FOR FRIENDS AND SUPPORTERS OF WGBH
SUMMER 2014
American Experience
25 Years of Making History
IN THIS ISSUE
• Frontline’s Future • Ice Warriors Reach Gold • Rick Burnes Is Ready • Mark Samels on American Experience
• An Eventful Season
View from
the President
W
On the cover: American Experience’s Freedom Summer premieres June 24 on WGBH and PBS stations nationwide
GBH’s American Experience has been hailed as “peerless” (Wall Street Journal) and “the most consistently enriching program on television” (Chicago Tribune). This year, America’s most-watched history series is celebrating its 25th anniversary on PBS with Freedom Summer, an up-close look at the personal stories behind one of the civil rights movement’s watershed moments. In this issue, we share what American Experience executive producer Mark Samels has to say about Stanley Nelson’s latest film, the series, its winning approach to bringing history to life, and some of the generous contributors to WGBH’s Documentary Investment Group—including Bob and Marjie Kargman and Brian McCarthy—who make this work possible (page 9). Individual philanthropy is the springboard for some of WGBH’s most ambitious efforts. In this newsletter, we’ll introduce you to a few of WGBH’s extraordinary friends and volunteer leaders. You’ll meet Overseers Advisory Board member and longtime WGBH Investment Committee guiding force Jon Hagler and his wife Jo Ann, whose groundbreaking $5 million gift to Frontline will support the expansion of its enterprise reporting while also securing its future (page 3). And Trustee Lynn Bay Dayton, her husband Bruce Dayton, and their sons, Alex and Conner, whose timely, six-figure gift closed the funding gap on a powerful new documentary and Web project showcasing the US Paralympic sled hockey team’s drive for the gold in Sochi (page 4). We’ll also introduce you to Rick Burnes, the new Chair of our Board of Trustees, as Amos Hostetter steps into the role of Chair Emeritus after 10 years of extraordinary leadership (page 8). As Amos explains, it’s “the perfect handoff” at a time when WGBH is in the early planning stage of a capital campaign. We’re grateful to them, to the other generous, talented individuals profiled here… and to all of you for helping WGBH create and deliver in-depth, innovative content to millions of Americans who count on WGBH and public media for information and inspiration every day.
J O N A T H A N C . A B B O T T P R E S I D E N T A N D C E O
Smart Giving
Haglers Are Passionate About
J
Frontline’s Future
o n h ag ler was born in the middle of the Great Depression. The son of school teachers, he eventually went on to Harvard Business School and a successful career in the investment world. “I developed an early and enduring respect for what the US was supposed to be and the importance of good citizenship,” Jon says. “I vowed that should I be fortunate to accumulate some wealth, I would try my best to spend it wisely.” Recently, he and his wife jo ann, longtime supporters of WGBH, made the single largest gift from an individual to Frontline in the investigative journalism series’ 30-year history: $5 million (see sidebar for details). “Many traditional news sources are either in decline or have become so commercial or excessively sensitive to commercial interests that their ability to find and publish factually based investigative journalism is very limited,” says Jon, an Overseers Advisory Board member and guiding force on WGBH’s Investment Committee. “The result is that we don’t have a very well-informed citizenry, and Jo Ann and I see that as a fundamental requirement of democracy.” The Haglers have watched and admired Frontline for years. “Frontline produces first-rate investigative journalism in the broad public interest,” Jon says. The couple also has observed WGBH up close. “As we think about our philanthropy, leadership is at the core of any gift we make. It’s difficult to know the future, but one can make judgments about the quality and capacity of the people in charge of an institution. I think both WGBH and Frontline have outstanding leadership. And Frontline’s investigative collaborations and new digital platforms are all signs to us of a vibrant, robust, creative, and forward-thinking organization.” The Haglers’ gift is a huge boost to Frontline. “This is such an affirmation of our work and an expression of optimism about the future of the series and the kind of journalism we practice,” says Frontline executive producer David Fanning. That is what the Haglers intended. “We will be delighted if our gift furthers the work of Frontline,” Jon says. “And we will be ecstatic if it can leverage the series’ exceptional work in even more productive ways.”
Jon and Jo Ann Hagler’s recent major gift to WGBH in support of Frontline is an outstanding example of not only significant philanthropy, but smart giving. The couple’s gift has three components: an outright gift to the Frontline Endowment; a charitable gift annuity to the Frontline Endowment that provides guaranteed income for life to the Haglers; and an outright gift to the Frontline Journalism Fund to help meet the series’ shorter-term programming aspirations. “The most important part of the structuring of our gift,” says Jon, “came as a consequence of WGBH and Frontline responding to fairly simple questions that I had: ‘If we were to give this amount of money, how would it be most helpful to you?’” The Haglers were pleased that WGBH responded with a “toolkit for giving” that anticipated not only Frontline’s needs, but also how the gift might work best for them. (See chart below.) “We’re now in the stage of our lives where we’re trying to make sure we can make thoughtful, productive gifts to organizations and causes that we treasure,” Jon says. “Having a planned giving component that will eventually support Frontline’s Endowment is a really useful part of that.” Jon calls public television “the most under-rated asset in America,” and adds, “It’s a joy to us to be able to support WGBH and Frontline.”
Consider a Gift Annuity AGE
R ATE
65
4.7%
70
5.1%
75
5.8%
80
6.8%
85
7.8%
90
9.0%
A charitable gift annuity gives you a tax-advantaged way to receive income during your lifetime, while supporting WGBH’s future.
For more information about ways to meet your philanthropic goals, contact Ericka Webb, director of Gift Planning and Endowment, at 617-300-3860 or ericka_webb@wgbh.org.
SHARING THE VISION NEWSLETTER • SUMMER 2014
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Medal Quest Two years ago, with support from Gordon and Llura Gund, WGBH launched Medal Quest, a digital-exclusive series that offered an unprecedented look at the US teams preparing for and participating in the games called “the Olympics no one knows.” The Paralympic Games are the second largest international athletic competition in the world. Yet until WGBH’s digital series about the 2012 Summer Paralympics in London, Americans knew little about the games, and even less about the elite athletes with disabilities who compete.
Dayton Family Helps
Ice Warriors Reach Goal A
Medal Quest broke barriers and new ground with a comprehensive, video-rich website, a presence on Facebook and Twitter, and daily stories that drew tens of thousands of online visitors and critical acclaim. “These Paralympic competitors battle for the same gold, silver, and bronze medals as Olympic athletes, in the same stadiums, in the presence of the same flaming torch,” explains WGBH executive producer Judith Vecchione. Inspired by the competitors and their powerful stories, Vecchione proposed to expand Medal Quest’s coverage of the 2014 Winter Paralympics in Sochi, Russia, with a prime-time PBS documentary about the USA sled hockey team’s quest for a second gold. And once again, the Gunds signed on. “Llura and I are big fans of Medal Quest,” says Gordon Gund. “We’re thrilled to help WGBH showcase the remarkable stories, achievements, and abilities of these worldclass athletes.” To learn more about Medal Quest, visit pbs.org/wgbh/medal-quest. PAG E 4
t a Board meeting in early January, WGBH Trustee lynn bay dayton watched a clip from a new WGBH film about the US sled hockey team as it prepared for the Winter Paralympics in Sochi, Russia—a film with a six-figure funding gap. She knew right away this was a story she wanted to share with her family…and one that she wanted to help WGBH share with the nation. Lynn showed the clip to her husband, br u c e dayto n , and their two sons, alex (age 16) and co n n e r (age 12). “We all agreed this story had to get out there,” says Lynn, Chair of WGBH’s Marketing and Communications Committee and a fervent advocate for WGBH and public media. Days later, Lynn and Bruce—longtime WGBH supporters—were joined by their sons in making their first-ever family gift to WGBH. Their generous and timely contribution allowed WGBH to complete the production of Ice Warriors: USA Sled Hockey. The one-hour documentary, an outgrowth of WGBH’s barrier-breaking Medal Quest project (see sidebar), premiered on PBS in February and is being re-edited with footage from the Sochi Paralympics into a 90-minute PBS special that will air later this year. “The Daytons coming in when they did was essential,” says executive producer Judith Vecchione. WGBH is an integral part of the Daytons’ lives. “Our boys grew up on WGBH’s award-winning children’s series,” says Lynn. In fact, WGBH’s Children’s Programming offices bear the Daytons’ name in honor of their generous 2004 campaign gift. “Bruce and I are big fans of American Experience [they supported the series’ 2011 Freedom Riders], Frontline, and Masterpiece as well as the WGBH Newsroom’s in-depth coverage of local issues on television, radio, and mobile.” “We get a lot of pleasure in playing a small part in bringing this powerful story of the Paralympic ice hockey team to the American public,” says Bruce. And he and Lynn are thrilled that their sons were inspired to add their own contributions. “It was a good fit for our family,” Lynn says. “The boys know how important WGBH is to Bruce and me. They’re learning that being generous is an important part of good citizenship. They’re proud to help support Ice Warriors, which makes us proud of them.” Watch Ice Warriors and meet the US Paralympic sled hockey team at pbs.org/icewarriors.
News from the Ralph Lowell Society RLS Reflections
T
hree years as Chair of the Ralph Lowell Society have raced by, and I write a final note with heightened appreciation of what it means to be part of a society, a word the dictionary defines as “the fact or condition of being connected . . . participation, partnership.” Commitment to WGBH as the standard of excellence in media connects all of us, and participation in special RLS events has brought us together around common interests. Here are some of the goals we reached during the past three years. Monetary support of WGBH through the RLS has increased from $3.2 million to over $4 million. Our numbers grew from 930 members in 2010 to 1,027 today. We successfully created a new giving-category, the Innovator’s Circle, and enabled on-air recognition for donors at the President’s Circle level and above. We conducted a survey from which we learned valuable information for future planning. We have begun to update our website in order to make RLS a frequent online destination. Bank of America grants supported a larger range and number of special events. Our tireless staff organized sneak previews of upcoming programs, travel opportunities, wine tastings, lectures on gardening and architecture, conversations with actors, authors, producers, and radio hosts, and many other memorable moments of what Samuel Johnson called “a general habit of benevolence and readiness of occasional kindness.” As I complete my role as RLS Chair, I look forward to playing a new part as a recently elected WGBH Trustee. Thanks to all who made our ambitious goals achievable, and best wishes to new RLS Chair, Simone Stedry Winston.
Celebrating Downton Abbey’s
Fourth Season in Style
Masterpiece executive producer Rebecca Eaton welcomed RLS members and Masterpiece supporters to a mid-December celebration of Downton Abbey’s fourth season with cast members Phyllis Logan (Mrs. Hughes), Allen Leech (Tom Branson), and Lesley Nicol (Mrs. Patmore). Guests enjoyed a preview and discussion, afternoon tea, holiday shopping at the Masterpiece pop-up store, and a Downton Abbey costume exhibit, on loan from the Winterthur Museum.
masterpiece executive producer rebecca eaton (from left) answers audience questions with downton abbey stars allen leech, phyllis logan, and lesley nicol
downton abbey’s leslie nicol (center) with masterpiece trust supporters steven and michelle karol
downton abbey’s allen leech with rls friend lindsay coolidge and her daughter, caroline coolidge
all in the family: wgbh president jon abbott and his wife shari malyn flank special guests (from left) downton abbey’s lesley nicol, masterpiece trust supporters dick and helen fraser, cast members phyllis logan and allen leech, and masterpiece executive producer rebecca eaton
With thanks,
melinda a. rabb c hair, ralph lowell society
downton abbey’s phyllis logan (center) with rls fellows pamela remis (wgbh overseer) and richard remis
a downton abbey costume exhibit, on loan from the winterthur museum
SHARING THE VISION NEWSLETTER • SUMMER 2014
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Upcoming RLS Events American Experience: Last Days in Vietnam TUESDAY, SEPTEMBER 9
Learn about American Experience’s upcoming Last Days in Vietnam at a preview and discussion with filmmaker Rory Kennedy. Lidia’s Italy MONDAY, NOVEMBER 3
Championing Education
A
and WGBH
a ron bates first volunteered for WGBH in 2010 as a member of the Community Advisory Board. “What piqued my interest,” he says, “is the way WGBH is leveraging technology—interactive media and new digital platforms— to engage and educate younger audiences.” Education is a cause that hits home for Bates: his parents and two siblings are/were teachers and administrators in local public school districts. (His mom recently retired.) A Chelmsford, MA, native, Bates is director of Bernstein Global Wealth Management’s Boston office. He lives in the city with his wife, j e n n a , a physician assistant at New England Baptist Hospital and Needham Orthopedics & Sports Medicine. Last spring, he was appointed to WGBH’s Board of Overseers. “Education is rapidly evolving,” Bates says. “I’m proud that WGBH is at the forefront of the changes, creating media that reaches every corner of our society.” Growing up, did you watch WGBH? What do you tune in now? I remember watching the original Dr. Who with my dad, but The Electric Company was my favorite. I love American Experience and have a library of their DVDs. My wife and I both watch Masterpiece: she’s a huge Downton Abbey fan; I like the intelligence and pacing of Sherlock. What do you enjoy most about your Ralph Lowell Society membership? The social aspect…we get to interact with a whole community of WGBH supporters. Their breadth of experience, personally and professionally, is impressive and inspiring. Which Ralph Lowell Society events have you enjoyed so far? We had a great time at the Masterpiece 40th-anniversary celebration. We also attended an awesome cooking event hosted by Chris Kimball of America’s Test Kitchen. As an Overseer, what do you hope to achieve? I want to be an ambassador for WGBH—I want to help generate philanthropic interest in the organization among other professionals of my generation. What would you tell your peers about why they should get involved with WGBH? There’s no other organization in Boston with the reach of WGBH. Whether it’s on TV, radio, or online, WGBH is positively influencing the lives of so many here in Boston and across the country. PAG E 6
Meet Lidia Bastianich, renowned chef and host of the beloved cooking series, Lidia’s Italy. Downton Abbey Season 5 Party DECEMBER 2014
Join us for an exciting party celebrating Downton Abbey Season 5 on Masterpiece. RLS membership expired? Renew or increase your support before WGBH’s fiscal year ends June 30th in order to attend these events and more! Questions? christopher_reilly@wgbh.org
ralph lowell society staffers (from left): victoria, vanya, chris, jeanmarie, and charlotte
r a lp h lo we l l s o ci e t y m e m b e r sh i p l eve ls friend • $1,500 fellow • $2,500 sponsor • $5,000 benefactor • $10,000 president’s circle • $25,000 chairman’s circle • $50,000 innovator’s circle • $100,000 For a complete list of the benefits and privileges at each membership level, please call the Ralph Lowell Society Hotline at 617-300-3900, visit wgbh. org/ralphlowell, or email ralph_lowell_ society@wgbh.org. We welcome your questions and value your support. Incoming RLS Chair • Simone Stedry Winston Director • Vanya Tulenko Development Officer • Charlotte Porter Senior Events Manager • Jeanmarie Roberts Senior Development Associate • Christopher Reilly Development Assistant • Victoria Crnovich
An Eventful Season WGBH Boards
Get Together
WGBH Trustees and Overseers gathered for dinner in May to greet new Overseers, salute Board members whose terms were ending, welcome new Trustee Chair Rick Burnes, and honor outgoing Trustee Chair Amos Hostetter (see page 8).
overseers and rls sponsors elizabeth rogers (left) and cynthia strauss
from left: wgbh chief technology officer stacey decker with overseers vice chair and rls sponsor will thorndike, jr., and his father, overseers advisory board member and rls sponsor nick thorndike
trustee emeritus and rls fellow richard milstein with trustee and rls sponsor grace fey
Philadelphia
Road Trip
Masterpiece executive producer Rebecca Eaton and Antiques Roadshow executive producer Marsha Bemko joined WGBH supporters on a special trip to Philadelphia that included stops at the Winterthur Museum’s “Costumes of Downton Abbey” exhibit and the Gala Preview of the prestigious Philadelphia Antiques Show.
Masterpiece Hits It
Out of the Park
WGBH and Masterpiece Trust supporters joined Masterpiece executive producer Rebecca Eaton for a day at Fenway cheering on the Red Sox as they beat the Oakland As. Guests enjoyed the game from a private box courtesy of Masterpiece Trust supporters Michelle and Steven Karol.
masterpiece fans get a special shout-out on fenway’s jumbotron
masterpiece executive producer rebecca eaton loves the icing on the cake
rls benefactors oscar malcolm (trustee) and sandra stratford
from left: masterpiece trust supporters and rls benefactors lee and cokie perry with wgbh and sox fan michael herzberg
wgbh president jon abbott with rls fellow and newly appointed rls chair simone stedry winston
SHARING THE VISION NEWSLETTER • SUMMER 2014
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Welcome, New Trustees Elected Trustee melinda alliker rabb is Professor of English at Brown University. A former WGBH Overseer, Overseers Advisory Board member, and RLS Committee Chair, she is on the Board of Directors of the Boston Celebrity Series and a Trustee Emerita of the Boston Ballet Company. Rabb received a BA from Radcliffe College, a Masters in English and American Literature from University of Chicago, and a PhD in English and American Literature and Language from Harvard University.
Institutional Trustees grace fey is Chair of the Board of Trustees of the Museum of Fine Arts. She is President of Grace Fey Advisors and a former partner at Frontier Capital Management, LLC. A former WGBH Overseer, she serves on the boards of Fiduciary Trust Co., Tufts Medical Center, and the Boston Foundation, and is a member of the Boston Club. Fey graduated from the University of Maryland. frede rick m. lawrence is President of Brandeis University. He previously served as Dean and Professor of Law at George Washington University Law School, and as Associate Dean for Academic Affairs at Boston University School of Law. He serves on the Board of the Anti-Defamation League and is a former Trustee of Williams College. Lawrence received a BA from Williams College and a law degree from Yale Law School. rafael reif is President of MIT, where he previously served as Provost, Director of MIT’s Microsystems Technology Laboratories, and department head of Electrical Engineering and Computer Science. He spearheaded MIT’s online learning initiatives, MITx and edX, and recently launched major MIT initiatives on innovation and the environment. A native of Venezuela, Reif earned a PhD in electrical engineering from Stanford University and is an elected member of the American Academy of Arts and Sciences.
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New Trustee Board Chair
Rick Burnes Is Ready I
t is a high-achieving, low-turnover position. In WGBH’s 63-year history, just five individuals have served as Chair of the Board of Trustees. r i c k b u r n es added his name to this small group of world-class leaders with his election in May, filling what WGBH President jo n a bbott describes as outgoing Chair am o s ho ste tte r ’s “very large shoes.” A Trustee since 2010, Burnes brings an ideal skill set, experience, and perspective to his new role at a time when WGBH is navigating a disruptive media landscape rife with opportunities. A co-founder, partner, and advisor at Charles River Ventures, one of the most successful early-stage venture capital firms in the nation, Burnes brings to WGBH expertise in technology and new-media investments. He also has extensive board leadership experience and deep community ties—as Trustee and former Chairman of the Museum of Science, Chair of the Entrepreneurs Foundation of New England, Director of the Boston Plan for Excellence working with the Boston Schools, and Vice Chair of the Sea Education Association in Woods Hole, MA. He previously served on the Board of the Boston Foundation. “This is the perfect handoff, from my perspective,” says Hostetter, a nationally recognized cable media pioneer who led the Board for 10 years before his election in May as Chairman Emeritus. Hostetter co-founded Continental Cablevision, was a founding Director and Chair of CSPAN and Cable in the Classroom, a Director of the Board of the Corporation for Public Broadcasting, and a Trustee of the Children’s Television Workshop. “Rick understands WGBH’s mission and its many enterprises: as a national producer of content for public television, radio, Web, and mobile and as the major public media resource for New England,” Hostetter says. “I am confident he will be a guiding force as WGBH assesses and seizes the opportunities ahead.” Burnes is ready. “I’m honored, inspired, and excited,” he says. “As WGBH moves into the early phases of a capital campaign, I’m looking forward to working with the Board, Jon, and the WGBH executive team to ensure that this great public media enterprise has the strategies, flexibility, partnerships, and risk capital it needs to create innovative digital content in the public interest for years to come.”
Lambert Named 2014 McGhee Fellow
25 Years of Making History
American Experience F
or 25 years, WGBH’s American Experience has filled a gap in our media landscape, bringing to life the indelible characters and powerful stories that have shaped our nation’s past and present. It’s been honored with every major broadcast award, including 14 Peabodys and 30 Primetime Emmys. American Experience will present its newest film from Stanley Nelson on June 24. Freedom Summer revisits the hot, deadly summer of 1964 when some 700 student volunteers joined with local organizers in Mississippi to register African Americans to vote, helping shatter the foundations of white supremacy in the nation’s most segregated state. In this interview, executive producer mark samels talks about the film, the series, and the crucial role that individual philanthropists play in sustaining America’s most-watched history series—on TV and online. What inspired Freedom Summer? When we made Freedom Riders with Stanley Nelson in 2011 about the struggle to desegregate buses in the South in 1961, we realized that there was confusion about Freedom Riders and Freedom Summer. We decided a second film would help separate and explain the two events. Stanley is exceptional at unearthing footage and getting remarkable interviews to tell this story from the multiple perspectives. American Experience approaches history through the stories of individuals.
Why is this so effective? The best way to engage people is through powerful personal narratives or the testimony of witnesses. Viewers get caught up in a dramatic story about a crime or an expedition and by the end, we’ve left them with a greater understanding of some piece of American history. As you celebrate American Experience’s 25th anniversary on PBS, what is its most important contribution? What we’ve always done in a considered, accurate, and compelling way is keep history alive in people’s minds. At a time when our nation is so intensely focused on the now, we remind people that the past is where we can sift through and find meaning not only in where we’ve been, but who we are today. How important is individual philanthropy? We couldn’t do what we do without the support of WGBH’s Documentary Investment Group (DIG) members who share our commitment to increasing historical literacy in our country. Freedom Summer was made with the support of DIG members Bob and Marjie Kargman, and Brian McCarthy. And sometimes, generous donors step forward in support of a particular subject. Michael and Roxanne Zak provided critical, early funding for a new film by Rory Kennedy, Last Days in Vietnam, that will premiere in 2015. Together, these good friends are as passionate as we are about bringing history to life. Their philanthropy is nothing short of inspiring.
olly lambert hasn’t shied away from conflict. Since 2003, he has made films in Iraq, Afghanistan, the Gaza Strip, and recently for WGBH’s Frontline, Syria. “I’m not really interested in conflict itself,” says Lambert, a Filmmaker in Residence at the BBC flagship current affairs program Newsnight. “What really fascinates me is ordinary people caught up in these vast, complex, and global events, and seeing how they react and deal with them as human beings.” In Frontline’s Syria: Behind the Lines, Lambert showed how a once-peaceful community in rural Syria was breaking apart along ethnic and religious lines. The film won widespread critical acclaim and seven prestigious awards, including a BAFTA. Syria: Behind the Lines also earned Lambert WGBH’s 2014 Peter S. McGhee Fellowship. Named for WGBH’s former vice president of national programming, the award is given annually to a filmmaker whose work reflects intelligence, fairness, passion, and scholarship. “Olly’s films exemplify the high standards Peter set,” says John Bredar, WGBH vice president for national programming. “I’m looking forward to seeing what he produces with the Frontline team in the coming year.” So is Amos Hostetter, Chairman Emeritus of WGBH’s Board of Trustees (see page 8). “The rigorous journalism and powerful storytelling on display in Olly’s films are what the fellowship was created to foster,” says Hostetter, whose generous support helped launch the fellowship in 2002. “Making documentaries can often feel a rather lonely and thankless task,” Lambert says, “but hearing of this award was one of those rare moments you get when you feel your work has truly been recognized.”
SHARING THE VISION NEWSLETTER • SUMMER 2014
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P RS RT F I RST-CL ASS U. S . P OSTAGE PAI D N . READ I N G, MA P ERMI T N O. 1 93
WGBH One Guest Street Boston, MA 02135 wgbh.org
FOR FRIENDS AND SUPPORTERS OF WGBH • SUMMER 2014
“ American Experience has allowed me the time and the resources to make documentaries that get history right and to do so in a compelling and entertaining way. Their support has allowed me to tackle subjects in depth and to tell history in all of its complexities. With the help and encouragement of WGBH and American Experience, I have grown and become a much better filmmaker.”
– Stanley Nelson M MY AWARD-W INNIN G F I LMMAK ER AN D MACART HUR “G EN I US” F ELLOW E (AME RICAN E XPE RIE NCE ’S F RE E D OM S U M M E R, F RE E D OM RI D E RS , T H E M U RD E R O F E M M E T T T I L L )
For general information, please contact
Winifred Lenihan Vice President for Development WGBH One Guest Street Boston, MA 02135 617-300-3804 win_lenihan@wgbh.org
Sharing the Vision is a publication of WGBH Editorial Susan Reed Matthew Roy Design Danielle Pierce
Publication Coordination Elizabeth Willard Thames Margaret Quackenbush Production Lenore Lanier Gibson
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