THE ONE SHOW 2018 Cross-Platform

Page 1

THE ONE SHOW 2018 Cross-Platform


Best of Discipline


Google Home of Whopper Media

Cyber

Industry

Food

Agency

David - Miami, United States

Brand

Burger King

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Gold Pencil


Did You Mean MailChimp? Media

Cyber

Industry

Internet sites & Services

Agency

Droga5 - New York, United States

Brand

MailChimp

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Google Home of Whopper Media

Cyber

Industry

Food

Agency

David - Miami, United States

Brand

Burger King

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Xbox Design Lab Originals: The Fanchise Model Media

Promotion & Event

Industry

Toys & Games

Agency

McCann Erickson - London, United Kingdom

Brand

Xbox

Market

United Kingdom

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


The Truth is Hard to Find Media

Promotion & Event

Industry

Media & Publishing

Agency

Droga5 - New York, United States

Brand

The New York Times

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Prescribed to Death Media

Promotion & Event

Industry

Public interest & Non-profit

Agency

BBDO - Chicago, United States

Brand

National Safety Council

Market

United States

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


LA Original Media

Design & Branding

Industry

Culture, Recreation & Sport

Agency

72andSunny - Los Angeles, United States

Brand

Mayor's Fund for Los Angeles

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Scary Clown Night Media

Promotion & Event

Industry

Catering industry

Agency

MullenLowe - Madrid, Spain

Brand

Burger King

Market

Spain

View work online

Powered by TCPDF (www.tcpdf.org)


Google Home of The Whopper Media

Cyber

Industry

Food

Agency

David - Miami, United States

Brand

Burger King

Market

United States

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


Silver Pencil


The Child Replacement Programme Media

Direct Market

Industry

Food

Agency

BBDO - Auckland, New Zealand

Brand

Mars

Market

New Zealand

View work online

Powered by TCPDF (www.tcpdf.org)


To The Last Tree Standing Media

Cyber

Industry

Public interest & Non-profit

Agency

Ogilvy - Warsaw, Poland

Brand

Greenpeace

View work online

Powered by TCPDF (www.tcpdf.org)


Palau Pledge Media

Direct Market

Industry

Public interest & Non-profit

Agency

Havas

Brand

Palau Legacy Project

View work online

Powered by TCPDF (www.tcpdf.org)


#Blood Normal Media

Design & Branding

Industry

Beauty & Health

Agency

BBDO - London, United Kingdom

Brand

ESSITY

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


SMOOOTH Media

TV & Cinema

Industry

Financial & Legal services

Agency

DDB - Stockholm, Sweden

Brand

Klarna

Market

Sweden

View work online

Powered by TCPDF (www.tcpdf.org)


Bronze Pencil


Responsibly the Beer Media

Design & Branding

Industry

Alcoholic drinks

Agency

McCann Erickson - Milan, Italy

Brand

Ubrew

Market

Italy

View work online

Powered by TCPDF (www.tcpdf.org)


Price on the Jersey Media

Direct Market

Industry

Retail & Distribution

Agency

DDB - Sao Paulo, Brazil

Brand

Walmart

Market

Brazil

View work online

Powered by TCPDF (www.tcpdf.org)


Exclusive the Rainbow case study Media

Direct Market

Industry

Confectionery & Snacks

Agency

DDB - Chicago, United States

Brand

Skittles

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Palau Pledge Media

Direct Market

Industry

Public interest & Non-profit

Agency

Havas

Brand

Palau Legacy Project

View work online

Powered by TCPDF (www.tcpdf.org)


Portraits Completed Media

Ambient & Interactive

Industry

House, Garden & Pets

Agency

Ogilvy - Chicago, United States

Brand

Kiwi

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


KFC | Brand Integrated Media

TV & Cinema

Industry

Food

Agency

Wieden+Kennedy - Portland, United States

Brand

KFC

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


#Blood Normal Media

Design & Branding

Industry

Beauty & Health

Agency

BBDO - London, United Kingdom

Brand

ESSITY

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


Emerging species Media

Direct Market

Industry

Culture, Recreation & Sport

Agency

DDB - Paris, France

Brand

Hasbro

Market

France

View work online

Powered by TCPDF (www.tcpdf.org)


DB Export Beer Bottle Sand Media

Promotion & Event

Industry

Alcoholic drinks

Agency

BBDO - Auckland, New Zealand

Brand

Heineken

Market

New Zealand

View work online

Powered by TCPDF (www.tcpdf.org)


Merit


The Humanium Metal Initiative Media

Design & Branding

Industry

Public interest & Non-profit

Agency

Ă…kestam Holst - Stockholm, Sweden

Brand

IM Swedish Development Partner

Market

Sweden

View work online

Powered by TCPDF (www.tcpdf.org)


Did You Mean MailChimp? Media

Cyber

Industry

Internet sites & Services

Agency

Droga5 - New York, United States

Brand

MailChimp

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Teddy Gun Media

Design & Branding

Industry

Public interest & Non-profit

Agency

FCB - Chicago, United States

Brand

Illinois Council Against Handgun Violence

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Pitching French Films to Hollywood Media

Direct Market

Industry

Transport & Tourism

Agency

Ogilvy - Singapore, Singapore

Brand

Alliance Francaise de Singapour

Market

Singapore

View work online

Powered by TCPDF (www.tcpdf.org)


Until We All Belong Media

Direct Market

Industry

Transport & Tourism

Agency

BBDO - Melbourne, Australia

Brand

Airbnb

Market

Australia

View work online

Powered by TCPDF (www.tcpdf.org)


No Conditions Apply Sindoor Khela Media

Promotion & Event

Industry

Media & Publishing

Agency

FCB - India

Brand

The Times of India

View work online

Powered by TCPDF (www.tcpdf.org)


Exclusive the Rainbow case study Media

Direct Market

Industry

Confectionery & Snacks

Agency

DDB - Chicago, United States

Brand

Skittles

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Camelpower Media

TV & Cinema

Industry

Automotive & Services

Agency

TBWA - Dubai, United Arab Emirates

Brand

Nissan

Market

United Arab Emirates

View work online

Powered by TCPDF (www.tcpdf.org)


Sberbank. Neighborhoods Media

Design & Branding

Industry

Financial & Legal services

Agency

Good - Moscow, Russia

Brand

Sberbank

Market

Russia

View work online

Powered by TCPDF (www.tcpdf.org)


Share a Coke 1,000 Name Celebration Media

Radio

Industry

Non-alcoholic drinks

Agency

Fitzco//McCann - Atlanta, United States

Brand

Coca-Cola

Market

United States

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


More Than A Game Media

Cyber

Industry

Culture, Recreation & Sport

Agency

DDB - London, United Kingdom

Brand

FIFA

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


The Truth is Hard to Find Media

Promotion & Event

Industry

Media & Publishing

Agency

Droga5 - New York, United States

Brand

The New York Times

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


The IKEA Human Catalogue Media

Cyber

Industry

House, Garden & Pets

Agency

BBH - Singapore, Singapore

Brand

IKEA

Market

Singapore

View work online

Powered by TCPDF (www.tcpdf.org)


Fans of Love Media

Promotion & Event

Industry

Public interest & Non-profit

Agency

R/GA - New York, United States

Brand

The Ad Council

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


The Gene Project Media

Promotion & Event

Industry

Food

Agency

DDB - London, United Kingdom

Brand

Marmite

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


Xbox Design Lab Originals: The Fanchise Model Media

Promotion & Event

Industry

Toys & Games

Agency

McCann Erickson - London, United Kingdom

Brand

Xbox

Market

United Kingdom

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


Loving "It" Media

Direct Market

Industry

Food

Agency

Grabarz & Partner - Hamburg, Germany

Brand

Burger King

Market

Germany

View work online

Powered by TCPDF (www.tcpdf.org)


Emerging species Media

Direct Market

Industry

Culture, Recreation & Sport

Agency

DDB - Paris, France

Brand

Hasbro

Market

France

View work online

Powered by TCPDF (www.tcpdf.org)


Putting the Roid in Android Media

Promotion & Event

Industry

Toys & Games

Agency

BMF - Sydney, Australia

Brand

Sportsbet

Market

Australia

View work online

Powered by TCPDF (www.tcpdf.org)


This Is Our Ice Media

Direct Market

Industry

Culture, Recreation & Sport

Agency

ICF Olson - Minneapolis, United States

Brand

Minnesota Wild

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


SMOOOTH Media

TV & Cinema

Industry

Financial & Legal services

Agency

DDB - Stockholm, Sweden

Brand

Klarna

Market

Sweden

View work online

Powered by TCPDF (www.tcpdf.org)


Détour Media

Promotion & Event

Industry

Electronics & Audio-Visual

Agency

TBWA - London, United Kingdom

Brand

Apple

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


Parfums De Voyage - a return journey through scent Media

Cyber

Industry

Transport & Tourism

Agency

McCann Erickson - Sydney, Australia

Brand

Cathay Pacific Airways

Market

Australia

View work online

Powered by TCPDF (www.tcpdf.org)


Nike Air Force 1 Baltimore Media

Promotion & Event

Industry

Apparel, Clothing & Footwear

Agency

Wieden+Kennedy - Portland, United States

Brand

Nike

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Open your eyes Media

Design & Branding

Industry

Public interest & Non-profit

Agency

Grey - Dusseldorf, Germany

Brand

Terre Des Femmes

Market

Germany

View work online

Powered by TCPDF (www.tcpdf.org)


Baby Dove Beautifully Real Moms Media

Cyber

Industry

Public interest & Non-profit

Agency

Ogilvy - Toronto, Canada

Brand

Unilever

Market

Canada

View work online

Powered by TCPDF (www.tcpdf.org)


democrARtisation Media

Cyber

Industry

Public interest & Non-profit

Agency

McCann Erickson - Belgrade, Serbia

Brand

Museum of Contemporary Art Belgrade

Market

Serbia

View work online

Powered by TCPDF (www.tcpdf.org)


Kiwi Portraits Completed Media

Cyber

Industry

House, Garden & Pets

Agency

Ogilvy - Chicago, United States

Brand

S.C Johnson

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Breaking2 Media

Cyber

Industry

Apparel, Clothing & Footwear

Agency

Wieden+Kennedy - Portland, United States

Brand

Nike

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


Rhythm of Love Wall Media

Ambient & Interactive

Industry

Retail & Distribution

Agency

Adk - Taipei, China

Brand

7-Eleven

Market

China

View work online

Powered by TCPDF (www.tcpdf.org)


Inconvenience Stores Media

Ambient & Interactive

Industry

Financial & Legal services

Agency

Che Proximity - Melbourne, Australia

Brand

Swann Insurance

Market

Australia

View work online

Powered by TCPDF (www.tcpdf.org)


Prayer For Good Media

TV & Cinema

Industry

Financial & Legal services

Agency

Hakuhodo - Jakarta, Indonesia

Brand

Sompo Insurance Indonesia

Market

Indonesia

View work online

Powered by TCPDF (www.tcpdf.org)


The Distress Signal Media

Cyber

Industry

Public interest & Non-profit

Agency

Anorak - Oslo, Norway

Brand

Amnesty International

Market

Norway

View work online

Powered by TCPDF (www.tcpdf.org)


Moz the Monster Media

Ambient & Interactive

Industry

Retail & Distribution

Agency

DDB - London, United Kingdom

Brand

John Lewis

Market

United Kingdom

View work online

Powered by TCPDF (www.tcpdf.org)


Where Life Happens 2017 Media

Cyber

Industry

House, Garden & Pets

Agency

Ã…kestam Holst - Stockholm, Sweden

Brand

IKEA

Market

Sweden

View work online

Powered by TCPDF (www.tcpdf.org)


2H04 Media

Cyber

Industry

Transport & Tourism

Agency

Buzzman - Paris, France

Brand

TGV

Market

France

Year

2017.05

Language

English

View work online

Powered by TCPDF (www.tcpdf.org)


Adoptify Media

Cyber

Industry

Public interest & Non-profit

Agency

Serviceplan - Munich, Germany

Brand

Tiertschutzverein Muenchen

Market

Germany

View work online

Powered by TCPDF (www.tcpdf.org)


KFC Brand Media

TV & Cinema

Industry

Food

Agency

Wieden+Kennedy - Portland, United States

Brand

KFC

Market

United States

View work online

Powered by TCPDF (www.tcpdf.org)


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