PORTFOLIO
WILLIAM PATTERSON
HELLO I’M WILLIAM
WHO I AM:
As a designer, I hold great value in maintaining traditional values in a design whilst applying innovation and modern alterations which fit. I like ensuring that products best achieve their primary function whilst applying additional features where appropriate and justified. To achieve this in my projects, I am a hard worker and highly value feedback from my peers, clients and tutors. Learning at Nottingham Trent University has vastly improved my skills in CAD, sketching, and my technical understanding when it comes to conceptualising products. The experiences I have had at NTU along with the friendships I have formed have moulded me into not only a better designer but also a more confident person. This boost in confidence has made me an effective team player and has allowed me to keep pushing myself.
HOBBIES AND INTERESTS:
Supporting Aston Villa Football Club
Playing Video Games
The design and construction of modern technology such as Cars, Computers/Consoles and controllers.
Graphic design in football
Sketching
MY SOFTWARE SKILLS
MY EDUCATION:
GCSE’s - The Becket School:
4 - Grade 8’s
2 - Grade 7’s
3 - Grade 6’s
1 - Grade 4
A-Levels - The Becket Sixth Form:
Product Design - A*
Geography - A
Physics - C
Physics Practical Skills - Pass
Nottingham Trent University:
Product Design BSc
Highly Commended in Starpack Competitition.
CANOPY
SOLO PROJECT - 4 WEEKS
THE BRIEF:
To design a pot lid applicable to as many pots and pans as possible whilst also improving the functionality of the pot lid and as a result making the process of cooking in a pot or pan easier for a student. As well as this, the product should look to help preserve kitchen space, improve kitchen efficiency and sustainability through the products life span and reliability.
CONTEXTUAL RESEARCH
THE AIM:
£IMPROVE EFFICIENCY SAVE KITCHEN SPACE REDUCE USER EXPENDITURE ON OTHER PRODUCTS
PRIMARY RESEARCH - STUDENT SURVEY:
THE ENVIRONMENT:
50%
POT LIDS EITHER MISSING OR BROKEN
62.5%
IMPROVEMENTS IN ORGANISATION FROM A MULTIFITTING LID
87.5%
SAW FINANCIAL BENEFIT IN A MULTIFITTING LID
Coming into the final concept, multiple iterations of a multifitting lid was explored but ultimately the previous ideas where too mechanical. As such flexibility from silicone was chosen instead.
The ideation stage focused a lot on employing multifunctionality to best achieve improved efficiency in the kitchen. Many products where looked at for inspiration like scales and mixers, but ultimately a more refined spotlight was put on pot lids and colanders.
MARKET APPLICATION
COST BREAKDOWN: RETAIL PRICE:
£6.10 MANUFACTURING COST
£0.87 MATERIAL COST
£6.97 PRODUCTION COST PER
£9.99
INTENDED PROFIT MARGIN: ~45%
TECHNICAL INFORMATION
HANDLE
HANDLE STEM
LID TOP
COLANDER FILTER
LID BOTTOM
ADJUSTABLE MAIN BODY BASE
FUNCTIONAL OVERVIEW
HANDLE:
Designed to offer grip and security when the Canopy is held and in use. Applying enough force to lift the handle will also expose the colander hence the indentation for pulling.
LID:
The lid of the Canopy is split into two parts. These slot together via their form and each have indentations for housing the Colander filter within them.
COLANDER FILTER:
The colander filter is enclosed between the two halves of the lid when not in use, but when exposed it effectively drains liquid from the pots contents without the lid needing to be removed.
ADJUSTABLE MAIN BODY:
The main body is made from Silicone allowing it to be sunk into its segments and expand as well as rise and become more narrow. It is designed to give the user control over the shaping required for the multitude of tasks it could be used for.
BASE:
The base of the Canopy features 2 hooks which apply friction to the pot and secure it. As well as this, it contains an indentation further securing the pot reducing risk when using the colander.
SOLOIST
GROUP PROJECT - 2 WEEKS
THE BRIEF:
To explore methods of improving the packaging of the Soloist tent both in its sustainability and functionality. How might we achieve this through the utilisation of their current materials and manufacturing methods in order to make the changes sustainable in practice but also economically for Alpkit?
PROJECT AIMS
TACKLING THE PROBLEM:
REDUCE MATERIALITY OF PRODUCT
THE PRODUCT:
MAKE PRODUCT MORE INTUITIVE
PRODUCT DETAILS:
UTILISE SMARTER STORAGE METHODS
1.2 kg Total
FLYSHEET - 20d Si/PU Polyester r/s (3k HH)
MAKE USE OF MATERIAL OFFCUTS.
GROUNDSHEET - 20d PU Polyester r/s (5k HH)
INNER - 20d Nylon breathable, D33 Mesh
CONVEYING THE ETHOS:
FITTING THE BRAND
APPLYING THE GUIDELINES:
DO LESS HARM
DEVIL IS IN THE DETAILS
CARRY ON CAMPING
INNOVATION WITHOUT COST
Advertising the changes made to the packaging and really sending a message that fit Alpkits, brand was majorly important. It ensures that the message sent is effective and reflects the core values of Alpkit. Utilising their font and advertising style allows for the sustainable improvements to be associated with the brand, giving them a more positive image.
PRODUCTS FIT FOR PURPOSE
Through exploring the ideas, emphasis was put on functional improvement alongside the sustainable improvement. It was important to give the sustainable alterations a positive connotation. This was reached eventually in an effective manner with some of the first ideas being over complicated.
PRODUCT IMPROVEMENTS
SUSTAINABILITY IMPROVEMENTS: DESIGN IMPROVEMENTS:
c02, reduced by
REMOVAL OF TENT AND POLE BAG, WITH THE POLES NOW BEING STORED WITHIN THE TENT WHEN ROLLED UP.
732.34kg per year
co2 reduction breakdown
materials: 206.73 grams
transport: 6.06 grams
processing: 10.43 grams
end of life: 0.27 grams
packaging materials: 9.60 grams
distribution: 8.54 grams
INSTRUCTIONS DISPLAYED ON FABRIC
OFFCUTS OF FLYNET USED TO EXTERNALY STORE PEGS. KEEPS TENT CLEAN FROM DIRT.
BRANDING IS MINIMAL AND EFFECTIVE
SHOCK CORD USED TO SECURE PEGS
BRINGING IT TO LIFE
FINAL ALTERATIONS:
When producing the model for the bag redesign, it was found just how complex it would be to attach the external pouch centrally and further away from the pre existing seams. By making the pouch much larger, it not only utilises more of the flynet offcuts but also means that the manufacturability of the bag is more efficient as the pre existing seams are utilised to attach the pouch. It also makes the bag more functionally sound with more room available for repair materials , spare parts and even more pegs.
NOVEL.1
SOLO PROJECT - 4 WEEKS
THE BRIEF:
Connor a 29 year old father of 2, wants to find a way of spending more valuable time with his children whilst also helping them go to bed so that there’s less disruption in his busy work life. How might we produce a portable record player with a sufficient wind up action which can allow Connor and his children to bond and help them go to sleep without the distraction of digital devices?
PROJECT CONTEXT
THE TARGET:
ENCOURAGE VALUABLE FAMILY TIME
LIMITING SCREEN TIME
RECLAIMING BED TIME
THE FACTS:
WORSENED WORK ETHIC
THE FEEL:
FAMILY CENTRIC
MAGICAL
LASTING WARMTH
CONSTRUCTING A CONCEPT
To get to the final concept, inspiration was taken from various aspects seen in the ideation phase. From there, an initial concept was produced which then was improved upon with feedback from peers, clients and further sketch development.
KEY CHANGES:
REDUCED FOOTPRINT
BRIGHTER COLOUR SCHEME
MORE PROTECTIVE OF PARTS
DEFINING AN IDENTITY
SORRELL BROWN
DORADO WHITE ROCK
SILVER SAND
MINE SHAFT
WILD RICE
The colouring of the final design was altered in order to best emmit the warm, family centric and lasting themeing reuired in order to best suit the product to the intended user base. The colour pallete is bright enough to be appealing to the younger user base whilst also matching the maturity of the parent. Having a darker brown also provides that hint of lasting. The interaction of the product would be the key to ensuring the magical aspect was met.
SLIDING COVER STAND
DESIGN TECHNICALITIES
COVER LOCK
PROTECTIVE COVER
COVER HINGE
HINGE PIN
RB110 TONEARM
CORK PLATTER WIND UP MECHANISM
BELT DRIVE
TT MOTOR
TOP HALF PLINTH
SIDE HANDLE
CARRY STRAP
SPEAKER MESH
BOTTOM HALF PLINTH RUBBER FEET
ALUMINIUM 6061, T62
PINATEX
NATURAL RUBBER (15-42%)
CORK (HIGH DENSITY)
NYLON WEBBING - PA612
BRASS, SOFT, WROUGHT