It was an honor and a pleasure to sit as Chairperson for the Wilkes EDC Board of Directors. It was bittersweet to have to step down to serve as Wilkesboro’s Mayor. Knowing that Terry Bumgarner was stepping in to provide steady and competent leadership made the transition much easier for me.
Our Wilkes EDC has spent the past year working with our previous stakeholders and finding new support for our LEAP Campaign to support our project goals moving forward. We identified our next big project located in the North Wilkesboro Industrial Park and we received a $1.5 million grant from Golden LEAF to enable us to grade the site and provide storm water management. The potential of a building or multiple buildings totaling 150,000 square feet will give the EDC an excellent opportunity to attract local and out of town businesses to locate and grow here.
I am thankful for the opportunity to serve our community through the Wilkes EDC and appreciate that I can continue to serve as a representative of the Town of Wilkesboro. As an organization, we continue to push forward on many projects and with steady leadership and our most excellent EDC Team, the future is bright.
Terry Bumgarner, 2023-24, Past Chair
In December 2023, when Dale Isom was sworn in as the new mayor of Wilkesboro, I stepped in again as chairman of the Wilkes County Economic Development Committee. Successful programs and plans were already in place which made my role easy. We moved forward planning the Ted Abernathy presentation at Wilkes Community College in February with a kickoff breakfast for our LEAP Forward campaign.
March was very successful with our first STEAM Expo event at North Wilkesboro Speedway (NWS). There were 1,800 seventh and eighth graders, who attended this incredible event with 30 interactive exhibits. It was wonderful, watching the students being engaged throughout the day with the exhibitors.
May brought about another successful event at NWS when NASCAR returned for their second All-Star Race weekend. Wilkes EDC held a hospitality tent along the trackside. Our EDC staff did an outstanding job hosting people within our community serving delicious hot/cold food and beverages throughout the All-Star weekend.
The goal and heart of Wilkes EDC is to serve the great citizens and businesses of Wilkes County by creating a better economy. This happens through grants and funding. We were awarded a 1.5 million grant from Golden LEAF to continue the development of the Wilkes County Business Park. In continuation of their hard work, Wilkes County was included in Carolina CORE mapping and the announcement of possible Highway I-777.
LeeAnn Nixon is instrumental as our president along with Robin Hamby, our vice president and CFO. Together they bring an excellence in building our team for success through business development through grants and other funding opportunities. Francisco Martinez is our marketing manager and brings his graphic design talent and support for the Entrepreneur Grant Program. Paula McNeil is wonderful as our office administrator. We have a wonderful Wilkes EDC team that works hard for Wilkes County. The EDC Board of Directors are volunteers from within our community who are dedicated to the betterment of Wilkes County. It is a pleasure to work and serve on the Wilkes EDC team.
Amy Blair, 2025-24, Chair
Hello Everyone. My name is Amy Phillips Blair, your new Chairperson for The Wilkes EDC. Thank you all so much for being here with us and showing us support. As a lifelong resident of Wilkes County and a Realtor for the past 28 years, I would like to say that My Roots Run Deep. My goal as Chairperson is to continue to grow positively within all the endeavors that are placed before us. I had no idea of all that the EDC was involved with until I became a member of the board in 2022. It is truly amazing to see how both the Towns and the County come together sharing opinions without any negative judgement. We are all here for the same purpose which is the mission of the EDC. I am honored to be involved with this distinguished group of individuals. Again, thank you for your support.
Our Mission: To facilitate the creation of new jobs and capital investment in Wilkes County, through the retention and expansion of existing businesses, recruitment of new businesses, along with real estate development for growth in Wilkes County.
Table of Contents
04
Retain/Expand Existing & New Businesses
Learn about our announced projects and program stats.
06
Entrepreneur Grant Program
See this year’s Entrepreneur Grant winners!
14
Real Estate & Amenities Development
Discover how we are promoting sites and investing in land.
15 Progress in Wilkes Industrial Park
Read an update on the Park and Golden LEAF SITE Program.
NC Carolina Core
09
The Downtown Boro’s Small Business Grant Program
Duke Energy & Wilkes EDC share exciting news!
Workforce Retention & Attraction
11
See how we are investing in our future workforce.
Marketing Wilkes
12
View how we accomplish our mission through marketing.
16
There is more in the Core! Learn about Wilkes’ progress.
Community Capacity Building
17
Receive updates on Childcare, Housing, & the Outdoor Economy.
20 Area Growth
Local government gives an overview of activities from this year.
LEAP Forward
22
Explore our Private Investor program & future goals.
• We enjoy our cultural opportunities Why Wilkes?
• We value our past and welcome our future
• We build a strong workforce
• We lead in rural broadband in NC
• We travel with ease
• We celebrate our major employers and entrepreneurs
• We explore our vast outdoor beauty
Exceeding last year’s
Announced Projects
T&J Produce - Existing Business
$54,790,000 Investment
T&J Produce Inc., based in Wilkesboro, NC, specializes in shipping and selling fresh, quality wholesale produce from a 20,000-square-foot facility. With over 65 years of combined experience, the family-owned business is led by John, Trevor, and Jonah Critcher, who emphasize hard work, values, ethics, and family. Their 30 employees work with local farmers across 14 states to supply major grocery chains with produce like cabbage, corn, potatoes, watermelon, and pumpkins.
On September 8, 2023, T&J Produce acquired an additional 43,000-square-foot facility at 1208 Industrial Park Rd., expanding their operations by adding potato sorting, packaging equipment, and cold storage.
Wilkes EDC located the site after a long search and facilitated the purchase of the building in order to retain T&J Produce.
Visit TandJProduce.com or scan the QR code to learn more.
Select Steel Buildings - Existing Business
Select Steel Buildings (SSB) has operated since 2017 at 3648 US-421, Wilkesboro. Israel Alonso is the founder and owner of this company. SSB offers complete manufacturing of portable steel buildings, including delivery and installations.
SSB currently employs 40 full-time members, with three being recent additions to the team. SSB services North Carolina, Southern Virginia, and Northern South Carolina. Their target market includes residential and commercial clients.
Wilkes EDC was privileged to connect Alonso to Terry Bumgarner, owner of the building, and their new location at 2715 Statesville Road, North Wilkesboro, where they have upfitted the offices and added five more portable office spaces. Their 2024 plans consist of diversifying their product line, which include portable greenhouses, manufacturing garages, and storage sheds.
Learn more by visiting SelectSteelBuildings.com
Retail Solutions Group - Existing Business
In 2023, Wilkes EDC assisted Retail Solutions Group (RSG) in expanding their operation to a 20,000-square-foot leased facility located on Sparta Rd/Highway 18 N. in North Wilkesboro where the building is owned by Scott Nafe. The new building will serve their warehouse and logistics division. Over the past year, they have more than doubled their employee count and continue to expand.
RSG is a Wilkes-Based company established in 2011 as NRS Logisitics, Inc. RSG is a multi-layered company with three divisions; the Steel Recovery Center, the Filled Service Teams, and RSG’s warehousing and logistics division.
Learn more at RSG-co.com
TwoBoros Brewery - Existing Business
Wilkes EDC assisted TwoBoros and facilitated the grant process for their expansion. The Town of Wilkesboro approved a tax incentive request in January 2024 for its manufacturing facility to be located at the Crossroads Shopping Center at 1207 Central Street. TwoBoros Brewery is owned and operated by Seth Cohn, who owns TwoBoros Performance Shop, Dooley’s Tavern and Grill, and Mother Earth Foods & Smoothies. This expansion will enable TwoBoros Brewery to improve its craft beer production from 28 barrels a month to 28 barrels a day, allowing them to distribute their products statewide.
Seth plans to create 11 jobs with this expansion. TwoBoros Brewery, located at 111 East Main St., Wilkesboro, employs three staff members. The current equipment will remain and be used exclusively for the gluten-free brewing operation.
Visit TwoBorosBrewery.com to learn more.
Elkin Senior Living (in Wilkes) - New Business
Elkin Senior Living is a planned senior housing campus at the intersection of HWY 268 and Austin-Trap Hill Rd. in Wilkes near Elkin, NC after a six year search with Wilkes EDC. The project will feature 70 independent living units and 99 assisted care units, including memory care. The development will offer various amenities such as dining, wellness and exercise facilities, a salon, bistro, and outdoor spaces for residents.
With construction beginning in early 2025, this will create a $51 million investment and 35 jobs, enhancing the community’s capacity to provide quality care for its senior residents.
Wilkes EDC Entrepreneur Grant Program
Wilkes EDC is proud to hold the Entrepreneurial Grant Program twice a year, in the Spring and Fall. Since 2015, the program has helped 71 entrepreneurs with total funding of $165,780. Nearly 90% of businesses that completed the program are still operating today. The submissions are judged based on the potential funding impact on the business and the sustainability of each respective recipient. Applicants submitted a video pitch in addition to their business plans and financial summaries to give the judges insight into their proposed use of funds.
This year’s 2023-24 grant program marked the 14th successful grant cycle. A total of $28,500 was awarded. $14,000 was awarded in the Fall and $14,500 in the Spring. The Small Business Center joins us in making this program possible. Sponsorships and LEAP Forward investments provide an opportunity to increase entrepreneurship in Wilkes County.
Fall 2023 Grant Recipients
Bliss Hair & Nail Salon is owned and operated by Valery Guevara. The salon has been operating for seven years. This year, they relocated to their newly owned building at 314 10th Street, North Wilkesboro. The salon services include personal care for hair, nails, makeup, and esthetics. Valery expresses that her team enjoys making their clients feel and look beautiful and improving their day by stopping by the salon. Bliss Hair & Nail Salon received $2,200 for a double-sided station and two chairs, enabling the business to grow their team. To learn more or to book an appointment, visit their Facebook page today!
Blue Mountain Flowers, operated by Mikayla and Steven Calloway, is a new business located in Ronda that locally grows and cuts flowers for floral experiences offered to customers, businesses, and events. They recently included a bouquet subscription service that they will continue to expand in 2024, and they plan to hold more pop-ups and floral classes. Blue Mountain Flowers received $1,000 for ground cover and irrigation to produce the highest quality cut flowers. Learn more by visiting BlueMtnFlowers.com or by scanning the QR code.
Blue Ridge Reflexology is a new business operated by Nicole Wagoner at 807 B Street, North Wilkesboro. Her service addresses a whole-body approach to wellness using micro-movement techniques to facilitate the client in relaxation and healing. Blue Ridge Reflexology received $1,500 towards an Ion Cleanse detox system to expand their reflexology services. To learn more or to book an appointment, visit BlueRidgeReflexology.com or scan the QR code.
Award Recipients at last year’s Annual Meeting
Buttercups Ice Cream and Beverages is a mobile premium ice cream business. Monica Bolick is the owner, and she and her family members operate the business. Their products are high quality and presented in an appealing manner that makes them ideal for special events and occasions such as community events, birthday parties, weddings, and more. Buttercups Ice Cream and Beverages received $1,500 towards a trailer/pushcart to expand the catering side of their business. Follow their Facebook page to stay up-to-date on events and locations.
Crooked Creek Highlands is a new business owned and operated by Megan and Evan White. They specialize in Scottish Highland Cattle breeding, agri-tourism events, a venue for professional photography, and more. To enhance its customer experience, Crooked Creek Highlands used its $2,000 grant towards a farm store to showcase merchandise and organized inventory. This addition has enhanced their agri-tourism, events, and cattle-purchasing experiences. To learn more or to schedule a tour, visit CrookedCreekHighlands.com.
Extreme Spirit Allstarz Cheer, Dance, & Tumble, owned and operated by April Holleman, is a cheer and dance gym at 308 Cothren St, Wilkesboro. They offer classes for competitive cheerleading, competitive dance, recreational tumbling, special needs competitive cheerleading, summer camps, and more. Their business started in 2012 and has grown from 22 kids to over 140 with 21 competitive teams. They received $1,000 dedicated to installing new flooring to help expand their facility space, allowing increased class availability for new participants. To learn more, visit ESACheer.com.
Growing Faith Farms & Retreat is a new business in Moravian Falls, NC, founded and operated by Christina and Joseph Angott. They offer cut flowers, herbs, tea, and seeding in the high country of North Carolina. On-farm experience includes you-picks, small events, and on-site farm stays in glamping tents. They received $1,000 towards informational signage to aid in the arrival of visitors. To learn more or to book your getaway, visit GrowingFaithFarms.com.
High Country Estate Law is a new business operating at The Masthead. Victoria A. Brooks owns this firm and helps individuals and families plan their future, protect their loved ones, and guide them through estate and probate administration processes. They received $800 for a printer to help manage client’s paperwork needs. To learn more or to book a consultation, visit HighCountryEstateLaw.com.
MeMe’s Little Learners Family Childcare is a new in-home childcare provider. Care is provided to preschool children through a nurturing and safe environment. Melissa Allen, the owner, has completed her associate degree in early childhood development from Wilkes Community College, training through Wilkes Partnership for Children, and several required certifications to become licensed. She is working on her last semester of classes to complete her bachelor’s in early childhood education, which is a necessary step to becoming a licensed childcare provider. Being licensed will give Melissa more childcare spots for MeMe’s Little Learners Family Childcare. Melissa received $2,000 for learning materials for her childcare space. To learn more, email Melissa at AllenMissy333@hotmail.com.
Spring 2024 Grant Recipients
Bright Barrel, LLC, owned by Caleb Drown, participated in the Idea Expo at Masthead Coworking, where Caleb tested his business plan, received mentorship, and developed potential partnerships. He secured funding for research through Appalachian State University’s Fermentation Science program. Bright Barrel crafts non-alcoholic craft beer, appealing to outdoor enthusiasts and health-conscious consumers. They received $1,500 for a commercial refrigerator to showcase their products. Learn more at Bright-Barrel.com today.
Chad Sale and his family operate CS Farming. They are a former grant recipient of the 2018 Entrepreneur Grant Program. This year, they plan to expand by adding 5,000 greenhouse strawberry plants, 120 blueberry plants, 30 blackberry canes, and more in their productions. CS Farming received $3,700 towards labor and construction of a USDA-compliant packing house for their products. Follow them on Facebook to stay upto-date on events and activities: CS Farming | Facebook.
Good Morning Baby is an online children’s clothing company operated and manufactured by Meghan and Andy Benesh. They aim to continue enhancing their online presence and eventually open shops regionally and statewide. Good Morning Baby received $1,000 for lighting and tripod equipment for social media and marketing. Visit their website, GoodMorning-Baby.com, to learn more and to view their products.
Russell Flower Farm is a flower farm expanding to agri-tourism farming, offering u-cut experiences, events, and educational classes. It is owned and operated by Brittany Russell. Their goal is to make their farm and activities handicap accessible. They have been awarded $4,800 towards a cement pad and materials to create two accessible parking spaces and a walkway leading to their activity’s location. Visit RussellFlowerFarm.com to learn more about their business.
Brittany Anderson and her family operate Scoops N More. They offer premium hand-dipped ice cream at events and festivals around Wilkes County and recently operated at the North Wilkesboro Speedway All-Star Race for their second year in a row. $2,000 was granted to Scoops N More towards a Soft Serve Ice Cream Machine. Follow them on Facebook to stay up-to-date on events and activities: Scoops N More | Facebook
Upscale Structures is a business that specializes in custom hand-built chicken coops, dog kennels, and run-in horse barns. Matthew Sturgill is the owner and started his operations last year. His services include a delivery service with loading, unloading, and structure setup. Upscale Structures received $1,500 towards a trailer for delivery. Matthew previously rented trailers for his deliveries. Having his own trailers will help cut expenses and create flexibility in his schedule and delivery time. A website is underway and will be available by the third quarter of 2024. To learn more or make inquiries, email: upscalestructures@gmail.com
Entrepreneur Grant Program Overall Impact Since 2015
Business Recipients
Granted to Recipients*
Ready to Support Entrepreneurs of Wilkes County? Become a sponsor of Wilkes EDC Entrepreneur Grant Program or invest in LEAP Forward. Visit WilkesEDC.com/about/ investors/ or scan the QR code to learn more.
$25,000 - The Downtown Boro’s Small Business Grant Program
Wilkes EDC is thrilled to announce receiving a $25,000 grant from the Duke Energy Foundation. This generous contribution will support entrepreneurs in Wilkes County through the Wilkes EDC’s Downtown Boro’s Small Business Grant Program, specifically targeting businesses within the downtown areas of Wilkesboro and North Wilkesboro. The Duke Energy Small Business Grant marks a significant step in fostering local economic growth. In place of the Fall 2024 Entrepreneur Grant Program, the new Downtown Boro’s Small Business Grant Program will be launched to empower existing and expanding businesses operating for over a year in the downtown areas.
“Wilkes EDC is thankful to be a recipient of Duke Energy Foundation's Small Business Grant Program. We look forward to collaborating with Duke Energy, Wilkes Community College's Small Business Center, and those who will serve on a panel of judges. Together, we will ensure the funds strengthen small businesses in the Boros of downtown, Wilkesboro and North Wilkesboro.”
- Wilkes EDC President, LeeAnn Nixon
The Downtown Boro’s Small Business Grant Program funds will be utilized in the Fall 2024 grant cycle.
Jimmy Flythe, Director-Central Region, Governor & Community Relations of Duke Energy presented check to Wilkes EDC Board of Directors during the annual planning retreat.
Wilkes EDC’s Entrepreneur Ecosystem Impact Idea Expo
Wilkes EDC proudly sponsored, mentored, and participated in Masthead Coworking’s first program, Idea Expo. Idea Expo covered six courses on how ideas become businesses. In the final Pitch Competition, members pitched their company ideas to judges. This event led to optional participation in the Wilkes Entrepreneur Grant Program to aid entrepreneurs with capital needed.
Wilkes EDC has been engaged with Masthead Coworking since its inception in 2019. We do this by assisting with promotions and marketing materials.
Wilkes Entrepreneur Network
The Small Business Center (SBC) at Wilkes Community College and Wilkes EDC promote the Wilkes Entrepreneur Network, or WEN (formerly known as Wilkes County Next Generation of Entrepreneurs or WilCoNGE), at Masthead Coworking, a monthly business networking event.
Wilkes EDC created the brand redesign. This process included feedback from the networking group on the name and look of the design.
Follow Wilkes Entrepreneur Network on Facebook @WilkesEntrepreneurNetwork and plan to attend the monthly meetings.
Foothills Young Professional Meetup
The first regional Young Professional Meetup took place in October 2023. The meetup attracted participants from neighboring counties to the dynamic 40-and-under networking event. Francisco Martinez, Wilkes EDC’s Marketing Manager, and Thomas Salley, Director of Wilkes TDA, joined over 50 attendees in exploring the group’s branding, marketing opportunities, and future activities. This initial meetup strengthened Wilkes County’s connections with regional partners, enhanced awareness of local amenities, and built relationships with neighboring areas.
Following this successful start, Wilkes EDC and Wilkesboro TDA sponsored another event in December 2023 at the Reeves Theater in Elkin. This gathering included eight business and organizational leaders from Wilkes, who shared positive feedback about their experience and reported making valuable connections with counterparts from surrounding counties.
In August 2024, the most recent meetup was held at Masthead Coworking in North Wilkesboro, sponsored and facilitated by Wilkes EDC and Masthead Coworking.
Workforce Retention & Attraction
Educator Externships & Workforce Events
Wilkes EDC has been instrumental in fostering workforce development and retention through key initiatives funded by LEAP yearly since 2013. We do this by coordinating, sponsoring, and bringing educators, businesses, and community leaders together to address workforce challenges and explore industry career paths. This year our focus was on The Tory Oak Project.
The Tory Oak Project
The Tory Oak Project took Wilkes Early College High School students on field trips to businesses throughout Wilkes County. Through this exploration, students learn about the county’s career and leisure opportunities.
In the 2023-2024 school year, students created business plans & pitched sixteen Wilkes-based business ideas. Wilkes Economic Development Corporation was a sponsor, mentor, and served as judges during the business plan competition.
60
10th-grade students participated!
21
Businesses were visited!
“It was a great experience to interact with local business leaders, to test our ingenuity and entrepreneurship skills, and to envision business potentials of the future.”
-Mya, WECHS 10th Grader
Due to the tremendous success, Wilkes EDC is already committed as sponsors for the 2024-25 Tory Oak Project. We look forward to supporting this program and the future workforce of Wilkes County.
“The Tory Oak Project provided an opportunity to see things in Wilkes that I didn’t previously know about. I also learned about job opportunities I didn’t even know existed.”
-Alex, WECHS 10th Grader
STEAM Expo: Meetings Held to Encourage Industry Participation
On Wednesday, March 27th, Wilkes County Schools and the Event Coordinators of Charlotte Motor Speedway (CMS) held the STEAM Expo at the North Wilkesboro Speedway. This event was open to middle school students and attracted over 1,800 students from all four Wilkes County middle schools.
There were 30 interactive and educational booths at the Speedway. Students participated in hands-on learning activities in robotics, engineering, aerodynamics, traction and friction, and technology. Students also took a few laps around the track in the Wilkes County School buses during their depature from the event.
Dr. Joe Bullis, Executive Director of Federal Programs/Career and Technical Education (CTE), Mr. Alexander Baucom, Principal Fellow and Administrative Intern, and Ms. Melissa Stirewalt, STEAM & Event Coordinator of the CMS, successfully coordinated North Wilkesboro Speedway’s first STEAM Expo. Wilkes EDC had the pleasure of assisting Wilkes County Schools and CMS by connecting leadership and encouraging participation from our local industries.
STEAM Expo at the North Wilkesboro Speedway
Marketing Wilkes
Wilkes EDC Joins EDPNC’s Booth at SelectUSA
In June, Wilkes EDC’s president, LeeAnn Nixon, attended the 2024 SelectUSA Investment Summit at National Harbor, Maryland. This event is a key gathering for promoting foreign direct investment (FDI) in the United States, with over 5,000 attendees from 96 international markets.
+5,000
Attendees 96 International Markets
LeeAnn participated at the Economic Development Partnership of North Carolina (EDPNC) booth, engaging with global market representatives and businesses. The event provided an opportunity to discuss the benefits of Wilkes County and North Carolina’s business climate in a broader context. Working alongside EDPNC, Wilkes EDC continues to focus on economic growth and fostering connections that could benefit our community. Learn more about EDPNC by visiting their website: Economic Development Partnership of North Carolina | EDPNC.
Wilkes EDC Launched Award Winning Website
As part of Wilkes EDC’s Action Plan initiatives, a new website was launched in October 2023 to remain current in marketing Wilkes County. The team worked with Logan Provisions, a local marketing firm, to create a resource library and improve branding and the overall user experience. Wilkes EDC was able to move forward with this project thanks to the approval of EDC Board Members and LEAP Foward Funding.
The new website was submitted to the International Economic Development Council’s (IEDC) Excellence in Economic Development competition in April 2024. In September 2024, Wilkes EDC was informed that the website received a Gold Award in the General Purpose Website category. Judges were very pleased with the website’s purpose, attention to detail in user experience, and aesthetics. Wilkes EDC President LeeAnn Nixon plans to attend IEDC’s annual conference in September to receive the award on behalf of Wilkes EDC.
Wilkes EDC wants to thank Katie Logan of Logan Provisions for her services and guidance in redesigning our new website and its functionality. Click the link or scan the QR code to explore our website today!
Wilkes EDC 2024 All-Star Race Week Trackside Hospitality
Beginning at the welcome area at Wilkes County Airport, visitors were greeted with Wilkes EDC gift bags containing snacks, drinks, and information about Wilkes County’s amenities. The airport featured a “Welcome Race Fans” banner, and an All-Star race flag. Additionally, several promotional materials, including the “Why Wilkes” slides and the “Great State of Wilkes” video were displayed on the Wilkes EDC Airport TV. These efforts emphasized the community’s pride and hospitality.
Wilkes EDC also partnered with Wilkes TDA on a sponsorship package for the All-Star Race weekend. This collaboration included daily public announcements and a prominent display of the “Great State of Wilkes” video, further enhancing the visibility of Wilkes County’s offerings to race attendees.
Wilkes EDC celebrated a successful All-Star Race weekend in May, hosting over 244 guests—including businesses, resource partners, local and state government officials, and visitors—at the Wilkes EDC Trackside Hospitality. The event was made possible through the generous support of sponsors (displayed below). The EDC team extended a special thanks to Jessica Fickenscher for the opportunity and to Haley Hood for expertly coordinating the setup. The weekend showcased the strong community spirit and collaborative efforts within the region.
#WhyWilkes
Wilkes EDC created a video to highlight its mission of driving economic growth in Wilkes County, NC, through business support, real estate development, and marketing. The video introduces the board, staff, and core focus areas, aiming to attract businesses and individuals by showcasing the county’s strong economy and natural beauty. The content was made possible by Times Treasured Studio, a local photography service by Heather Cardwell. View the video by scanning the QR code.
Real Estate & Amenities Development
Real estate development is one of Wilkes EDC’s focus areas to insure sites and buildings are available for existing and new business growth. We secured drone footage to develop videos in-house to be able to market real estate on paid commercial search engines such as; ZoomProspector (Wilkes EDC/State Listing Service), Crexi and LoopNet. Below are a few of the sites we promoted during the 2023-24 fiscal year. Scan the QR code to visit Wilkes EDC’s available building and sites database.
Stokes Street & Industrial Drive in Wilkesboro, is a 16-acre site equipped with water, sewer, power, natural gas, and fiber. It offers direct access to both 4-lane Highway 268 and Highway 421. Conveniently located within an industrial park, across from Wilkes Community College, and includes nearby access to the local greenway.
Highway 421 & New Browns’ Ford Road in Wilkesboro consists of over 22 acres availalbe. Utilities include water, sewer, power, natural gas, and fiber. It is located on 4-lane Highway 421 with direct access.
Industrial Park Road is a 14-acre graded site in Wilkesboro, which has all utilities available, including water, sewer, power, fiber, and natural gas with direct access to 4-lane Highway 421.
2515 Statesville Road in North Wilkesboro consists of 27 acres with 10 acres of the property being pad ready. Nearby utilities include water, sewer, and power. Conveniently located on Highway 115 with direct access to 4-lane Highway 421.
Progress in Wilkes Industrial Park
Wilkes EDC has engaged consistently with Golden LEAF’s three-phase SITE Program, which helps rural and economically distressed counties identify, complete due diligence and develop industrial sites.
To learn more about Golden LEAF’s SITE Program, scan the QR code.
Completed 2022-23
Golden LEAF SITE Identification Grant (Phase 1) was awarded in June 2022, a $15,000 value. This grant included site studies by a North Carolina site real estate selector and an engineering team. The experienced Golden LEAF team recommended Wilkes Industrial Park as the top site due to its public ownership, existing infrastructure, and prior work towards due diligence.
Grant Value of $15,000
Completed 2023-24
In June 2023, Golden LEAF awarded $50,000 for Due Diligence (Phase 2). This phase consisted of completing a survey, studies, and environmental reports on two areas within the northern end of Wilkes Industrial Park to prepare for development.
$50,000 Grant Award
In June 2024, Golden LEAF awarded $1,500,000 from the SITE Program (Phase 3) for Development to grub, clear, and rough grade 22 acres within the Industrial Park, between the northern entrance and along Lanes Drive. $1.5 Million Grant Award
In 2021, Golden LEAF Foundation’s Community Based-Grants Initiative was awarded to Wilkes EDC to construct the Wilkes Commercial Business Center (WCBC). This building was made possible by a grant of $1.5 million, with Wilkes County’s contribution of $1.9 million, and Wilkes EDC’s public/private funds of $139K. Additionally, a $150,000 water line extension from the town was installed to serve the building and the surrounding area. The 31,703-square-foot industrial building was completed in Spring 2023 and immediately leased by JavaMaster and PRISM Medical, with more applicants waiting confirming that if we have available buildings, new jobs and investment is possible.
Lease payments from tenants of the first building were set aside to fund future industrial buildings. Golden LEAF’s SITE Program and North Wilkesboro’s ability to convey land for growth will allow Wilkes EDC to move towards building the next Wilkes Commercial Business Center on 22 acres within the Industrial Park. This also aids the owner, Town of North Wilkesboro, in promoting the park for future growth.
NC Carolina Core Update
Wilkes EDC led the original efforts to engage with the Carolina Core leadership. The Carolina Core benefits Wilkes EDC and Wilkes County.
• Future Interstate 777 is well on its way to becoming a reality.
• Wilkes EDC gets additional help in marketing and promoting the county/region.
• A marketing campaign – “More in the Core” – is underway to attract more workers to move from other areas of the country and state to our region.
Carolina Core is a branding initiative of the Piedmont Triad Partnership that began in 2018. Wilkes EDC has embraced the Carolina Core brand since 2022. In March 2024, the N.C. Department of Transportation erected Carolina Core signage on U.S 421 as drivers enter Wilkes County.
The brand is for a region in central North Carolina along the U.S. Highway 421 corridor from Wilkes County through Winston-Salem/High Point/Greensboro and on to Interstate 95. The region includes 19 counties and parts of adjoining counties.
According to Loren Hill, Carolina Core Regional Economic Development Director, “The Carolina Core has become North Carolina’s new economic powerhouse due to billions of dollars in recent investments and thousands of new jobs coming our way.”
Due to Wilkes EDC and Local Government support, Carolina Core signage was installed March of 2024.
Hill adds, “Carolina Core’s 20-year goal of creating 50,000 office/industrial jobs was set in 2018. In only six years, the Carolina Core blew past that goal. As of August 2024, more than 52,700 office/industrial jobs have been announced all across our region.”
A successful signature effort of the Carolina Core was getting a section of U.S. 421 in the Carolina Core – from I-85 in Greensboro to I-95 near Fayetteville – designated as Future Interstate 685. The 2021 Bipartisan Infrastructure legislation was passed by the U.S. Congress and signed by the President, and it included that Future Interstate provision. Future I-685 signage went up May 20, 2024.
• The Carolina Core is now focused on getting a Future Interstate 777 designation on U.S. 421 from Wilkesboro to Winston-Salem.
• At the request of Carolina Core and local economic developers, elected bodies in Wilkes County, Town of Wilkesboro, Town of North Wilkesboro, Yadkin County, and Forsyth County passed resolutions of support.
• The High Country Council of Governments passed a similar resolution.
• Surry and Ashe county commissioners also passed resolutions of support, even though the roadway does not go through either county.
• Carolina Core officials are working closely with North Carolina’s U.S. Senators and U.S. Representatives to get the Future I-777 designation passed. They are supportive, and such legislation is expected to be introduced this year or next.
In June 2024 at the North Wilkesboro Speedway Turn 4 Building, Carolina Core Regional Economic Development Director Loren Hill presented to the North Carolina Department of Transportation Board/ staff and leaders from Wilkes, Yadkin, and Surry counties. Hill discussed ongoing efforts to designate U.S. 421 from Wilkesboro through Yadkinville to I-40 in Winston-Salem as the potential Interstate 777. The gathering included regional economic leaders Bobby Todd of Yadkin EDP/Chamber of Commerce, Blake Moyer of Surry County Economic Development Partnership, and LeeAnn Nixon of Wilkes EDC.
Loren Hill, LeeAnn Nixon, Bobby Todd, and Blake Moyer
Community Capacity Building
Childcare Update
Since the 2022 release of Wilkes County Childcare Study, Wilkes EDC invited partners in the community to address the barriers and suggestions found by the original Taskforce. One of those groups became a Childcare Working Group (CWG) who committed their time to actively improving support for existing childcare centers in Wilkes County by listening to their needs. Wilkes EDC assisted by providing marketing, technical assistance, and food during meetings.
Over the last year, the CWG and Wilkes Partnership for Children have implemented several new programs, including an online database for any teacher needing a qualified substitute so classrooms do not have to close. Courses for early childhood teacher training provided by Wilkes Community College enrolled 17 students in early childhood education courses, with graduates ready for work in Wilkes County Childcare Centers and positioned to be substitutes. Additionally, conversations and work are underway to expand a childcare center, adding 34 childcare spots and availability for afterschool care. The Wilkes County Partnership for Children is also working to support centers facing potential subsidy losses in January 2025.
Childcare Working Group Members:
Chair: Jennifer Blackburn Bracey, Family & Child Therapy Practitioner & Education Consultant, Soul Compass Center
Michelle Shepherd: Executive Director, Wilkes Partnership for Children
Co-Chair: Katie Reynolds, Owner, Brushy Mountain Birth Collective & Founder of Mamas of Wilkes
As of the end of July 2023, the Childcare Working Group has succeeded in addressing in part, 3 of the 6 study recommendations, and have initiated steps that will begin to cover the others.
• Substitute Database- via the FrontLine Software Platform
• Bulk Buying of Necessary Consumables for Existing Centers
• Dual Subsidy Funding between Wilkes Partnership for Children and the State
• Starting Work to Increase and Enhance Afterschool Programs
Ariana Williamson: Director of Employment Engagement, Wilkes Community College
Childcare Availability in Wilkes:
8 Independent Childcare Centers
2 Independent In-Home Care (1 added)
2 Religious Sponsored Centers
3 Head Start Programs
12 Public School Pre-K
Improving resources for local childcare centers and supporting their work to increasing the number of spots available to families is only part of overcoming the childcare crisis in our community. Local businesses are encouraged to complete training through Family Friendly Workplace Recognition, a certification program working for professionals across the State. Utilizing this training has shown to improve employee retention and number of hours worked in various North Carolina industries. Next to achieve is creating the Wilkes County Tri-Share program, which will engage families, businesses, and local government in working together to provide solutions that directly fuel the success of all our children.
Working together is the only way we will achieve our goals in a timely manner. We encourage everyone to get involved, no matter what your role is in the community. Please contact Michelle Shepherd (michelle@wilkeschildren.org) or Jennifer Blackburn Bracey (soulcompasscenter@gmail.com) to find out how you can help. An investment in our children now is an investment in the future of Wilkes County.
Housing Update
Wilkes EDC hosted a “Solving and Moving Housing Forward” workshop in June 2024. The workshop was co-facilitated by Wilkes EDC President LeeAnn Nixon and Arianna Williamson from Wilkes Community College and brought together local government officials, realtors, developers, and resource partners.
The workshop focused on the Strategic Doing approach, where participants worked in groups to identify and leverage local assets in areas such as physical resources, skills, social connections, and capital. The goal was to create new opportunities for advancing housing solutions in Wilkes County.
In August 2024, a second meeting was held. The group discussed ongoing challenges and potential solutions for advancing housing in Wilkes County. Key topics included the need for affordable housing options and the role of lenders in supporting development. Discussions also covered the potential of modular homes as a viable solution, challenges in property acquisition, and the awareness of tax exemption programs.
Wilkes EDC is grateful to Carolina Core and North Carolina Realtors for completing a Housing Study for Wilkes and other Carolina Core counties. This study will be released in September. Wilkes EDC is securing additional information on Wilkes County which will be presented at the Housing Summit on November 15, 2024. Planning for the Housing Summit continues, and more details will be released soon.
Outdoor Economy Updates
Wilkes EDC’s Exhibitor Booth at the Outdoor Economy Conference
In September 2023, the Wilkes EDC team attended and exhibited at a three-day Outdoor Economy Conference in Cherokee, NC. As exhibitors, the Wilkes EDC promoted Wilkes County’s outdoor businesses and amenities. The team engaged with attendees from all over the United States to potentially attract more businesses and visitors.
The conference drew in more than 650 members and included several guest speakers and workshops for participants. The programs were based on the conference’s theme, “Connecting the Ecosystem.” The Wilkes EDC team had the opportunity to join the Breakout Sessions, which covered various topics such as Building Vibrant Outdoor Recreation Communities, Advancing Effective and Inclusive Coalitions, Leveling Up Outdoor Businesses, and Envisioning Outdoors 2.0.
We received donations from Cook’s Sports, Raffaldini Vineyards & Winery, Wilkesboro TDA, and the Town of North Wilkesboro for SWAG giveaways at our booth. Pressin’ Buttons made our Great State of Wilkes buttons, which helped us promote and talk about the Great State of Wilkes Action Plan. We gave away Brushy Mountain Granola packets and shared more about our local businesses in a rotating slideshow. Greene Mountain Outdoors provided a medical pack and cooler as a conversational piece and to encourage connections. Our Spin-to-Win was an excellent tool to help us engage with visitors and an opportunity for them to receive SWAGs. For our visitors to spin, they were required to drop a business card or give a form of contact. Giving us this information also put them in a drawing for MerleFest tickets, a horseback riding session with Leatherwood Mountain Resort, and tickets to the Walker Center with their choice of event.
We are thankful to the outdoor businesses of Wilkes and our partners who were also in attendance for helping us create a successful representation of Wilkes County at this conference. We look forward to participating again from October 21-24, 2024. Click this link or scan the QR code to learn more about the conference.
Area Growth
Wilkes County
• Wilkes County Office - In December 2023, Wilkes County local government officials held a groundbreaking ceremony for the county’s new facility. The county has set February 2026 as its completion date. The building will be three stories, 48,500 square feet, and will house 65 county employees.
• Airport Runway Extension - In February 2024, a study was completed on the airport runway extension and was submitted to the Federal Aviation Administration. Approval to extend the runway from 6,200 to 7,000 feet is pending for concurrence with NC Aviation. State Transportation Improvement Program has funded $12,900,000 for this project.
• Airport Second & Third T-Hangars Bid Awarded - In August 2024, Wilkes County awarded the bid of $4.2 million to construct the second and third t-hangars at Wilkes County Airport to Vannoy Construction using grant funding.
• Airport Sewer - Department of Environmental Quality awarded $6,826,050 towards a sewer line to the airport. WK Dickson’s design contract was approved on August 6, 2024.
• Speedway Water & Sewer - The County is working with WK Dickson on easements for 73 properties. Property owners are being contacted to start negotiating. Permitting is in progress and will go to bid between December 2024 - January 2025. Project cost is $13,000,000.
• Roaring River Park - Design for the park started on August 1, 2024. The project cost is $1,750,000.
• Speedway Highway 421 Pedestrian Bridge - The $3,000,000 project bid was awarded to Smith-Rowe, LLC on August 15, 2024.
Town of Wilkesboro
• Town of Wilkesboro announced a donation for a new feature at Cub Creek Park. Funds were donated by David E. Shelton for the newly-developed universal play area of Cub Creek Park near Oakwoods Road. The play area has now been named Shelton Play Park.
• Connections between Shelton Play Park and the 9.5-mile Yadkin River Greenway are planned at the park.
• Update on Bryant Village - A planned housing community: Hometown Habitat’s program team have begun taking bids on the grading work.
• In November 2023, Wilkesboro received a grant by the N.C. Department of Transportation’s NC Integrated Mobility Division. The grant will be used to conduct a feasibility study to determine the best greenway and sidewalk routes to improve connectivity and mobility to various parts of the town.
Area Growth
Town of North Wilkesboro
• Town of North Wilkesboro began to work on the creation of Unified Development Ordinance (started in Feb. 2024 to be completed Jan of 2025).
• The clubhouse at Memorial Park was renovated.
• LED lights were installed in downtown North Wilkesboro for greater safety.
• Solar lighting was installed and downtown North Wilkesboro’s parking lots were paved (2).
• Stormwater system on 10th Street was improved.
• Sidewalks on 9th, E and F street were re-poured for ADA Sidewalk improvements.
• Received grants for a new fire station and Smoot Park revitalization projects totaling $6.5 million.
• Samaritan’s Purse constructed Samaritan’s Inn, a lodging facility for hosting training and continuing education opportunities for their employees and volunteers.
• Completed improvements and implemented placemaking techniques at the Yadkin Valley Marketplace including landscaping, turf, umbrellas, and lighting.
• Approved the creation of a Downtown and River District Masterplan (to be completed in May of 2025).
• Pavement Condition Study completed.
• River District Feasibility Study completed.
• Parks Master Plan in progress (started in Jan 2024 to be completed Sept 2024).
• Completed Phase I and Phase II of a Brownfield Assessment for the Jenkins Tannery
Wilkes EDC’s LEAP Foward Campaign
The Wilkes Economic Development Corporation works closely with businesses and the community to find unique solutions to economic challenges. Simultaneously, we also focus on opportunities to retain and recruit businesses while ensuring the availability of a talented workforce. Since 2010, Private LEAP funds have been instrumental to ensure this mission is possible. During the upcoming 2024-25 budget year, LEAP funds will be exhausted, so it is time to request your help replenishing the funds to continue moving Wilkes forward.
Our Strategic Plan drives our yearly plan of work, outlining strategies to retain young professionals, attract new residents, retain quality employers, and attract companies providing future jobs. Additionally, Special Projects focus on Wilkes Commercial Business Center(s), Housing, Childcare, Outdoor Economy, and Boro’s River District, which are critical for ensuring a strong economy and building Wilkes County capacity.
The need for investment builds upon the traditional program of work of the EDC: existing business retention and expansion, marketing and new business recruitment, and real estate development. The goals and strategies align with the organization’s mission, strengthening the overall economic development effort for Wilkes County.
While LEAP funds are not co-mingled with local government funding, in 2022-23, the EDC began implementing a combined budget for efficiency purposes with a sharing of the cost at approximately 70% public and 30% private to accomplish a truly collaborative work effort. In the next section, private LEAP funds needed are divided into four categories focusing on programmatic services as defined in the Strategic Plan.
The 5-Year Campaign Goal for each area of funding is an estimate, subject to strategy revisions as needs and circumstances warrant. The EDC team will collaborate with its Board of Directors to determine yearly allocations. The Wilkes EDC Board of Directors and Staff thank you for your dedication, vision, and financial support to ensure our current and future citizens have a vibrant community with opportunities. We strongly believe that together, we can grow Wilkes County.
In service and gratitude,
LeeAnn Nixon President Wilkes Economic Development Corporation
Strategic Plan Implementation
I. Retain & Expand Existing Businesses
y 130 Business Retention & Expansion Visits on average
y Facilitate Entreprneur Grant Program 2x Yearly
y Identify Existing Industry Future Space Needs, Expiring Leases, Outgrowing Space & Succession Planning
y Encourage Business Leaders to be Ambassadors with Customers/Suppliers
y Human Resource Semi-Annual Meetings
y Convenor & Connector to Local Government & Resource Partners
y Track Metrics & Build Contact Relationship Management System
y Internal Public Relations Plan
y Expand Website to Focus on Talent Attraction
y Continually Add Testimonies to Website
y Monthly Activity Report & News
y Enhance Social Media Marketing
y Increase Media Marketing using Video & Drone
y E-Blast Marketing Content to Specific Audiences
$240,000 (5-Year Campaign Goal)
y Update Collateral Material for BRE Program
y Create Quarterly C-Level Roundtable
y Continue Business Plan Competition 2X Year
y Promote & Participate WilCoNGE (entrepreneur networking event)
y Promote Masthead & Sponsor Events
y Identify & Promote Retail/Services Gaps
y Supply Chain Analysis
y Education & Workforce Development Programs
$235,000 (5-Year Campaign Goal)
y Building & Site Marketing
y Outdoor Economy Marketing & Engagement
y Education Opportunities & Workforce Alignment Marketing
y State & Regional Partner Marketing & Recruitment Efforts
y Utilize Festivals & Events as Recruitment Tool
III. Real Estate & Amenities Development $375,000 (5-Year Campaign Goal)
y Short, Mid, & Long-Term Sites & Building Development
y Finalize Due Diligence & Progress on Developing Wilkes Industrial Park
y WCBC Next Building Steps
y Explore Public/Private Spec. Building Program
y Assist in Boro’s River District
y Carolina Core Progress & Interstate Designation
IV. Community Capacity Building & Organizational $150,000 (5-Year Campaign Goal)
y Housing Study Updates & Summit 2024
y Childcare Workgroup Formation & Progress of Recommendations
y Outdoor Economy Workgroup Pledge
y Add BRE/Project Manager Position (Starting P.T.) with 70/30 Shared Cost
y Strategic Planning - Yearly Board Retreat
II. Market Wilkes County
Board of Directors
2024-2025
Amy Blair, Chair
Blair Properties, LLC/Allen Tate
Joe Johnston, Vice Chair
Johnston Casuals Furniture
Terry Bumgarner, Past Chair Bumgarner Services
Brett Cothren, Treasurer Oakwoods Properties, LLC
Blue Ridge Real Estate Group, LLC
Bill Sexton
Wilkes County Representative
Dale Isom
Wilkesboro Representative
Andrew Palmer
North Wilkesboro Representative
Ronda Representative
John Cothren
N.C. State Wilkes County Cooperative Extension Director
Cindy Thompson
Fortress Management Group, Inc.
Ron Wilcox
Samaritan’s Purse
Luke Mathis
Mathis Concrete
Eddie Holland
ECMD, Inc.
Charlie Sink
Charles Sink Appraisal Services
David McNeill
McNeill Chevrolet & Nissan of Wilkesboro
Alternate Members
John Yates - Wilkes County County Manager
Ken Noland - Town of Wilkesboro Town Manager
Holly Minton - Town of North Wilkesboro Town Manager
Ex-Officio
Mark Byrd - Wilkes County Schools
Superintendent
Dr. Michael Rodgers - Wilkes Community College President
ANNUAL EVENT SPONSORS
Wilkes EDC
The Wilkes Economic Development Corporation is a 501(c) (3) public-private partnership.
The EDC is comprised of professional staff and a 15-member Board of Directors, three alternates, and two ex-officios. Meetings are open to the public.
Contact info@wilkesedc.com to be added to our monthly email reminder or to RSVP to a meeting.
