Greater Wilmington Business Journal - September 15th

X O I

OCTOBER 5

ABOUT OUR SPONSORS

PRESENTING SPONSORS

WILMINGTON CONVENTION CENTER MADE SPONSORS

ROBERT PARKER, COO, Cape Fear Solar Systems

“Cape Fear Solar Systems is on a mission to empowe r our region to live better by making it easy and affordable for home and business owners to go solar. It’s our vision to spread positive energy throughout our local communities with teamwork, integrity and excellence. Being part of Wilmington’s business community is such a privilege, and we are grateful to have been serving our region with clean energy solutions for over 16 years.”

SEMINAR SPONSORS

BARRETT EARNEY, CEO, Earney IT

“At Earney IT, we’re more than just an IT company. Our mission is to provide businesses with secure, reliable, and innovative solutions to today’s business challenges. Partner with Earney IT and experience the difference of working with a company that for over 20 years has been placing community and unparalleled IT service at the heart of everything we do.”

WILMINGTONBIZ EXPO REGISTRATION OPTIONS

KEYNOTE LUNCH: $50 (INCLUDES EXPO HALL ADMISSION)

KEYNOTE LUNCH TABLE FOR 10: $500 (INCLUDES EXPO HALL ADMISSION)

EXPO HALL ONLY: $5 (PRE-REGISTERED) $10 (DAY-OF)

SEMINARS: FREE (PRE-REGISTER TO GUARANTEE YOUR SEAT)

ROMONDO MCEACHERN, Director of Business Banking, Excite Credit Union

“Excite Credit Union believes that small businesses are the heart of any community and we strive to be a business partner committed to helping our community flourish. As a community-based cooperative, we believe that when you support local businesses, you support local families and when you support local families, communities thrive. We’re proud to again sponsor the WilmingtonBiz Expo and MADE Awards, and look forward to connecting with you!”

KEYNOTE PARTNER

The Economic Outlook Conference is an annual conference for the business community to engage with speakers and gain information about the current and projected national and regional economy.

SPONSORED BY

JC CHANOWSKY, Owner, Patriot Illimitation

“Patriot Illumination is thrilled to be a proud sponso r of the WilmingtonBiz Expo and MADE awards. We’re not just about lighting up homes; we’re also passionate about lighting up lives. Thanks to your support, we’ll be brightening the holidays for 15 families in need, spreading warmth, joy, and a little extra magic. Join us in celebrating community, innovation, and the spirit of giving back. Together, we’re making this season a little bit brighter for everyone.”

KEYNOTE SPONSORS

WILMINGTON

EXPO SCHEDULE

OCTOBER 5 2023

9AM - 5:30 PM

WILMINGTON CONVENTION CENTER

9 A M - 11A M

CAREERS + TALENT

Connecting employers, college students & other job seekers

9 AM - 11A M

MORNING

BUSINESS SEMINARS

Free seminars on the latest topics critical to business success

11 AM - 1:3OP M

KEYNOTE LUNCH

In partnership with UNCW’s Economic Outlook Conference

1:3OP M - 5:3OP M

PRE-REGISTER FOR FREE NOW CODE: EXPO2023

EXPO HALL OPEN

Featuring 100+ exhibitors and winners of our MADE competition. Meet and connect with potential clients, vendors and employees all in one day.

2P M - 4P M

AFTERNOON

BUSINESS SEMINARS

Free seminars on the latest topics critical to business success

4:3OP M - 5:3OP M

WILMINGTONBIZ AFTER HOURS

Economists to share their viewpoints

FROM STAFF REPORTS

No matter what seems to be happening elsewhere in the economy, the Wilmington area continues to grow as new residents keep on coming. On Oct. 5, UNCW’s regional economist Mouhcine Guettabi, and Tom Barkin, president and CEO of the Federal Reserve Bank of Richmond, will share their takes on the situation as the keynote lunch speakers during the 2023 WilmingtonBiz Conference & Expo at the Wilmington Convention Center.

NATIONAL VIEW

Barkin, who has been in the Richmond president and CEO role since 2018, is expected to also share a national outlook at the expo in Wilmington.

Barkin serves on the Fed’s chief monetary policy body, the Federal Open Market Committee, and is also

responsible for bank supervision and the Federal Reserve’s technology organization. He is “on the ground” continually in the Fed’s Fifth District, which covers South Carolina, North Carolina, Virginia, Washington, D.C., West Virginia and Maryland.

Before joining the Richmond Fed, Barkin was a senior partner and CFO at McKinsey & Company, a worldwide management consulting firm, where he also oversaw McKinsey’s offices in the southern United States.

Barkin earned his bachelor’s, MBA and law degrees from Harvard University.

In a speech Aug. 3, Barkin tackled the question: Why haven’t we seen a recession?

He said, “I think it’s because the pandemic is still with us – not the public health crisis, thankfully, but the economic dislocation it unleashed.”

The keynote lunch will be held from 11 a.m. to 1:30 p.m. Oct. 5 during the expo.

LOCAL FORECAST

Guettabi often shares his knowledge and research with groups in the Wilmington area who need the regional economist’s perspective on how the economy is doing now but with the benefit of local insights.

An associate professor of economics at UNCW, Guettabi began working at the University of North Carolina at Wilmington in August 2021, becoming regional economist the following year. Previously an associate professor at the University of Alaska Anchorage, Guettabi earned his doctorate in economics with an emphasis in urban and regional economics from Oklahoma State University in 2012.

His recently published research can be found in some of the leading economic journals such as the Review of Economics and Statistics, Journal of Environmental Economics

and Management, and the Journal of Regional Science.

At last year’s expo outlook talk, Guettabi highlighted two contradictory factors taking place in the economy at that time: peaking consumer spending matched with plummeting consumer confidence. “People are continuing to spend a lot of money and nobody’s acting their wage,” he said last year. “We think things are bad, but we are making that reservation at that very nice restaurant.”

As the Greater Wilmington Business Journal pointed out in a profile of Guettabi last year, his role as UNCW’s regional economist is suited to his personal skills and interests because it involves teaching, independent research and public engagement. In Alaska, Guettabi said he would give between 30 and 40 talks annually on a variety of economic topics.

“I’m a regional economist by training, meaning my field is regional economics, which is a field that is very much in touch with what makes small places tick, and how does space affect economic decisions by people and by businesses,” Guettabi said.

Guettabi

Barkin

Developers share details of downtown projects

BY EMMA DILL

The people behind three major downtown projects detailed their plans during an economic development luncheon hosted Sept. 7 by Wilmington Downtown Inc.

The panel conversation centered around Project Grace, the Gateway project and Wilmington’s new municipal campus, which is slated for the former Thermo Fisher Scientific building.

Wilmington Downtown Inc., or WDI, is a nonprofit organization that aims to promote economic growth and business development in the downtown Wilmington area.

Aubrey Parsley, director of economic development for the city of Wilmington, kicked off the conversation by providing an overview of the city’s new municipal campus, which he referred to as the “new city hall.”

In July, city leaders closed on the former Thermo Fisher campus on downtown’s northern end for $68 million.

“For the last 30 years or so, the

city has been exploring ways to bring everybody under one roof and the stars aligned just recently with the closing in July,” Parsley said.

The buy includes a 12-story office building along with a 1,022-space parking deck. Wilmington plans to lease back two floors of the office building to Thermo Fisher for three years, use five floors for city services and lease out the remaining five floors. The parking deck will be used to accommodate parking needs generated by events held at the nearby city-owned Live Oak Bank Pavilion.

The city’s purchase also included two vacant, multi-acre tracts that could be used for future downtown growth.

North of the new city hall, McKay Siegel, a partner with East West Partners, is working with city leaders on a long-awaited northern gateway project.

The development firm signed a memorandum of understanding with city leaders this spring and the parties are working to iron out the details of a purchase and develop-

ment agreement – something Siegel said he hopes will wrap up by the end of this year.

The primarily residential southern portion of the Gateway project will feature 320 apartments along with approximately 32,000 square feet of retail – an investment of around $100 million. Plans for the northern end of the Gateway project are still “in flux,” Seigel said, but could include a hotel with upwards of 300 rooms.

With the construction of the Gateway project, East West Partners hopes to “activate” the northern end of downtown and provide a more direct link between S. Third Street and the waterfront area.

Project Grace rounded out the conversation with Mike Brown, vice president of Cape Fear Development, providing an overview of the project’s timeline and evolution.

The project is expected to transform the county-owned block bordered by Chestnut, Grace, Second and North Third streets, which contains the downtown branch of

TRAINING THAT WILL TRANSFORM YOUR BUSINESS IN 12 WEEKS…

the New Hanover County Public Library along with a parking deck. The transformation could include new residential and commercial space along with a new, 95,000-square-foot facility that would house both a new library branch and the Cape Fear Museum.

The panel also discussed how their projects fit into the Greater Downtown Area Growth Plan, an upcoming effort from the city of Wilmington’s Planning and Development Department. The plan aims to help developers and local leaders plan for future growth in downtown and beyond in other commercial areas like the Cargo District, Soda Pop District and South Front District.

As these “satellite” districts continue to grow, local developers and city leaders need to focus on linking the emerging areas, according to Siegel, who chairs WDI’s Downtown Development Committee.

“The more we can connect all these districts so that they grow together,” he said, “the stronger they will continue to be.”

SESSION 1: 2:00pm - 2:45pm Sales Training Master Class Preview

In this fast-paced, power packed session you will pick up sales tactics and strategies that will instantly help you close more sales. You will hear the “Greatest Hits” from our 12-Week Sales Master Class that is increasing commission checks and growing the bottom line of many local businesses. To be a top performer you must train with the best. In 45 minutes, you will experience a small sampling of the best sales training available in the Wilmington area.

SESSION 2: 3:00pm - 3:45pm Management Training Master Class Preview

If you are a top performer and high achiever that has been catapulted into a position of management without the training, tools and development to be a great manager, you are not alone! In 45 minutes, you will learn strategies and tactics that will instantly make you a better manager. This session will give you the “Greatest Hits” from our 12-Week Management Master Class that teaches local managers practical systems and processes that helping them get better outcomes from their team, reduce drama, and lower chaos in their organizations.

Coach Reggie ActionCOACH Master Coach & Global Trainer

WILMINGTON

X O I

2O23 BUSINESS STRATEGY SEMINARS

ROOM 1O5 ROOM 1O6 ROOM 1O7 ROOM 1O8

9:15 AM - 1O:OO A M

DON’T FALL VICTIM TO CYBERCRIME

Presenter: CW IT Support

WHY PARTNERING WITH A TURNKEY RESTORATION COMPANY IS VALUABLE TO YOUR BUSINESS

Presenter: Target Solutions

CREATING AN OUTSTANDING COMPANY CULTURE

Presenter: Cape Fear Solar Systems

THE MULTIPLE ASPECTS OF BUSINESS OWNERSHIP

Presenter: MoMentum Companies

MASTERING DIGITAL MARKETING

Presenter: DesignLoud

1O:15 AM - 11:OO A M

RECRUITING BEST PRACTICES

Presenter: Winnow Services

SUPERCHARGE YOUR SMALL BUSINESS

Presenter: DesignLoud

2 :OO PM - 2:45 P M

SALES TRAINING MASTER CLASS PREVIEW

Presenter: Business Growers

INBOUND MARKETING

Presenter: The Diamond Group

3:OO PM - 3:45P M

EMERGING ENERGY TECHNOLOGIES

Presenter: Cape Fear Solar Systems

MANAGEMENT TRAINING MASTER CLASS PREVIEW

Presenter: Business Growers

ARE YOU LOST IN THE NOISE?

Presenter: Greater Wilmington Business Journal

RECHARGE, SUCCEED, REPEAT

Presenter: UNCW Swain/ Montani

LEADING ACROSS GENERATIONS

Presenter: WNY People Development

GO FUND YOURSELF

Presenter: CloudWyze

RAISING CAPITAL 101: PANEL DISCUSSION

Presenter: CloudWyze

105

DON’T FALL VICTIM TO CYBERCRIME: Keys to Keeping Your Business Protected & Productive ROOM

In this session we will explore the current trends of cybercrime and the impact it can have to you and your business’s safety, reputation, productivity, and bottom line. discuss some methods used by hackers to exploit the weaknesses of their victims and some practical tactics you should employ to minimize your risk and exposure against such threats.

BRIAN SATZ, President, CW IT Support

THE MULTIPLE ASPECTS OF BUSINESS OWNERSHIP: Start-Up To Exit Strategy

ROOM 106

Whether you are considering starting the business of your dreams or currently have an ongoing enterprise, it is vital that you keep the end game in mind. So many times business owners become consumed with the day to day operations that it is difficult to maintain a 30,000 foot perspective. Throughout the years you end up dealing with the ups and downs of the economy, market changes, staffing challenges and end up reacting when you intended to be proactive. This seminar will give you an opportunity to look at your business with a clear vision for the future.

TERRY ESPY, President, MoMentum Companies & JOAN LOCH, Business Broker, MoMentum Companies

MASTERING DIGITAL MARKETING: A Comprehensive Guide For Small Business Owners Scaling Up

ROOM 107

This presentation aims to provide small business owners with an in-depth understanding of essential digital marketing strategies. It covers a range of topics from the customer journey, SEO, PPC advertising, social media marketing, content marketing, email marketing, analytics and reporting, online reputation management, eCommerce marketing, to influencer marketing. By the end of this presentation, attendees will have a holistic view of digital marketing and be equipped with practical knowledge to implement these strategies effectively.

RECHARGE, SUCCEED, REPEAT: The Self-Care Cycle For Professionals

ROOM 108

Whether you’re a rookie or a seasoned pro, an entrepreneur or dedicated employee, discover a transformative cycle tailored to your career stage. Learn the art of nurturing yourself as you evolve, ensuring sustained success. Embrace recharging to fuel achievement and integrate it seamlessly into your routine. Prioritize self-care as an essential element of your professional growth - because our aim is not just to survive, but to truly thrive.

9:1510:00 SEMINARSAM

DEREK SCHMIDT, Founder & CEO, DesignLoud Marketing Agency X O I

KATHERINE DANIEL, Founder & Principal, Montani Consulting; DR. YOLANDA POLLARD, Director, UNCW’s Swain Center for Executive Education & Economic Development

X O I

WHY PARTNERING WITH A TURNKEY RESTORATION COMPANY IS VALUABLE TO YOUR BUSINESS ROOM 105

Target Solutions will be discussing a variety of topics centralized around the restoration, remediation, and reconstruction of small and large loss events. The presentation will highlight the importance and benefits of Preplanning for Catastrophic events, day to day disruptions and touch on insurance navigation. Audience participants will hear of some notable case studies highlighting recent and ongoing projects, lessons learned and how adapting in the industry is essential to minimizing client business disruption.

AUSTIN STONE, VP Of National Business Development, Target Solutions

RECRUITING BEST PRACTICES ROOM 106

Simplicity and systems are the keys to effective recruiting, saving you time and money. Learn practical steps your team can use to create a foolproof recruiting process that wins every time. Don’t let the bells and whistles of complicated procedures overwhelm you. Explore the simple measures you can take to improve your recruiting efforts, enhance your interview process, and commit your time and energy to effectively recruiting the best candidates for your company’s needs.

JANAIAH VON HASSEL, CEO, Winnow Services

SUPERCHARGE YOUR SMALL BUSINESS: Unleash The Power Of AI To Transform Your Marketing Campaigns & Propel Growth

ROOM 107

This presentation will explore the potential of AI in boosting small business marketing campaigns. It will delve into how AIpowered tools can automate processes, personalize customer experiences, and improve decision-making based on customer insights. By highlighting various AI marketing tools and presenting real-life examples, this presentation aims to equip small business owners with the knowledge and confidence to incorporate AI into their marketing strategies.

LEADING ACROSS GENERATIONS: The Multigenerational Workplace ROOM 108

For the first time in history, five generations of employees are in the workplace. In this interactive and engaging presentation, participants will learn work and communication styles, Boomers to Gen Z, and the historical context that contributes to them; strategies presented to leverage multigenerational strengths and differences. Simple and actional relationship building activities will be shared to create inclusive environments where all employees, regardless of age, will feel valued, respected, and seen.

STEFANIE ADAMS, Founder, WNY People Development

DEREK SCHMIDT, Founder & CEO, Designloud Marketing Agency

CREATING AN OUTSTANDING COMPANY CULTURE ROOM 105

Creating a vibrant company culture that supports and nurtures employees is so important that it is the key to our success— and a unique and sustainable competitive advantage. By treating employees exceptionally well, they take great care of your customers, then your customers take care of your business. Learn how Cape Fear Solar Systems has created a culture that is fun, engaging, team oriented, and focused—which has helped increase profits.

ROBERT PARKER, COO, Cape Fear Solar Systems

SALES TRAINING MASTER CLASS PREVIEW

ROOM 106

In this fast-paced, power packed session you will pick up sales tactics and strategies that will instantly help you close more sales. You will hear the “Greatest Hits” from our 12-Week Sales Master Class that is increasing commission checks and growing the bottom line of many local businesses. To be a top performer you must train with the best. In 45 minutes, you will experience a small sampling of the best sales training available in the Wilmington area.

COACH REGGIE, Master Business Coach & Global Trainer, Business Growers

INBOUND MARKETING: The Formula For Making Your Website & Digital Doorstep A 24/7

Salesperson

ROOM 106

• How to Attract More of the Right Conversations

• The Marketing MixOrganic Search + Paid

• Clarity is King - messaging and amplifying your brand

THERESA BASSETT, CEO, The Diamond Group

GO FUND YOURSELF: A Discussion On How Your Business Can Leverage Grants

ROOM 108

Are you missing out on capital available to your business? There is a diverse landscape of grant opportunities for nonprofits, entrepreneurs and small business owners that you may be able to benefit from, but they can be challenging and complex to navigate. CloudWyze CEO, Shaun Olsen will lead a discussion with a panel of professionals experienced in grant funding on how to identify the right grants, write compelling proposals, and increase your chances of success. Whether you are a startup or an established business, this discussion is a must-attend event for anyone looking to secure funding for their ventures.

SHAUN OLSEN, CEO, CloudWyze

2:002:45 SEMINARSPM

O I

X O I SEMINARS

EMERGING ENERGY TECHNOLOGIES

ROOM 105

Learn what’s new in energy technology with a focus on how to utilize and develop scalable technologies in any business. Join us as we explore the top energy technology trends for 2023 and beyond. Energy remains one of the biggest areas of investments worldwide. As the world moves away from fossil fuels, the renewable energy market is taking off. In this session you can expect to gain key insights on energy technology deployment plans, adoption timelines, values, and risks.

ROBERT PARKER, COO—Cape Fear Solar Systems

MANAGEMENT TRAINING MASTER CLASS PREVIEW

ROOM 106

If you are a top performer and high achiever that has been catapulted into a position of management without the training, tools and development to be a great manager, you are not alone! In 45 minutes, you will learn strategies and tactics that will instantly make you a better manager. This session will give you the “Greatest Hits” from our 12-Week Management Master Class that teaches local managers practical systems and processes that helping them get better outcomes from their team, reduce drama, and lower chaos in their organizations.

COACH REGGIE, Master Business Coach & Global Trainer,

Business Growers

ARE YOU LOST IN THE NOISE?

ROOM 107

Does it feel like you are marketing into the wind? Who sees your message? Do they understand and trust what you have to say? Join us for an interactive session to understand how your marketing messages and personal brand can break through the noise. Make connections that improve your business and your life. Create new habits that will help you build trust in your brand through clarity, compassion, and community engagement.

ANGELA CONICELLI Vice President of Sales, Greater Wilmington Business Journal

RAISING CAPITAL 101: PANEL DISCUSSION

ROOM 108

Are you an entrepreneur looking to take your business to the next level? Are you a startup founder seeking funds to fuel your growth? If so, join us as we bring together professionals from various industries to share their insights and experiences on securing funding for your business. Whether you’re a seasoned entrepreneur or just starting out, this discussion will equip you with the knowledge and strategies you need to successfully raise capital and propel your business forward.

SHAUN OLSEN, CEO, CloudWyze

219 Station Road, Suite 202

Wilmington, NC 28405

(910) 343-8600 | wilmingtonbiz.com

PUBLISHER

Rob Kaiser rkaiser@wilmingtonbiz.com

PRESIDENT

Robert Preville rpreville@wilmingtonbiz.com

EDITOR

Vicky Janowski vjanowski@wilmingtonbiz.com

MANAGING EDITOR

Cece Nunn cnunn@wilmingtonbiz.com

REPORTERS

Emma Dill edill@wilmingtonbiz.com

Miriah Hamrick mhamrick@wilmingtonbiz.com

VICE PRESIDENT OF SALES

Angela Conicelli aconicelli@wilmingtonbiz.com

SENIOR MARKETING CONSULTANTS

Maggi Apel mapel@wilmingtonbiz.com

Craig Snow csnow@wilmingtonbiz.com

Stacey Stewart sstewart@wilmingtonbiz.com

MA DE DE MA

WILMINGTON

2023 WINNERS

Spotlighting this year’s MADE Awards

tions and were asked to base their choices for winners on several factors, including:

• Does the business have unique offerings in its market?

• Which companies are likely to grow sales the most, particularly in other parts of the country and/or internationally?

• Is the continued growth of the company likely to result in the creation of more jobs in the region and a positive impact on local economic development?

KEN LITTLE

MARKETING CONSULTANTS

Alexis Alphin aalphin@wilmingtonbiz.com

Jillian Hon jhon@wilmingtonbiz.com

OFFICE & AUDIENCE

DEVELOPMENT MANAGER

Sandy Johnson sjohnson@wilmingtonbiz.com

EVENTS DIRECTOR

Jamie Merrill jkleinman@wilmingtonbiz.com

CONTRIBUTING DESIGNER

Suzi Drake art@wilmingtonbiz.com

DESIGNER

Tara Weymouth tweymouth@wilmingtonbiz.com

MEDIA COORDINATOR

Julia Jones jjones@wilmingtonbiz.com

FOUNDER

Joy Allen

SUBSCRIPTIONS

To subscribe to the Greater Wilmington Business Journal, call (910) 343-8600 x201 or visit wilmingtonbiz.com. Subscriptions cost $9.95 per month or $95 per year.

ADVERTISING

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© Copyright 2023 SAJ Media LLC

Each year, the MADE Awards brings to light a variety of products and businesses that in some cases might otherwise have flown under the radar, from marine bean bags to handmade swimwear. The purpose of the awards is to draw attention to manufacturers and makers in the Cape Fear region, revealing that the area is home to more made-in-Wilmington products than residents and even business leaders might realize.

The Greater Wilmington Business Journal launched the MADE Awards for that very reason, to recognize makers, manufacturers, artisans, designers, small businesses and the businesses that support them in New Hanover, Brunswick and Pender counties.

Those chosen by the judges each year cover a wide range of products being conceived and produced in the local market.

This year, nominations came in from businesses vying in six categories: Manufacturing, Functional Product (examples include tools, gadgets, beauty products, furniture and industrial/medical devices), Arts (such as apparel, accessories, textiles, home goods and stationery), Food & Beverage (such as wine and spirits, dry/baked/ canned goods and sustainable foods), Exporter and Supporter (examples include patent law firms, manufacturing associations, SBA lenders and retail markets that carry primarily local products).

A panel of outside judges combed through the nomina-

• and for the Supporter category: Which organization is best equipped to help businesses that make products expand quickly, resulting in more jobs locally and other positive impacts on local economic development?

In the end, the judges chose three top winners for the Manufacturing, Functional Product, Food & Beverage, Exporter and Arts categories and one overall for the Supporter designation. Those winners are profiled on the following pages.

The winners will each have a table at this year’s WilmingtonBiz Conference & Expo, also produced by the Business Journal, on Oct. 5 at the Wilmington Convention Center.

Outside of the annual awards, the Business Journal wants to continue to spotlight the MADE focus year-round. Each month in one of our print editions, we’ll feature a locally based company making goods and products in the Cape Fear region.

To be considered for the feature, contact newsroom@ wilmingtonbiz.com.

Cece Nunn, managing editor, Greater Wilmington Business Journal cnunn@wilmingtonbiz.com

2023 MADE JUDGES

ROB BURRUS

Dean, UNCW Cameron School of Business

JERRY COLEMAN

Director, CFCC’s Small Business Center

ERIN EASTON

Director of Workforce Development, CFCC

ROMONDO MCEACHERN

Director of Business Banking, Excite Credit Union

HEATHER MCWHORTER

Director, UNCW Center for Innovation & Entrepreneurship

ANGELA SCHROEDER

Patriot Illumination

APRIL SCOTT

Director, Brunswick Community College’s Small Business Center

JUDGING THE APPLICANTS

The MADE award’s goal is to recognize products made in Southeastern North Carolina.

Any company with an operation in New Hanover, Brunswick or Pender counties was eligible. Their product could be in production or in the prototype stage.

After the nomination period, a panel of outside judges reviewed the submissions and picked the winners.

In picking the winners, judges were asked to weigh whether the nominated businesses had unique offerings in their market; which were likely to grow sales the most, particularly in other parts of the country and/ or internationally; and if continued growth would likely result in the creation of more jobs in the region and impact local economic development.

For the Supporter category, judges considered what nominated organization was best equipped to help businesses that make products expand quickly.

Nunn

EMPOWERING COMMUNITIES

T HROUGH CDFI STATUS

In these rapidly changing financial times, where economic inequalities are on the rise, it’s vital to have institutions that prioritize community development and financial inclusion. That’s where Excite Credit Union comes in. As a certified Community Development Financial Institution (CDFI), we’re at the forefront of a movement that’s all about positive change and empowerment within the communities we serve.

But first, let’s break it down: What exactly is a CDFI? Well, it stands for Community Development Financial Institution. These are financial institutions with a special mission – to uplift underserved communities by providing them with access to essential financial services. These communities often face obstacles when it comes to getting loans, investments, and banking resources through traditional channels. CDFIs step in to bridge that gap. We offer a range of financial products designed to meet the unique needs of these communities, promoting economic growth and stability.

Now, let’s talk about what sets Excite apart. Our CDFI certification isn’t just a piece of paper; it’s a reflection of the good work we do every day. More than 60% of our lending goes to lower-income consumers in our core markets, such as Santa Clara County, California and New Hanover County, North Carolina. Being a CDFI means we’re dedicated to making a positive impact. We direct our resources toward the betterment of low-income and economically disadvantaged individuals and neighborhoods, embodying the principles of social responsibility and equity.

Our CDFI status isn’t just about basic banking

services – it’s about creating a suite of financial products that cater to the unique needs of marginalized communities. Whether it’s loans that empower entrepreneurship or tailored mortgage solutions that make homeownership a reality, Excite is all about empowerment. But we’re not stopping there. CDFIs play a pivotal role in local economic development. We actively contribute to the growth of small businesses, job creation, and community initiatives. Our financing options, which might be out of reach elsewhere, become a driving force for economic progress. This has a positive ripple effect that extends far beyond our banking halls.

Here’s where it gets exciting – our CDFI designation opens doors to partnerships with government agencies, nonprofit organizations, and other entities that share our vision for community betterment. These collaborations amplify our impact, allowing us to leverage resources and expertise for the collective good. For instance, our partnership with organizations like Coastal Horizons and the Wilmington Housing Authority showcases how we’re actively involved in local initiatives, making a real difference in our communities.

So, in a nutshell, Excite Credit Union is not just about banking. We’re about building bridges between financial stability and the dreams of underserved communities. With each loan we grant, each partnership we forge, and each family we support on their journey to homeownership, Excite lights the way towards a more inclusive and equitable society. In a world where financial empowerment means empowerment in all aspects of life, we’re proud to be a testament to the power of finance as a force for good.

SARAH STONE Director of Retail Experience

Sarah Stone is the Director of Retail Experience for Excite Credit Union in North Carolina, overseeing retail branches, business development, and community relations. Sarah has worked in credit unions over the past decade. In late 2019, she moved to Wilmington and joined the Excite team. She is passionate about the work the Credit Union does in the community. Excite Credit Union was founded in 1952 with the purpose of giving everyone the chance to build a financially stronger future, so together, we can build a stronger community. Excite Credit Union is proud to serve the banking needs of New Hanover, Brunswick, and Pender counties.

ARTS

Art in Bloom Gallery

aibgallery.com

Year founded: 2015

No. of employees: 5

Top official: Amy N. Grant, owner Company description: Art in Bloom Gallery presents original art by over 30 artists and is located at 6866 Main St. at Mayfaire Town Center.

How has your company grown since its inception? “Since 2015, Art in Bloom Gallery has doubled in square footage and has expanded our online presence at aibgallery.com. The gallery has shipped art to Canada, Mexico, England and throughout the U.S. The numbers of customers, artists and employees have also increased substantially along with our sales, events and community outreach.”

How has your product helped impact the region’s economic development? “Art in Bloom Gallery is a small business making a major impact as an employer, retail establishment and community leader. We sell original art and promote local artists within and outside of our region. The gallery contributes to the region’s economic development by making our artists and community more visible as an arts destination.”

What are your future goals for the company? “Future goals include continuing to evolve and experiment as we go into our ninth and 10th years as a gallery in our expanded space at Mayfaire Town Center. ”

South Castles Swimwear

southcastles.com

Year founded: 2010

No. of employees: 1

Top official: Caroline Castles, owner/designer

Company description: South Castles began in 2010 as CastlesCouture, a women’s lifestyle brand offering high-quality resort wear and readyto-wear clothing and swimwear. Over the years, the company has rebranded to South Castles and specializes in swimwear. It’s a vegan, eco-friendly women’s clothing and swimwear brand that handmakes every piece in Wilmington, according to the company’s nomination form. How has your company grown over the years? The company began as a senior project for Caroline Castles, the owner, during her entrepreneurial studies at UNCW, according to the nomination form. What assisted in her graduating with her bachelor’s degree turned into a worldwide brand that wholesales across the country and even made its way to be stocked in Brazil, the nomination stated.

The Quartermaster

Year founded: 2022

No. of employees: 2

Top official: Michael Grimwood, owner Company description: “We produce handmade vegetable-tanned travel and daily life bags and a variety of other leather products. We strive to offer heirloom pieces that can be passed down. We also make a full line of all-natural apothecary items from skincare to daily wellness.”

How has your company grown since its inception?

“It is a very young company that has tripled its storefront size prior to the first completed year.”

How has your product helped impact the region’s economic development? “Customers walk into the store for the first time and say that they feel like they are in Florence, Italy. One of our higher goals is to change the landscape of retail in historic downtown Wilmington. We do this by bringing locally made, high-quality, intrinsically valuable products … . We are spearheading the ‘new next’ by being open when the most people are downtown, late into the evening.”

What current challenges are you facing? “Parking downtown. Law enforcement not enforcing noise and other ordinances designed to make sure the experience of the public downtown is pleasant.”

BOOTH# EXHIBITOR BOOTH# EXHIBITOR BOOTH#

Annual Luncheon

Wednesday, October 4th 11:30am - 1:00pm

EXPORTERS

Champion Valves Inc. wafercheck.com

Year founded: 2003

No. of employees: 14

Top official: Matthew Schneider, general manager

Company description: Manufacturing firm for heavy industrial sector valves

How has your company grown since its inception? “We started in a living room 20 years ago ... now operating in a 12,000-square-foot facility and $13M+ in annual revenue and growing.”

How has your product helped the region’s economic development? “Locally employed admin., sales, ops and warehouse personnel. Also vendor out services in ILM – machining, painting and other manufacturing items.”

What current challenges are you facing? “Looking to upgrade facility, but area property is too expensive for manufacturing opportunities unless we move south across the bridge. Need more opportunity in [Wilmington] proper.”

What are your future goals for the company? “Grow employee headcount and continue to onshore vendor services that do not exist in [Wilmington].”

Fathom Offshore

fathomoffshore.com

Year founded: 2012

No. of employees: 10

Top officials: Brandon Carter and Andy Holcomb, founders Company description: “Fathom Offshore designs, manufactures and distributes a highly customized line of offshore and nearshore tackle and accessories that services the highend recreational and trophy fishing industry,” according to the company’s nomination form.

We are a boutique full service media production company offering a personal and creative approach to business solutions and film production.

+1 (443) 221–2876

What makes your firm stand out? “The company is unique in the industry in that it does not rely on foreign manufacturing but rather controls all elements of its manufacturing process including custom molds, raw materials and custom designs that are tested throughout the world. This high level of control has allowed the company to exceed many of its competitors for function and long-lasting tackle. Products are sold throughout the United States, South America and Europe.”

How was the company founded? “By two entrepreneurs who found their way to Wilmington based upon the community's unique access to the coast and diverse economy. Prior to starting the company formally, Andy and Brandon (founders) began manufacturing their own lures and tackle in their garages as a way to support their hobby (fishing). They innovated their own designs and high-quality materials because they were tired of buying cheap products on the market that simply could not hold up to the harsher conditions they were accustomed to off the shores of North Carolina.”

G-Code tacticalholsters.com

Year founded: 1997

No. of employees: 70

Top official: Scott Evans, founder and CEO Company description: The company supplies military, law enforcement and tactical gear globally to various armed forces. Products include gun holsters, magazine carriers, plate carriers, battle belts, misc. pouches and zip bags, hardware and more, according to the company’s nomination form.

What else do you want people to know about your company? “We are 100% made in USA from raw materials to shipped product and lifetime guaranteed,” the nomination form stated. “We only have one location, and everything is made on-site. We are consistently used in big-box movies and video games. Recent ones would include Avatar 2, Bad Boys 4, Florida Man (filmed here), Tomorrow War, Fast and Furious 10, and the new global hit video game Call of Duty has our products being used in it. On top of that, the world’s elite soldiers ... use our gear on missions and work with us to innovate our product line.”

Keynote Speaker Dr John Gaines

FOOD & BEVERAGE

Brunswick Beer and Cider brunswickbeerandcider.

com

Year founded: 2022

No. of employees: 80

Top official: Jud Watkins, owner

Company description:

Brunswick Beer and Cider is the first brewery in Leland and has over 30 beers and ciders on tap.

How has your company grown since its inception?

“The growth within Brunswick Beer and Cider has been exponential since our opening. With our brewhouse gaining momentum and creating crowd-pleasing recipes in-house, we are now proudly offering wholesale kegs, to-go growlers and freshly canned beers with ciders in queue.”

How has your product helped impact the region’s economic development? “With over 80 employees, Brunswick Beer and Cider has brought several jobs to the area. Using local agriculture and produce to create topquality products is always something we will be proud of. Brunswick Beer and Cider is also continuously partnering with local charities, nonprofits and schools in addition to putting money back into the community and creating relationships.”

What current challenges are you facing? “We continue to see post-COVID supply chain issues.”

The Butcher’s Market of Wilmington thebutchersmarkets.com

Year founded: 2012

No. of employees: 250

Top official: Craig Wilkins, CEO Company description: “Wilmington’s premier butcher shop/deli/ specialty grocer” How has your company grown since its inception? “Every week we continue to get new customers through our organic grassroots marketing. Our customers know quality and service. We deliver that daily.”

How has your product helped impact the region’s economic development? “Provided jobs to 20 employees at this location and help local producers showcase their items for sale. We also sponsor lots of organizations throughout the area.” What current challenges are you facing? “Rising costs ...”

What are your future goals for the company? “Would like to expand our presence in the Wilmington market. We do have a Porters Neck location slated for Q2 2024 opening.”

Carolina Candy Company carolinacandy.com

Year founded: 2007

No. of employees: 3

Top official: Kimberly Smith, owner and CEO Company description: Carolina Candy Company has been making gourmet chocolates and confections for over 16 years. “Our store is family-owned and operated by Kimberly Smith and her daughters Lauren Rich and Brooke Harrell, all Wilmington natives.”

How has your company grown since its inception? “We started out at our retail location producing one flavor of toffee and a few chocolate candies and making wedding cakes in 2007. We now produce thousands of pounds of gourmet toffees, chocolate barks, brittles, gourmet toffees, and have recently expanded into a new location in Crossroads Shopping Center.”

How has your product helped impact the region’s economic development? “The company has represented our beautiful Port City at trade shows around the country and shipped thousands of corporate gifts worldwide. We participate in many local charitable events and donations year after year giving back to our native city.” What current challenges are you facing? “We have recently expanded and have moved to a new location. We are facing the many typical challenges when moving and reopening.”

FUNCTIONAL PRODUCTS

Creatively Covered Co. LLC creativelycoveredco.com

Year founded: 2021

No. of employees: 1

Top official: Dawn McDowell, owner/maker Company description:

“The unwind collection focuses on creating artisan skincare to support skin all skin types, but especially dry skin. The line consists of moisturizing body bars, sugar scrubs, milk baths, body butters and more.

Our mission is to curate artisan skincare that allows your skin/soul to UNWIND, receive relief and comfort from the daily stresses while using our luxurious moisturizing products. We believe to Unwind is to allow your soul to encounter a little bit of nature's goodness for the skin.”

How has your company grown since its inception? “We have grown in the sense that we have received more exposure and opportunities to collaborate with other small businesses.”

What current challenges are you facing? “Finding funding sources for small business is a challenge in addition to advertising.”

What are your future goals for the company?

“My immediate goal is to grow the business and be able to obtain staffing to assist with further growth.”

HELPS.

Marine Bean themarinebean.com

Year founded: 2021

No. of employees: 1 full-time, 1 part-time and 3 subcontractors

Top official: Dale Lacy, president Company description: Marine Bean manufactures and sells marine-grade bean bags that are intended to be used on the boat, beach and pool and they float. How has your company grown since its inception?

“We have gone from outsourcing manufacturing to revamping all our materials and moved all production to Wilmington. We are now leasing 1,600 square feet of warehouse space in the newly renovated Coca-Cola building in the Soda Pop District. Our sales are more than triple that of our first year.”

How has your product helped impact the region’s economic development? “Our manufacturing of Marine Bean in Wilmington has allowed us to help fill the unleased space in the Coca-Cola building. We are subcontracting seamstresses, which helps support their families and also offering products to local retailers to sell.”

What current challenges are you facing? “We purchase our materials and make our product in the USA so cost of materials is an ongoing issue.”

NC Lumber & Supply nclumbersupply.com

Year founded: 2016

No. of employees: 27

Top official: Carter

Derrick, Rob Moore and Ryan Hilsinger, co-owners

Company description: “We are a local lumberyard offering outstanding customer service, and support to local and small businesses. We specialize in Pine and Cypress T&GFlooring and Shiplap.”

How has your company grown since its inception? “We have grown from the idea of wanting to relieve our local mill of Factory 2nd lumber here in our flagship warehouse to owning and operating 13 locations in six states throughout the Southeast. We added value to a material that was once considered downfall.”

How has your product helped impact the region's economic development? “As Wilmington continues to see real estate growth, we are able to supply local builders, carpenters and woodworkers with value-added materials that help our communities grow and flourish.”

What current challenges are you facing? “It is currently challenging to find adequate warehouse space for new locations as well as personnel to staff new locations.”

MANUFACTURERS

Evolve Golf

evolvegolf.com

Year founded: 2003

No. of employees: 30

Top official: Ben Maloy, CEO

Company description: “Evolve Golf makes golf tees and bespoke accessories that are better for golfers, golf courses and the planet.”

How has your company grown since its inception?

“Evolve’s first product was a biodegradable performance tee that launched on the PGA Tour in 2004. Our customers have driven product expansions spanning custom golf tees to bespoke gifts. Today, our Epoch tees, P1Rx repair tools, Motionwool socks and Foundryworks hand-forged ball markers are utilized by 1,600 golf facilities worldwide.”

How has your product helped impact the region’s economic development? “Sourcing from manufacturers in Wilmington, Asheboro and Greensboro, Evolve grew from six employees in a small office on North 4th Street to 30 employees at a new 9,000-square-foot facility located on Hwy. 421 N. We proudly support local nonprofits like Coastal Enterprises and First Tee of Greater Wilmington.”

What current challenges are you facing? “Demand for golf tees, especially custom golf tees. Evolve Golf’s biggest challenge is keeping pace with unprecedented growth due to the surge of new golfers playing the game. WFH policies now enable players to substitute commute time with early-morning and late-afternoon rounds, skyrocketing the demand for more golf tees.”

PaperFoam Packaging USA paperfoam.com

Surgium LLC

surgilum.com

Year founded: 2014

No. of employees: 7

Top official: Alan W. Brown, CEO

Company description:

“Surgilum LLC is a design, development, manufacturer and seller of beautiful ophthalmic devices, known for greater accuracy, efficiency and cost effectiveness.”

How has your company grown since its inception?

Year founded: 2007

No. of employees: 30

Top official: Malcolm Ford, COO Company description: Manufacturer of bespoke biodegradable, recyclable and compostable packaging as a direct plastic replacement

How has your company grown since its inception? “Quadrupled since 2007”

How has your product helped impact the region’s economic development? “Constantly at the forefront of sustainability efforts”

What current challenges are you facing? “People”

What are your future goals for the company? “20% year-on-year growth”

SUPPORTER

Leath HR Group LLC leathhrgroup.com

Year founded: 2017

No. of employees: 8

Top official: Andrew Almeter, president

Company description: “Leath HR Group offers trusted HR experts who provide companies with modern, strategic HR solutions.”

How has your company grown since its inception? “Launched by career HR strategist

Lisa Leath in 2017, Leath HR Group flourished

“Surgilum has grown domestically to include the U.S. military, VA hospitals, U.S. residency programs, private ASCs and major hospital systems. Global distribution has also grown as Surgilum’s RoboMarker (corneal marking system) has caught the attention of world-renowned surgeons for its intuitive use and beauty.”

How has your product helped impact the region’s economic development? “Revenue has increased steadily over the years; we are in a ‘soft launch’ (domestically) for our newest product, the RoboMarker G2. We anticipate acceleration in the sales cycle once we are able to engage the global market. Additionally, new talent has been hired to meet future needs.” of challenges.”

What are your future goals for the company? “MindSkid Labs, parent company of Surgilum, under the direction of Alan Brown, MD, surgeon/inventor, holds multiple patents for future development. These will require more funding, clinical trials, etc. In the meantime, Surgilum has another series of products that could be ready for release first quarter of 2024.”

from a solopreneur to a dynamic team of HR professionals. Headquartered in Wilmington, the team’s impact now stretches across the nation, from Florida to New York, and as far west as Idaho, and has sustained impressive year-overyear revenue growth, averaging 25-30%.”

How has your product helped impact the region’s economic development?

“Leath HR Group supports numerous local businesses, boosting economic growth by optimizing workforce, productivity and market competitiveness through streamlined HR

services. This fosters job opportunities, job satisfaction and stability, attracting investments and promoting sustainable regional development.”

What current challenges are you facing?

“The post-pandemic workplace is more decentralized than ever before, it is increasingly difficult to maintain consistent, personalized HR support. In response, LHRG has taken an innovative approach by deploying AI and developing WorkTok, their proprietary mobile app, to reach clients where they are.”

Startup banks on user needs

BY EMMA DILL

Wilmington tech startup

Raleon announced last month it had raised $3.8 million in funding during its seed round.

The Web3 engagement platform has plans to use that capital to drive its growth in Web3 spaces and to fuel an expansion into more traditional Web2 online platforms, according to Raleon CEO and co-founder Nathan Snell.

“The $3.8 million in fundraising is really to drive additional growth,” Snell said. “The intention is to continue to grow effectively, to be able to put ourselves in a position such that we can continue to step on the gas … if we want to.”

The fundraising from the company’s seed round, which was announced in late August, is just the latest multi-million-dollar capital fundraising effort from a Wilmington-based tech startup this year. In June, Ohanafy, a craft beverage management software, raised $2.8 million in capital. Fintech firm Approve announced a $3 million fundraising series around the same time.

Snell, who was a cofounder of cloud-based banking company nCino, formed Raleon in 2022 with Adam Larson, another former nCino employee. Raleon provides a Web3 engagement platform that helps brands, games and decentralized applications or dApps convert and retain users.

Web3 is a term that refers to the concept of a digitized world that’s decentralized using blockchain technology. Some online users have opted for Web3 because it gives users – not tech companies like Microsoft or Apple – ownership of their data, leading to more data security and privacy. The company’s focus is growing in Web3 spaces, but it also aims to expand within more traditional Web2 spaces in order to serve a broader array of customers.

Raleon’s seed round was led by investment funds Blockchange with participation from Play Ventures, Alliance DAO and Portal Ventures.

In this funding series, the company’s backers were a mix of strategic investors and those who wanted to lead investment in Raleon because of their support for the company’s work and experience, Snell said.

With the funding, company officials also plan to hire more employees and continue to build out its software as a service platform. The

INFO JUNKIE

Holden Bierman

Founder and CEO, Coastal Cool Bierman created his Coastal Cool apparel company using recycled fabrics, breezy materials and tropical styles to make swimwear and ready-to-wear beachwear collections.

platform includes Embedded Quests, a new project that allows decentralized applications to configure unique user quests with no coding required.

“Incentivizing and rewarding user behavior on the internet is the holy grail for many web companies, and indeed a driving ethos of Web3,” according to a news release from the company.

The program allows for “easy targeting of specific users through personalizing tasks backed by Web2 and Web3 data,” along with delineating actions and rewarding users for successful quest completion, according to the release.

This aims to provide a “conversational, chat-like experience” that can help brands build relationships with customers. The company uses both on-chain and off-chain data to “not only understand customers in a deeper way but to deliver highly personalized actions to those users,” the release stated.

Looking to the future, Raleon has plans to expand its product range.

“We’ve got a newer product area that we haven’t announced yet that we anticipate driving a pretty substantial amount of growth,” Snell said.

He attributes some of Raleon’s fundraising success to Wilmington’s growing tech scene, which includes companies such as nCino, Live Oak Bank and Apiture, among others.

The company is remote-first, Snell said, but its core team is located

in the Wilmington area. Company leaders didn’t face questions from investors about its decision to headquarter in the Wilmington area, which could be a sign of the area’s increasing growth as a tech hub, he said.

That’s welcome news for Snell who’s watched Wilmington’s tech scene evolve in recent years.

“Since moving here, it’s been my hope to help create this kind of tech bubble or tech hub area on the coast, kind of like a Silicon Coast, if you will,” Snell said. “So to be able to start another company that’s still in Wilmington, to see other Wilmington startups forming, hopefully we can continue to build a nice vibrant and budding community.”

Last year, a LinkedIn workforce report found Wilmington ranked No. 11 in the U.S. for growth in tech talent between 2019 and 2022. The report found tech workforce grew more than 27% during that period.

In recent years, the city has drawn tech companies from outside of North Carolina, including market research firm Suzy. The area has also witnessed the expansion of cloud-based banking firm Live Oak Bank along with spin-off companies nCino and Apiture. Last fall, Live Oak Bank announced a $25 million expansion in Wilmington with the addition of more than 200 jobs.

The teen entrepreneur says he uses technology daily at the core of his lifestyle brand business. “My industry is e-commerce. I built an automated clothing and swimwear brand from my bedroom at only 12 years old utilizing Shopify and fulfillment companies to build and scale my company. Technology allows me to reach new customers, build my connections and continue my passion with business.”

Regularly reads Entrepreneur magazine, “featuring a wide range of upcoming business leaders across ventures and industries.”

Favorite TV show is Shark Tank

Go-to apps include Canva for creative design services. “LinkedIn is also a large part in my personal brand, allowing me to scale my connections and business opportunities with people across the world.”

Digital device he can’t live without is his phone. “I am able to run my company on a day-to-day basis with the power of my phone. I can answer emails, phone calls, manage storefronts and supply lines all from my iPhone.”

Staple social media sites are LinkedIn, Instagram, and X, formerly known as Twitter. “We have a large following base on Instagram [@coastalcool_]”

Online at: linkedin.com/in/holdenbierman; instagram.com @ holdenbiermann; and x.com/holdenbierman

IMAGE C/O RALEON

An app story: Raleon’s seed round was led by investment funds Blockchange with participation from Play Ventures, Alliance DAO and Portal Ventures.

Study: Tourists spend billions in area

BY CECE NUNN

Visitors spent more than usual in the Wilmington area in 2022, according to a recent state study, resulting in Brunswick and New Hanover counties landing as two of the top 10 counties in the state for visitor spending last year. In New Hanover County alone, domestic and international visitors to and within the county spent nearly $1.06 billion last year, a 14% increase from 2021, stated a news release by the Wilmington and Beaches Convention and Visitors Bureau.

New Hanover County maintained its seventh-place standing in visitor spending among North Carolina’s 100 counties, according to the annual research project commissioned by Visit North Carolina, a unit of the Economic Development Partnership of North Carolina.

“This increase in visitor spending is a welcome sign that tourism in our destination continues to grow,” said Kim Hufham, president and CEO of the New Hanover County Tourism Development Authority, in the release. “During calendar year 2022, countywide room occupancy tax collections totaled more than $23.4 million, an increase of 10.67% over the previous ROT benchmark set in 2021. Our community benefits from visitor spending through job creation and a room tax base that

PHOTO BY CECE NUNN

Visitors’ dimes: Shoppers head into a beachwear store near Surf City. Tourists spent billions in the Cape Fear region last year, according to a state study.

helps fund beach renourishment, the Wilmington Convention Center, ocean safety programs and other tourism-related projects.

“Additionally, travel-generated state and local tax revenues help offset the tax burden of local citizens.”

The study showed tourism employment in New Hanover County increased to 6,676 in 2022, up from 6,142 in 2021.

Other highlights in the study for New Hanover were:

• Total payroll generated by the tourism industry in New Hanover County was $276.6 million.

• State tax revenue generated in New Hanover totaled $35.9 million through state sales and excise taxes, and taxes on personal and corporate income.

• About $38.9 million in local taxes were generated from sales and property tax revenue from travel-generated and travel-supported businesses.

Brunswick County’s spending exceeded New Hanover’s to take sixth place on the county list with $1.09 billion in visitor spending last year, the study showed.

The study, “Economic Impact of Travel on North Carolina Counties 2022,” can be accessed at partners. visitnc.com/economic-impact-studies and was prepared for Visit North Carolina by Tourism Economics in collaboration with the U.S. Travel Association.

“Statewide, visitor spending in 2022 rose 15.2% to reach a record $33.3 billion,” the release stated. “Direct tourism employment increased 9.8% to 216,900.”

Ahead of New Hanover and Brunswick in the county rankings are Mecklenburg with $5.3 billion in spending in 2022; Wake with $2.95 billion; Buncombe with $2.87 billion; Dare with nearly $2 billion; and Guilford with $1.54 billion.

Domestic and international visitors to and within Pender County, which ranked 35th on the county list, spent nearly $190 million in 2022, an increase of 14.7% from 2021.

“The tourism industry in Pender County continues to grow and once again, visitor spending hit an all-time high in our county,” said Tammy Proctor, Pender County tourism director, in a Pender news release. “Tourism is driven by natural resources and outdoor recreation, history, agriculture and aquaculture and film. Pender County offers visitors all these attractions.”

The travel and tourism industry in Pender County directly employs more than 1,000, the release stated. The total payroll generated by the

tourism industry in Pender County was $39.6 million.

The state tax revenue generated in Pender County totaled $6.2 million through state sales and excise taxes, and taxes on personal and corporate income. About $8.9 million in local taxes were generated from sales and property tax revenue from travel-generated and travel-supported businesses.

“The tourism industry is vital to the economic development of our county,” Proctor said in the release. “For the last five years, Pender County has set new visitor spending records and increased the number of jobs. That’s excellent economic development.”

Cape Fear Latino Festival set for Live Oak Pavilion

After a large turnout last year, officials with New Hanover County and the city of Wilmington have partnered with Cape Fear Latinos to hold the second annual Cape Fear Latino Festival on Sept. 23 at Live Oak Pavilion in downtown Wilmington, according to a news release.

The event, part of the community’s Hispanic Heritage Month celebration (Sept. 15-Oct. 15), is scheduled to take place from 2 to 8 p.m. and have a range of vendors along with nonprofit organizations sharing information on resources, the release stated.

Admission to the festival is free, and the day will feature family-friendly activities, performances from local artists and a small parade starting at 1:30 p.m. to kick off the celebration, according to the release.

“Last year, the Arboretum and Cooperative Extension graciously played host to the inaugural Cape Fear Latino Festival, and we were delighted to see so many in our community come out for this cultural celebration,” said Vannia Raya, co-president of Cape Fear Latinos, in the release. “It became very apparent that a larger space to accommodate more people would be necessary and we’re so grateful for the collaboration to make it possible for Live Oak Pavilion to play host this year.”

Linda Thompson, New Hanover County’s chief diversity and equity officer, said in the release, “Our office looks to foster engaging ways to learn and understand other cultures, and this festival is an opportunity to spotlight cultural awareness for our residents. This event was such a success last fall and we’re looking forward to seeing its impact again this year.”

REAL ESTATE Trail clear for Sunset Beach development

BY JENNY CALLISON

In burgeoning southern Brunswick County, Sunset Beach town officials have given the green light to a project that has the potential to reshape their community.

That project involves making a cascade of improvements to Sea Trail Plantation, a 2,000-acre golf and country club development located near the Sunset Beach bridge that dates to 1977. Plans for the upgrades and additions have been – literally – on the drawing board for several years, but only recently did developers and town officials reach an agreement on the details.

“A lot came down to protecting the natural vegetation,” said Sunset Beach’s planning director, Chad Staradumsky, adding that Riptide’s proposals, overall, received lengthy scrutiny.

With an agreement in place, the developer – Riptide Builders Development Inc. – can move forward

with plans to complete the purchase of remaining Sea Trail properties and turn the development into a destination for golfers, beachgoers and special event groups. It’s been a dream of Riptide partner Robert Hill

for years.

“He wants it to be like Pinehurst,” said Shirley Johnson, a real estate broker with Coldwell Banker Sloane Realty; she’s also a Sea Trail resident.

“I’m very much in favor of what he’s

doing.”

Despite decades-old visions for Sea Trail and Riptide’s portfolio of plans, a lack of town approval has meant that progress on revitalizing the community has moved ahead in a piecemeal fashion.

Hill and his business partner Donald Bean own Riptide Builders Development, the parent company of Riptide Builders LLC. In 2020, Riptide Builders purchased all the platted lots in Sea Trail from owner Chinaway Development Corporation LLC. Since then, Riptide has completed the 49-single-family-home Byrd Watch neighborhood and is finishing up the 88-townhome Eastwood Bluff development.

Last March, another Riptide entity, Sea Trail Investments, struck a deal with Chinaway to buy, for about $2.5 million, Sea Trail’s Golf Resort & Convention Center and adjacent parking lot, along with an abutting 15-acre undeveloped lot and the Sea

PHOTO C/O RIPTIDE DEVELOPMENT

Improvement plans: Riptide Builders has big plans for Sea Trail properties in Sunset Beach.

Trail Village Activity Center nearby. In late October, they expect Sea Trail Investments to close on the remaining properties: the three golf courses and their clubhouses.

“We’ll partner with an entity we’re calling our strategic partner to develop the hotel site and renovate the golf courses and clubhouses,” Hill said. “We’re almost done with the convention center. We will hire professional management teams to manage the golf courses day-to-day, along with the convention center and hotel when that is built.”

Plans call for restaurants and other food and beverage services, retail shops, office space and more multifamily development.

“For us, making that huge investment, we needed to know the town would support us,” Hill said.

For starters, Riptide will build more high-end rental condos to accommodate visiting golfers and conventioneers, Hill said. When Chinese company Chinaway purchased Sea Trail out of bankruptcy in 2007, there were rental condos available to groups booking the convention center. That number has dwindled, according to Hill.

When the town of Sunset Beach required the Chinaway investors to submit their plans for review and regulation, they lost interest in doing very much with, or to, their new property.

The quality of the golf courses suffered as a result; one golf club has been shuttered for a while, and the convention center closed in 2019.

Hill said at first his meetings with town officials after Riptide Builders’ 2020 purchase of platted lots were frustrating.

“They started taking development-by-right away; we had to get special use permits. They started changing [minimum] lot sizes to larger, limiting density. They were moving the goalposts in the middle of the game,” he said. “We battled for two-and-a-half years.”

The process was a challenge for the town’s planning board as well, planning director Chad Staradumsky said. For one thing, they were working with a Unified Development Ordinance (UDO) that had not been updated since 2012, when Sunset Beach was smaller and more seasonal. The existing UDO did present barriers to what Riptide wanted to do; thus, the need for special use permits.

Staradumsky said he understands that when a developer has to obtain special use permits for everything, then “everything feels like a prob-

lem.”

The parties did eventually work toward a consensus.

“What [Sea Trail developments] will do for the tax base is tremendous in terms of hospitality, food and beverage [revenues],” Hill said. “ We’re pouring all this money into the largest residential development in south Brunswick County and have all the amenities come back that were supposed to be here.”

And Sunset Beach just approved a new UDO, one that Staradumsky says is much more user-friendly rather than user-restrictive.

Meanwhile, with the closing scheduled on the golf courses and golf clubs, Sea Trail Investments is in a position to “start calling some strategic partners who have expressed an interest in working with us … to provide funding and expertise on the hotel construction and golf course renovation,” Hill said. “We’ll be hitting the ground running.”

He and Bean, along with Parker Smith, own a company called Golf Trek, which sells golf play-and-stay packages to almost every major golf course in the region, according to Hill. Smith will be involved in developing the Sea Trail hotel and in renovating the village activity center and golf courses.

Johnson, as a Coldwell Banker Sloane broker, is looking forward to new housing units coming onto the market. As a Sea Trail resident, she’s excited that her community will be revived. But she’s concerned about the need for adequate infrastructure to support the explosive growth she sees in the area: three new developments along Old Georgetown Road and on Calabash Road.

“We’re going to have some growing pains,” she said.

Staradumsky, who has worked as a planner for Oak Island and Burgaw before coming to Sunset Beach three years ago, understands all too well.

“Infrastructure will be behind,” he acknowledged. “I’m 36. I grew up in the middle part of Brunswick County. Nobody could have predicted what we’re seeing. Leland got ahead of it, but mostly, we’re reacting. We’re having to adapt to all of this being the third-fastest-growing county in the state, and right next to the second-fastest-growing county in South Carolina.

“Mostly everywhere we have water and sewer; there’s very little septic left, but in terms of roads, that’s where we lean on [NC] DOT. We have to find a balance between the state being very developer-friendly and keeping our [town’s] core values.”

Dealmaker Award

Recognizes a person or team who demonstrated excellence, resourcefulness, collaboration and industry best practices while working on a successful transaction.

Career Advancement for Women Award

Recognizes a company or individual who consistently exemplifies Cape Fear CREW’s commitment to elevating the status of women by supporting the advancement of the careers of women and who has shown leadership in encouraging and promoting women within a leadership team.

Best Development Award

Recognizes a team who worked together on a development, major renovation or redevelopment project in the Cape Fear Region that demonstrates excellence in functionality, aesthetics, environmental sensitivity and sustainability and relationship to its surroundings.

Economic & Community Enhancement Award

Honors projects that promote economic development and/or enhance communities by improving quality of life and fostering the overall social and economic interest of those communities.

Best Design Award

Recognizes exceptional design and the intentional and impactful design decisions that were part of a project in the Cape Fear Region.

* Projects/Deals need to have achieved Certificate of Occupancy or substantial completion between January 1, 2022 and October 31, 2023 to be eligible for submission and must be located in New Hanover, Brunswick, Pender, Onslow, Duplin, Sampson, Columbus or Bladen counties.

Partner with Cape Fear CREW!

Reader’s Guide

BizLeads is a collection of information gathered from greater Wilmington courthouses, state government offices and informational websites. These listings are intended to help the business community find new customers and stay on top of happenings with current customers, vendors and competitors.

New Corporations lists firms that were recently incorporated in the state of North Carolina. All information is gathered from the North Carolina Secretary of State website. Addresses listed may not be the actual address of the business.

Building Permits are issued by area Building Departments.

NEW CORPS

Aug. 16 - 31

WHALE TAIL VENTURES

LLC

10280 US Highway 17 N

Wilmington 28411

Agent: Joseph H Stilwell

GRAVEL GENIE LLC

834 Village Point Rd

Shallotte 28470

Agent: Jeffrey Bryant

MORRIS MAILBOX SOLUTIONS LLC

6400 Carolina Beach Rd

Wilmington 28412

Agent: Kenneth Morris

THAT GIRL BY HEATHER LLC

527 Musket Bay

Wilmington 28412

Agent: Heather Paiva

MISSION VISION OPTOMETRY PA 120 Swingbridge Trail

BIZ LEADS |

DETAILING LLC

Surf City 28445

Agent: Jillian Iris O’Keefe

REGISTER’S INSTALLATIONS LLC

3419 Sparrow Hawk Ct

Wilmington 28409

Agent: Keaton Register

TRADE NAVIGATOR LLC

9545 Ploof Rd SE

Leland 28451

Agent: Joel Schram III

HAPPIEST KID FINDS LLC

4557 Technology Drive Ste 3

Wilmington 28405

Agent: Milagros Melendez

MUDDY MINNOW LLC

1076 Bridgeport Way

Leland 28451

Agent: Alyssa Jaramillo

TIDEWATER ROOFING INC.

5700 Oleander Dr Wilmington 28403

Agent: Kevin May

EKXPLORE LLC

2510 Flint Dr Wilmington 28401

Agent: Edward William Minneman

SPIRIT SPOTTERS LLC

186 Emberwood Dr

Winnabow 28479

Agent: Scott Quesenberry

D&G PROFESSIONAL

1003 Upper Reach Dr

Wilmington 28409

Agent: Kenneth Depper

THE MAINTENANCE BROS

LLC

4016 Brinkman Dr.

Wilmington 28405

Agent: Matthew Bradford

OXENFREE LLC

111 Gordon Rd

Wilmington 28401

Agent: Mary Elizabeth Gilmer

ALWAYS DELIVER 3 INC

800 Musevale Dr.

Wilmington 28412

Agent: Corey A. Biggs

BRANCH ROAD REALTY LLC

734 Windemere Road

Wilmington 28405

Agent: Domenico M Grillo

LIGHT SPEED LOGISTICS INC.

7201 Peppercorn Court

Wilmington 28411

Agent: Asher Kirkland

TURNER CORPORATION LLC

395 S. Crow Creek Dr.

Calabash 28467

Agent: Onzeka Turner

CAGELESS

PSYCHOLOGICAL SERVICES PLLC

116 Elliott Drive

Wilmington 28405

Agent: Jody A Long

SEASIDE CAPITAL

PARTNERS LLC

400 Carl St. Suite 201

Wilmington 28403

Agent: Tyndall Holdings Company LLC

NATIONAL ASSOCIATION OF PSYCHOLOGICAL HEALTH AND SAFETY

3806½ Park Avenue

Wilmington 28403

Agent: Thomas F. Hardin

THE FIRST BITE COFFEE CO. LLC

133 Spring Creek Lane

Wilmington 28411

Agent: Corey Maxson

SUPERIOR CARPENTRY LLC

1522 Mt. Pisgah Rd. SW

Supply 28462

Agent: Jason Spelic

SEASIDE SISTERS BOUTIQUE LLC

20 The Peninsula

Ocean Isle Beach 28469

Agent: Amber Dinkins

CARLOS CONSTRUCTION LLC

539 Manly Ave.

Wilmington 28405

Agent: Carl Antonio Scott

MOREAIF LLC

October 12 – 13 • UNCW

Congdon Hall

This two-day conference will feature workshops and interdisciplinary tracks that cover Web 3.0, small business challenges, maritime cybersecurity and much more.

Keynotes from Amazon Web Services, U.S. Department of Treasury, and the Cybersecurity and Infrastructure Security Agency (CISA)

2104 Graywalsh Drive

Wilmington 28405

Agent: Lester Preston

LIN CHEN LLC

499 Redwine Ave

Shallotte 28470

Agent: Ji Yue Lin

FRIEND & HOUND: THE ACTIVE CANINE LLC

620 Springtime Rd

Wilmington 28405

Agent: Sydney Thrana

SOULCHEMY METALS LLC

208 Charlotte Ave

Carolina Beach 28428

Agent: Michaela Craycroft

COASTAL CAROLINA RIDES LLC

134 Cove Landing

Winnabow 28479

Agent: Shana Colwell

BUSINESS NETWORK SOLUTIONS INC

3720 Shell Point Rd

Shalotte 28470

Agent: Harold Doolittle

12TH ST PROJECT LLC

2812 Maco Rd NE

Leland 28451

Agent: Arthur Morrison III

INSPIRING COASTAL ARTSCAPES AND LANDSCAPING LLC

71 Reaves Way NW

Sunset Beach 28468

Agent: Esteban Bautista

Hernandez

J & E TILE LLC

201-A W Fremont St

Burgaw 28425

Agent: Jonathan

Martinez-Gomez

QUEST CONSTRUCTION

SERVICE LLC

1908 Windsor Corporate Center Drive

Leland 28451

Agent: Danny R. Steele

SELF SKIN STUDIO COLE

PLLC

101 Autumn Hall Drive

Wilmington 28403

Agent: Oliver Holmes

SAMANTHA CLARKE DESIGNS LLC

1015 Nutt St. Apt 130

Wilmington 28401

Agent: Samantha Clarke

Stepahin

FLAMINGO PROPERTY SERVICES LLC

738 Habersham Ave.

Rocky Point 28457

Agent: Randi Walsh

DEMAND ENTERPRISES LLC

6305 Mossy Rock Ct

Castle Hayne 28429

Agent: Duane Eastmond

JEFFREY P KARNES

PHOTOGRAPHY LLC 518 Kelly Road

Wilmington 28409

Agent: Abby Karnes

JACK’S SNACKS NC LLC

509 Dungannon Blvd

Wilmington 28403

Agent: Lilian Loizeaux

BOARDWALK INVESTMENT PROPERTIES

912 Bonham Ave Unit 1

Wilmington 28403

Agent: Dolores M Scully

DLG ENVIRONMENTAL AND SUSTAINABILITY CONSULTING LLC

4225 Appleton Way

Wilmington 28412

Agent: Dawn Whaley

BOILERPLAY

4401

Accounting firm hires Hess for fraud, forensic services

Red Bike Advisors LLC, a Wilmington-based accounting and tax firm, hired Wilmington local SYDNY HESS, to expand fraud investigations and forensic accounting services throughout the state of North Carolina.

In her new role, Hess will perform detailed research and analysis to review financial statements, analyze the flow of financial transactions and trace and uncover assets in complex financial fraud and litigation cases, according to a news release.

With a master’s degree in accounting and prior experience in forensic accounting at a family law practice, Hess is experienced in helping clients navigate the financial impacts and outcomes of their business or divorce disputes, the release stated.

“With Sydny’s exceptional background in accountancy and forensic accounting, she brings a fresh perspective to our practice,” Richard Pasquantonio, director of dispute services, stated in the release. “Sydny’s commitment to providing transparent financial insights is truly commendable and aligns perfectly with our firm’s values.”

Leath HR adds Christman, Lancaster to team

Leath HR recently announced two additions to its HR consulting team: MICHAEL CHRISTMAN and STEPH LANCASTER

Christman is the firm’s new senior certified HR consultant, “a dynamic force in HR with a knack for thriving in fast-paced, ever-changing environments,” according to the company’s announcement.

Christman is a three-time OnCon Icon award winner and has been gracing the Top 50 Human Resources Professionals list since 2021.

Lancaster joins the firm as an independent contractor “and visionary leader in HR, with over 19 years of experience in corporate HR and a passion for the community and the environment,” the release stated. Lancaster has a bachelor’s degree in industrial relations and public policy from UNC and an MBA from UNCW.

Washington named director of disaster group

Wilmington native JANEL WASHINGTON is the new director of the New Hanover Diaster Coalition.

A graduate of Laney High School, Washington earned a bachelor’s degree in psychology from North Carolina Wesleyan College.

“Janel is the mother of two young men who keep her grounded, and she wears many hats as a community advocate,” the release stated.

She serves as the director of outreach and community engagement for Price Cathedral A.M.E. Zion Church and on the NHC Integrated Family, Faith and Community Subcommittee as an advocate for resiliency and restoration within the Cape Fear Region, according to the release.

Blasingame joins CopyPro as new account manager

CopyPro Inc. recently announced the addition of PAYTON BLASINGAME as an account manager in the company’s Wilmington office.

Prior to joining CopyPro, Blasingame was employed at Sweet ‘N Savory in Wilmington, according to a news release. She was also an intern at Arbor Landing at Compass Pointe, an assisted living community in Leland.

Using her customer service experience, Blasingame will be responsible for developing and managing client accounts in Brunswick County for CopyPro.

“Her prior customer service experience in the hospitality industry will make her a great asset to our sales team,” Brad Pickelsimer, sales manager, stated in the release.

Blasingame graduated from UNCW with a bachelor’s degree in exercise science allied health. She was born in Temecula, California, and grew up in Greensboro. Blasingame resides in Wilmington, and when she is not working enjoys Pilates, running and spending time with friends and family at the beach.

With locations in Greenville and Wilmington, CopyPro provides service to all of Eastern North Carolina.

Blasingame

Hess

Washington

This is a sampling of stories from the Business Journal’s weekly Restaurant Roundup email. Subscribe at wilmingtonbiz.com.

Latin fusion restaurant to open at Pier 33 spot

Entrepreneurs Jennifer Rigard and partner Yesenia Leon are determined to bring a space to Wilmington that celebrates the beauty of life every day, not just on special occasions.

Their new restaurant, Bonita Latin Fusion and Cocktails is under construction and set to open early 2024 at Pier 33 in downtown Wilmington.

As Latin women, Rigard from Colombia and Leon from Mexico, they are determined to empower other women and minorities by creating a beautiful atmosphere that celebrates different cultures and cuisines. In doing so, the partners hope to fill a void in the Wilmington area.

“This is a new concept we want to bring to Wilmington, this fusion of Latin American cuisine. I see a lack of variety of foods here compared to other cities, especially international cuisine. And the way that this city is growing, a lot of people moving here from big cities expect to find that variety of international foods. I think Wilmington is ready for that concept,” Rigard said.

Their Latin fusion concept will focus on the unique flavors of Central and South America, as well as the Caribbean. They will offer modern Mexican dishes and Asian flavors too. Fried plantains, tostones, will be featured in many dishes, as well as ceviche and a new Latin-fusion sushi will be on the menu. Their chef, Boris Marcell, is from Columbia, studied in Spain, and has traveled all over the world creating his unique food concept.

The backdrop for the unique menu will be a vacation-inspired waterfront dining experience with “Miami vibes,” according to Rigard. While this may conjure images of a swanky adults-only resort, Rigard promises her casual, sit-down restaurant will be a family-friendly space with a “modern touch.”

On Thyme owners launch new mobile venture

On Thyme Catering and Food Truck owners Corey and Phallin Scott recently launched a hot dog stand known as Glizzies. Their latest

project was named after learning that younger generations have started to refer to hot dogs as glizzies.

“We plan to use it for events, birthday parties, weddings and any other special events,” said chef Corey Scott. “We also plan to do pop-up events, but this is a separate business from On Thyme. We love to invest, and this time, we’re doing it with our best friends, Teeson and Tiesha Grady. When we were young, we ate a lot of hot dogs, so we thought it would be cool to open something with a different concept.”

After seven years of culinary experience, the Scotts embarked on their On Thyme food truck venture during the pandemic. In November, they opened a brick-and-mortar restaurant at 918 Castle St.

On Thyme was recently recognized on the national level by popular TikTok food reviewer Keith Lee, who named On Thyme as one of the 10 winners of the Pepsi Dig In Restaurant Royalty Challenge focusing on fan-nominated, Black-owned restaurants across America.

Local food truck finder website launches

The new ILM Food & Brew truck tracker is starting to make its way across the area, and creators Justin and Becky Klein hope it will eventually roll across the region.

The tracker, populated with info and locations from food truck owners, is now live at ilmfoodnbrew. com or facebook.com/ilmfoodnbrew.

“It really just started as me and my buddies would sit around and talk about different ideas,” Justin Klein said.

His wife, Becky – a self-proclaimed lover of food trucks – laughingly admits that she would plan their weekends by searching what local food trucks would be where in the area.

“My degrees are in geospatial mapping, so I begin to examine the possibilities of mapping something like this, and I put it together,” Justin Klein said.

After “mapping” it out, he stopped on it and only recently came back to the concept for this type of tracking device for Wilmington. He said that the process itself was easy with no real “hard part” for food trucks.

“I built a web form that’s very user-friendly,” he said. “If you own a food truck, you can upload your information of where your truck will be and when in a very easy way.”

BUSINESS OF LIFE |

Olivero debuts on Castle Street

BY KATIE SCHIMDT

On the corner of South Third and Castle streets rests Olivero, a new restaurant venture from James Beard nominee Sunny Gerhart and coexecutive chef Lauren Krall Ivey.

It features Italian- and Spanish-inspired dishes and cocktails; it has a rich, familial story at its heart; and best of all it is currently and officially open for business.

After two successful preview dinners and a friends-and-family weekend event, the restaurant at 522 S. Third St. opened in early September to the public. This came after months of menu writing and planning, as well as multiple generations’ worth of blending cultures and flavors. Gerhart’s grandfather was born in the heart of New

Orleans to a father from Seville and a mother from Sicily. After Gerhart’s own father died unexpectedly, he started digging deeper into his family history and wanted to do something meaningful for his mom. He landed on naming a new restaurant after her maiden name, decorating it with family photos and infusing the menu with her heritage.

“I think restaurants are wonderful, and I think this business is certainly a craft for me,” Gerhart said. “But it’s also nice if you can kind of have a story to tell and be rooted in something more meaningful.”

Those roots are prevalent in everything from the menu offerings to the decor and ambience in Olivero. And since this is such a deeply personal project for Gerhart, selecting his core team needed to be just as intentional.

Gerhart and Ivey have known each other about 15 years, originally working together in Raleigh at Poole’s Diner, part of the Ashley Christensen Restaurants group and often considered one of the restaurants that put the city’s food scene on the map.

“I was very green in my cooking career at the time,” Ivey said. “That was my first real kitchen job, and Sonny was tough and taught me a lot.”

Gerhart and Ivey started talking about working together on Olivero earlier this year.

“I’m really enjoying being a part of something like this from the ground up,” Ivey said. “All of the logistics and menu writing and getting

RESTAURANT ROUNDUP

to see all of the little details that go into this … it’s been really great.”

Gerhart, who admits organizational skills are not his “bread and butter” is grateful to have someone like Ivey on the team this early on.

“It’s hard to find good people that have the same attention to detail even if it’s not their business,” Gerhart said. “That’s a big thing for me, so you know aside from the fact that Lauren is a great cook and is really organized and thoughtful in how she goes about things, there’s also trust here.”

When two innovative chefs trust each other in the kitchen, the result is innovative food, and that is precisely what is being served up at Olivero. It is neither strictly an Italian restaurant nor strictly a Spanish restaurant, but an honest blend from menu item to menu item (and even some New Orleans à la Gerhart’s grandfather’s influence).

But how does a true mixture of culinary flavorings come together?

“It’s a good question, and we talked a lot about it because I don’t think it leans one way or the other,” Gerhart said.

To break it down into one dish,

Ivey and Gerhart share about one particular menu item: the lasagna with octopus Bolognese, chorizo and whipped ricotta.

“We had originally been working on two different pastas,” Gerhart said. “One was a lasagna with corn and crab and then another pasta with octopus and chorizo, and we just weren’t happy with it.”

“Well, it was not very good,” Ivey added. “Right, so then it’s, ‘What if we moved things around?’” Gerhart continued. “So we ended up making the lasagna with the octopus and chorizo, which is a pretty typical Spanish combination, but we’ve got it served in this Italian pasta, a layered lasagna. We don’t want to mix cuisines just for the sake of saying we did, but we have these flavors and techniques and we’re making it work.”

In addition to the lasagna, other Olivero menu highlights include mafaldine pasta with sweet corn, North Carolina crab, pink peppercorn and Thai basil; grilled fish with smoked tomato gazpacho and crispy okra; a beignet appetizer with Calabrian hot honey; and the cocktail menu, put together by bar manager Robby Dow.

“It’s an approachable cocktail menu, with some loose crossover to what the kitchen is doing,” Dow explained.

“We want to take a drink that someone is familiar with and tie it back to Olivero’s influences with things like sherry or vermouth.”

Dow was brought on to work with Ivey and Gerhart after their first few meetings with him when they could tell, as Ivey puts it, “he gets it.”

“We have this concept and this idea of how we want the space to feel and how we feel about hospitality, and we want that to be true for everyone on this team,” Ivey said.

From the staffing and the ingredients to the types of pasta cookers, not a detail was left unacknowledged leading up to the opening of Olivero.

For Gerhart, it’s a generational feat of accomplishment and a vision come to life.

“I feel very fortunate,” he said, “that I got to build the restaurant that I wanted to cook in.”

This article first appeared in Wilmingtonbiz Magazine’s fall issue. To read the rest of the issue, go to wilmingtonbizmagazine.com.

PHOTO BY TERAH HOOBLER

Flavorful start: Sunny Gerhart and Lauren Krall Ivey are the co-executive chefs at Gerhart’s new Wilmington restaurant, Olivero.