun., 2011 Market: Brazil Language: English

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Chief Creative Officer: Fábio Fernandes Creative Director: Fábio Fernandes, Eduardo Lima Copywriter: Eduardo Lima, Pedro Prado Art Director: Rodrigo Castellari

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100 most awarded adverts of 2012

080

Awarded by 3 international festivals D&AD

D&AD

In-Book Art Direction Art Direction for Press Advertising

Nomination Outdoor Advertising Poster Advertising Campaigns

In-Book Outdoor Advertising Poster Advertising/Free Format

D&AD

Clio Awards

In-Book Press Advertising Press Advertising

Silver Out of Home Poster

Silver Print Public Service

Clio Awards

One Show

Bronze Print Art Direction

Silver Pencil Public Service Public Service / Outdoor and P…

Gold Pencil Public Service Public Service / Newspaper or …

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The Last Ones Left Brand: Endangered Wildlife Trust Agency: TBWA, Johannesburg Industry: Public interest & Non-profit Media: Print Market: South Africa Language: English Chief Creative Officer: John Hunt Executive Creative Director: Miguel Nunes, Damon Stapleton Creative Director: Adam Weber Copywriter: Lizali Blom, Jared Osmond Art Director: Lizali Blom Photography: Image Collections, Donated Images From Wildlife Photographers, Lizali Blom, Mari Keyter

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100 most awarded adverts of 2012

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The Last Ones Left Brand: Endangered Wildlife Trust Agency: TBWA, Johannesburg Industry: Public interest & Non-profit Media: Print Market: South Africa Language: English Chief Creative Officer: John Hunt Executive Creative Director: Miguel Nunes, Damon Stapleton Creative Director: Miguel Nunes, Damon Stapleton, Adam Weber Copywriter: Lizali Blom, Jared Osmond Art Director: Lizali Blom Photography: Image Collections, Donated Images From Wildlife Photographers, Lizali Blom, Mari Keyter

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100 most awarded adverts of 2012

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100 most awarded adverts of 2012

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The Last Ones Left Brand: Endangered Wildlife Trust Agency: TBWA, Johannesburg Industry: Public interest & Non-profit Media: Outdoor Market: South Africa Language: English Chief Creative Officer: John Hunt Executive Creative Director: Miguel Nunes, Damon Stapleton Creative Director: Adam Weber Copywriter: Lizali Blom, Jared Osmond Art Director: Lizali Blom Photography: Donated Images From Wildlife Photographers, Image Collections, Lizali Blom, Mari Keyter

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100 most awarded adverts of 2012

081

Awarded by 3 international festivals D&AD

Cannes Lions

In-Book TV & Cinema Advertising TV Commercial Campaigns

Silver Film Commercial Public Services

Bronze Film Commercial Public Services

Clio Awards

Gold Film Television/Cinema

Gold Interactive Interactive Campaign

Google Chrome: The Web Is What You Make Of It

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Brand: Google Agency: BBH,Â New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Language: English

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100 most awarded adverts of 2012

The Web Is What You Make of It

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Brand: Google Agency: BBH,Â New York Industry: Internet sites & Services Media: Cyber Market: United States

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100 most awarded adverts of 2012

082

Awarded by 3 international festivals D&AD

D&AD

In-Book Film Advertising Crafts Use of Music for Film Advertising

In-Book Film Advertising Crafts Production Design for Film Adv…

Nomination TV & Cinema Adver… TV Commercials 41-60 seconds

Clio Awards

One Show

Silver Film Television/Cinema

Bronze Film Music-Adapted

Silver Pencil Non-Broadcast Non-Broadcast / Online

Balloons Brand: MTV Agency: Loducca, Sao Paulo Industry: Media & Publishing Media: TV & Cinema Market: Brazil Language: English

Download Creative Director: Pedro Guerra, Guga Ketzer, Marco Monteiro, Cassio Moron Copywriter: Dulcídio Caldeira, André Faria, Guga Ketzer Art Director: Dulcídio Caldeira, André Faria, Guga Ketzer Photography: Alexandre Ermel Director: Dulcídio Caldeira, Duldicio Caldeira

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The Music Never Stops

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100 most awarded adverts of 2012

083

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Gold Media Best Use of Digital Media

Bronze Titanium & Integrated

Silver Interactive Interactive Campaign

LIA Awards Bronze Integrated Integrated Campaign

Stones Telling Stories Brand: Gunter Demnig - Stolpersteine Agency: Jung von Matt, Hamburg Industry: Public interest & Non-profit Media: Cyber Market: Germany

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Executive Creative Director: Raphael Brinkert, Jan Rexhausen, Doerte SpenglerAhrens Copywriter: David Wegener Art Director: Alexander Norvilas, Eric van den Hoonaard

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100 most awarded adverts of 2012

084

Awarded by 3 international festivals D&AD

Clio Awards

Yellow Pencil Mobile Marketing Mobile Interaction & Experience

Gold Interactive Apps - mobile

Gold Content & Contact

FAB Awards

FAB Award Mobile Alcoholic Drinks

FAB Award Advergames Alcoholic Drinks

Heineken Star Player Brand: Heineken Agency: AKQA, London Industry: Alcoholic drinks Media: Cyber Market: United Kingdom

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Chief Creative Officer: James Hilton Executive Creative Director: Nick Bailey Creative Director: Kevin Russell, Miles Unwin Copywriter: Tessa Hewson Art Director: Jamen Percy

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100 most awarded adverts of 2012

085

Awarded by 3 international festivals D&AD

Clio Awards

Golden Award Montreux

In-Book Film Advertising Crafts Animation for Film Advertising

Gold Television / Cinema Animation

Gold Medal Television / Cinema Animation

Sea Brand: Twinings Agency: BBDO, London Industry: Non-alcoholic drinks Media: TV & Cinema Published: Sep., 2011 Market: United Kingdom

Download Creative Director: Paul Brazier, Paul Kim, Kylie Matulick Copywriter: Diane Leaver Art Director: Simon Rice Director: Psyop

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Twinings gets you back to you

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100 most awarded adverts of 2012

086

Awarded by 3 international festivals D&AD

D&AD

In-Book Film Advertising Crafts Sound Design for Film Advertising

In-Book Film Advertising Crafts Direction for Film Advertising

In-Book Film Advertising Crafts Special Effects for Film Advertisâ&#x20AC;Ś

Clio Awards

Kinsale Shark

Bronze Interactive Games

Gold Digital Sound Design

Silver Digital Online Film

Kinsale Shark

Gold Digital Campaign Websites

Gold Digital Animation

Escape the Map Brand: Mercedes-Benz Agency: BBDO, London Industry: Automotive & Services Media: Ambient & Interactive Published: Oct., 2011 Market: United Kingdom

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Copywriter: Paul Knott Art Director: Tim Vance Director: Carl Erik Rinsch

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100 most awarded adverts of 2012

087

Awarded by 3 international festivals D&AD

Clio Awards

PIAF

In-Book Direct Direct Response/Press & Poster

Silver Print Typography

Bronze The Game The game

PIAF Bronze Brilliant Execution Brilliant execution

Typography Full Case Brand: Billboard Agency: BBDO,Â Sao Paulo

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Music. Read what it's made of.

Industry: Media & Publishing Media: Promotion & Event Market: Brazil Language: English

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100 most awarded adverts of 2012

088

Awarded by 3 international festivals D&AD

Cannes Lions

LIA Awards

Nomination Mobile Marketing Sound Design & Use of Music fâ&#x20AC;Ś

Bronze Mobile Use of Innovative Technology fâ&#x20AC;Ś

Bronze Digital Weird Wonderful Work

The Sound of Football Brand: Pepsi Agency: Åkestam Holst, Stockholm Industry: Non-alcoholic drinks Media: Cyber Market: Sweden

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Creative Director: Martin Cedergren, Kalle Thyselius Copywriter: Patrick Dry Art Director: Björn Kusa Director: Fredrik Forrest, Henrik Gyllenskiöld

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100 most awarded adverts of 2012

089

Awarded by 3 international festivals D&AD

Cannes Lions

LIA Awards

In-Book Press Advertising Press Advertising Campaigns

Bronze Film Pharmacy

Silver TV / Cinema / Online Film Cosmetics/Toiletries/Pharmace…

LIA Awards

Silver TV / Cinema / Online Film Cosmetics/Toiletries/Pharmace…

Bronze TV / Cinema / Online Film Cosmetics/Toiletries/Pharmace…

STAMP Brand: Saridon Agency: BBDO, Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English

Download Chief Creative Officer: David Guerrero Executive Creative Director: David Guerrero, Brandie Tan Creative Director: Gary Amante , Rey Tiempo Copywriter: David Guerrero, Red Ollero, Rey Tiempo Art Director: Gary Amante , Peepo David, JP Palileo Director: Joel Limchoc

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For persistent headaches.

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100 most awarded adverts of 2012

HAMMER Brand: Saridon Agency: BBDO, Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English

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Chief Creative Officer: David Guerrero Executive Creative Director: David Guerrero, Brandie Tan Creative Director: Gary Amante , Rey Tiempo Copywriter: David Guerrero, Red Ollero, Rey Tiempo Art Director: Gary Amante , Peepo David, JP Palileo Director: Joel Limchoc

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100 most awarded adverts of 2012

POUND Brand: Saridon Agency: BBDO, Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English

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For persistent headaches.

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100 most awarded adverts of 2012

Wash Brand: Saridon Agency: BBDO, Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English

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For persistent headaches.

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100 most awarded adverts of 2012

090

Awarded by 3 international festivals D&AD

Cannes Lions

Golden Award Montreux

Nomination Mobile Marketing Sound Design & Use of Music fâ&#x20AC;Ś

Silver Promo Best Use of Games

Gold Digital Consumer Products

The Nightjar Brand: Wrigley's Agency: BBDO, London Industry: Beauty & Health Media: Cyber

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Executive Creative Director: Paul Brazier Creative Director: Thiago de Moraes, Mark Fairbanks Copywriter: Neil Bennun, Mark Fairbanks Art Director: Thiago de Moraes Director: Paul Bennun, Nick Ryan, Tassos Stevens

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100 most awarded adverts of 2012

091

Awarded by 3 international festivals D&AD

Cannes Lions

In-Book Direct Direct Response/Ambient

Silver Promo Best Sponsorship or Partnershi…

Silver Promo Fast Moving Consumer Goods …

Cannes Lions

Golden Award Montreux

Bronze PR Consumer Goods, including FM…

Bronze PR Best Integrated Campaign Led …

Gold Creative use of media Best Use of Ambient Media

Sponsor the White House Brand: Vanish Agency: Euro RSCG, Sydney Industry: House, Garden & Pets Media: Ambient & Interactive Published: Jun., 2011 Market: Australia

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Executive Creative Director: Steve Coll Creative Director: Steve Coll Copywriter: Peter Maniaty Art Director: Gavin Maloney, Scott Sparks Director: Window Productions, Dan Reisinger

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100 most awarded adverts of 2012

092

Awarded by 3 international festivals D&AD

Cannes Lions

Nomination Digital Advertising Campaign Sites

Gold Design Design Typography

Gold Film Interactive Film

Cannes Lions

Bronze Design Online Digital Design

Gold Cyber Best Video

Silver Cyber Publications & Media

LIA Awards

Bronze Other Microsites

Bronze Digital Microsites

Bronze Other Design: Motion Graphics - Typoâ&#x20AC;Ś

LIA Awards Bronze Digital Design: Motion Graphics - Typoâ&#x20AC;Ś

OK Go - All Is Not Lost

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Brand: Google Agency: Hakuhodo,Â Tokyo Industry: Internet sites & Services Media: Cyber Market: Japan

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100 most awarded adverts of 2012

093

Awarded by 3 international festivals Cannes Lions

Clio Awards

LIA Awards

Gold Design Advertising Typography

Silver Design Posters

Gold Poster & Billboard Poster: Use of Typography Caâ&#x20AC;Ś

LIA Awards Silver Poster & Billboard Poster : Art Direction Campaign

THINK Brand: IBM Agency: Ogilvy, New York Industry: Professional & Public services Media: Design & Branding Market: United States

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Executive Creative Director: Mathew Cullen, Susana Rodríguez de Tembleque Creative Director: Kaan Atilla, Jesus de Francisco, David Fowler, Nicolas Maitret, Ben Roth, Jonathan Wu Art Director: Kaan Atilla, Jesus de Francisco, David Fowler, Jonathan Wu Director: Mathew Cullen

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100 most awarded adverts of 2012

094

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Gold Design Promotional Item Design

Bronze Design i. Own Label and Private Label â&#x20AC;Ś

Bronze Design Self-Promotion

LIA Awards Gold Other Design: Client Promotion

DESIGN NORI (SEAWEED) Brand: Umino Seaweed Store Agency: BBDO, Tokyo Industry: Food Media: Design & Branding Market: Japan

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Creative Director: Kenichiro Shigetomi Copywriter: Kiyoyuki Enomoto Art Director: Kenichiro Shigetomi

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100 most awarded adverts of 2012

095

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Gold Mobile Activation by Location or Proxiâ&#x20AC;Ś

Gold Mobile Products

Bronze Interactive Apps - mobile

ANDY Awards Bronze Wireless / Mobile Wireless/Mobile

Backseat Driver Brand: Toyota Agency: Party, Tokyo

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Creative Director: Party Art Director: Party

Industry: Automotive & Services Media: Cyber Market: Japan

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100 most awarded adverts of 2012

096

Awarded by 3 international festivals D&AD

Cannes Lions

In-Book Film Advertising Crafts Use of Music for Film Advertising

Gold Media Best Use of Integrated Media

Bronze Promo Best Integrated Campaign Led â&#x20AC;Ś

Cannes Lions

Kinsale Shark

Bronze Promo Best Use of Broadcast in a Proâ&#x20AC;Ś

Bronze Titanium & Integrated

Silver TV Best Use of Music/Design

BHF - VINNIE Brand: The British Heart Foundation Agency: Grey, London Industry: Public interest & Non-profit Media: Promotion & Event Market: United Kingdom

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Executive Creative Director: Nils Leonard, Seb Royce Creative Director: Vicki Maguire Copywriter: Kat Clapham Director: Mark Jenkinson, Wayne McClammy

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100 most awarded adverts of 2012

Hard & Fast Brand: British Heart Foundation Agency: Grey, London Industry: Public interest & Non-profit Media: TV & Cinema Published: Dec., 2011 Market: United Kingdom Language: English

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Executive Creative Director: Nils Leonard, Vicki Maguire Creative Director: Vicki Maguire Copywriter: Vicki Maguire Director: Wayne McClammy

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100 most awarded adverts of 2012

097

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Gold Promo Best use of Social Media Markeâ&#x20AC;Ś

Silver Cyber Viral Video

Gold Film Online

LIA Awards Silver Digital Viral

LG THIEF Brand: LG Agency: Y&R, Amsterdam Industry: Electronics & Audio-Visual Media: Cyber Market: Netherlands

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Creative Director: Sheldon Bont, Lionell Schuring Copywriter: Andrew Maaldrink, Lionell Schuring Art Director: Sheldon Bont, Theo Korf, Nick Plomp Director: Hans Knaapen

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100 most awarded adverts of 2012

098

Awarded by 3 international festivals Cannes Lions

Cannes Lions

Clio Awards

Gold PR Retail and E-commerce, includiâ&#x20AC;Ś

Silver PR Best Use of Live Events and/or â&#x20AC;Ś

Bronze Interactive E-mail

FAB Awards FAB Award Direct Savoury Foods

Braille Burger Email Brand: Wimpy Agency: MetropolitanRepublic, Johannesburg Industry: Catering industry Media: Cyber Market: South Africa

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Chief Creative Officer: Paul Warner Executive Creative Director: Peter Khoury Creative Director: Wesley Phelan Copywriter: Keith Manning Art Director: Dale Mullany Photography: Mike Lewis Director: Will Collinson

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100 most awarded adverts of 2012

099

Awarded by 3 international festivals D&AD

Clio Awards

ANDY Awards

Nomination Film Advertising Crâ&#x20AC;Ś Use of Music for Film Advertising

Bronze Film Television/Cinema

Silver Television, over :30 spots Fashion Apparel & Accessories

Faas Lab: The World's Fastest Band "Rocker, Flex & Grove" Brand: Puma Agency: Droga5, New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States

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Executive Creative Director: Ted Royer, Nik Studzinski Creative Director: Scott Bell Art Director: Jesse Juriga, Dan Treichel Director: Fredrik Bond, Jim Gilchrist

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100 most awarded adverts of 2012

100

Awarded by 3 international festivals Cannes Lions

Clio Awards

LIA Awards

Silver Film Alcoholic Drinks

Silver Film Television/Cinema

Silver TV / Cinema / Online Film Beverages - Alcoholic Campaign

POMMEL HORSE Brand: Dos Equis Agency: Euro RSCG, New York Industry: Alcoholic drinks Media: TV & Cinema Market: United States Language: English

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Chief Creative Officer: Lee Garfinkel, Lee Garfinkle, Con Williamson Creative Director: Andy Currie, David Weinstock Copywriter: Robert Cuff, Brandon Henderson, David Weinstock Art Director: Thom Woodley Director: Steve Miller

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100 most awarded adverts of 2012