Business Focus - August 2011 by Whittier Chamber

A Publication of the Whittier Area Chamber of Commerce

AUGUST 2011 • VOL. 17 NO. 8

Community Gears Up for 11th Annual Uptown Whittier Hot Rod and Muscle Car Show 8158 Painter Avenue Whittier, CA 90602 phone (562) 698-9554 fax (562) 693-2700 info@whittierchamber.com www.whittierchamber.com Supporting the Business Community Since 1914

Whittier Area Chamber of Commerce Presort Std. 8158 Painter Avenue US Postage PAID Whittier, CA 90602

Whittier, CA Permit No. 1

We Mean Business

The Whittier Uptown Association is revving up for the 11th Annual Uptown Whittier Hot Rod and Muscle Car Show on Saturday, August 20, 2011 from 9 a.m. to 4 p.m. This year’s event promises to be a great day full of great cars and activities for the whole family. There will be hundreds of classic cars lining Greenleaf Avenue (between Hadley and Penn) and Philadelphia Street (between Comstock and Painter). This year’s show is an effort to continue the long established reputation of being one of the larger and better shows in the Southern California area. This event attracts thousands of car enthusiasts and families to Uptown annually where they spend the day from 9 a.m. to 4 p.m. viewing hundreds of classic cars, hot rods, street rods, muscle cars and some very expensive, luxurious and exquisitely restored automobiles. There will be plenty of booths with various types of automobile-related products and promotional displays. There will also be a live raffle of automotive products and gear, and a 50/50 drawing with a chance to win big money! The 11th Annual Uptown Whittier Hot Rod and Muscle Car Show collectable t-shirt will also be available to purchase. The event is free and open to the public, and a portion of the proceeds from the event will go to benefit local community organizations. One of the beneficiaries of this year’s event will be Whittier First Day. Pat Bouchard and staff help homeless and at-risk individuals in the community transition toward self-sufficiency. Whittier First Day has helped the Whittier Uptown Association organize and manage the Uptown car show for years and their generous help and support will not go unnoticed. Kevin Stith and the crew at Stith Screenprinting have produced the Car Show t-shirt every year, and have agreed to produce the event t-shirt again this year. Triangle Distribution, the local Budweiser distributor, has been the Hot Rod and Muscle Car Show’s biggest sponsor, and they, too, are back to help the Uptown Association this year. They will be joined by event sponsors PIH (Presbyterian Intercommunity Hospital) and Bright Health Physicians, Caremore, Toyota of Whittier, Hedman Hedders, Camino Real, The Auto Club, Friendly Hills Chevron, Community Honda, Rocky Cola Cafe, Steve’s BBQ, Havana House, Coldwell Banker Alliance, Friendly Hills Bank, the Radisson Hotel, Sage Restaurant & Lounge and White Emerson Mortuary. With the help of these partners, the Whittier Uptown Association anticipates another successful Uptown Car Show. Come and enjoy a fun-filled day admiring the cars while enjoying the many unique shops and 40-plus restaurants located in Uptown. There will also be plenty of live entertainment on two stages to keep families and friends dancing all day long! Registration for automobiles to be featured in the show is still being taken through the Whittier Uptown Association. The cost for preregistered cars is $30, which includes an event t-shirt. After August 10, and on the day of the show, the cost will be $35 and does not include a t-shirt, so please register early. Registration on the day of the event will begin at 7 a.m. For further information or more details, please contact the Whittier Uptown Association at (562) 696-2662 or visit their website at www.whittieruptown.org.

Golf Tournament, Mixer Promote Networking and Marketing Opportunities Hathaway Golf Classic set for September 12 The 33rd Annual Hathaway Golf Classic is fast approaching! Don’t miss out on the opportunity to market your business to over 150 business owners and community members on September 12th at Friendly Hills Country Club. Sponsored by the Rose Hills Foundation, PIH and Bright Health Physicians, this scramble tournament is one of the Chamber’s largest and most highly acclaimed events of the year. Many Chamber businesses have endorsed the event through various levels of tournament sponsorship. Several on-course games sponsored by Pay Advance Payroll, Greg’s Auto Body, Shannon G’s Flowers, Haendiges Plumbing, Toyota of Whittier and Financial Network – Doug Rowan, will make the round exciting and challenging. With additional opportunities to win cash prizes, a full day of business networking, delicious food, and a high energy banquet and Mixer, this is one event that you don’t want to miss! Even if you are not a golfer, there are numerous ways to participate in the Hathaway Golf Classic. It is an excellent way to invest in your Chamber membership – all proceeds from the Tournament are used to benefit Chamber members in the form of free Wake Up Whittier networking breakfasts and Mixers, free Directories, low cost seminars, and invaluable marketing and networking opportunities. The cost to participate in the Hathaway Golf Classic is only $225 per golfer and includes green fees, cart, quality tournament gifts sponsored by Rose Hills Memorial Park & Mortuary, food including a BBQ lunch sponsored by Credit Union of Southern California, an entry into the Matrix Oil putting contest, the 19th Hole Mixer sponsored by Orbit Event Rentals and the awards banquet featuring exciting prizes and raffle items sponsored by Whittier Hospital, Advanced Benefit Center, Cheryl Estep, State Farm Insurance and California Domestic Water! Tee sponsorships, starting at just $100, are a great way to participate and market your business on the course at the tournament, and with recognition in the dinner program and in the Business Focus Newspaper after the event. Also, consider donating a raffle item or service valued at $25 or more and your business will be recognized during the raffle at the awards banquet and with special recognition in the banquet program.

WHAT’S INSIDE

Continued on page 10

Wake Up Whittier

These folks are no amateurs! Whittier Chamber President Ben Greer of GM Properties enjoys some early morning networking with fellow Board members, Ambassadors and friends during the Wake Up Whittier breakfast in July. For more photos from the event see page 9

Bright Avenue Parking Structure (6721 Bright Avenue • Whittier, CA 90601)

August 17, 2011 7:30-9:30 a.m.

Whittier Chamber Board Member Ernie Ceja of Vinatero Wine Shop gets “a little off the sides” from Patrick Taesali of Paloma & Friends Salon during their 16th anniversary celebration and ribbon cutting. For more community celebration photos see page 11

Whittier Business Focus

www.whittierchamber.com

AUGUST 2011

PRESIDENT’S MESSAGE

MAYOR’S MESSAGE

As we prepare for the final days of summer, I hope we can all look back on these past few months and feel as though we have made the most of our time, money and resources. I am sure many of us are trying to take advantage of these last few warm days to enjoy some hiking with friends, quality family time at the beach or sneaking in that last vacation before it’s back to business in September. Throughout the summer and the upcoming months, we here at the Whittier Chamber will be busily preparing for the 33rd Annual Hathaway Golf Classic. For the past 33 years, the Hathaway Golf Classic has maintained its status as a standard-setting event which not only promises a day of fun on the green, but business networking Ben Greer, and marketing that only the Whittier Chamber can provide. The GM Properties unbeatable marketing opportunities that the Whittier Chamber is known for are ever-present in this popular golf tournament, seen in the exposure that tournament sponsors receive and the invaluable networking that takes place that day. While some may sense the current business environment is still a bit unsteady, the 33rd anniversary of the Hathaway Golf Classic is testament to the stability and dependability of a membership investment in the Whittier Chamber. Moreover, Whittier Chamber members understand how important the Chamber is to their business during times of economic uncertainty. While marketing funds may be low, this doesn’t mean that we as business owners cease to market our business. From my personal experience as a long-time Chamber member with GM Properties, I can testify that the Whittier Chamber’s ability to offer free or low-cost networking and marketing opportunities is unmatched. The Whittier Chamber is honored to have more than 600 devoted business owners that utilize their membership to their business advantage. Throughout these questionable economic times, I will be participating in the following Chamber initiatives and I encourage you to do the same: - I will continue to frequent Whittier Area Chamber of Commerce members and “Shop Whittier!” for my personal and business needs. - As Chamber President, I will be participating in the Hathaway Golf Classic as a Snack Sponsor with my business GM Properties. Being a golf sponsor not only shows my continued support of the Chamber, but offers my business additional marketing during the day of the event. - I will be networking on the green with fellow golfers and Chamber members during the After Hours Mixer sponsored by Orbit Event Rentals. A ticket to the mixer is $40 and includes dinner, another great way for someone who isn’t so golf-savvy to participate in this year’s Hathaway Golf Classic without ever having to swing a club! - I will purchase golf balls for the Hathaway Golf Ball Drop. Not only do I have the opportunity to win big bucks, but the proceeds are returned to the Whittier Chamber so it can continue to serve the Whittier business community. The 33rd Annual Hathaway Golf Classic is set for Monday, September 12th at Friendly Hills Country Club in Whittier and is sponsored by Presbyterian Intercommunity Hospital (PIH) and Bright Health Physicians (BHP) and the Rose Hills Foundation. For additional details on how you can get involved, please refer to the front page of this Business Focus. See you on the green!

Over the past several months, the City has provided updates on the proposed elimination of redevelopment throughout the state. Here’s the latest: on June 30, 2011, Governor Brown signed the main budget bill containing the 2011-12 fiscal year State Budget. As part of the State’s plan to close funding gaps in the budget, the Governor also signed several budget-related bills, one which eliminates redevelopment agencies (AB X1 26), and another that allows cities to make payments to the State to reinstate their redevelopment agency (AB X1 27) under the Alternative Voluntary Redevelopment Program (AVRP). By adopting an ordinance and paying the annual Cathy Warner, remittance fee, the City will be authorized to continue to exist and Whittier City Mayor carry out the provisions of the California Redevelopment Law under the AVRP. The elimination of the Whittier Redevelopment Agency (WRA) would significantly stall or, in many cases, stop progress on its current projects, which include the redevelopment of large sites like the Fred C. Nelles site and the vacant auto dealerships, as well as WRA-owned properties like the former Alpha Beta and Ricker Motors sites. The City Council believes that it is in the best interest of the community to pay the State and continue the redevelopment efforts in Whittier. Consequently, last month, the Council passed an Ordinance to reinstate the Redevelopment Agency under the AVRP. This is great news for the community because redevelopment projects already in motion such as the Branch Library expansion and the Pickering and Philadelphia affordable housing project will be completed. The AVRP will also allow the City/Agency to enter into future development agreements on projects such as Nelles and continue to offer the Commercial Façade Loan Program to business and property owners, among other programs. We have all noticed the recent demolition of Harris Buick, Pontiac & GMC as well as Board Ford. While at first these vacant lots may appear to be eyesores, it is important to note that vacant land is more attractive to developers than single purpose buildings (such as the vacant auto dealership buildings). With some of the site preparation already completed, developers may move more quickly to acquire these properties which present opportunities for new development and may prove to be beneficial in an older, built out community such as ours. During this back to school shopping season, I urge you to keep your dollars local as you go about your shopping. Remember, where you shop does make a difference as 1% of the total sales price on taxable items generated in the City goes directly into the City of Whittier General Fund. For example, if you spend $500 on school clothes for your children, the City will receive $5 from that purchase. This money helps fund public safety, community services, and provides revenue for street maintenance and other important services. I encourage you to rediscover shopping in our city and SHOP WHITTIER for all your back to school needs! Last, stay cool this summer by enjoying the many recreational opportunities in the City. Take your family to one of the many city parks or walk along the Greenway Trail in the morning or evening. If you would rather stay indoors, the Whittier Public Library is always cool and has lots to offer; whether you are 10 or 65, the library has a book for you!

2011-2012 Board of Directors EXECUTIVE COMMITTEE DIRECTORS President Gus Arriaza, Cartridge World Ernie Ceja, Vinatero Wine Shop Ben Greer, GM Properties Jin Chon, Immediate Past President Rose Hills Memorial Park & Mortuary Dean Harako, Pay Advance Payroll Heather Crawford, VP Administration & President-elect Prudential California Realty Sue Dean, Notary Signing Network Eric Day, VP Business Information Credit Union Of Southern California Leighton M. Anderson, Greg Gunter, Greg’s Auto Body Bewley, Lassleben & Miller Ana Gutierrez, Whittier College VP Community Affairs Roy Hanna, Shannon Gimbel, Shannon G’s Flowers Bright Plaza Pharmacy Home Medical Equipment VP Finance Rudy Hernandez, RMH Dancesport Center Jeff Ball, Friendly Hills Bank Norm Kirschenbaum, Tri-Cities ROP VP Marketing Terri Starkman, STAFF Presbyterian Intercommunity Hospital Carol Crosby & Lyn Carty, Executive Directors VP Membership Jessica Schreiner Magdosku, David Krake, Merrill Lynch & Co., Inc. Director of Membership VP Special Events Katie Galvin, Bonnie Watje, ACRO Printing, Inc. Director of Public Relations Amber Bookil-Lawrence, Bookkeeper Natalie Saenz, Event & Member Relations Coordinator

Whittier Chamber Business Focus

Official monthly publication of the Whittier Area Chamber of Commerce This publication is mailed monthly to all licensed businesses in the city of Whittier, all Whittier Chamber members and 4,500 Whittier residents in selected areas. Papers are also distributed via various community locations such as Whittier Library, Community Center, Senior Center, City Hall, etc. Total circulation is 8,000. We welcome comments, press releases and community interest stories. All submissions are due by the 10th of the month prior to publication. The Whittier Chamber reserves the right to approve and edit submitted material. The Business Focus is also an excellent vehicle within which to advertise! For current advertising rates, please contact Katie Galvin at (562) 698-9554.

Whittier Area Chamber of Commerce 8158 Painter Avenue, Whittier, CA 90602 (562) 698-9554 • (562) 693-2700 FAX www.whittierchamber.com • info@whittierchamber.com

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AUGUST 2011

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UPTOWN UPDATE Greetings from the Whittier Uptown Association! As I write this article, we are 30 days away from our 11th Annual Hot Rod and Muscle Car Show which will be held in Uptown Whittier on August 20, 2011. When I joined the Association as the Executive Director, I was asked by the Board of Directors to create events within the Uptown area that were not only good for our members, but also good for our greater community in general. As I looked over our schedule of planned events, it occurred to me that the Annual Car Show was always a big hit within both of those groups so we decided to double the fun with two events this year! The first Car Show in August will feature hot rods, muscle cars, Allan Nakken, a few dragsters and everyone’s favorite classic automobiles. In Executive Director addition to this popular community event, we have added a second Car Show slated for May 2012. This show will feature vintage automobiles from 1977 and older. Antiques, classics, low customs, exotics and foreign will be featured in this unique car show. Both of these shows will feature different types of show cars and we hope there is something for everyone. The commitment to our membership is that we will not be bringing in outside food vendors during these shows and events. The concept behind this decision is to move the show goers into the local restaurants and eateries, which in the past has resulted in a record number of guests each time. We will bring in a few unique concession stands that will feature specialty treats like kettle corn and shaved ice; these were deemed non competitive and something the car show attendees and their families would enjoy while viewing the show. During the next few weeks, the Whittier Uptown Association will also initiate a Business Watch similar to a Neighborhood Watch. Whittier Police Department Chief Jeff Piper will join me in this continued effort to further our safety initiatives in the Uptown area. We look forward to seeing you and your family at our upcoming Car Show and hope you are all enjoying these warm summer months!

Whittier Business Focus

Fall Business Showcase Thursday, October 6

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Reserve your table today by calling the Chamber office at 562 698-9554 or by visiting the Chamber Mall at www.whittierchamber.com

Allan Nakken Executive Director Whittier Uptown Association

Melanie Bickley

Rose Hills proudly announces this community event to be held at Rose Hills Memorial Park and Mortuary

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Whittier Business Focus

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AUGUST 2011

FINANCIAL UPDATE

SOCIAL MEDIA

Financial Network financial advisor Douglas M. Rowan, CFP, CMFC, with offices in Whittier, CA was recently recognized for his considerable achievements with the Regents MVP Club Award at Connect 2011, Financial Network’s national conference, held in Orlando, Fla. This special recognition goes to financial professionals who have demonstrated exceptional commitment, delivered dedicated customer service and achieved a high level of performance for the previously concluded year. Connect 2011 brought together the very best of the financial services industry for intensive skill building and Douglas M. Rowan, a recognition celebration. CFP, CMFC “Opportunities like this are extremely valuable,” said Rowan. “We receive training on emerging investment and insurance products and we also get an opportunity to acclimate ourselves with advanced technology and developing trends. It’s all geared toward helping me deliver more value to my clients, and as a result, I make it a point to attend.” Rowan has fulfilled the financial needs for a select group of families and businesses in Orange County, Los Angeles and nationwide with Financial Network for over 25 years. Doug is one of approximately 2,000 Financial Network financial advisors serving clients located throughout the United States. For more information, see www.rowanassetmanagement.com or email rowand@financialnetwork.com.

These days it’s hard to turn on the TV, listen to the radio or flip through a newspaper with out seeing something about social media. Social media is not just for interns and college kids any more. Business owners are using these tools to help leverage their business and get in front of millions of users! Here are some tips to help you get started… Plan - Evaluate your brand and business objectives, your business assets, your consumer(s) and your overall brand positioning to help guide and structure each social media engagement so that is can be tied back to a business goal. Identify the right strategic opportunities Alex Manriquez, for best leveraging your assets and resources, so you can focus on My Social Calling building meaningful customer relationships, increase organization effectiveness and grow your social platform effectively. Build - Tap a team of designers and developers to build custom Facebook and Twitter pages, applications and promotions that seamlessly integrate with the look, tone and feel of your brand, while also inspiring meaningful social interaction. Promote - Building up a social media presence is great, but it’s only one half of the equation. Momentum is generated by dedicated headcount that maximizes and manages all of your brand’s activity, which includes both inbound and outbound messages. Deploy a wide range of engaging promotional campaigns including: exclusive branded content, sweepstakes, events, user-generated content contests, e-couponing campaigns and product giveaways. These promotional efforts should center on great content, but ultimately leverage integrated sharing and promotion technologies that give your message the best shot to grow organically. Measure - By listening in, you’re able to 1) mine insights for new opportunities; 2) identify key influencers; and 3) understand how your promotional campaigns are fairing. Identify the tone of what’s being talked about online (positive, negative, neutral) to uncover timely truths which will enable you to build better products, promotions and customer relationships. So what’s the bottom line? The conversations are happening about you and your brand with or without you. Will you be involved in the discussion, or will you let others dictate the conversation? Social media is calling… are you ready to answer? For more tips and helpful suggestions regarding social media platforms and how to better integrate these new online avenues into your business plan, call Social Media Consultant Alex Manriquez with My Social Calling at (909) 255-6668 and “Like” her fan page on Facebook at My Social Calling.

About Financial Network Investment Corporation Financial Network Investment Corporation is a full-service, independent brokerdealer which, through a distinctive model, combining national resources with local support from regional teams, assists financial advisors through the entire life cycle of their business. With nearly 30 years of experience and knowledge, Financial Network is committed to helping its approximately 2,000 financial professionals enhance client relationships while maximizing opportunities for growth. Financial Network, a part of the Cetera Financial Group, is a member of the Securities Investor Protection Corporation (SIPC). For Doug Rowan and his wife Natasha featured here with their more information, see daughter Daniela during their family trip to the Connect 2011 www.financialnetwork.com. Conference in Orlando, Fla.

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AUGUST 2011

www.whittierchamber.com

Tax tips Taxability of Disability Income As is often the case with tax questions, the answer to whether or not disability income is subject to income tax is: it depends. The key question is: Who paid for the benefit? If the income is paid directly to you by your employer, it is taxable to you just as your ordinary salary would be. (Taxable benefits are also subject to federal income tax withholding, although, depending on the employer's disability plan, in some cases they are not subject to the Social Security Richard Scrivanich, (FICA) tax.) Harvey & Parmelee Frequently, the payments are not made by the employer but by an LLP insurance company under a policy providing disability coverage or, under an arrangement having the effect of accident or health insurance. If this is the case, the tax treatment depends on who paid for the insurance coverage. If your employer paid for it, then the income is taxed to you just as if paid directly to you by the employer. On the other hand, if it's a policy you paid for, the payments you receive under it are not taxable. Even if your employer arranges for the coverage, i.e., it's a policy made available to you at work, the benefits are not taxed to you if you (and not your employer) pay the premiums. For these purposes, if the premiums are paid by the employer but the amount paid is included as part of your taxable income from work, the premiums will be treated as paid by you. In these cases, the tax treatment of the benefits received depends on the tax treatment of the premiums paid. Example (1): Max's salary is $1,000 a week ($52,000 for the year). Additionally, under a disability insurance arrangement made available to him by his employer, $10 a week ($520 for the year) is paid on his behalf by his employer to the ABC insurance company. Max includes $52,520 in income as his wages for the year: the $52,000 actually paid to him plus the $520 in disability insurance premiums. Under these facts, the insurance is treated as paid for by Max. If he becomes disabled and receives benefits under the policy, the benefits are not taxable income to him. Example (2): The facts are the same as in Example (1) except that Max includes only $52,000 in income as his wages for the year because the amount paid for the insurance coverage qualifies as excludable under the rules for employer-provided health and accident plans. Under these facts, the insurance is treated as paid for by the employer. If Max becomes disabled and receives benefits under the policy, the benefits are taxable income to him. Special rules: In the case of a permanent loss (or loss of the use) of a member or function of the body, or a permanent disfigurement, employer disability payments are not taxed, as long as they are not computed based on amount of time lost from work. Social Security disability benefits: Please note that this discussion doesn't cover the tax treatment of Social Security disability benefits. These benefits may be taxed to you under the rules that govern Social Security benefits. How much coverage do you need? In deciding how much disability coverage you need to protect yourself and your family, you should take the tax treatment into consideration. If

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Whittier Business Focus

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AUGUST 2011

7 Reasons Why Every Business & Non-Profit Should Be a Member of the Chamber of Commerce In a world loaded with marketing options and information overload, I’m often asked by new and existing business owners for a simple, inexpensive way to increase their local visibility and marketing efforts to produce more opportunities and sales. Without a doubt, I always ask a stunningly simple question: are you a member of your local chamber of commerce? I get one of three answers: 1. Yes. 2. No, but tell me more. 3. We used to be a member. Now I know every person has opinions, but I’d like you to take a moment to read this brief article to discover seven reasons why I strongly feel that every business and non-profit organization should be a member of their local chamber, regardless of the size of their organization, marketing budget, years in business, or even if they’ve heard of or possibly had a negative chamber experience in the past. In light of the current challenges in the economy, this article is even more relevant than when I first wrote it two years ago. 1. Visibility. Yes, you’ve heard it said time and time again, that out of sight means out of mind. This is not a smart strategy for any business, especially when times are good, and a market can change quickly. As Jim Collins says, “Good is the enemy of great.” This is a great statement, but I’d like to add to it as it relates to marketing. While good is the enemy of great, complacency and short term thinking is the enemy of sustained marketing breakthroughs. Let’s look at a real world example of chamber complacency in action. Having worked with hundreds of chambers, I’m simply baffled that within many communities how few real estate agents and automotive sales reps are either nonexistent or barely active within their local chamber. In these two highly competitive and crowded markets, you’d think these folks would do anything to stand out from the competition and fully leverage the chamber to get an edge. Nope, it’s as if they have no idea the local chamber exists and how it can benefit their business. 2. Access. Unless you’re crazy or like consistent rejection, no one enjoys making cold calls all day long. It’s a painful, tedious process that often wastes far too much time and mentally drains even the most upbeat and friendly person after a while. When you join a chamber and get active, you’ll discover that meeting prospects who may have shown interest or who can refer you to key contacts you’re trying to reach, is a huge benefit of membership. From being on committees, serving as an Ambassador or attending specific events where prospects are likely to be, you’ll find yourself in situations where you can identify and meet decision makers face-to-face versus making cold calls. 3. Ongoing training and education. Unless you have the luxury of a training budget or can afford to bring in local, regional or nationally known experts on different topics, I firmly believe that there’s no other organization in America that delivers timely programs at such an affordable price as the local or regional chamber of commerce. By spreading costs among fellow members through registration fees and sponsorships, members can stay updated, informed and educated at a bargain price. 4. Networking. From seminars, leads groups and luncheons to business expos and various business and community committees, there’s absolutely no excuse for not being able

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to meet new contacts, referrals and people who can help you with ideas and additional ways to grow your business. The old adage “out of sight, out of mind” is so true when it relates to networking. The chamber offers you several different venues to meet new people. Throughout my entire career I’ve utilized the power of networking in my nearby chambers, ranging from serving as co-chair of the Ambassador league to sponsoring and speaking at various events. The positive outcomes from these interactions and the people I have met have been great. In addition, doing business with fellow chamber members who offer wonderful products, services and ideas has also been a big plus. 5. Low cost advertising opportunities. As far as visibility at the local level is concerned, a chamber offers a wide range of affordable advertising options and sponsorship packages for just about every business or non-profit, regardless of how big or small their budget may be. Buying and selling traditional media is not cheap. For the price of a few ads within a major media outlet, you can often sponsor an entire program within the chamber, give a short commercial about your company, meet new prospects and follow up with the list of attendees who may have a need for what you are offering. A common area to get low cost advertising is submitting updates, press releases or news briefs for possible inclusion in the chamber’s monthly newspaper or e-newsletter. Amazingly, a lot of members do not take advantage of this wonderful free marketing opportunity provided with their membership. The chamber is always on the lookout for member-related news. I make it a point to submit news or an announcement regarding my business every few months so that I know it will be read by key people in the business community. 6. Advocacy. A foolish belief among large companies, especially national retail outlets, is that they’re too big or not local enough to care about getting involved with or joining their local chamber of commerce. A few things they should think about: Are their employees and customers local? Are taxes and school systems important to finding and retaining a high quality work force? These are key areas that the chamber researches, lobbies and routinely discusses with local and regional government units, politicians and the media to keep people informed about central issues of importance pertaining to their membership and the community. What happens to your local employees and customers does have an impact on your business even if you are a national chain. 7. Money saving discounts. If you fully leverage the cost saving discounts ranging from health insurance, office supplies, to discounted phone service or other items your business currently uses, it’s not uncommon for a small business to easily find enough savings in the first 30 to 60 days upon joining with endorsed providers or member-to-member discounts to recoup most, if not all, of their membership dues. Being a small business owner myself, I can attest to the fact that being a member of the chamber and shopping around for discounts and services available makes joining achievable for any company regardless of how limited their marketing budget may be. Well, there you have it! Seven great reasons to join, get more involved with and fully leverage the benefits that your local or regional chamber of commerce can provide your business or organization. Written by Tony Rubleski, #1 bestselling author with Amazon.com and currently the President of Mind Capture Group. For additional information including blogs, articles, free resources and his newly released book visit www.MindCaptureGroup.com.

AUGUST 2011

www.whittierchamber.com

Whittier Business Focus

Beverly Hospital Names Three New Board Members

Whittier Dentist Brings Technology to Oralingua School for Hearing Impaired

Beverly Hospital is pleased to announce the appointment of Don Nakanishi, Ph.D. of Los Angeles, Alma Perez of Temple City and David Chambers of Sierra Madre to its Board of Directors. Don Nakanishi, Ph.D. worked as a professor for the University of California Los Angeles (UCLA) for 35 years before retiring in 2009. He served the last 20 years as director of the UCLA Asian American Studies Center, the nation’s largest and most renowned research, teaching, publications and educational institute on Asian Pacific Americans. Nakanishi specializes in the political and educational experiences of Asian Americans and other immigrant and minority groups in the U.S. and worldwide. “I would like to devote more of my time, energy and skills to enhance the quality of life of the residents of Greater Montebello-East Los Angeles where I grew up,” said Nakanishi. He went on to say that being a board member at Beverly Hospital provides an opportunity to become meaningfully involved in the community and to make contributions that will ensure the future viability and growth of the hospital for generations to come. Alma Perez is a dynamic professional who has tremendous energy, insight and over 20 years of human resources experience. She fully embraces the concept of building a “People First” culture as adapted by her employer, Rice Garden, Inc., which involves core human resource responsibilities that includes leadership, skills and training. Perez earned a bachelors degree from the University of Redlands. She currently serves on the board of several professional organizations including the Latin Business Association, California Hispanic Corporate Council and is an advisor to the Mexican-American Opportunity Foundation. David Chambers is the principal of Cantwell-Sacred Heart of Mary High in Montebello for the past four years and has been an educator for over 30 years. Under his leadership, the high school has experienced increased enrollment, higher learning and student development with the focus being school accreditation and its processes. “I believe to be a successful leader one must fully engage the art and science of leadership by creating a vision for his or her organization that is symbolic of its mission and nurtures a shared view of its future,” said Chambers. He went on to say a leader must develop a collaborative team of creative, passionate administrators, faculty and staff who are collectively dedicated to the personal growth of all involved. The board of directors includes physicians, business and community leaders who meet monthly to ensure the furtherance of the mission and vision of the hospital. The addition of these Board members is sure to be a tremendous asset to Beverly Hospital. Their outstanding leadership experiences and personal ties to the community provide an even greater body to the existing board.

Local Whittier dentist, Dr. John Sudick, is helping to bring new computer technology into the classroom for 75 deaf children at Oralingua School. Last December when his patient, Krista Santanna, a teacher of hearing impaired children at Oralingua School, told him about the plight of broken computers in their classrooms, Dr. Sudick took up the task of making the greater Whittier community aware of this worthwhile project. He committed $100 for every $600 raised for the 12 computers that were needed. His own patients, private donors in Whittier, local businesses with the Whittier Chamber of Commerce and members of the Whittier Host Lions donated nearly $7,200.00 for the purchase of new computers this summer. In addition to the local fundraiser, Edison International donated 10 computers for a computer lab so students can have hands on computer experience. “Our fund drive got a real boost when The Whittier Daily News ran a photo and news story about our effort last February,” said Dr. John Sudick, a Whittier family dentist celebrating 25 years in practice in Uptown Whittier. To make good on his offer, Dr. Sudick joined students at Oralingua School in Uptown Whittier to present a check for $1,200.00 to teacher Krista Santanna and development coordinator Tracie Cargill at their first annual carnival on Friday June 17, 2011. The event marked the end of their normal school year where they celebrated their accomplishments during the year and enjoyed face painting, races, Afton the Clown, food and fun. Oralingua is a unique school where hearing-impaired students learn to “hear” with a cochlear implant and practice techniques for guiding them in their education so that by the time they are in elementary school, the children can mainstream and integrate into the public or regular schools and be successful in their academic careers. To learn more about Oralingua School for the hearing impaired, or to make a donation for the second phase of their technology fundraiser which will go toward a projection unit for each classroom, please visit www. WhittierDentalOffice.com, click on “In Our Community” and download information and the donation form for Oralingua School. Contact Kristin Dunton, Administrative Assistant at Oralingua School, by calling (562) 945-8391 or by email at kristin.dunton@oralingua.org Dr. Sudick joined students and teachers at Oralingua for more information on their School for hearing impaired children in Uptown Whittier programs. To contact Dr. John to present a check for $1,200.00 to teacher Krista Santanna Sudick, please call (562) 698-8739 (right) and development coordinator Tracie Cargill (middle) at their annual carnival on Friday, June 17 or email to SudickDDS@aol.com.

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AUGUST 2011

WHAT’s COOL IN YOUR SCHOOL Whittier Union High School District to Rehire 45 Teachers and Counselors

Afterschool Program Credited With Drop in High School Truancy Rates

Whittier Union High School District officials recently announced that they will rehire 45 teachers and counselors who had been laid off due to budget cuts. The action comes as the result of a District-wide effort to find other ways to cut $4.5 million from the budget for the 2011-12 school year. “This is a huge accomplishment for us and it’s all thanks to the effective leadership of our dedicated Board of Trustees, employee associations, and 50-member Budget Review Committee who worked tirelessly and California High School math teacher Mike collaboratively on a plan that puts our students Gomez assists a student during a summer first,” said Sandra Thorstenson, Superintendent school algebra class. Gomez is one of 45 teachers and counselors whom the Whittier of the Whittier Union High School District. Union High School District was able to “We are ecstatic to be able to bring 39 teachers rehire by finding other ways to cut $4.5 and six counselors back to our schools. The million from its budget for 2011-12 benefit to our students as the result of these diligent efforts cannot be overstated.” Whittier Union had to cut $4.5 million from its 2011-12 budget due to four years of significant state funding reductions and increases in costs because of higher consumer prices. Since 2007-2008, Whittier Union’s state revenues have been cut by $17 million. As a result, a deficit had to be addressed. In May, the District laid off 50 teachers and counselors with the hope of finding other ways to cut costs and bring as many of the employees back as possible. In order to reach $4.5 million in budget reductions and rehire teachers and counselors, the Board of Trustees, Budget Review Committee and employee associations agreed on a plan to make more cuts to the operations budget, implement an early retirement incentive and approve a renegotiated salary schedule which maintains employee salaries at their current level. “The cost-saving change to the salary schedule was achieved by the employee associations who put Whittier Union’s students’ and colleagues’ interests above their own and selflessly voted to freeze their salaries in order to help bring as many of our teachers back to our classrooms as possible,” Thorstenson said. “This is on top of a 3% acrossthe-board salary cut made in 2009.” “I want to emphasize that this would not have been possible without the culture of mutual respect, integrity and trust that we have built at Whittier Union,” Thorstenson said.

El Rancho High School officials are crediting LEARN (Learning, Enrichment & Academic Resources Network) and its PREP program for playing a major role in the decline of student truancy rates. LEARN provides quality afterschool services that focus on homework assistance, academic and extra-curricular enrichment and recreation for grades K through 12 within the communities of Whittier, Pico Rivera and El Monte. “In the 2006-2007 academic year, El Rancho High School had a total student enrollment rate of 3,399 and the number of students with unexcused absence or were tardy three or more days was 2,083, equating a truancy rate of 61.28%,” said Michael Cervantes, PREP program area supervisor. “Due to PREP funding the Truancy Program, the current truancy rate is 26.2% and it may be lower as the numbers for this academic year are not definite yet.” “Our resources and collaborative efforts have worked to address a persistent problem in truancy by developing strong personal connections to the students and families that we serve and by providing a solid curriculum that supports students in their efforts to change their perspective on school and to see the effects that truancy plays in their educational career,” said Robert Arellanes, LEARN CEO. El Rancho High School teachers Raul Elias and Parvin Qureshi were responsible for facilitating the afterschool program and enhancing students’ study strategy skills. The students mandated to attend the program expressed gratitude stating they “never knew the impact missing school had until now.” LEARN was started seven years ago to encourage a culture of learning by securing and providing resources to students and families in areas of need, and in an effort to increase the college going rate within its service area. “The PREP program, funded by 21st CCLC ASSETs, has been embraced by staff and collaborative partners at El Rancho High School,” said Cervantes. “It has been adopted as an integral part of the learning culture on campus and is considered to be a key component to student achievement and success.” “We are very fortunate to have the LEARN organization here at El Rancho High School providing activities for students during their out-of-school time through the PREP program,” said Norbert Genis, former El Rancho Unified School District superintendent. “The benefits of quality afterschool programs are clear. They support working families by ensuring that children are safe and productive when the school day ends,” said Arellanes. “Quality afterschool programs make our Photo of Sam Genis, Principal of communities stronger by involving students, parents, El Rancho High School (left) and

Robert Arellanes, C.E.O. of LEARN

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AUGUST 2011

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Chamber Honors Local Students with Academic Scholarship The Whittier Chamber of Commerce would like to thank those individuals and businesses who generously donated to the Randy Basurto Educational Scholarship Fund this year including PDQ Rentals, Portofino Ristorante Italiano, The 6740, Chili’s Bar and Grill, David Krake with Merrill Lynch, Red Oak BBQ, King Richards Antique Center, Crepes & Grapes Café, Bakers’ Lock & Key and Beverly Hospital. Basurto was a beloved Chamber Board member and employee at HealthFirst Medical who passed away unexpectedly in 1998. The Whittier Chamber’s academic scholarship program was developed in honor of Basurto, who was passionate about helping Whittier’s youth. The Chamber’s Education Committee was very pleased with the high quality of applications received this year and awarded the five deserving students with a $500 scholarship each. Luis Brambila, a graduate of California High School, plans to attend UCLA in the fall to pursue a degree in Neurology. He was recognized as a National Hispanic Youth Initiative Scholar and participated in a summer program in Washington DC., was a member of the football team and was described as ‘possessing intellect, determination and the willingness to work hard.’ Christian Felix recently graduated from Pioneer High School and has dreams of becoming a doctor. Christian graduated within the top 3 of his class of almost 400 students. With his free time, he likes to dance and volunteer at a hospice. In his application he states that “education was his scapegoat from adversity.” Come this fall, Christian will be attending University of California Berkeley. Julian Herrera attended Whittier High School and will heading to Cal Poly Pomona in the fall. He participated in Future Business Leaders of America, the Adopt a Classroom Project and was also a member of the Whittier Area Student Chamber. Julian has goals of majoring in Computer Engineering, working in the IT department at Whittier High School and owning his own home in Whittier. Marissa Jauregui recently graduated from Pioneer High School and will enroll at University of California Berkeley this fall. Along with her long list of school awards and activities, Marissa worked as a summer school Chemistry Tutor and was Captain of both the Track & Field and Cross Country teams at her high school. After struggling with epilepsy for many years, Marissa’s goal is to go to school to become a Neuroscientist and help people like herself. Sean Quinones graduated from California High and will be headed to California State University Long Beach as the first in his family to attend college. Aside from his full time job as a student, Sean works part time at Sears, tutors neighborhood kids and volunteers at the Los Angeles Food Bank. His future goals are to attend school to become a successful pediatrician.

Whittier Business Focus

Wake Up Whittier Ambassador of the Year Suzy Ausdal with Union Bank (far right) enjoys a laugh with CAPC, Inc.’s Laura Zolnekoff and Karen Toth with San Miguel Apartments during the Whittier Chamber’s networking breakfast last month.

Whittier Chamber President Ben Greer of GM Properties presents Rev. Shawn Kindorf with a certificate of appreciation for hosting another successful networking event at Harmony Center for Spiritual Living in Uptown Whittier

These guys don’t waste time! Whittier Chamber advocate Cicero Salmon III (far left) of Cbeyond Communications welcomes and greets fellow networkers during a busy Wake Up Whittier breakfast

Whittier Business Focus

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AUGUST 2011

“Golf Tournament” - Continued from page 1

Non-golfers are invited and encouraged to join our Hathaway golfers at the 19th Hole Mixer! The Mixer will begin at 4:00 p.m. on the patio overlooking the picturesque golf course and will feature cocktails, business networking, a delicious Friendly Hills buffet dinner, and a seat at the tournament awards banquet. Attendees will have the opportunity to watch the popular $2000 Golf Ball Drop and each person will receive one entry into the Helicopter Ride Raffle and many more “Mixer Perks!” More importantly, attending the 19th Hole Mixer grants you access to networking with golfers, City officials and corporate representatives who attend the Hathaway Golf Classic. Tickets to the 19th Hole Mixer are $40 per Chamber member, $70 per Chamber member couple; $60 for non-members. Sign up today! Visit www.whittierchamber.com or call (562) 698-9554. Our thanks to the following businesses for their support of the 33rd Annual Hathaway Golf Classic: PIH/BHP Corporate Sponsors The Rose Hills Foundation Corporate Sponsor Rose Hills Memorial Park & Mortuary Tournament Gift Sponsor

Douglas M. Rowan, Financial Network Longest Drive Sponsor Inclusive Realty Services Whittier Community Foundation Mulligan Sponsors Harvey & Parmelee, CPAs Scoring Sponsor

ACRO Printing, Inc. Design & Printing Sponsor

DJ & Sound Sponsor RMH Productions

WPOA Cart Sponsor

The Coca Cola Company Gil Rodriguez & Associates, Coldwell Banker Realtors Suburban Water Systems Norwalk La Mirada Plumbing Central Basin Water District Beverage Sponsors

Matrix Oil Putting Contest Sponsor Credit Union of Southern California Lunch Sponsor California Domestic Water Grand Prize Sponsor Whittier Hospital Awards Sponsor Toyota of Whittier Hole in One Sponsor Union Bank Golf Ball Drop Circle Sponsor Shannon G’s Flowers Pay Advance Payroll Greg’s Auto Body Closest to the Pin Sponsors Haendiges Plumbing 5-5-5 Game Sponsor

Advanced Benefit Center Popcorn Sponsor PDQ Rentals Margarita Sponsor Eagle Sponsors: Brookfield Homes Credit Union of Southern California Harrison Electric Suburban Water

Tee Sponsors: Advanced Benefit Center Brookfield Homes California Domestic Water Concept 7 DialMed Dr. Wendy Kreider Fix Auto Whittier Posada Whittier Cartridge World Ginny Ball – Woodruff Properties GM Properties – Ben Greer Harrison Electric Snack Sponsors Heather Crawford – Heart of a Realtor, Prudential California The Traveling Traveler Realty Friendly Hills Country Club Jones & Mayer Vinatero Wine Shop Morgan Stanley Smith Barney – Auction Board Sponsors Vince Daigneault PIH MPG Construction Breakfast Sponsor Notary Signing Network Pacific Western Bank Golf Ball Sponsor Radisson Hotel Whittier Ad infin Item Road Runner Towing Advanced Benefit Center RMH Productions Cheryl Estep – State Farm Insurance Smokey Joe’s Chimney Sweep Raffle Gift Sponsors Suburban Water Systems Uptown Printing & Graphics Renew Massage & Skin Care Whittier Auto Transmissions Massage Sponsor

AUGUST 2011

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Whittier Business Focus

COMMUNITY CELEBRATIONS z

WHITTIER BEAUTIFUL Medical Group Receives Beautification Award After Opening Corporate Office in Uptown Whittier Bright Health Physicians of PIH is the new kid on the block in Uptown Whittier! The Whittier Chamber of Commerce recently recognized the non-profit medical group by presenting them with the Whittier Beautiful Award after opening their new corporate office at the corner of Greenleaf Avenue and Bailey Street. Bright Health Physicians of PIH Corporate Office is the first major project completed under Whittier’s 2008 Uptown Specific Plan which calls for new development in the historic district, and with it, new revenue for existing businesses and revitalization for the area. The renovated building was a Myers Department Store in the 1950s and later a Boston Clothiers and Thrifty Jr. drug store. A variety of energy-efficient features were planned during the renovation. An insulated single-ply white roof reflects the sun to keep the building an even temperature. Filtered water systems in staff lounges are intended to reduce bottled water use. Refurbished, ergonomic furniture was used in various offices and cubicles. Southern California Edison provided rebates for the heating, ventilation, air conditioning and lighting systems used throughout the building. With 40,000 square feet available in the renovated building, Bright Health Physicians has moved 155 administrative employees in 17 departments from 3 locations in Whittier, La Habra and La Mirada to Uptown Whittier. Eventually, 215 employees will be based at the Greenleaf address (no medical services are provided there). Bright Health Physicians of PIH is an organization comprised of a nonprofit medical foundation and a large independent physician association (IPA), related to Presbyterian Intercommunity Hospital (PIH). Bright Health Physicians offers a number of special benefit services to the community, including community education, urgent care and after-hours clinics, community health screenings, mobile screening clinics and more. For more information on Bright Health Physicians, please contact (562) 789-5401.

Whittier Beautiful Committee Chair Heather Crawford presents Terri Starkman, Angela DeGiacomo-Duran and Liz Rivas of Presbyterian Intercommunity Hospital and Bright Health Physicians of PIH with the Whittier Beautiful Award during last month’s Wake Up Whittier

Matrix Oil Working with Whittier

Owner Sara Meeker of Art with Sara cried tears of joy during the official ribbon cutting and grand opening of her new art studio in Uptown Whittier

It was a family affair at the ribbon cutting celebration for Casita Olvera Restaurant in Whittier. Ole!

Members of the Uptown Realtors team cut the ribbon during the community celebration of their new building on Greenleaf Avenue in Uptown Whittier last month

Dr. Sean Kay and his friendly staff gathered The proud owners and employees of Paloma & Friends Salon in Uptown Whittier with family members and Chamber supporters celebrated their 16th anniversary and ribbon for the 5 year anniversary celebration and ribbon cutting ceremony at Macy & Thomas cutting alongside Whittier Chamber members and Whittier Uptown Association supporters Veterinary Hospital in Whittier

Hundreds of residents and businesses recognize the Whittier Main Field Oil Project as a safe, unobtrusive source of new revenue that will benefit everyone in Whittier. To learn more, add your support or request a lawn sign please visit: www.whittieroil.com

We are proud to be a longtime member of the Whittier business community and look forward to creating value for the City and value for the residents.

MATRIX OIL – A PARTNER WITH 700 ROYALTY HOLDERS IN WHITTIER AND THE COUNTY

Whittier Business Focus

www.whittierchamber.com

TASTY TUESDAY z Whittier Chamber members enjoyed sandwiches and smiles during the Tasty Tuesday event at Fenix 5-4 in Uptown Whittier

COFFEE BREAK - - - - - - - - - - -

Owner Kyle Koestner and the staff at Fenix 5-4 Restaurant worked as a team to bring awesome atmosphere and delicious food to their Whittier Chamber guests during last month’s luncheon

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Whittier Chamber Ambassador Bruce Lazenby of Rose Hills Memorial Park & Mortuary talks business with fellow lunch goers Vince Gervasi of XTC Consulting and guest at Fenix 5-4

AUGUST 2011

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August 1st: Today is the anniversary of the brownie and National Mustard Day! August 2nd: National Ice Cream Sandwich Day. August 3rd: A big fruit deserves a big day! Today is National Watermelon Day. U.S. Coast Guard Day is always on August 4th and honors the military branch that protects our waters and shorelines. Work like a Dog Day is always on August 5th. Celebrate Wiggle Your Toes Day on August 6th by airing out your toes and wiggling them around for all to see! August 7th is National Lighthouse Day, which honors and commemorates a beacon of light that symbolizes safety and security for boats at sea. August 8th is said to be Sneak Some Zucchini Onto Your Neighbor's Porch Day! Swiss tennis player Roger Federer was also born on this day in 1981. The United States Forest Service and the Wartime Advertising Council first released posters featuring Smokey Bear on August 9th, 1944. August 10th has been celebrated since the 1920’s as National S’mores Day – YUM! The Mall of America, the biggest shopping mall in the country, opened in Bloomington, Minnesota on August 11th, 1992. Today is also Hulk Hogan’s birthday. Happy Middle Child’s Day on August 12th! August 13th is National Left Hander’s Day! Only 10% of the population will be celebrating! Treat yourself to a cool treat on National Creamsicle Day every August 14th. August 15th is National Relaxation Day so enjoy the summer weather and kick those feet up! National Tell A Joke Day is August 16th. On this day in history, Madonna was born and Elvis Presley died. August 17th is National Thrift Shop Day: Go out and find yourself a good bargain! Celebrate National Bad Poetry Day on August 18th: You’re a poet and didn’t know it! On August 19th, 2004, the Internet search engine Google went public. August 20th is National Radio Day: tune in and start jammin’! National Senior Citizen’s Day is August 21st: Go give Grandma a hug! It’s also National Spumoni Day so bring her some of that too! Be nice to your friends on August 22nd, also known as “Be An Angel Day”. LA Lakers basketball star Kobe Bryant celebrates his birthday on August 23rd. Swish! On August 24th, 79 A.D., Mount Vesuvious destroyed the Roman cities of Pompeii, Herculaneum and Stabiae. It was a really hot summer. Make-ups not breakups! August 25th is Kiss and Make Up Day! August 26th is National Dog Day, woof woof! All we need is love! Global Forgiveness Day is on August 27th. On August 28th, 1963, Dr. Martin Luther King Jr. delivered his "I Have a Dream" speech in front of the Lincoln Memorial. August 29th is More Herbs, Less Salt Day: Kick salt to the curb and sprinkle some herbs! Frankenstein Day is on August 30th, in honor of author Mary Wollenstone Shelley born August 30th, 1797. It’s also National Marshmallow Toasting Day, sweet! Happy trails to you! National Trail Mix Day is on August 31st.

Got Networking? Got Leads? Got Advocacy? Got Education? Got Prospects? Got Clout?

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AUGUST 2011

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Whittier Business Focus

OFFICE LIFE 10 Must-Haves for Better Word-of-Mouth Marketing

These tactics can help enhance your credibility when attending networking events Word-of-mouth campaigns can be a valuable tool in your business’s overall marketing strategy. They often generate quality referrals because customers rely on recommendations from trusted sources more than they do from advertisements. Additionally, the costs associated with running a successful word-of-mouth campaign are usually a fraction of what a traditional advertising campaign can run. But what you save in dollars spent you will need to replace with time and effort. On top of delivering the highest quality product or service possible, you'll need to plan and execute a schedule of networking events that will put you in front of people and begin to build your credibility. Below, I've assembled a list of 10 credibility-enhancing materials that you should have at your disposal in order to make the most of every networking opportunity and ultimately build a successful word-of-mouth campaign. Not every item should be used at the first point of contact with a potential client or someone who can refer clients to you. For the Early Networking Stages: 1. A one-page flyer. Have a brief overview of your business ready to pass along at all times in case you meet someone while networking who wants to quickly pass along your information to a prospective client he or she knows. You should have a hard copy to fax and an electronic copy to email. 2. Question-and-answer sheets. One of the quickest ways to learn about a person's business as a networker, and for him or her to learn about yours, is to make the initial meeting as organized as possible. A sheet with questions that you can each ask each other can ensure you don't forget to find out the information that could lead to a quick referral. 3. Testimonial letters from satisfied clients. This can be one of the most effective ways to showcase the quality of the products or services you provide. You can keep hard copies in a binder or post them to your website. If you have a LinkedIn profile, ask the clients in your network to "recommend" you. 4. Photos of yourself, your office facilities, products and awards. Having a professional photo of yourself is important for promotional opportunities and for your social media profiles. Photos of your office or business operation and products help to legitimize your business and gain credibility. Also consider having photos of awards and certificates you and your staff have earned. 5. Items that explain your business. These can include: your annual report, mission statement or a written history of your company. You can also use information published articles, results from surveys created and compiled by you or by others in your industry, presentation notes or slides, your advertisements or multimedia presentations.

For the Later Networking Stages: 6. New-product or service announcements. As you network, make sure the people who might potentially hire you or refer others to you are immediately informed when you offer new products or services or if you are expanding operations. The best way to do this is through press releases and announcements. In addition to submitting these to news outlets, you can hand them out at meetings or post them online. Also consider having brochures, data sheets and catalogs for your current products and services. 7. A list of your memberships and affiliations. This can be helpful when meeting someone for the first time, to see if you have mutual acquaintances or business associates. It may also lead to an introduction to someone in one of your organizations to whom you have been hoping to be introduced. 8. Articles you have published or in which you're mentioned. Writing articles, or being mentioned in them, is a great way to become known as an expert in your field. People often prefer doing business with experts. 9. Client or customer proposals, bid sheets, or marketing letters. Keeping this information top-of-mind will come in handy if you are at a networking event and have the opportunity to talk to a prospective client in depth. The prospect may have a specific need that is similar in scope to jobs you have already bid on. Having the ability to quickly refer to previously-completed proposals may give you an edge with the prospect. 10. News reports on trends affecting your target market. Ivan Misner is founder and Chairman Keeping up with issues and news items that of BNI, a professional business networking are important to people can enable you to organization headquartered in Upland, have targeted conversations with prospects. Calif. He is also a New York Times Then, ideally, you'll be able to discuss your bestselling author related products and services and turn those prospects into clients.

Before You Pop That Pill... The ProAdjuster is the Answer.

There seems to be a pill for everything these days. We live in a convenient magic pill society where everything is solved by a tiny pill; it seems almost too good to be true. Well, sadly, it is, and many people are facing severe repercussions because of these “magic pills”, especially with regard to pain medications, or painkillers as we often refer to them. Lasting effects can be, but are not limited to, dependency, endless increases in dosages due to increased tolerance, liver damage, ulcers, decreased brain function, and this just names a few.

For more information, contact our student loan department at (866) 465-4117. To apply online, go to swfcu.studentchoice.org.

Let’s first discuss pain. The direct and indirect cost to society of lower back pain has been estimated to be approximately $50 billion annually. In fact, lower back pain is the most common cause of disability in people under age 45, and of the $27 billion spent on all musculoskeletal trauma, $16 billion is spent in the management of low back pain, with more than half of that $16 billion being spent on surgical treatment

Breakthrough Research Finds Chiropractic Care Far Superior to Drugs for Chronic Lower Back Pain

Our office has experienced considerable success in relieving the cause of lower back pain. We utilize that state-of-the-art technology, the ProAdjuster, to identify the source of your lower back pain. In fact, the ProAdjuster’s revolutionary technology has received a patient satisfaction rating of over 92%. If you or someone you know is suffering from lower back pain, you may want to consider being evaluated with the ProAdjuster. Please contact our office, and we will send you more information about this advanced technology, or you can call our office today to schedule your evaluation You have nothing to lose but your back pain! Since becoming a client at Friends Chiropractic, I have noticed substantial improvements in my overall range of motion, flexibility, and grip strength. I've even improved my golf swing! - David Behoteguy

For more information, please contact Dr. Yani Feliciano at:

Friends Chiropractic 6736 Friends Avenue Whittier, CA 90601 Tel (562) 698-1275 www.proadjusterchiropractic.net VOTED BEST CHIROPRACTOR BY BEST OF LA TV VIEWERS IN 2010

Whittier Business Focus

www.whittierchamber.com

AUGUST 2011

AUGUST COMMUNITY CALENDAR Special events in August: Pathways Support Group @ Red Cross Center (6706 Friends Ave., Whittier), 7 to 8:30 p.m. every Monday. FREE. Contact (562) 698-0304 for more information

SUNDAY

MONDAY

TUESDAY

WEDNESDAY

FRIDAY

SATURDAY

$6 Zumba Class @ Aloisio Silva Brazilian Jui Jitsu (9150 Painter Ave., Ste. 105E, Whittier), 8 to 9 p.m. every Tuesday & Thursday. Contact Miguel Cosio at (562) 696-1010

Community yoga classes @ Friends Chiropractic (6736 Friends Ave., Whittier), 6:30 p.m. every Wednesday. Bring a yoga mat or one will be provided. Certified Instructor: Rebecca Merlino. Voluntary donations accepted. Contact Friends Chiropractic (562) 698-1275

Summer Live Salsa Series Poolside @ Radisson Hotel Whittier (7320 Greenleaf Ave., Whittier), 6:30 to 9:30 p.m. New band featured every Friday. For more information call (562) 945-8511

The Sunday Market Place in Uptown Whittier @ Greenleaf Ave. (near Hadley St.), 10 a.m. to 4 p.m. FREE. Enjoy a certified farmer’s market, specialty booths, crafts, food and live music every Sunday. For more information call the Whittier Uptown Association (562) 696-2662

1. Concerts in the Park @ Central Park (6532 Friends Ave., Whittier), 7 to 8:30 p.m. The Trip – Classic Rock. FREE. Contact (562) 567-9430

Denotes Chamber Events.

NETWORKING QUOTE

4. Senior Day @ the Whittier Art Gallery (8035 Painter Ave., Whittier), 1 to 3 p.m. FREE. Social outing, art viewing and refreshments. RSVP to (562) 698-8710

THURSDAY

2. National Night Out @ Palm Park (5703 Palm Ave., Whittier), 5 to 8 p.m. FREE. Sponsored by the Whittier Police Department and the City of Whittier. Activities, food, public safety displays plus much more! Call WPD Officer Mike Dekowski at (562) 567-9200

AUGUST 2011

I have found the Whittier Chamber to be a leader among Chambers of Commerce. Without the Chamber, where would we be? Stuck in the office telemarketing, sending letters that never get opened? The key to the Chamber is understanding that your membership is a tool for everyday life. Never be afraid to reach out to the Whittier Chamber staff or an Ambassador as we hold the key to the community and the success of our city’s future.

Concerts in the Park @ Parnell Park (15390 Lambert Rd., Whittier), 7 to 8:30 p.m. Abbey Road – Beatles Tribute. FREE. Contact (562) 567-9430

5. 44th Annual YMCA of Greater Whittier Golf Tournament @ Industry Hills Golf Club (One Industry Hills Pkwy., City of Industry), 8:30 a.m. registration, 11 a.m. tee off. $195 player fee (all inclusive). For more information contact Bob Schaefer at (562) 907-6530 ext. 2002

Suzanne Ausdal, Assistant Vice President, Union Bank Branch Manager and Ambassador of the Year 2011-2012

6. Making Strides Against Breast Cancer 5K Walk @ Palm Park (5703 Palm Ave., Whittier), 7 a.m. registration, 8 a.m. walk. FREE. Sponsored by the American Cancer Society. Contact Emily Jones for further details at (562) 437-0792 ext. 225 8. Concerts in the Park @ Central Park (6532 Friends Ave., Whittier), 7 to 8:30 p.m. Los Palmeros – Mariachi music. FREE. Contact (562) 567-9430 11. Concerts in the Park @ Parnell Park (15390 Lambert Rd., Whittier), 7 to 8:30 p.m. The Deloreans – 1980’s music flashback. FREE. Contact (562) 567-9430

Brows Waxing Makeup

11-14. Alice in Wonderland @ Whittier Community Theatre (7630 Washington Ave., Whittier), times vary. $10 ticket. For showtimes call (562) 567-9430 15. Concerts in the Park @ Central Park (6532 Friends Ave., Whittier), 7 to 8:30 p.m. Upstream – Reggae music. FREE. Contact (562) 567-9430 17. Wake Up Whittier Networking Breakfast @ the Whittier Uptown Association, Bright Parking Structure (6721 Bright Ave., Whittier), 7:30 to 9:30 a.m. FREE for Chamber members; $20 for non-members. Contact the Whittier Chamber at (562) 698-9554 for more information 18. 3rd Annual Rose Hills & Rio Hondo Art Show @ Rose Hills (3888 Workman Mill Rd., Whittier), 4 to 7 p.m. FREE. Ribbon cutting ceremony and networking. For more information call (562) 699-0921

Concerts in the Park @ Parnell Park (15390 Lambert Rd., Whittier), 7 to 8:30 p.m. Chico – Salsa Sounds. FREE. Contact (562) 567-9430

“Senior Matters” Workshop Series @ Whittier Place (12315 Burgess Ave., Whittier), 6:30 to 8 p.m. FREE. Features information on keeping seniors’ bodies healthy. RSVP to (562) 321-9401

24. Successful Trade Show Marketing Strategies @ Skyline Exhibits of Los Angeles (10420 Pioneer Blvd., Santa Fe Springs), 9 to 11 a.m. FREE. RSVP to (562) 944-1677

Pipe-organ concert @ First Christian Church (6355 S. Greenleaf Ave., Whittier), 7 p.m. FREE. Featuring musician Glen Zielke. Call (562) 698-0556 for concert information

27. Progressive Dinner @ various Uptown Whittier restaurants, 5 to 10 p.m. $50 per individual. Proceeds to benefit SKILLS Foundation. Contact Toni Banuelos for restaurant information at (562) 325-5620 29. “Break Free from Low Back Pain” Workshop @ Friends Chiropractic (6736 Friends Ave., Whittier), 7 p.m. FREE. Contact (562) 698-1275 to RSVP 30. Tasty Tuesday Networking Lunch @ Sage Restaurant & Lounge (6511 Greenleaf Ave., Whittier), 11:30 a.m. Cost $10. Contact the Whittier Chamber at (562) 698-9554 for more information 31. Monthly Business Mixer & Speaker Series @ Merrill Gardens (13250 E. Philadelphia St., Whittier), 6 to 9 p.m. FREE. Food and drinks served. RSVP to (562) 945-3904

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Sugar Bella Boutique 13122 Philadelphia St. Whittier, CA 90601

(562) 698-7000 www.facebook.com/sugar-bella-boutique

AUGUST 2011

www.whittierchamber.com

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Coach Koon is the founder and President of Black Mat MMA, where he teaches Mixed Martial Arts to children, young adults, "at risk" and underprivileged kids from the community. Coach Koon remembers being the smallest among 2 brothers growing up, which he believes resulted in low self-esteem throughout his school years. Tired of being bullied, he was convinced into joining his high school wrestling team. He lost every battle in his first year, but that did not stop him from attending every practice. He later went on to make the Varsity team and had finally found a sport that he felt was fair by competing against opponents in his same weight class. He was named League Champ and went to the CIF Championships. Wrestling was able give him self-esteem and selfconfidence, which he still has today, and he gives that back to his students at Black Mat MMA. After turning 21 and being introduced to the party scene among his peers, Coach Koon began to develop a serious problem with alcoholism. He almost lost everything due to his problem with alcohol and the grief it brought to his life, but thanks to his wife’s encouragement and prayers, he finally asked for help. He has now been sober for over 15 years and is thankful for a program of recovery and grateful for the gift of sobriety he has been given. With a newfound outlook on life, he met a friend in his recovery group who offered to train him in kickboxing and soon discovered an interest in learning other fighting styles. He joined the local American Kenpo Karate studio where he practiced Kung Fu, Kali, boxing and Submission Wrestling. His background in wrestling gave him the foundation he needed to learn each individual technique. Seven years ago, Coach Koon was approached by a neighborhood kid who asked him for help with his training. They began lifting weights in his garage on a regular basis and he began teaching him how to wrestle and kickbox. By this time his son Philip Jr. had been hired as the Assistant Coach of the nearby high school wrestling team and before he knew it, all the neighborhood wrestlers began training in his garage! Coach Koon found that the majority of the kids had some kind of problem in their lives; no father, no mother, drugs, gangs, tagging, they were failing school and more. Coach Koon had become more than just their coach and was now a mentor to these students, and he continues to make a difference in their lives today through Black Mat MMA. He now has, along with his Assistant Coach Rico, anywhere from 25 to 50 kids at any given time at his gym. Black Mat MMA also focuses on academic tutoring for kids that need help or are doing poorly in school. His goal is to see every child that comes through his doors graduate from high school. He also offers a drug and alcohol prevention program, along with a variety of other programs that focus on positive, healthy lifestyles. Each child has their own success story. For more information on getting involved with Black Mat MMA, call (323) 864-4385.

ONE STOP SHOPPING!

Whittier Business Focus

By Barbara Wold, Barbara Wold International

Did you know that if you spend $100 at locally-owned stores, $62 stays right in your community? If you spend that same $100 in a national chain, your community still benefits, however it only receives $42. For online sales, $0 is returned to your community! The need to keep sales tax dollars in your community is so important. Those dollars pay for police protection, libraries, schools, playgrounds and more. They allow City Hall to provide programs and services that benefit the entire community. The Importance of Buying Local -1. Shopping local creates jobs. Shops in your town create local employment and self-employment. These people in turn spend in the local economy. 2. Local independent shops invest more in your communities. Local businesses are proportionally more generous in their support of local charities, schools, and community events. So supporting local shops means a financial contribution to your community. 3. Local shops sell great products at affordable prices. Some people get out of the habit of shopping locally and are then surprised by the range of products available. 4. Shopping locally saves you time and money. You travel less, saving on time and fuel. 5. Shopping locally retains your communities. People don’t like losing shops and services in small towns but don’t equate this with how they spend their money. 6. Shopping locally retains your distinctiveness. Independent shops create distinctive shopping experiences and stock different products. Local businesses respond more quickly to the needs of local customers, stocking products to meet changing population needs. 7. Shopping locally saves the environment. Local shops often stock a high percentage of locally sourced goods that do not require long-distance transportation, helping to reduce our global footprint. 8. Local shops are for everyone. Most people can get to their local shops easily. This is especially important for the elderly, young people and others who rely on public transportation. 9. Local shops value you more. Evidence from numerous surveys show people receive better customer care and service locally. These businesses survive by their reputation and repeat business, which means you get a higher standard of service. Continued on page 18

Whittier Business Focus

www.whittierchamber.com

AUGUST 2011

AROUND TOWN Meet The “King Of Instruments” at Free Pipe-Organ Recital

“Seniors Matters” Monthly Workshop at Whittier Place

Musician and pipe-organist Glen Zielke will play a free concert on Wednesday, August 24, 2011 at 7 p.m. at First Christian Church located (6355 S. Greenleaf Ave.) in Whittier. Experience the amazing range and power of this beautiful instrument as Glen puts it through its paces! Glenn Zielke has been playing for church services since he was 13 years old and is currently the organist at First Christian Church. He majored in organ performance at Bowling Green State University in Bowling Green, Ohio under St. Vernon Wilcox and received his Service Playing Certificate from Lourdes College in Sylvania, Ohio under Dr. Randy Currie. His continual organ studies include special music workshops held by the AGO and at Brigham Young University in Provo, Utah with Richard Elliott, Tabernacle Organist. Make this family-friendly event a regular visit during the Whittier Uptown Association’s Wednesday Night Street Fair! For more information on the upcoming concert, please call First Christian Church at (562) 698-0556 and make sure to “Like” First Christian Whittier on Facebook.

Museum Hosts “Foodie” Favorite Event With “Gourmet Guys”

Calling all novice chefs (guys only please), professional chefs and devoted tasters! Sunday, October 16, 2011 is the next Gourmet Guys, sponsored by the Children’s Museum at La Habra. This innovative fundraiser celebrates guys who like to cook and love a little competition, and professional chefs who are willing to donate an hour or two on a Sunday morning to judge some amazing dishes. While waiting for the judging to finish, guests can taste the dishes, enjoy a glass of wine and bid on an exciting array of silent auction items. Tickets are $40 and can be purchased in advance or at the door on event day at the La Habra Community Center. As it has for over 30 years, The Children’s Museum at La Habra continues to play an important role in the lives of youngsters throughout the southland. Dedicated docents continue to shepherd classes through intriguing exhibits, and the museum’s outreach programs provide local schools with much needed art, music and other special projects. Changing exhibits ensure that there is always something new to see during each visit to the museum! For a peek at the event, log into the museum’s website at www.lhcm.org and click on “What’s New.” Use the youtube link in the “Calling all Foodies” section to visit Gourmet Guys! Then call the museum at (562) 905-9634 and sign up to participate. You’ll be glad you did. Gourmet Guys… it’s what you’ve been waiting for!

Cheryl Estep, LUTC, Agent Lic. #0D29004 State Farm® Providing Insurance and Financial Services Home Office, Bloomington, Illinois 61710 8022 Painter Avenue, Whittier, CA 90602-2507 Bus 562.693.7788 • Fax 562.693.6437 cheryl.estep.jroy@statefarm.com

Please join Whittier Place Senior Living for its popular monthly “Senior Matters” workshop series featuring important topics for seniors and their adult children. This month’s workshop, held on the third Thursday of each month, is on Thursday, August 18 from 6:30 to 8 p.m. and will feature important Assisted Living • Memory Care information on keeping our bodies healthy, especially for seniors. The workshop will be presented by CareMore Touch and Dr. George Fields, Medical Director at CareMore Touch. Please RSVP by Tuesday, August 16 to (562) 321-9401 if you plan to attend. Be sure to mark your calendars for these upcoming workshops: Thursday, September 15, “Basics of Alzheimer’s Disease,” presented by the Alzheimer’s Association; Thursday, October 20, “The Importance of Family Ties,” presented by CareMore Touch and Dr. George Fields, Medical Director, CareMore Touch; and Thursday, November 17, “Beating the Holiday Blues,” presented by Vitas Hospice. Each workshop will be held at Whittier Place Senior Living, 12315 Burgess Avenue, Whittier, CA 90604. For more information, please call (562) 321-9401 or visit www.whittierplaceseniorliving.com.

Child Care Provider Receives National Accreditation

Margo Haber of Margo’s Family Child Care in Whittier has recently been awarded a National Accreditation from the National Association for Family Child Care (NAFCC). Haber was excited about the challenge of meeting the qualifications for an accreditation saying, “I wanted to provide top quality care to all the children enrolled in my program.” Haber has been providing care in her home for 29 years and currently serves children from 7 a.m. to 5 p.m. Monday through Friday. The program offers a preschool curriculum as well as a summer program for all ages and participates in the USDA Child & Adult Food Program. NAFCC offers accreditation to providers across the country, aiding them in raising their standards of quality care and gaining them the respect and recognition they deserve for their commitment to quality and the children they serve. The city of Whittier benefits from the award as it shows that quality care is available to parents in the community. Children benefit from the accreditation as it indicates that they will be cared for in a safe, nurturing environment and that their educational needs will be met. Haber said, “NAFCC Accreditation serves to further ensure quality care throughout my program and has also served in making the parents and families more aware of my program and how we operate as a team for the benefit of all the children.” In addition to NAFCC, Haber is a member of Court Appointed Special Advocates and the Whittier Chamber of Commerce. She is a certified preschool teacher and director. For more information about NAFCC, receiving an accreditation or finding an accredited provider, please visit www.nafcc.org. To contact Margo’s Family Child Care call (562) 693-1843.

TOYOTA & SCION OF WHITTIER 14577 E. Whittier Blvd. • Whittier, California, 90605

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ALBERTO SANCHEZ

Internet and Fleet Manager Bus (562) 698-2591 Ext. 228 Cell (626) 222-9025 Fax (562) 693-8523 asanchez@toyotaofwhittier.com toyotaofwhittier.com

Vincent Daigneault (Dain-Yo) Vice President - Wealth Management Financial Advisor 15141 E. Whittier Blvd., Suite 400 Whittier, CA 90603 Tel 562 907 4745 Tel 800 356 1333 Fax 562 693 1841 vincent.j.daigneault@smithbarney.com Citigroup Global Markets Inc.

Location, Location, Location “It’s Time for Whittier Square” Call now for prime office space with great lease rates. The Whittier Square Building, conveniently located to all of Whittier.

Whittier-Penn Partners, Ltd.

WHITTIER S Q UA R E BUILDING

13215 East Penn Street - Penthouse Suite - Whittier, California 90602 Phone (562) 945-5959 - Fax (562) 945-9319

AUGUST 2011

www.whittierchamber.com

Whittier Business Focus

AROUND TOWN Local Women’s Group Awards Scholarships to Deserving Students

The Greater Whittier Branch of the American Association of University Women (AAUW) has awarded five 13-year-old local girls scholarships to the AAUW Trek Tech science and math camp at Whittier College from Sunday, August 7 to Saturday, August 13. The recipients are Andrea Herrera of Dexter Middle School and Sidney Carroll, Elizabeth Martinez, Brianna Morales and Kayla Delgado of Rivera Middle School. Funded primarily by the Whittier Branch, the scholarships also include donations from Ratheon Corporation and the Whittier Host Lions Club. Other AAUW Tech Trek science and math summer camps are held at Stanford University, California State University Fresno, Sonoma State University and University of California campuses in Davis, Irvine, San Diego and two in Santa Barbara For additional information on AAUW and their youth enrichment programs, please call Public Relations contact Margot Kamens at (562) 699-6898.

Alice In Wonderland Comes to Whittier Center Theatre

Don’t be late for these very important dates! The Whittier Parks, Recreation and Community Services Department and Stagelight Family Productions will present the musical “Alice in Wonderland” at the Whittier Center Theatre, 7630 Washington Avenue. Performance dates are Thursday through Sunday, August 11 through 14. Performance times are Thursday and Friday, 7:30 p.m.; Saturday, 2 p.m. and 7:30 p.m.; and Sunday 2 p.m. and 6 p.m. All tickets are $10 and are available at the Whittier Community Center, 7630 Washington Avenue. Tickets may also be purchased at the Center Theatre ticket office prior to each performance. Join Alice as she falls through the rabbit hole in this lively musical version of the classic children’s tale by Lewis Carroll. Her adventures in this magical land include a host of eccentric and wonderful characters – the White Rabbit, the Mad Hatter, the Queen of Hearts and, of course, the eerily smiling Cheshire Cat. For more information on “Alice in Wonderland” and youth dramatic programs, call the Whittier Community Center at (562) 567-9430.

“I had such a nice stay here at SoCal. I am really going to miss the staff here who always treated me like family.” - Elizabeth Wells

7931 Sorensen Ave. Whittier, CA 90606 For more info, Contact Jill Gillette at (562) 698-0451

Chamber Member Offers Consultation For College Funding Solutions

Learn how to get thousands of dollars for your child’s college education by contacting Larry Okamura for a free introductory consultation. Find out ways to double or triple your eligibility for financial aid, how to find scholarships, grants and low interest loans, how to fill out complicated application forms and accurately avoid costly loopholes in the process. Larry Okamura can be reached at (323) 327-3695 and by email at lokamura4collegeplanning@gmail.com for additional information.

Foundation Honors Local Artists Local members of the arts community recently honored by the Whittier Cultural Arts Foundation for their contributions to the arts are (left to right): Samantha Smart, accepting for her mother, Teta Smart, for Instruction in the Arts: Dance; Caylee Stewart, for Instruction in the Arts: Dance; Grace Nakamura, for Visual Arts: Photography and Cinematography; and Eric Finley, Finley Family-Holiday Films, for Friends of the Arts. For more information about the Foundation and its arts activities and programs, contact the Whittier Community Services Division at (562) 567-9460 or email to galaniz@cityofwhittier.org.

Break Free From Low Back Pain With Interactive Workshop

If you are suffering from low back pain, you are not alone! The U.S. Department of Labor estimates that 140 million workdays per year are lost due to low back pain. Learn the 7 steps necessary to overcoming your pain at this free workshop set for Monday, August 29 at 7 p.m. at Friends Chiropractic, 6736 Friends Ave. Featured speaker is Dr. Yani Feliciano, Board Qualified Chiropractic Orthopedist and Wellness Advisor. Free booklet, materials and ProAdjuster Scan included for all participants. For more information and to register for this event, call (562) 698-1275.

Friends Chiropractic Offers Community Yoga Classes

Friends Chiropractic offers community Yoga classes every Wednesday night at 6:30 p.m. and all levels are welcome to attend. Learn how Yoga can help increase your flexibility, improve your range of motion, enhance your posture and much more. Bring a yoga mat or one will be provided. Certified Instructor: Rebecca Merlino. Location is at 6736 Friends Avenue, Whittier, CA 90601. Voluntary donations are accepted. Call (562) 698-1275 to reserve a spot.

Whittier Business Focus

www.whittierchamber.com “Tax Tips” - continued from page 5

Thank You Renewing Members of the Whittier Chamber

you're buying the policy yourself, you only have to replace your “after tax” (“take-home”) income because your benefits will not be taxed. On the other hand, if your employer is paying for the benefit, keep in mind that you will lose a percentage of it to taxes. If your current coverage is insufficient, you may wish to supplement the employer benefit with a policy you take out on your own. If you have any questions regarding the above discussed topic or any other tax matter, please feel free to give me a call at (562) 698-9891.

Beverly Hospital (323) 837-5116 4 Years

McDermaid, Jeffrey, DDS (562) 693-1004 54 Years

Rio Hondo Symphony (562) 698-8626 14 Years

Bright Health Physicians (562) 789-5401 8 Years

John and Laurie Peel Civic Members 12 Years

Sanborn Insurance Agency (562) 943-7174 41 Years

Los Nietos School District (562) 692-0271 9 Years

Christopher L. Magdosku Civic Member 2 Years

Lowell Joint School District (562) 692-0271 25 Years

Secure Transportation Company (562) 941-0107 24 Years

Colwell Banker Alliance Realty, Gil Rodriguez (562) 217-7646 2 Years

Manini Inc. The UPS Store (562) 908-0799 2 Years

Shakey’s Pizza (562) 692-0741 11 Years

Nordbak’s Promotional Products (562) 947-0111 12 Years

Steven’s Steak and Seafood House (562) 723-9856 2 Years

OneWest Bank (562) 968-2360 7 Years

Vilmure, Peeler and Boucher LLP (562) 945-1611 34 Years

Golden West Coach (562) 696-5466 3 Years

Prudential California Realty Heather Crawford (562) 577-5427 2 Years

Women’s and Children’s Crisis Shelter (562) 945-3937 16 Years

Henry’s Auto Repair (562) 693-1036 16 Years

Rick’s Drive In and Out (562) 698-4464 34 Years

YMCA of Greater Whittier (562) 907-6530 31 Years

Gabriel Plumbing (562) 942-9999 3 Years

ACT NOW! DEALS ARE LIMITED

Richard Scrivanich, Partner For Harvey & Parmelee LLP “What’s Cool In Your School” - continued from page 8

business leaders and volunteers and give children the opportunity to discover hidden talents as they grow academically and socially.” With assistance and funding from government sources, non-profit and private sectors, special interest organizations and businesses, LEARN has grown to provide quality after school services to over 5,000 students each school day. “LEARN prides itself on developing truly collaborative relationships with the schools and districts that we work with. The best collaborations develop when the leadership at the schools is involved. Effective leadership sees the larger picture and makes connections to meet the challenges and solve problems in their schools,” said Arellanes. “LEARN’s strengths are to see each school’s needs and, more importantly, work to help leadership creatively resolve challenges by acquiring resources to meet those needs.”

Santa Fe Rubber Products (562) 693-2776 39 Years

Business Plan Preparation (562) 944-3344 14 Years

Fix Auto Whittier (562) 698-8227 10 Years

AUGUST 2011

“Spend Locally” - continued from page 15

10. Shopping local saves services. Private and public sector services cluster around shops. As shops disappear so do hairdressers, banks, restaurants and other businesses. Consumers can pledge to Think, Shop, Buy, Local and commit to patronizing businesses near where they live and work. Local stores employ your neighbors, pay taxes that support your schools and improve your roads, and contribute to local non-profit groups. Together we can strengthen relationships that improve our quality of life. So next time before you make a purchase, Think, Shop, Buy, Local. Barbara Wold is an internationally known speaker and authority to the retail and consumer industries. More than 40 years of firsthand retail experience in executive and sales management,marketing and repositioning have made Ms Wold as one of retail's most sought after speakers and consultants. Ms Wold is an authority on building business through customer driven strategy and maximizing human assets.

GREAT DEALS ON GREAT ESCAPES

SAVE BIG with great deals on special vacation packages to Hawai’i, the Caribbean, Costa Rica, Tahiti, Fiji and more. • • • •

Last-minute travel deals Amazing airline fares Exclusive AAA Member Benefit Our knowledgeable and friendly AAA Travel Agents are ready to help you book the trip you want.

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AUGUST 2011

www.whittierchamber.com

Whittier Business Focus

NEW MEMBERS COMMERCIAL & RESIDENTIAL CLEANING SERVICES Nadine’s Cleaning Services Nadine Ramirez (562) 641-1300 ramirez.nadine29@gmail.com Nadine’s Cleaning Services is a locally owned janitorial service; they specialize in office and residential cleaning. They provide one’s company or home with a professional detailed cleaning experience. Their services are aimed at small and large businesses, as well as real estate investors that want to make sure their properties are ready for potential buyers. The services they provide each of their clients will be at a professional level to meet the needs and demands of each client. No job is too big or too small. Nadine’s Cleaning strives to go the extra mile, aiming to please with their cleaning services and the quality of their work. They are currently offering free floor cleaning services for new industrial customers. Please call for a free estimate! Work hard and cheerfully in whatever you do, as though you were working for the Lord rather than people. Colossians 3:23

COMPUTER SERVICES/ REPAIRS/NETWORKING

The Precision PC John Johnson PO Box 6375 Whittier, CA 90609 (562) 364-6079 john@theprecisionpc.com The Precision PC provides total support for all your computer and networking needs in Whittier and surrounding cities. They create small business networks, repair home computers, on-site computers and much more! The Precision PC does it all! When you have a computer problem, call John…he has the solution.

HOTELS/MOTELS

La Casa Inn and Suites Bhavesh Patel 11530 Whittier Blvd. Whittier, CA 90601 (562) 205-1835 mirajpatel97@gmail.com The La Casa Inn and Suites is a two-story garden hotel located half a mile from Uptown Whittier. Their hotel has easy access to Disneyland, California Adventure and Knott’s Berry Farm, Dodger Stadium and various L.A. museums. They have many restaurants in the area from fast food to upscale dining within walking distance. They are within miles of Rose Hills Memorial Park and Mortuary, Presbyterian Hospital and Whittier Hospital, and central to destinations in both Los Angeles and Orange County. They have newly renovated rooms, internet access, air conditioning and offer affordable rooms for anyone’s budget. They work hard to create an atmosphere that feels like a home away from home. Guests are welcome to ask about smoking and non smoking rooms and indicate their preference.

INSURANCE SERVICES Allstate Insurance Company Ralph Osorio, Agency Owner 12920 Philadelphia Street Whittier, CA 90601 (562) 693-3504 RalphOsorio@AllState.com CA Insurance License #0H24949 As an Allstate Agent in Whittier, Ralph knows many local families. His knowledge and understanding of the people in this community help provide customers with an outstanding level of service. He looks forward to helping families like yours protect the things that are important - family, home, car, boat and more. Only an Allstate agent can give their customers a fast, free Good Hands coverage checkup. You'll see what coverage you may need and what discounts you deserve. Are you saving all you can? Don’t hope so, know so! Please contact Ralph’s agency today for more information.

ORGANIZATIONS WELCOME HOME VIETNAM VETERNAS Jose Ramos, Chairman and Founder PO Box 556 Whittier, CA 90608 (562) 696-3965 WHVVD@aol.com www.whvvd.org Each year on the last Sunday of March, there will be a tremendous gathering in every state in America. The time has come to welcome home our Vietnam veterans! With the leadership of Representative Linda T. Sanchez, House Resolution 234 was unanimously passed, by ALL members of the US Congress, proclaiming March 30 as Welcome Home Vietnam Veterans Day [WHVVD]. Vietnam veterans and their families have waited long and patiently for this day. We owe this recognition, not only to the Vietnam Veterans who are with us today, we also owe it to the warriors on The Vietnam Wall so that they may rest, knowing their sisters and brothers received the honor and respect they earned and deserve. Last but not least, we owe it to America. America wants to welcome home it’s daughters and sons who served during the very difficult and troubling Vietnam War. In your state, in your town, in your community, come together on the last Sunday of every March.

SALON Paloma & Friends Salon Merilee Romero 12922 Hadley St. Whittier, CA 90602 (562) 696-4799 palomaandfriends@yahoo.com www.palomaandfriends.com Paloma & Friends Salon specializes in customized hair and color design, hair extensions, wedding parties, airbrush makeup, editorial hair and makeup. They have been featured on fashion and makeover shows for KTLA Morning News, ABC 7 Vista LA, Univision 34, Canal 22 "Manita de Gato", Telemundo 52, Elle Magazine, W Magazine, Pasadena Star News, La Opinion and the Whittier Daily News - The Best of Whittier. Make an appointment today by calling (562) 696-4799 or visit the website online at www.palomaandfriends.com for additional services and pricing. Don’t forget to like Paloma & Friends on Facebook!

SENIOR CARE

Comfort Keepers Andrew La Brada Aimee McAfee 11900 La Mirada Blvd., Suite 10 La Mirada, CA 90638 (714) 521-9955 aimeemcafee@comfortkeepers.com www.comfortkeepers.com Comfort Keepers provides nonmedical in-home care for seniors, persons with disabilities, and others needing assistance with their activities of daily living. They specialize in providing Interactive Care giving, offering their clients mental stimulation, emotional support and social engagement to help promote their independence and quality of life. Comfort Keepers offers free in-home assessments to determine a care plan which will meet your loved one’s needs. We offer clients and their families a wide range of flexibility and service – from as little as a few hours a week, to as much as 24 hr care seven days a week. Comfort Keepers offers assistance with Alzheimer’s and dementia care; recovery attack and stroke recovery; hospice support; companionship; and respite care. Please visit their website at www.comfortkeepers. com/office-150 for more information on Interactive Care giving, and how they may be able to help you or your loved one stay in the comfort of your own home.

membership application

S I G N M E

Membership Dues Investment Schedule Membership Dues are based on employee count. Employees are defined as any person on your payroll working 40 hours or more per week, including the owner(s). Minimum employee count is one. Part-time employees working

less than 40 hours per week should be added up to the equivalent of a full time employee. All employees are able to participate in Chamber events and activities to represent your business.

II. Apartment Owners III. Service Clubs, Churches, Organizations IV. Civic Membership (non-business)

Retail, Commercial, Industrial, Sales & Service, Real Estate, Financial, Medical, Hospitals, Educational Institutions, Utilities *

Company Name:_______________________________________________________________________________ Address:_ ___________________________________ City:_ ____________________________ Zip:_____________ Main Contact:____________________________________________________Title:_ ________________________ Additional Representatives:_ _____________________________________________________________________ Phone: (

)___________________________________________ Fax: (

)____________________________

Email:___________________________________________ Website:_____________________________________

U P !!!

$ 218 $ 218 $107

I give the Whittier Chamber permission to contact me via ___fax ___email ___both authorized signature_ _____________________________________________________________ Business Classification:_ ________________________________________________________________________ (category in which you would like to be listed for the Business Directory and the website)

*Employees Annual Rate 1-5 6-10 11-25 26-35 36-50 51-75 76-99 100 or more

$295 $340 $400 $465 $430 $640 $760 $985

Tell Us About Your Business:_____________________________________________________________________

(for Business Focus newspaper write-up)

____________________________________________________________________________________________ ____________________________________________________________________________________________

# of employees_________ Dues $________ Processing Fee $ 40.00 Total $________

____________________________________________________________________________________________

Whittier Area Chamber of Commerce

8158 Painter Avenue, Whittier 90602

562 698-9554 fax: 562 693-2700

whittierchamber.com

Whittier Business Focus

www.whittierchamber.com

AUGUST 2011

ONCE AGAIN, PUTTING PATIENTS FIRST Put us on their list! U.S. News & World Report has again named

PIH was rated as high-performing in Orthopedics and four

Presbyterian Intercommunity Hospital (PIH) one of the “Best in Los Angeles.” We’re proud of this recognition,

other specialty areas. To find out more about our quality services, physicians, and exclusively affiliated medical group,

and thank our dedicated medical staff, employees and volunteers who made it possible. PIH was also on the

Bright Health Physicians, call us at 1.877.285.DOCS (3627), or visit www.pih.net.

Best Regional Hospitals list in 2010-2011. Putting patients first by state-of-the-art, compassionate care has been our commitment to this community for more than 50 years. And every day, we’re taking our outstanding care to a higher level, beyond the expected, to serve you, our friends and neighbors even better. We think you’ll agree that’s the best news yet.

12401 Washington Blvd., Whittier, CA 90602 562.698.0811 · www.pih.net

7/26/11 4:28 PM