Email List Hygiene

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Email List Hygiene

Good list hygiene is a key best practice for any email program. You must get rid of invalid, non­responsive and duplicate email addresses every time.

Benefits :1.) Maximize your mailer deliverability / response rates. 2.)Reduce marketing costs associated with bouncing and blocked emails. 3.)Avoid duplicates and errors. 4.)Ensures that your databases are current, accurate and complete.

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