Wiley For Dummies Brand Catalog 2015

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g o l a t a C Brand

Brand Catalog For Dummies

The History, Stats, and Fun Facts! Customers count on For Dummies content to provide authoritative, easy-to-understand information, no matter what the topic or format. Our commitment to meet our customers’ needs and expectations is at the forefront of every stage of the process — from authoring and editing to marketing, sales, and brand design — making For Dummies one of the world’s most recognizable and trusted brands. No longer just focused on books, customers now have access to the For Dummies content they need in the format they want. Easy!

g Easier! Making Everythin

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Making Everythin

Making

Pregnancy Cooking & Nutrition 7th Edition

Gardening/Herbs

g Easier! Making Everythin

Learn to: • Prepare and enjoy tasty meals while maintaining nutritional balance

g Easier!

Making Everythin

• Cook up 100 recipes that are good for you and your baby

Tara Gidus, MS, RD

Nutrition advisor for American Baby magazine

g Easier!

Making Everythin

• Make your tweets unique • Use the latest shortcuts and tools

• Design basics for herb gardens • The lowdown on soil

Laptops

• Guidance on how to choose seeds

• Get down to the nitty-gritty — discover how to plant your seeds indoors, when to move them outdoors, and how to care for and maintain them as they grow

• An encyclopedia of herbs

• Delicious recipes

• Reap what you sow — find out how to harvest and preserve your herbs and get yummy recipes to use them in your culinary concoctions

Learn to:

• Tackle everything from burst pipes to leaky toilets to minor roof damage

Go to Dummies.com®

Nationally recognized experts on home building and renovation

Learn to: • Design and follow your own personal Yoga program

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• Choose specialized instruction by age — from children to teens to seniors • Integrate the health benefits of Yoga into a complete wellness and exercise program

Kettlebells

• Practice Yoga during pregnancy

Georg Feuerstein, PhD

Author of more than 40 books, including The Yoga Tradition

Larry Payne, PhD

Internationally renowned Yoga teacher, author, and Yoga therapy pioneer

ISBN 978-0-470-61778-6

desktop and cell phone

Bestselling author, Investing For Dummies

s Set up security for mobility and social networking

g Easier!

Cutler Fisher DeJohn National Gardening Association

s Beef up your laptop’s memory and hard drive capacity

Cause Marketing

Dan Gookin

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Learn to:

Online Education

• Make treatment and lifestyle choices that work for you • Manage fatigue, walking problems, and visual changes • Find stress management strategies that work for you

Learn to:

• Boost your metabolism and lose weight

Rosalind Kalb, Ph.D.

n the

ace

Joe Waters Joanna MacDonald

National Multiple Sclerosis Society

Barbara Giesser, MD Kathleen Costello, ANP-BC

Sarah Lurie, RKC, CSCS Owner and founder of Iron Core Kettlebell Strength and Conditioning

Learn to: • Earn various degrees and certifications online

g Easier!

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• Apply to online schools and finance your education

E

• Navigate the virtual classroom and connect with other students

Statistics II

• Develop good online study habits

Kevin Johnson CEO, The Cutting Ed, Inc.

Susan Manning, EdD Certified Master Online Teacher

Foreword by Jonathan Finkelstein, founder, LearningTimes.net, and author, Learning in Real Time

• Choose the right lens for your photo shoot

g Easier!

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Social Media Metrics

David D. Busch ™

g Easier!

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Bridge

Learn to:

Learn to:

g Easier!

Making Everythin

g Easier! Making Everythin

4th Edition

Raising Goats 2nd Edition

• Wisely invest, spend, and protect your wealth • Plot the windy road of pension plans, Social Security, healthcare, and Medicare

Eric Tyson

Learn to: • Prepare your homestead and build shelters • Properly handle, feed, and care for your goats • Raise goats for milk, meat, or as a family pet

Bestselling author, syndicated columnist, and financial counselor

Bob Carlson

Author, newsletter editor, publisher, and public pension plan trustee

Cheryl K. Smith

Expert on goat management and health care at allexperts.com

g Easier! Making Everythin

3rd Edition

Project Management

Learn to: • Use e-mail to attract customers and increase business

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• Build a mailing list and create effective messages

John Arnold

Author of Web Marketing All-in-One For Dummies

g Easier! Making Everythin

N E A L L- I N - O

Genetics

Learn to: • Motivate any team to gain maximum productivity • Assess risks, manage changes, maintain communication, and live up to expectations

Workplace

• Develop a strategy that incorporates social media

• Organize and schedule projects efficiently and effectively

Learn to:

for the perfect family

Family Reunion Planning Kit

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Eddie Kantar

Golf

Member of the Bridge Hall of Fame

Leading authority on the gluten-free diet and co-author of Gluten-Free Cooking For Dummies

FREE daily eTips at dummies.com

g Easier!

Personal Branding

Author of 1001 Ways to Reward Employees

Learn to: s Choose, plant, and care for flowers, fruits, herbs, and vegetables

BOOKS IN

• Build your personal brand to authentically stand out from the crowd • Transform your image to communicate a clear and concise message

g Easier! Making Everythin

Business

Innovation

• Dummies.com and all it has to offer Covers the iPhone

4S, iPhone 4, and

iPhone 3GS!

g Easier! Making Everythin

t Develop an effective online reputation management system

• Craft a winning strategy to launch your personal brand

t Research everyday and crisis SEO keywords t Create a reputation through media: messages, images, and videos

Susan Chritton, M.Ed.

t Equip your brand to handle any online reputation crisis

Master Personal Brand and Career Strategist for Pathways-Career & Life Strategies

Workplac N E A L L- I N - O

• Tackle football basics and enjoy America’s favorite sport • Grasp the rules and regulations, positions, plays, and penalties • Appreciate the different aspects of the game at the professional and college levels

71

BOOKS IN

Howie Long

Pro Football Hall of Famer

with John Czarnecki Pro football consultant

• Business Success Skills

• Time Management & Organization

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BlogWorld contributor and conference speaker

t Browse the web, capture and share photos and video, and listen to music

IN FULL COLOR! Edward C. Baig Bob “Dr. Mac” LeVitus

Ian Woofenden

Wind-electricity user, consultant, and instructor

• Managing People & Conflicts

• Managing People & Conflicts • Stress Management

• Global titles, publishing programs, and seasonal bestsellers

Solar Power

Tara Rodden Robinson, PhD Instructor of Genetics, Extended Campus, Oregon State University

Your Home

• Ways to connect with us on Facebook, Twitter, LinkedIn, Pinterest, Google +, and YouTube

• Create powerful charts with graphics • Share worksheets via e-mail and SharePoint®

Bestselling author of Excel All-in-One For Dummies

Learn to:

• Become an expert on the latest liquors, wine, and beer • Experiment with the latest flavored rums and vodkas

Ray Foley

Founder and publisher of Bartender Magazine

g Easier!

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s Evaluate solar products, projects, and applications

2nd Edition

Learn to:

Spanish

s Apply for government incentives and tax breaks s Assess the costs and payback potential of a full-scale photovoltaic system

• Manage lactose intolerance by safely eliminating dairy from your diet • Thrive without dairy while still getting the calcium, vitamin D, and nutrients you need • Prepare more than 60 delicious dairy-free recipes • Discover dairy-free substitutions

® Microsoft

Office 2010 N E A L L- I N - O

Making Everythin

4th Edition

• Speak Spanish quickly and effectively • Master basic grammar, verb conjugations, vocabulary, and pronunciations Take your skills to the next level with real-life conversations on the accompanying CD

The international leader in language instruction

Author of Spanish Verbs For Dummies

81 BOOKS IN

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• Common Office Tools • Word • Outlook® • PowerPoint® • Excel® • Access® • Publisher • Office 2010 — One Step Beyond

Peter Weverka

String Theory

Building Chicken Coops

Learn: • The basic concepts of this controversial theory • How string theory builds on physics concepts • The different viewpoints in the field • String theory’s physical implications

4th Edition

Andrew Zimmerman Jones Physics Guide, About.com

with Daniel Robbins, PhD in Physics

Learn to: • Choose your coop’s best location, size, and style • Gather the gear and materials you need to build a coop • Construct a coop from the ground up

Making Everything Easier!

• Take advantage of all the new WordPress features and upgrades • Install, activate, and manage plugins and experiment with themes • Migrate an existing blog to WordPress

Lisa Sabin-Wilson

Creative Director, E.Webscapes Design Studio

Author of PowerPoint All-in-One For Dummies

g Easier! Making Everythin

Learn to: • Set up a hosted or self-hosted WordPress blog

Todd Brock Do-it-yourself writer

Dave Zook Owner, Horizon Structures

Rob Ludlow Owner of BackYardChickens.com and coauthor of Raising Chickens For Dummies

Suzanne Havala Hobbs, DrPH Author of Living Vegetarian For Dummies

WordPress

®

Learn to:

Susana Wald

• Understand materials lists, cut lists, and illustrated plans

• Prepare classic and contemporary drinks

Living Dairy-F

• Add data tables and sort and filter records

• Concoct the perfect cocktail

Learn to:

Translator and language instructor

Bartending Learn to:

g Easier! Making Everythin

• Create and edit worksheets, format cells, and enter formulas

• Get up to speed on molecular genetics, genetic counseling, and more • Explore ethical issues as they apply to genetics

2nd Edition

Cecie Kraynak, MA

• Continuing Education & Training

Easier!

g Easier!

Making Everythin

g Easier!

• Stress Management

Making Everything

• Continuing Education & Training

®

Learn to: • Grasp the latest developments in genetics

• Effective Communication

®

Learn to:

t Video-chat with FaceTime®, get organized with Reminders, and stay connected with Notification Center

• Understand the components and configurations of home wind-electric systems

• Managing Yourself and Others

Excel 2010 Microsoft

g Easier! Making Everythin

t Set up your iPhone, send and receive e-mail, and download apps

Lori Randall Stradtman

Learn to: • Evaluate wind power’s viability in meeting your household electricity needs

Rik DeGunther

6th Edition

iPhone

Learn to:

• Tap into the power of social media to showcase your brand

• Managing Yourself and Others

• Understand the latest on stem cell research

Foreword by Heather B. Armstrong, founder of dooce.com

Learn to:

Foreword by Ming Tsai, chef/owner of Blue Ginger and host of Simply Ming

Greg Harvey, PhD

®

• Effective Communication

Stanley E. Portny, PMP®

Wendy Piersall

Founder of Woo! Jr. Kids Activities Network

s Weigh the pros and cons of solar-power your home

s Prevent insects, pests, and diseases from invading containers

• Business Success Skills

Internationally recognized expert in project management

4th Edition

Thriving in th

culture magazine: the word on cheese Laurel Miller Thalassa Skinner

Everything Easier!

Learn to:

• Time Management & Organization

• Plan for resources and stay within a budget

• Make your own cheese

Alexander Hiam

s Cultivate charming gardens in any climate

• Find the best wind-electric experts to help you with the job

71

Learn to:

Author of Marketing For Dummies and Marketing Kit For Dummies

Online Reputation Management

• Calculate the return on your wind-power investment

2nd Edition

• Use your blog to sell your products and services

g Easier!

Making Everythin

• Combine existing ideas or products into a new design

Making

s Beautify your surroundings through plant design

• Successfully manage people, projects, and teams

Peter Economy

• Determine the right business model for your blog

Fishing and outdoor lifestyle writer

• Invent new products or services for a changing market

2nd Edition

Gardening

g Easier!

Making Everythin

• Get your message across with clear expectations and straightforward communication

• Encourage and motivate employees

Container

3rd Edition

Managing

Coauthor of MBA For Dummies

• Find your own unique voice and niche

With new material by

Greg Schwipps

• Give your company its competitive edge through fresh thinking

Making Everythin

Bob Nelson, PhD

Contributor, The New York Times, Field & Stream, and d Outdoor Life

Football

Learn to:

• Plan, organize, and delegate tasks

Wind Power

• Start your blog and create the right look and feel

• Harness creative thinking to boost productivity and revenue

Cheryl Fall

Carol Ann Rinzler

Noted authority on health and nutrition and author of Controlling Cholesterol For Dummies

Meri Raffetto, RD, LDN Founder, Real Living Nutrition Services

Learn to:

Peter Kaminsky

• Appreciate cheeses from around the world

• Each book series, mobile apps, licensed products, e-Learning, e-only and enhanced eBooks, apparel and merchandise, and custom publishing

Author of Quilting For Dummies and Needlecrafts For Dummies

Learn to: CBS golf analyst and Champions Tour winner

g Easier!

• Make positive, sustainable lifestyle and diet changes

• Get “The Big One” to bite

Cindy Kleckner, RD, LD

• The brand history, milestones, and memorable quotes

Danna Korn

4th Edition

A Reference for the Rest of Us!

• Determine which carbs and fats are “good” — and which are not • Grasp the truth about vitamin supplements and energy drinks

• Improve your overall wellness and control specific health conditions

• Prepare delicious recipes featuring cheese

• Live a healthy, happy, gluten-free lifestyle

reunion!

Learn to: • Read and understand a nutrition facts label

Learn to: • Use the glycemic index to achieve your weight-loss goals

• Pair cheese with wine, beer, and non-alcoholic beverages

• Decipher food labels and make smart choices when eating out

recipes

Bonus

Nutrition

Rod Powers U.S. Military expert and military guide for About.com

• Choose the right gear and the right spots for fishing

Rosanne Rust, MS, RD, LDN

• Recognize medical conditions that benefit from a gluten-free diet

• Eat and cook the low-glycemic way • Catch the fish you want, and more of them

Cheese

g Easier!

Making Everythin

Take simulated CAT-ASVAB tests on the companion CD

Mom Blogging

Author of Restaurant Calorie Counter For Dummies

• Decide whether adopting a gluten-free lifestyle is the right choice for you

Leif H. Smith, PsyD Todd M. Kays, PhD

Gary McCord

Thriving in the

• Track the results of your campaign

Learn about:

Sports Psychology

Suzanne Schlosberg Liz Neporent

Making Everythin

g Easier!

Making Everythin

Learn to:

• Ease into a healthier, more nutritious life for better blood pressure control

Authors of Saints For Dummies and Catholic Mass For Dummies

• Improve your game with tips from the pros

Geraldine Woods

Author, English Grammar Workbook For Dummies®

• Set up a store, market your product, ship items, and collect payment

• Implement simple and surprisingly flavorful changes in your diet

• Understand issues modern Catholics face

Lisa Iannucci

• Master your grip, stance, and swing

Bestselling authors of Weight Training For Dummies

2nd Edition

• Communicate with bidders and manage multiple auctions

Doug Lowe

Premier Edition features 7 practice tests (which includes 1 AFQT) and 300 interactive vocabulary flashcards

The Glycemic Index Diet

s Brush up on your proofreading abilities

• List items for sale with clear photos and effective descriptions

• Make 150 delicious hypertensionfriendly recipes

• Make sense of the sacraments and symbols

A.J. Forrest

• Overcome the game’s mental challenges with tricks and exercises

• Choose the right kind of goat for you

g Easier!

Making Everythin

s Improve your grades and/or test scores

g Easier!

Fishing

Learn to:

Learn to: • Explore the foundations of the Catholic faith

Bowling coach

Learn to:

• Stay motivated with social and digital support sources

Julie Adair King

Bestselling Nikon and Canon digital photography author

Making Everythin

• Java Basics • Programming Basics • Object-Oriented Programming • Strings, Arrays, and Collections • Programming Techniques • Swing • Web Programming • Files and Databases • Fun and Games

• Test your skills with practice problems for each of the test’s nine subtests

s Improve your writing and verbal communication skills

Learn to:

g Easier!

BOOKS IN

• Build word knowledge and paragraph comprehension

Learn to: s Get up to speed in the rules of English grammar

• Set up an account for buying and selling

Making Everythin

2nd Edition

Rev. John Trigilio, Jr., PhD, ThD Rev. Kenneth Brighenti, PhD

Learn to: • Get in shape and stay that way

E-Mail Marketing

• Create a budget for retirement

Living Gluten-Free

g Easier! Making Everythin

• Set realistic goals and stick with your program

Learn to:

g Easier! Making Everythin

91

Learn to:

• Safely get the whole family involved

Learn to:

Fitness

Hypertension Cookbook

ASVAB

2nd Edition

English Grammar

IN FULL COLOR!

Marsha Collier

• Play in clubs and tournaments • Use basic and advanced bidding techniques

®

Bestselling author of all previous editions of eBay For Dummies

• Play for fun or profit

CBS golf analyst and Champions Tour winner

M. Brittain Phillips Freelance writer

• Strategize with your bridge partner

• Master your grip, stance, and swing

Gary McCord

Board-certified osteopathic physician

Susan Gunelius

Author of Content Marketing For Dummies

g Easier!

• Score higher to qualify for the military job you want

• Upload, edit, and share your great photos

Carol Ann Rinzler

Making Everythin

g Easier!

Making Everythin

Premier

7th Edition

N E A L L- I N - O

3rd Edition with CD

Peter Economy

Coauthor of MBA For Dummies

• Set your camera to improve color, focus, and lighting

Noted authority on health and nutrition and author of Controlling Cholesterol For Dummies

• Develop winning habits

Leslie Poston

Author of Statistics For Dummies and Statistics Workbook For Dummies

• Overcome the game’s mental challenges with tricks and exercises

Dr. Gerald Don Wootan, DO, M.Ed.

Digital Photography

g Easier! Making Everythin

Bob Nelson, PhD

Author of 1001 Ways to Reward Employees

• Take better pictures with your point-and-shoot camera or dSLR

eBay

• Bounce back from adversity

• Apply your findings to future social media marketing campaigns

• Improve your game with tips from the pros

3rd Edition

g Easier!

Making Everythin

Learn to:

Coauthors of Web Marketing All-in-One For Dummies

Learn to:

Learn to:

Deborah Rumsey, PhD

ce Personal Finan For Seniors

• Prevent disease and strengthen immunity

7th Edition

Learn to:

Work with tools, forms, and documents on the accompanying CD

Steve Bucci

Nationally syndicated columnist for Bankrate.com

• Play your best under pressure

• Increase your skills in data analysis • Sort through and test models

• Apply statistics to real-world situations

• Rid your body of toxins safely through diet and exercise

• Encourage and motivate employees ™

• Successfully manage your finances to make your dreams come true

• Set and reach your goals

• Make predictions

g Easier! Making Everythin

• Eat foods that lower your toxic exposure and improve your health

t +PJOJOH UIF #MPHPTQIFSF t 8PSLJOH 8JUI #MPHHJOH 4PGUXBSF t &YUFOEJOH :PVS #MPH 8JUI 5PPMT t .BSLFUJOH :PVS #MPH t .JDSPCMPHHJOH XJUI 5XJUUFS BOE 5VNCMS t .BLJOH .POFZ 8JUI :PVS #MPH t $PSQPSBUF #MPHHJOH t /JDIF #MPHHJOH

Michael Becker John Arnold

g Easier! Making Everythin

IN FULL COLOR!

• Calculate return on investment based on metrics

Golf

2nd Edition

• Understand your body’s natural detox systems

• Read analytics dashboards and understand the results

4th Edition

• Mobile-enable your marketing and establish direct customer contact

Writer

• Listen to what is being said about your business

g Easier!

Making Everythin

• Launch a campaign including voice, text, e-mail, and social media

Coauthors, Catholicism For Dummies®

Catholicism

• Plan your mobile marketing strategy

Rev. John Trigilio, PhD, ThD Rev. Kenneth Brighenti, PhD

• Become a better bowler by using step-by-step instructions, photos, and illustrations

• Edit photos to remove mistakes and enhance color

• Burn fat, build lean muscle, and achieve core strength

• Talk to your kids about MS

g Easier!

Making Everythin

Learn to:

• Understand the mobile world and mobile marketing best practices

Learn to:

• Take control of your camera’s exposure settings for better pictures

81

®

• Plan, organize, and delegate tasks

g Easier!

Making Everythin

Java

• Successfully manage people, projects, and teams

• Master your credit from your first credit card to retirement

• Grasp the truth about vitamin supplements and energy drinks

Learn to:

g Easier!

Making Everythin

• Get your message across with clear expectations and straightforward communication

• Recover from mortgage-related and other credit score hits

• Determine which carbs and fats are “good” — and which are not

s Appreciate their spiritual and historical significance

s Understand which saints are invoked for specific situations

• Build and maintain the best credit and credit score possible

• Read and understand a nutrition facts label

Learn to:

s See how they overcame their shortcomings

Detox Diets

N E A L L- I N - O

s Know the famous male and female saints

• Improve your average and impress your league teammates

Learn to:

g Easier!

Making Everythin

2nd Edition

BOOKS IN

• Bowl like a pro with expert tips, tricks, and techniques

Learn to: • Improve your strength, endurance, flexibility, agility, and body alignment

g Easier! Making Everythin

• Understand the rules of the game

• Measure and build on your cause marketing success

• Work all your muscle groups at once

Author and screenwriter

Mobile Marketing

g Easier!

Blogging

Kate Shoup

Digital SLR Cameyras & Photograph

• Use location-based services like Foursquare to build awareness

Making Everythin

Allison Strine

Saints

Bowling

4th Edition

• Increase the success of your campaign with social media

• Provide excellent customer service ™

Artist and author

Karan Davis Cutler Kathleen Fisher Suzanne DeJohn The Editors of the National Gardening Association

Nutrition

• Market your wares and manage your shop

g Easier!

Bestselling author of Word For Dummies and PCs For Dummies

5th Edition

Learn to:

• Photograph your work and write compelling item descriptions

Making Everythin

g Easier! Making Everythin

• Identify and secure a partner

g Easier!

Making Everythin

Herb Gardening

• Use homegrown herbs to boost your health, add flavor to meals, and save money

$19.99 US / $23.99 CN / £14.99 UK

s Make most latest laptop Association. features Suzanne DeJohn is anthe editor withof thethe National Gardening capabilities The National and Gardening Association is the leading garden-based educational nonprofit organization in the United States, providing Synchronize laptop with your resources at swww. garden.orgyour and www.kidsgardening.org.

Learn to:

• Prevent pests and disease from invading your containers

for videos, step-by-step examples, how-to articles, or to shop!

Everything Easier!

• Sell handmade goods, vintage items, and craft supplies at etsy.com

Learn to:

Eric Tyson, MBA

Making Everythin

Making

2nd Edition

• Choose, plant, and care for herbs

Learn to:

James Carey Morris Carey Jr.

Multiple Sclerosis

• Experts tips on what to grow 4th Edition

• Make smart investments in any economic environment

• Save money by preventing the need for large repairs

2nd Edition

• Culinary herbs, medicinal herbs, and herbs for health and beauty

• How to cut and dry herbs

• Assess your credit report and improve your score

• Create a yearly home maintenance calendar

Open the book and find: • How to grow herbs in gardens, containers, and on windowsills

• Know before you grow — make a garden plan based on your unique growing conditions and herb preferences

• Evaluate and manage your financial fitness

Learn to:

Laura Fitton, @pistachio Michael E. Gruen, @gruen Leslie Poston, @leslie

g Easier!

• Herbs 101 — get the 4-1-1 on the basics of growing herbs and the botany principles that’ll help them thrive

• Save more and spend less

• Inspect and make repairs to every part of a house

• Promote your business or cause with Twitter

Making Everythin

2nd Edition

2nd Edition

Yoga

Learn to: • Sign up, navigate the interface, and make connections

Home Maintenance

• Identify and address the nutritional needs of yourself and your unborn child

Personal Finance

Starting an herb garden outweighs the costs of buying retail herbs. Plus, adding homegrown ingredients to your meals is a healthy and tasty way to improve any dish you make at home. This friendly, hands-on guide gives you tips and ™ advice on how to growEverythin a thriving herb garden that will add g Easier! Making depth and flavor to home-cooked meals — as well as boost your health.

2nd Edition

Herb Gardening

Twitter

2nd Edition

®

Learn to:

Spine: .768’’

Everything Easier!

Grow, care for, preserve, and use healthful herbs

Credit Management Kit

®

Making

g Easier! Making Everythin

g Easier!

Making Everythin

Starting an Etsy Business

3rd Edition

Managing

This catalog is our official listing of products, brand information, and statistics. Everything Easier!


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