Window Fashion VISION March + April 2020

Page 44

industry : the benefits of digital fabric printing

Photo courtesy of Comfortex

HAVE IT YOUR WAY: THE BENEFITS OF DIGITAL FABRIC PRINTING BY ROBERTA G. WAX

D

esigners have been printing on fabric for decades, but today’s textile-printing technology gives decorators more creative leeway, including the ability to create micro batches of one-of-a-kind prints using a variety of colors and fabrics.

The boom in digital printing on fabric isn’t expected to slow down anytime soon, says Kurt Van Steemburg, innovation business development manager at Comfortex, which utilizes digital printing

44 |

MARCH + APRIL 2020 | wf-vision.com

and production-on-demand (POD) technology to produce its Color Lux line of shades and soft treatments in more than 800 solid colors and coordinated patterns. “This method will continue to grow because it’s sensible, produces a high-quality image, reduces waste and allows greater opportunity to customize what you print. Patterns and colors are stored in a vast digital library and pulled as required. Patterns are never discontinued. There are no back orders, no mixed dye lots.”


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.