Strategic Healthcare - Case Study

strategic healthcare

weusthem.com

a case study by

hello@weusthem.com

INTRODUCTORY NOTE

STRATEGIC HEALTH CARE What happens when you get the leading expert in adolescent mental health approach your agency to transform the entire brand persona of his organization?

The answer is simple, Magic!

Ashwin Kutty

Our holistic approach to TeenMentalHealth.Org coupled with the vision of Dr. Kutcher, in delivering leading edge research based knowledge to a varied demographic was not just a honour, but also an awesome responsibility.

Our work with Dr. Kutcher these past two years has seen the transformation of a brand and the elevation of its knowledge laden resources. The work is traveling internationally, making waves for youth, parents, educators & healthcare providers. Being part of this enormous impact is not just humbling but gratifying work for our entire team.

Faten Alshazly

The evolution of TeenMentalHealth.Org began with one resource, Transitions. That has since snowballed into an entire brand review, positioning, elevating and ensuring it is both memorable and accessible.

In reviewing the four key demographics, there needed a strategic rethink around delivery mechanisms, access points, visual appeal, interactive functionality, as well as a marketing & communications platform that would propel the brand into the hands of those that need it.

Healthcare needs a strategic eye to ensure the knowledge translation from pure research to applied life occurs quickly, smoothly and in a fashion that respects the individuals wants & needs.

TeenMentalHealth.Org is the epitome of this definition.

Dr. Stan Kutcher

Evidence based research drives the creation of knowledge that can be translated to each and every person, be that an adolescent, a parent, an educator, a healthcare provider or a citizen at large.

As this knowledge gets translated, it needs to be communicated in a fashion that it can be received and put in good use. This requires the proper use of language, visual aesthetic and functional appeal.

Delivering content in a variety of modalities, allows for the learning to occur in a variety of ways.

Our core mandate is to ensure we continue to deliver this knowledge in as many hands as we can make it to, that needs it, but more importantly, in a way they want to receive it.

OUR RECENT HONOURS Faten Alshazly 2014 2013

STRATEGIC HEALTHCARE Ashwin Kutty 2014

Canadian Progress Club

BUSINESS PERSON OF THE YEAR

The Peter Brojde Foundation &

Progress Women of Excellence Awards

Canada’s Executive Leadership

2011

INNOVATION AWARD

2013

CHRISTOPHER J. COULTER AWARD & ALUMNUS ACHIEVEMENT AWARD

WeUsThem

GTEC

EXCELLENCE IN SERVICE DELIVERY

INNOVATION & CARE DELIVERY AWARD

2012 Mental Health Commission of Canada Community Capacity Award

2014

GTEC

NEXT GENERATION LEADERSHIP AWARD

2011 HEALTH AND WELLNESS

MEANINGFUL INVOLVEMENT OF CONSUMERS AWARD

SAMPLING OF CLIENT PARTNERS

STRATEGIC HEALTHCARE

I

N LOOKING AT THE STATISTICS TH ONE IN 5 HAVE MENTAL ILLNESS

17.7% OF MALES THOUGHT OF SUICIDE

45.3% NEVER ADMITTED THE

31.3% FEMALES THOUGHT OF SUICIDE

32.3% NEVER ADMITTED THES 7 0 % ME NTAL ILLNESS E S

W75.8

E ALSO KNOW THE STATISTICS OF THE PERFO

784,662

discussed Transitions % with someone else

website visits within first 5 months

12,283

16%

reads on ISSUU

like the materials

10,0

HAT WE KNOW OF MENTAL HEALTH: ONE IN 6 RECIEVE MENTAL HEALTH SERVICES 7.1 ATTEMPTED SUICIDE

ESE THOUGHTS OR FEELINGS 16.1 ATTEMPTED SUICIDE SE THOUGHTS OR FEELINGS S B EG IN B EFORE AGE 25

ORMANCE OF THE TEENMENTALHEALTH.ORG BRAND:

71%

think all grade 12 students should be given Transitions before they leave high school

682

sought help for mental illness because of what they learned purchased from

045

the toolbox

110,624

visitors within first 5 months on School Mental Health impressions on ISSUU eLearning platform

TABLE OF CONTENTS

POSITIONING FOR SUCCESS 2

3

Identity

9

Identity

4

Booth

10

Virtual home

5

Banner

12

The Program

6

Bookmark

13

Evaluation

14

The Result

15

Distribution

16

Identity

17

Virtual Learning

Marketing Collateral

7

PROGRAMS 8

RESOURCES 23

VIRTUAL HOME 53

9

Academy

18

Promotional

16

School Mental Health

19

Event Management

19

Creativity & The Arts

20

Way Finding

21

Capture

22

The Gallery

22

Communications

24

Transitions

38

The Family Pack

48

Brain Injury Guides

52

Taking Charge of My Health

54

Online Property

56

Social

STRATEGIC HEALTH CARE 26

Print

28

eBook

30

Mobile App

31

Promotional

33

Launch Communication

34

Evaluation

38

Promotional

36

Transitions Successfully

42

Could My Parent Be/Have

43

TeenMentalHealth Speaks..

46

How Do I Teen/Parent..

47

Could My Sibling Have...

50

Brain Injury Guide for Youth

51

Understanding Brain Injury in Adolescence

52

imTEEN

O

OSITIONING FOR SUCCESS

1/5 IDENTITY

POSITIONING FOR SUCCESS

WHERE THEY WERE

WHERE THEY ARE GOING

abcdefghijklmnopqrstuvwxyz FONT CHOICES (HELVETICA BOLD)

abcdefghijklmnopqrstuvwxyz FONT CHOICES (DIDOT BOLD)

NEW COLOUR PALETTE

TeenMentalHealth.Org is both a launching as well as a landing point for resources, support & leading evidence based research on adolescent mental health. It delivers to an audience mix of youth, parents, educators, healthcare professionals and the community at large, internationally. The old brand provided a siloed vision for each of the demographics trying to serve the needs of each of the audiences individually.

Recently, there has been an influx of holistic treatment and support, coupled with an international exposure not served by the old brand. Although there was some thought put into the old brand with circles of care at its core, it was too reminiscent of the Target logo that carries both a corporate and starkly negative connotation of a “target�.

The revamp maintained the circle of support but incorporated the new language of

triangles of care along with softening the same with a richer colour palette aligning it well with the vision of the future, along with one that is focussed on the youth.

Aligned with the demographic it serves, we have taken a holistic approach to the TeenMentalHealth.Org brand by strategically rethinking all of its marketing, communications, promotional as well as partnerships bringing to bear a strategy that touched every aspect of their service delivery to the various demographics. We are currently seeing the fruits of our work travel across nationally and internationally.

The successes we have enjoyed are humbling as it translates to improving the lives of our most vulnerable, while being a showcase of our expertise in the industry.

3

2/5 BOOTH

POSITIONING FOR SUCCESS

Hand sketching & illustrating 10 feet vistas of how we see the brand represented provides for a positioning unlike any other.

In appreciating all the demographics, the booth is a visual showstopper for people who associate themselves with one or more of the individuals in the visual.

Respecting diversity, professional association and the variability of vistas, a representation of a brand in this form, very quickly identifies its position in the marketplace.

4

3/5 BANNER

POSITIONING FOR SUCCESS

Why are banners, table runners and the like important?

How do you stop people to take notice, pay attention and grab the materials they need?

The devil is in the details and we have left nothing out. In the first banner we provide a first person interactive banner with a member of each demographic looking straight at the passerby. This subtle engagement gets a physical pause from the viewer who then engages with the banner without knowing that they are.

The second represents the statistics we deal with in Mental Health, but presents it in a fashion that is digestible by everyone. The reach of TeenMentalHealth.Org is further articulated to represent the juxtaposition of the realities of our youth and the work being done to attend to it.

The table runners further provide the visual curiosity of what could potentially be atop that table surface. From thinking about nuances around durability, mobility, use, reuse, material, visuals, etc., little details create points of interaction & curiosity.

It is vital to note that not all interaction occurs in the digital or physical spaces, but the coming together of a similar strategic view provides for a symbiotic and cohesive brand strategy.

5

4/5 BOOKMARK

POSITIONING FOR SUCCESS

Aren’t you tired of receiving yet another pen or a traditional bookmark or some other gimmicky promotional item?

What if we were to take the traditional bookmark, highlight the key resources offered by TeenMentalHealth.Org, with their web and social coordinates on the back, while they are perforated in threes, would that make a difference?

What if we said, that we have not

6

stopped printing these, as youth, parents, educators & healthcare providers alike appreciate being able to tear off a piece of the bookmark to hand it over to someone who needs it. Does that continue the conversation or perhaps create a new one?

With something so simple, can we elevate and rethink engagement that is not simply related to the social buzz around networks? We think so!

5/5 MARKETING COLLATERAL

POSITIONING FOR SUCCESS

The brand needs to carry, the message needs to continue, the conversation cannot stop.

What if we took the marketing collateral and made it a vehicle of pushing the brand.

The simple means are sometimes the most effective and it tends to be lost in the minutia of complex campaigns that do not tend to have a lasting impact.

A sustainable brand is created by attending to the finer points that will drive collaboration, partnerships and engagements, well past our time with it.

7

OSITIONING FOR SUCCESS ROGRAMS

1 / 3 ACADEMY

PROGRAMS

noN-Existent

ABCDEFGHIJKLMNOPQRSTUVWXYZ FONT CHOICES (ANTONIO BOLD)

NEW COLOUR PALETTE

1/6 identity The Academy is a conference put on by TeenMentalHealth.Org that brings to bear experts in their field for the conference geared towards youth, parents, educators, healthcare providers and anyone seeking out more information on Adolescent Mental Health.

As there has never been an identity for The Academy, and the one for TeenMentalHealth.Org had just been created, we were tasked with creating a sub-brand that would align well with its parent.

The focus on each individuals’ knowledge and their contribution to the learning experience during the conference contributed to the notion of the sum of the parts making the whole as learning should be.

9

1 / 3 ACADEMY

2/6 VIRTUAL HOME Building a brand was step 1, followed closely by their virtual home, registration Interface, marketing collateral and a whole suite of services. The Academy this year (2014) jumped from 91 registrations in the previous year to 250 in this year with a need to close off registrations early. Our impact of a multi-platform responsive virtual home, integrated social engagement, socially designed registration system and the marketing of the same through our Engagement 101 Platform netted an increase of over 64% in attendees.

10

PROGRAMS

11

1 / 3 ACADEMY

PROGRAMS

3/6 The Program How do you set the Program apart from every other conference in a similar vein? Why is this important?

The brand needs to carry through every point of engagement with the user. Leaving lasting impacts generate return attendees to the conference while reinforcing the brand and its message.

12

1 / 3 ACADEMY

PROGRAMS

4/6 Evaluation A key criteria of the work done by TeenMentalHealth.Org is informed by evidence. Using our Engagement 101 platform, delegates were asked of their opinion on the conference and this was available over iPads as well as in print for those that preferred it.

13

1 / 3 ACADEMY

5/6 THE results Using both qualitative and quantitative measures, the Engagement 101 platform reveals responses in a variety of formats, not least of which is in aggregate form, as individual responses and in charts that can be analyzed across various software packages, not least of which is Excel, Numbers or SPSS.

14

PROGRAMS

1 / 3 ACADEMY

PROGRAMS

6/6 Distribution The Academy happened to be yet another mechanism to drive the distribution of the resources for TeenMentalHealth.Org. The Academy has never seen such distribution figures prior to 2014, opening yet another channel to have materials shared far & wide.

15

2/3 SCHOOL MENTAL HEALTH

PROGRAMS

non-existent school mental health

abcdefghijklmnopqrstuvwxyz FONT CHOICES (HELVETICA NEUE LT STD 55 ROMAN)

NEW COLOUR PALETTE

1/3 identity School Mental Health is one of TeenMentalHealth.Org’s Programs.

That said, it is one of the core programs delivered nationally & internationally.

To identify this program uniquely in the marketplace, a sub-identity reflective of the core brand and the Program was created.

With the notion of education, an abstract motif of books were used as a take off from the core brand. This has now become the identity of this evidence based program nationally & internationally.

16

2/3 SCHOOL MENTAL HEALTH

PROGRAMS

2/3 VIRTUAL Learning As with all core identities, a virtual home of an eLearning platform for the brand was built to house the complimentary materials to the Curriculum Guide resource.

As a secondary source of information, educators and students alike now have a mechanism to receive interactive materials in a variety of modalities, not least of which are storytelling videos, assessments, course materials and evaluation frameworks.

17

2/3 SCHOOL MENTAL HEALTH

PROGRAMS

3/3 Promotional As with all resources, a quick promotional card to highlight the key aspects of the School Mental Health Program was developed for the Curriculum Guide as well as the Go-To Teacher Training.

With illustrations indicating audience relevance, along with succinct information on the two and references to both the Programs as well as the Evidence are made available through this simple promotional entity.

18

3/3 CREATIVITY & THE ARTS

PROGRAMS

1/5 Event Management We take a holistic approach to supporting all our clients. We were asked to take on the co-hosting as well as event managing the Intersections of Art, Mental Health & Recovery.

Distinguished guests that included our panelists such as, Dr. Kutcher to Starr Dobson the President & CEO of the Mental Health Foundation to Dr. Pole the founder of Arts in Medicine to Dr. Lander a researcher in the intersections of arts & healthcare were just the tip of the iceberg of notables that attended the event.

Minister Glavine opened the event with commentary & closing from Anne McGuire, President & CEO of the IWK Health Centre as well as Dr. Hyndman, VP Medicine at the IWK as well Mr. Fares, Chair of the Board of the Chamber of Commerce.

With a full house, this event was a roaring success with feedback from the attendees to have similar open TED style events in the future.

19

3/3 CREATIVITY & THE ARTS

2/5 Way finding No stone is left unturned and no detail too small is ignored. Way finding including details of our panelists and distinguished guests were made available at key junctures of the journey of an attendee from the time they entered the building to when they took their seat.

20

PROGRAMS

3/3 CREATIVITY & THE ARTS

PROGRAMS

3/5 capture We believe in capturing the special moments we want to live through again in the future and perhaps share with audiences that did not make the event.

From capturing the main event to Question Period, we took the process from the videography to the editing, the mixing and the design & development of the effects to give the event its own genasaqua.

To view these videos, visit

youtube.com/teenmentalhealth1

21

3/3 CREATIVITY & THE ARTS

PROGRAMS

4/5 The gallery No art event can happen without an art gallery nearby. With works from the artist in residence at TeenMentalHealth.Org, using only the impact of the work to speak for itself, the gallery was a glorious success.

5/5 Communications Communicating through acrylic to not compete with the gallery but to complement it became the core of the medium that was put together.

As noted previously, no detail is too small or irrelevant.

22

ESOURCES

1 / 4 TRANSITIONS

BEFORE

24

RESOURCES

AFTER

25

1 / 4 TRANSITIONS

like the materials

sought help for mental illnesses because of what they learned

discussed them with a friend

26

RESOURCES

62.9%

75.8%

71%

61.3%

overall, I feel more prepared for college or university after reading Transitions.

discussed Transitions with someone else

I would suggest a friend get help for a Mental Health concern as a result of reading Transitions.

I think all grade 12 students should be given Transitions before they leave high school

1/7 Print

A seminal first nationally, Transitions is for first-year students transitioning from secondary to post-secondary education (high-school to university/college). It provides students with information on various topics, including time-management, relationships, sexual health, mental illness, suicide, addictions and more. It’s currently being hailed across Canada as a seminal resource, which has led to other countries inquiring about the resource with translations now being requested in Arabic, Chinese, Portuguese, Spanish to name a few. Our goal when creating Transitions was to make it extremely accessible for youth, parents, educators and health care professionals. With its format versatility, it moves away from being another health care brochure or pamphlet and into the realm of an accessible and informative resource. Using a diverse approach with visuals, it is inclusive, along with an affinity to the target demographic that did not exist before. The Mental Health Commission of Canada, Kids Help Phone, Jack Project and Government of Canada & Nova Scotia agreed with us and provided their overwhelming support & endorsement for the same with Transitions. It is now being rolled out across graduating classes in school districts nationally as well as in universities from British Columbia to Newfoundland.

With these high demands, Transitions has now been requested in French, Arabic, Chinese, Spanish & Portuguese with specific versions for Aboriginals and The United States.

27

1 / 4 TRANSITIONS

2/7 ebook Format versatility requires taking advantage of all the platforms available to you. This needs ensuring the resource makes it to the hands of all the demographics. Through our research, we have found that parents prefer eBooks making it increasingly accessible from a distance, learning everything that their youth have to tackle and manage while providing appropriate supports and care as needed.

The eBook provides for dictionary lookups, highlighting, bookmarking, social sharing via e-mail, Twitter, Facebook, etc., or the use of study cards simplifying the readability of the content and providing for a mechanism for parents, counsellors and administrators to share portions with the youth they care about.

28

RESOURCES

29

1 / 4 TRANSITIONS

RESOURCES

Signs of alcohol poisoning

5

Low body temperature

What do I do if I think someone has alcohol poisoning?

Know thatout: a person who has passed out may Check die. www.collegedrinkingprevention.gov www.phac-aspc.gc.ca

Call 911 immediately!

3/7 Mobile applications How do you provide for a Mobile Application solution for a resource in print, ensure it is a light read but make it interactive to utilize the functional aspects of the mobile platform? You develop an interactive App. The App encompassed the pocket version of Transitions, provides for social interaction through Twitter, Facebook & YouTube with contextual videos integrated within the App. It also offers direct calls to 911 or the Kids Help Phone in the event of an emergency and provides for an assessment to gauge whether it would be necessary for someone to seek out help.

30

1 / 4 TRANSITIONS

RESOURCES

4/7 Promotional How do you reach out to every student without having the capacity to meet them individually? You develop a promotional card that spreads across the schools, universities, dorms, healthcare offices, in orientation bags, where they can access Transitions how they want it, when they want it and where they want it.

31

1 / 4 TRANSITIONS

4/7 PROMOTIONAL How do you engage with students to gain feedback? Create a poster, partnership and engagement strategy. To do that, we designed an informative poster promoting feedback opportunities that has been distributed to campuses from all over. Each participant then received a discount at Nestle Toll House.

32

RESOURCES

1 / 4 TRANSITIONS

RESOURCES

5/7 Launch, communication Dr. Pilon, Senator Cordy, Deputy Minister Olsen, Vice President Neuman and the President & CEO of the Mental Health Commission of Canada, Louise Bradley launched Transitions to a lot of fanfare.

Dr. Pilon with support from Fred & Elizabeth Fountain made a significant announcement of adopting Transitions and making it available to all the students in major Nova Scotia Universities & Colleges.

We were proud to be behind the design & development of Transitions as well as hosting its launch and managing the same including all public relations & media inquiries.

33

1 / 4 TRANSITIONS

34

RESOURCES

6/7 Evaluation 1 month since the launch of Transitions saw the above figures. This has changed dramatically since then, but a 1 month snapshot is quite telling. From organic shares to reads to print versions and downloads, we agree, Transitions is a hit.

35

1 / 4 TRANSITIONS

36

RESOURCES

7/7 Transition successfully How do you get the attention of your audience? You make an animated advert that’s cheeky and gets attention while providing for a few laughs.

We do not believe in stifling the creative mind to reach out to our audiences to leave a mark. We believe in doing so successfully while respecting the audiences and the platforms they reside in. To view this video please visit

youtube.com/teenmentalhealth1.Org

37

2/4 FAMILY PACK

better mental health for you & your family 38

RESOURCES

1/5 promotional How do you promote a resource for the entire family? The Family Pack is a set of 15 resources to support the entire family unit from individual perspectives providing support to each member as they need it.

Promoting this resource has necessitated the design of a bi-fold brochure that gives the full impact of The Family Pack.

39

2/4 FAMILY PACK

BEFORE

40

RESOURCES

AFTER

41

2/4 FAMILY PACK

2/5 Could my parent be/have A series of 6 books to support adolescents with information & resources should they have questions on their parents illnesses.

This series represented a diverse set of parents experiencing the various illnesses. Through direct and simple imagery, content and layout is both an informative, yet a light read.

42

RESOURCES

3/5 Teenmentalhealth speaks...

A series of 6 magazines as a quick read on teen mental illnesses, along with associated supports & resources.

The need to produce light magazines with quick information on a variety of illnesses provided a unique opportunity to have a magazine layout and format for the series.

43

2/4 FAMILY PACK

BEFORE

44

RESOURCES

AFTER

45

2/4 FAMILY PACK

RESOURCES

4/5 how do i teen/parent...

Two resources that highlight opposite worlds from opposite perspectives.

Giving an illustrated view into each other’s worlds, this set uniquely positions each individual in their own frame with a perspective of the others frame of mind.

46

2/4 FAMILY PACK

RESOURCES

5/5 Could my sibling have...

A resource to support adolescents with information & resources should they have questions on their siblings’ mental illness.

Using a combination of illustrations and imagery, this resource is unique in how it identifies the sibling that needs the help from the one that is giving it. The use of visual context is unique in the combinatory play and is to be seen to be appreciated.

47

3/4 BRAIN INJURY GUIDES

RESOURCES

BEFORE

48

RESOURCES

AFTER

49

3/4 BRAIN INJURY GUIDES

1/2 Brain Injury Guide for youth The Brain Injury Guides, endorsed by Stop Concussions and launched in collaboration with the Hockey Hall of Fame and distributed through the Boys & Girls Clubs across Canada, is currently going through its iterative version upgrade.

Endorsed by over 20 National organizations, the strategy for the pair of brain injury guides, that is to be launched later in the winter, will ensure it lands in the hands of youth, educators, coaches, counsellors, parents and anyone else working with youth in sports specifically and the community at large.

50

RESOURCES

3/4 BRAIN INJURY GUIDES

RESOURCES

2/2 Understanding Brain Injury in Adolescence The approach was to have the guides serve as a multidimensional management tool that not only helps teens return to play, but return to learn too. While one is written for youth, the other is for adults.

The guides are to be the seminal source of information on concussion management, prevention and recovery.

51

4/4 TAKING CHARGE OF MY HEALTH

imTEEN imTEEN empowers youth to track and take care of their health on a daily basis.

It supports self-monotoring of signs and symptoms of common mental & physical illnesses. In addition it facilitates communication of their health status & longitudinal trends with a healthcare provider, family member or friend. imTEEN will be the way we deliver care for adolescents in Canada. The App is due out in the new year and will revolutionize how care providers interact with patients and vice versa, while taking care of their health and maintaining it. Look out for it’s own case study in the new year.

52

RESOURCES

IRTUAL HOME 53

1 / 2 ONLINE PROPERTY

TeenMentalHealth.org

WHAT WAS The visual aesthetic and the interactive functionality comes together in the new TeenMentalHealth.Org. Taking a complete departure from the demographic specific structure along with the darker motif, TeenMentalHealth.Org now puts the youth in the centre of it all. It has been repositioned around the youth and the supports they need from their various interaction points in life. The motif is now suitable to a younger more youthful audience looking to pick up materials, visit web resources and experience various tools in a manner that speaks to them directly without stigmatizing or being condescending in a manner most literature is written.

It is quite evident how prevalent Mental Health is in our society and how we need to move from a suggestive or informational style of the written word to one that is action oriented, and this property does exactly that. By putting the user in control they are more apt to recognize their need to Learn, Live, Care or Explore further on matters relating to teenage mental health.

The property is now a multi-platform responsive one stop for all the audiences, locally and internationally, providing for multi-lingual and diverse rich evidence based research resources easily accessible from what is now the ToolBox.

54

VIRTUAL HOME

55

2/2 ONLINE PROPERTY 2/2 SOCIAL As the brand gains momentum and traction, the extension of the brand needs to be felt across the various communicative & engagement mediums.

Key social media accounts take on the new brand visuals and the communicative styles of the reformed identity.

56

VIRTUAL HOME

57

CLOSING REMARKS

STRATEGIC HEALTH CARE

Ashwin Kutty

We are healthcare focussed. We are education focussed. We are also very well trained in the strategic art of understanding our clients and their consumers. We have an engagement focus and believe this to be our key to the work we do.

From creating points of curiosity to rich accessible content across medium & platforms, we do it all. We are proud of our work with TeenMentalHealth.Org and humbled by the responsibility thrust upon us. Knowing this material now carries and reaches those who need it allows us to consider how our little part can make such a huge difference.

Faten Alshazly

From partnerships, to endorsements to a healthy appreciation of marketing & communications, our work is not done.

The resources we build are only as good as ensuring its availability & continued use for the individual that uses them to help themselves.

We strive to make this happen everyday. A healthcare focussed mindset is great, but what is more important is a people focussed mindset.

That is not easy, but we are not in it for the easy.

Dr. Stan Kutcher

This is just the beginning. We have a long way ahead in how we improve the lives of our youth. With an appreciation for the design, development, marketing, communications and promotional strategies, I know we can make strides in delivering evidence based knowledge to those who need it.

WeUsThem as a partner gets this and more importantly is passionate about ensuring it.

W weusthem.com T @WeUsThemInc

E hello@weusthem.com F fb.com/weustheminc

Y youtube.com/weustheminc L linkedin.com/company/weusthem