In September this year the second edition of our anual „Groundwork“ event took place. This time we swapped rural France for something a little more closer to home, actually so close to home it w a s o n l y a s t o n e ’s t h r o w f r o m o u r b a s e i n C o l o g n e . T h e h a l f - t i m bered and former manor house named „Landgut Breibach“ was our base for heading out into the surrounding landscape we know so well. W hen originally conceiving our “Groundwork” event for the first time, our intention was to keep the riding as the focal point, and spread over a few days so we can catch up, talking bikes with like-minded friends consisting of teamriders, freelancing contributors, distributors, long time supporting shops and befriended media. When we draw upon the experience of our team riders in the development of new and existing models, the exchanges can often be intense and focused on the task in hand, we thought why not establish an annual gathering, as kind of “thank you” for those that helped a n d a r e s t i l l h e l p i n g t o b u i l d t h e b r a n d t o w h a t i t i s t o d a y. F r o m this the idea developed into extending the invitations wider to those connected with the brand, giving everybody the chance to try out the latest models. In the meanwhile Groundwork has become a melting pot for creative brainstorming from all perpectives, and an important component for our model development p r o c e s s - b u t a t t h e s a m e t i m e i t ’s t h e f i r s t point in the year our latest range of bikes are presented for a hands-on experience.
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KÜRTEN GERMANY SEPTEMBER 2017
BEHIND THE LENS
JASON@FWDBOUND.COM WWW.FWDBOUND.COM
J A S O N S E L L E R S
IG: @FWDBOUND
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Jason Sellers (born in April, 1980) grew up in Wiesbaden Germany, lived for a few years in Los Angeles CA., studied Graphic Design before doing magazine layout for several years. Photography eventually entered his life and quickly dominated his path for documentary and lifestyle driven photography. Since Bombtrack’s inception Jason’s work has been a very important component of how we have been displayed in media. His eye for detail and composition always places our bikes and their stories into the ideal, probably perfect light.
Franzi Wernsing was born in Muens t e r, G e r m a ny i n 1 9 8 6 a n d h a s b e e n exploring the world ever since. When she came back from studying art in Melbourne, Australia Franzi added an apprenticeship of photography in Hamburg, Germany before delving into the world of advertising photography. Franzi became fed up with the daily grind, and actually did something about it - she sold all her belongings, took her boyfriend Jona and BOMBTRACK began to document and explore the GROUNDWORK w o r l d b y b i k2017 e. This gave rise to the p r6o j e c t k n o w n a s “ T a l e s O n T y r e s � .
F R A N Z I WERNSING
BEHIND THE LENS
WERNSINGFRANZISKA@GMAIL.COM F R A N Z I S K A W E R N S I N G .T U M B L R .C O M I G : @TA L E S O N T Y R E S
BEHIND THE LENS
FRANK@SHUTUPLEGS.DE WWW.SHUTUPLEGS.DE
F R A N K M A I E R
IG: SHUTUPLEGS.DE
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F r a n k M a i e r, b o r n i n A p r i l 1 9 8 7 , has been a passionate cyclist and bike lover since his childhood. His love for cycling was one of his main drivers to take up photography – a desire to document life on bike that eventually caused him to create a blog covering all spheres of cycling. Over the past few years shutuplegs.de has become one of the staples for original cycling photography content, not only for its immaculate layout, but also because Frank strictly avoids reposting anything.
KÜRTEN
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LONGITUDE 7.2546° LATITUDE 51.0382°
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C R E D I T S
JASON SELLERS - PHOTOGRAPHY PG.: 4,5,10,14,15,16,17,18,19,20,21,22, 23,25,26,27,28,29,30,31,38,39,40,41,42, 43,46,48,49,61,62,63,64,66,67,72,73,74,7 5,76,77,80,81,84,90,91,92,93,94,95,96,97 ,98,99,100,102,107,108,109,111,114, 115,116,117 FRANZI WERNSING - PHOTGRAPHY PG: 7,50,52,54,56,58,65,68,69,70,81,82, 89,101,110,112,113,118,119 FRANK MAIER - PHOTOGRAPHY PG.: 1,3,8,9,12,13,17,24,25,29,32,34,35,3 6,37,44,45,47,51,52,53,55,57,59,66,68,6 9,78,79,83,85,86,87,88,103,104,105,106,1 13,122 MARKO Å AJN - DESIGN
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