CONCEPT STATEMENT
I INTEND TO... TO INFORM AND EDUCATE YOUNG FANS OF MUSIC ABOUT NICHE GENRE’S AND THEIR SURROUNDING SUBCULTURES THAT HAVE BEEN DRIVEN BY THE GROWTH OF THE INTERNET. THE WAY PEOPLE CONSUME AND EXPERIENCE MUSIC HAS BEEN TURNED UPSIDE DOWN. I WANT TO PRODUCE A
PRINTED PUBLICATION WITH LIMITED EDITION PRINTS AND ADDITIONAL DIGITAL MEDIA. DERIVED AROUND HAND RENDERED ILLUSTRATION INSPIRED BY THE ARTISTS AND BANDS FEATURED, EXCITING MY AUIDIENCE WITH A COLLECTABLE AND INFORMATIVE RANGE ABOUT UNNOTICED MUSICAL MOVEMENTS.
CONSIDERATIONS
THINGS TO THINK ABOUT... HOW WILL MY WORK COMMUNICATE ORIGIONALITY? HOW WILL ALL THE ASPECTS OF MY RANGE LINK TOGETHER?
CONTEXTUAL RESEARCH
RANGE. I WANT TO DEVELOP MY LAYOUT AND TYPE SKILLS, WORKING ON A PUBICATION THAT IS LAYOUT DRIVEN. MY RANGE OF PRODCUTS NEEDS TO BE CONSISTENT IN THEME AND DESIGN SO THAT THEY ARE ALL ASSOCIATED.
AUIDIENCE -GENRE FAN BASE -YOUNG MUSICIANS -DESIGNERS -FANS OF PRINT DELIVERABLES -PUBLICATION/ZINE -HOUSING/ENVELOPE -4 A2 PRINTS -4 A5 PRINTS -CD (2 MOTION GRAPHICS) BACKGROUND/CONSIDERATIONS -KNOWLEGE OF ARTISTS AND BANDS. -APPROPRIATE DISTRBUTION -CONSISTENT BRANDING.