Final portfolio

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WILLIAM COTTERILL Graphic designer & Illustrator Williamcotterill@ gmail.com 07805001934


The Universes Pupils Looking at sustainability and ethics, I researched into the production of hemp and bamboo clothing, pricing and sourcing fabrics that are environmental friendly and made from natural fibres. I applied my most successful designs to a series of different fabrics, using both screen print and heat press to manipulate my garments. This extended to exploring different cuts of shirts, alternative hems, folded sleeves and cuffs.




Type as Image A collection of responses, to briefs working with type as image.


Escobar Cantina A live installation collaborating with designer Sadie Thompson, to produce graphic art to be mounted in Mexican Resturant Escobar.



F & J Groundworks

Brand the business F & J Groundwork’s, producing promotional material that is consistent as a whole, whilst exploiting and amplifying their traits as a company. Create an Identity that can be used across a broad range of deliverable’s for a small and honest business. -A client led investigation of branding, identity and logo with a focus on a home maintenance company. Skill set: Working with a client, Branding and Identity.



The Relationship between the Pyramids & Star Constellation Orion

Produce and launch a publication with additional promotional material exploring the intricate design of Pyramids around the world and their relationship/connection to the constellations. Inform and educate your audience with rare and interesting facts about the pyramids selected to inspire our readers.



Digital Illustration & Personal Work

A collection of personal illustrations and hand rendered approaches to digital drawing.



Gloss Spray Paint Kit The Kit below was produced as part of a brief looking at product range and distribution. The Gloss spray paint starter kit is a box aimed at educating fans of graffiti of some of the techniques achievable using a spray can.


Bramhope Primary School A client led piece of graphic design collaborating with the artist David Rutter to produce a mural for a local Leeds primary school.


Don’t Flop A proposed publication brief for the rap battle league Don’t Flop. The publication included illustrations of each artist/rapper and analysis of their musical style.

Don’t Flop is an online Rap Battle League based in the U.K, their online status dominates their fanbase and recognition. I intend to create a printed publication to showacse

Don’t Flops finest freestyle poets and provide a collectable poster pack with additional media for fans of the niche music market. Muis is loosing out to the online marketplace

and theres nothing collectable for Don’t Flop Fans to keep .


Fedrigoni A live brief for Fedrigoni paper producing a integrated marketing campaign to re-excite the outlook of Fedrigoni’s vibrance paper range.


PROMOTIONAL MAILOUT The first outcome I produced is a promotional mail out which would be the first point of contact with our audience, informing them about our Fedrigoni Paper Event.

Digital communication is constantly growing through the use of social networking and the easy accessibility of the internet. The mail out above I designed to promote and raise awareness of Fedrigoni Paper by inviting our audience to a Fedrigoni paper

craft event. Design agencies and creative minds alike would receive the mail out containing invites to the event, showcasing Fedrigoni’s imaginative colour selection tool. The perforated invitations are a subtle encouragement for the person receiving

the mail out to pass around the invitations by hand. I kept the outer sleeve of the mail out a selection of shades of grey, to add emphasis to the discovery of the colourful paper inside. OUGD203 WILLIAM COTTERILL


The Universes Pupils Skateboards Explore the development of my clothing brand ‘The Universes Pupils’, moving away from boutique garments and clothing cuts to create a skateboarding division to be marketed online and in independent skateboard shops within the U.K. Investigate the current skateboarding scene, to establish, a range of innovative skateboarding products, to be sold alongside the brands other range. Design a skateboarding event around these products to celebrate their release.


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HYDE PARK SKATE JAM 31/06/2013 11am-11pm

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HYDE PAR SKATE JA 31/06/2013 11am-11pm


Beht Owen Branding and Identitity

Beth Owen is a fashion based photographer specialising in studio portraiture and the behind the scenes documentation of fashion based events. In the world of photography, other than a small website Beth’s visually recognized Identity is almost nonexistent. Throughout my final Major project I derived and produced a concept for her identity applying it to a series of different deliverable’s, trying to gain her recognition and build visual foundations with a range of print, to gain her business and custom.



Sigmafly Branding & Identity Design and create the identity and artwork for the artist Sigmafly for the release of his first EP with Californian record Label n5MD recordings launching in September 2013. Design Artwork that can be used across a range of deliverable’s and explores the title of the E.P perspectives and the notion of ones life in perspective. The overall range of deliverable’s is going to be sold online aimed at fans of chilled, slow relaxing modern electronic music and is to be sold as a consistent pack.



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