WISCONSIN Great River Road

"Prettiest Drive: Ultimate Road Trip In US". Traveling The Road Since 1938 ... 250 miles of Mississippi River shoreline ... 33 rivertowns ... lots of fun! Wisconsin's Only National Scenic Byway!!! Established in 1938 from existing local roads, auto tours & state trunk roads along the Mississippi River, the Great River Road is over 75 years old. This collection of roads run 3000 miles from Canada to the Gulf of Mexico. In Wisconsin the Great River Road connects 33 historic river town communities along the Mississippi River with beautiful river and bluff views ... offering some of the best viewing along the entire Road system.