William Patterson BSc Product Design Portfolio - Year 2 - Version 2

Page 1

PORT FOLIO

2023
PRODUCT DESIGN

ABOUT ME

WILLIAM PATTERSON

Hi! am William, a creative and passionate Product Designer studying at Nottingham Trent University. I believe in producing modern designs applicable to the markets of today whilst offering callbacks through the design areas traditional values. This offers the perfect blend of application and character.

For me, Designing products isn’t only about the function, it’s about how the user will perceive the product and remember it. Design is more than just a task, it’s an opportunity to help clients create memories and really aid their day to day lives. This outlook drives me in the briefs I design for; as such, would consider myself an empathetic designer who looks to fully understand a clients situation.

Product Design is also an opportunity for me. Ever since was involved in it from Secondary School, it has provided me with an outlet to express my creative side. Expressing that creativity over the years has been a massive learning tool and has improved personal aspects such as confidence as well as, my ability to collaborate with other designers. believe that these personal benefits have driven me to become a better person and designer.

CURRENT STUDIES SOFTWARE SKILLS INTERESTS

PRODUCT DESIGN BSc

ACHIEVEMENTS

Starpack Competition - Highly Commended

LOCATION

Nottingham Trent University

EDUCATION

A LEVELS

Product Design A* Geography A Physics C Physics Practical - Pass

LOCATION

The Becket Sixth Form

Football

Sports Graphics

Branding and Marketing

Digital Rendering

Home Technologies

Video Games

Automotive Design

000 ABOUT ME
PROJECT WORK 002 003 001 BRANCH GOVI RETCON
CAFE ONBOARDING RESOURCE.
000 PROJECT WORK 004 NOVEL.1
RETRO/MODERN GAMES CONTROLLER. E - SCOOTER FACILITATION SCHEME.
WIND UP RECORD PLAYER.

GOVI 001

HOW MIGHT WE IMPROVE THE COST EFFECTIVENESS OF PUBLIC TRANSPORT IN GOVAN, GLASGOW WHILST ALSO IMPROVING THE LINKS BETWEEN THE CURRENT TRANSPORT SYSTEMS IN PLACE FOR ITS RESIDENTS?

PROJECT TYPE:

PROJECT CONTEXT:

TIMEFRAME:

OUTCOME:

GOVI

GROUP PROJECT

UNIVERSITY PROJECT 5 WEEKS SEMI MODULAR PARKING BAY + APP

CLASSIFICATION: E - SCOOTER FACILITATION SCHEME

001 GOVI

THE CHALLENGE

UNDERSTANDING THE ISSUES

EXISTING SOLUTION

FREQUENT SCOOTER DAMAGE

NON DIVERSE USER DEMOGRAPHIC

GOVAN

POOR MAINTENANCE OF SCOOTERS

SCOOTERS BECAME OBSTRUCTIVE

FLAWS

POOR ACCESSABILITY

POOR LINKS BETWEEN TRANSPORT FACILITATION OF SYSTEMS NEEDS IMPROVING TRANSPORT CONVENIENCE REQUIRES IMPROVEMENT

001 GOVI
POOR PARKING SYSTEMS

DESIGN PROPOSAL

THE PROPOSED SOLUTION

GOVI IS AN E - SCOOTER FACILITATION SCHEME WHICH AIMS TO IMPROVE THE TRANSPORT FOR THE CITIZENS OF GOVAN (GLASGOW). THE MAIN COMPONENT OF THE SCHEME IS THE SPECIALLY DESIGNED E - SCOOTER PARKING AND CHARGING BAYS . THE BAYS THEMSELVES OFFER FAST PAYMENT, PROTECTION FOR THE E - SCOOTERS AS WELL AS THE ABILITY TO MODIFY THE AMOUNT OF BAYS AVAILABLE . THIS ABILITY ALLOWS THE BAYS TO BE SPECIALISED BASED UPON USAGE RATES IN A GIVEN AREA MAXIMIZING EFFICIENCY

AMOUNT ANY

001 GOVI MODULAR AND VARIABLE DESIGN
EASY PLUG IN CHARGING SYSTEM INTUITIVE AND USER FRIENDLY

NATURAL RUBBER IS MOULDED TO SHAPE FOR BASE

PRODUCT BREAKDOWN

EXPLORING THE FUNCTION

TICKETING TERMINAL

TERMINAL LIGHTING

PAYMENT TOUCHSCREEN

BAY NUMBERING PANELS

CHARGING UI AND HANDLE LOCKS

ALUMINIUM 6060 IS EXTRUDED TO CORRECT FORM

MODULES ARE THEN MECHANICALLY JOINED

ALUMINIUM IS SPRAY COATED WITH POLYESTER

ELECTRONICS ARE INCORPORATED

MANUFACTURE

TICKET COLLECTION

ADVERT BOARD

SEPERATOR BEAMS AND LIGHTS

PARKING PADS

CONNECTOR SLOTS

E - SCOOTER CHARGER

001 GOVI
01 02 03 04 05

USER FACILITATION

CONSIDERING THE ACCESSIBILITY

ON SITE

ACCESSABLE

GOVI APP

TO HELP MAKE THE SCHEME AS ACCESSABLE AS POSSIBLE , AN APP WAS DEVELOPED TO ACCOMPANY IT. THE GOVI APP, TRACKS JOURNEY INFORMATION ENSURING THAT THE PROVIDED E - SCOOTERS ARE KEPT SAFE WHILST ALSO OFFERING TRANSPARENCY TO THE USER ON ESTIMATED JOURNEY COSTS NAVIGATIONAL ASSISTANCE, GOVI TRAVEL CARD SET UP, AND JOURNEY PLANNING KEEPS TRAVEL WITH GOVI FAST AND EFFECTIVE.

001 GOVI

SCHEME APPLICATION

IT WILL BE USED 001 GOVI
BOARD INDICATES BAY LOCATION USER GOES TO PARKING BAYS USER PURCHASES AN E - SCOOTER 01 02 03 04 05
RIDES THE E - SCOOTER USER PARKS THE E - SCOOTER AT BAY
HOW
INFO
USER

BRANCH 002

BRANCH

A BARISTA NAMED HUGO FEELS LIMITED IN HIS ABILITY TO PERFORM TASKS AT A CAFE AS HE IS NEW TO THE HOSPITALITY SECTOR. HOW MIGHT WE DESIGN AN ONBOARDING SERVICE WHICH PROVIDES ORGANISATION AND GROWS CONFIDENCE?

PROJECT TYPE:

PROJECT CONTEXT:

TIMEFRAME:

OUTCOME:

GROUP PROJECT

UNIVERSITY PROJECT 1 WEEK REWARD BASED INDUCTION APP

CLASSIFICATION: CAFE ONBOARDING RESOURCE

002 BRANCH

USER EMPATHY

UNDERSTANDING THE NEEDS

I’M SORRY, I’M JUST REALLY NERVOUS.

THIS IS ALL ALIEN TO ME.

PERSONAS

WHO IS DOING WHAT TASK?

I WISH PEOPLE WEREN’T SO BUSY.

RELAX.

1 OR 2 SUGARS?

EMPLOYEE

HOW MUCH LONGER IS LEFT OF THE DAY?

HOW DO I MAKE THIS ESPRESSO?

I KEEP MESSING UP.

WHAT AM I SUPPOSED TO DO?

NAME: HUGO

HUGO IS A 22 YEAR OLD BARISTA, WHO HAS JUST FINISHED UNIVERSITY. THIS IS HIS FIRST JOB IN THE HOSPITALITY SECTOR AND HE STRUGGLES WITH MEMORISING RECIPES AND ORGANISING THE VARIETY OF TASKS HE UNDERTAKES IN THE DAY. DUE TO HOW BUSY EVERYONE IS AT THE CAFE, HE IS RARELY ABLE TO DIRECTLY ASK FOR HELP. HUGO KNOWS HE IS COMPETENT BUT DUE TO HOW NEW EVERYTHING IS, HE LACKS CONFIDENCE BUT IS DESPERATE TO GROW.

AGE: 22 OCCUPATION: BARISTA

HUGO

THINKS FEELS DOES SAYS

STRUGGLES MAKING MENU ITEMS DESPERATELY LOOKS FOR HELP WHEN HE CAN

TAKES DEEP BREATHS WHEN STRESSED PERSISTS THROUGH HIS WORK DAYS TRIES TO MEMORISE DAILY TASKS

MANAGER

ANXIOUS

STRESSED DISORGANISED

HELPLESS

NAME: ZAK

ZAK IS A 46 YEAR OLD CAFE MANAGER. HE IS IN CHARGE OF ALLOCATING DAILY TASKS AS WELL AS PLANNING WORKING HOURS FOR THE EMPLOYEES. HE FINDS THAT ORGANISING THIS IS UNECCESSARILY STRESSFUL AND DESIRES AN EASIER SOLUTION WHICH IS SIMPLE TO UNDERSTAND AND COMMUNICATE TO HIS EMPLOYEES. HE ALSO WANTS TO BUILD A BETTER RELATIONSHIP WITH AND BETWEEN HIS EMPLOYEES TO ENCOURAGE A HEALTHIER WORK ETHIC.

ISOLATED

AGE: 46 OCCUPATION: CAFE MANAGER

002 BRANCH

THE PRODUCT

BRANCH APP

BRANCH IS AN ONBOARDING APPLICATION DESIGNED FOR THE HOSPITALITY SECTOR ,WHICH IN THIS PROJECTS CASE IS A CAFE. IT AIMS TO INDUCT NEW EMPLOYEES ON TASKS SPECIFIC TO THE JOB AND KEEP CURRENT EMPLOYEES REFRESHED WITH THEM. BRANCH AIMS TO OFFER THIS THROUGH AN INCENTIVISED MANNER WHERE JOB REWARDS CAN BE EARNED WITH COMPLETED SHIFTS, INDUCTIONS AND ADDITIONAL TASKS. THIS IS ALL DONE WITH THE AIM OF BETTER CREATING A SENSE OF BELONGING WITHIN THE COMPANY ALONG WITH HELPING MAKE WORK DAYS AS REWARDING AND ORGANISED AS POSSIBLE

002 BRANCH
THE CHOSEN APPROACH

THE INTERFACE

NAVIGATION AND FEATURES

USER STATS, PROFILE, PERSONALISATION, SETTINGS AND SEARCH FUNCTION

INDUCTIONS

TASK MANAGER

COMPANY NEWS

SUPPORT CONTACTS

BRANCH CURRENCY AND REWARD PROGRESSION

APP NAVIGATION (HOME AND BACK)

WEEKLY SCHEDULE

QUICK MESSAGING AND AVAILABILITY

REWARDS

DIRECT MESSAGING

002 BRANCH CONTACT LISTS BUILT IN MESSAGING SYSTEM UP TO DATE NEWS PAGE

EMPLOYEE USAGE

HOW IT BENEFITS THE EMPLOYEE

USER INCENTIVE

USER IS PROVIDED WITH A BRIEF VIEW OF THEIR SCHEDULE.

USER CAN THEN OBSERVE DAILY TASKS IN DETAIL ALONG WITH THEIR TIMINGS AND A CHECKLIST.

TO IMPROVE ON THE REQUIRED TASKS, INDUCTIONS CAN BE TAKEN VIA A VIDEO AND QUIZ.

DURING WORKING HOURS, RECIPES CAN BE ACCESSED VIA A MENU TO HELP USERS COMPLETE THEIR SHIFTS.

BRANCH CURRENCY IS EARNED THROUGH COMPLETING TASKS AND INDUCTIONS WHICH CAN BE VIEWED IN A STATS PAGE.

BRANCH CURRENCY CAN THEN BE EXCHANGED FOR REWARDS OF VARYING TIERS WITH PROGRESS MONITORED IN THE REWARD TRACKER.

THE USER IS THEN PROVIDED CHOICE OF REWARD BASED UPON THE TIER.

THE REWARD IS THEN PROVIDED TO THE USER AND THEY ARE INCENTIVISED TO EARN MORE THROUGH LEARNING AND WORK.

03 04 05 06 07 08
002 BRANCH 01 02

EMPLOYER BENEFITS

HOW THE EMPLOYER CAN REMAIN ORGANISED

002 BRANCH EMPLOYEE OVERVIEW
EMPLOYEE TASK VIEW
INDIVIDUAL ALLOCATION

RETCON 003

RETCON

DESIGN A GAMES CONTROLLER FOR AN OLDER GAMER WHO BEGAN WITH EARLY CONSOLES (1977) AND HAS DEVELOPED ALONG WITH THEM. THEY HAVE AN INTEREST IN BOTH RETRO GAMES AND MODERN RELEASES.

PROJECT TYPE:

PROJECT CONTEXT:

TIMEFRAME:

OUTCOME:

SOLO PROJECT

UNIVERSITY PROJECT 4 WEEKS CUSTOMIZABLE RETRO CONTROLLER

CLASSIFICATION: RETRO/MODERN GAMES CONROLLER

003 RETCON

PROJECT CONTEXT

THE APPROACH

MODERN RETRO

FLAT INTERFACING

PERSONALISATION

CHARACTER

FUNCTIONALITY

BOLD COLOURS

COMFORT

003 RETCON

IDEA EXPLORATION

GENERATING A CONCEPT

CONCEPT

003 RETCON V3 V2 V1

PRODUCT FEATURES

WHAT’S IN THE BOX

003 RETCON MAGNETIC INTERCHANGABILITY SCALABLE HAPTIC FEEDBACK PROGRAMMABLE REAR PADDLES CUSTOM USER PROFILING BLUETOOTH CONNECTIVITY

KEY DETAILS

UNDER THE SURFACE

THUMBSTICKS ARE SILICONE OVERMOULDED WITH STAINLESS STEEL STEMS HOUSING MAGNETS FOR EASY REMOVAL

TRIGGERS AND BUMPERS ARE TOO PRODUCED USING STAINLESS STEEL FOR A PREMIUM FEEL

INTERCHANGEABLE DIRECTIONAL PAD

MAGNETICALLY INTERCHANGABLE THUMBSTICKS

ABXY BUTTONS

PROFILING BUTTONS

BUMPERS

FRONT PLATE

VIBRATION RUMBLERS

HAPTIC TRIGGERS

INTERFACE CONSISTS OF LEDS FOR PROFILE LIGHTING ALONG WITH ACRYLIC (ASA) BUTTONS FOR CLASSIC TACTILITY

PROGRAMMABLE AND REMOVABLE REAR PADDLES

003 RETCON

THE IDENTITY

GAMING YOUR WAY 003 RETCON
YOU MAKE IT

NOVEL.1 004

NOVEL.1

DESIGN A PORTABLE RECORD PLAYER WHICH IS POWERED THROUGH A WIND UP/STORAGE MECHANISM THAT WOULD DELIVER THE REQUIRED POWER TO PLAY A SIX MINUTE AUDIO TRACK ON VINYL VIA A TURNTABLE.

PROJECT TYPE:

PROJECT CONTEXT:

TIMEFRAME:

OUTCOME:

SOLO PROJECT

UNIVERSITY PROJECT 4 WEEKS PORTABLE WIND UP RECORD PLAYER

CLASSIFICATION: WIND UP POWERED TURNTABLE

004 NOVEL.1

PROJECT AIMS

WHAT NEEDS TO BE ADDRESSED

REDUCE SOCIAL MEDIA EXPOSURE (3 - 7 YRS)

ALLOW FOR FAMILY BONDING

REDUCE DISTRACTIONS FOR CHILDREN

REDUCE SCREEN TIME

ENCOURAGE VALUABLE FAMILY TIME

RECLAIM BED TIME

THE TARGET

THE FEEL

004 NOVEL.1

CONCEPT CREATION

EXPLORING IDEAS

004 NOVEL.1
FINAL CONCEPT

PRODUCT IDENTITY

MARKETING

CORE VALUES
004 NOVEL.1
FAMILY CENTRIC LASTING MAGICAL WARMTH
THE PRODUCTS VALUES

THE MATERIALS AND COMPONENTRY SELECTED FOR THE NOVEL.1 WHERE CAREFULLY PICKED TO BEST MATCH THE INTENDED CORE VALUES ALONG WITH MAXIMISING THE INTERACTION BETWEEN THE CHILD AND PARENT. UNLOCKING AND ACCESSING THE TURNTABLE NOT ONLY PROTECTS THE TONEARM AND PLATTER BUT ALSO MAKES IT FEEL LIKE A SPECIAL UNVEILING OF THE PRODUCT PROVIDING A MAGICAL EXPERIENCE TO THE USER. ALTOGTHER THE NOVEL.1’S MATERIALITY ENVOKED A WARM AND LASTING COLOUR SCHEME WHICH GAVE A PREMIUM FEEL.

004 NOVEL.1 COVER LOCK LOCK
SLIDING COVER STAND WIND UP MECHANISM SIDE HANDLE
SLIDE RB110 TONEARM
ALUMINIUM 6061, T62 PINATEX NATURAL RUBBER (15-42%) CORK (HIGH DENSITY) NYLON WEBBING - PA612
CONTROL BUTTONS NIGHT LIGHT STEREO SPEAKERS
BRASS, SOFT, WROUGHT
CORK PLATTER BELT DRIVE RUBBER FEET
TT
BOTTOM
HALF PLINTH
CARRY STRAP TOP HALF PLINTH
MOTOR

PRODUCT INTERACTION

06 05 04 02 03 004 NOVEL.1
HOW THE PRODUCT WILL BE USED 01 USER TRANSPORTS RECORD PLAYER NOVEL.1 IS THEN SET DOWN UNLOCKED USING SLIDING MECHANISM PROTECTIVE COVER STOOD UP USER WINDS UP RECORD PLAYER NOVEL.1 PLAYS SELECTED VINYL
YOU THANK Williamcallumpatterson@gmail.com William Patterson williampattersondesigns @DesignsWPatts CONTACTS

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