PowerPoint Presentation

Page 1

Figure How to get the you want

By Bradley Wilson bradleywilson08@gmail.com

Times Helvetica = AND

BORING

Format PostScript Standard for print output; Mac standard; screen and printer versions

TrueType PC standard; problematic on some output devices

OpenType More expensive but contains more characters; becoming international standard under ISO; a collaboration between Microsoft and Adobe in 1996

Cheap

Standard

OpenType

OpenType OpenType Advantages Character encoding is based on Unicode Can have up to 65,536 glyphs Allows for advanced typogrpahic features Font ďŹ les are cross platform and can be used without modiďŹ cation on Macintosh, Windows and some Unix systems

Ligatures flight ff fl fi flight ff fl fi

Accents Ééúøîçöåáëå ôõòè Ééúøîçöåáëå ôõòè

Special ¡™£¢∞§¶•ªº–≠øπˆ¨¥†® ´∑œß∂çƒ√©∫˙˜µ˚≤¬ ≥…÷æ

Weights Light Light Italic Medium Medium Italic Bold

Black Black Italic Round Square abcdefghijABCDEFJFJQ UORTY

Bold Italic WHITNEY Typography.com, $499/complete; $199/basic

Quality REPUTABLE FOUNDARIES Adobe Font Haus Three Islands Press Emigre Linotype

Californian

fontbureau.com, $450/complete; from myfonts.com: $40/each for 15 fonts

In 1938, Frederic Goudy designed California Oldstyle for University of California Press. In 1958, Lanston issued it as Californian. Carol Twombly digitized the Roman version 30 years later. David Berlow revised it for Font Bureau with italic and small caps. Jane Patterson designed the bold. In 1999, assisted by Richard Lipton & Jill Pichotta, Berlow designed the black and the text and display series.

Californian fontbureau.com, $450/complete; from myfonts.com: $40/each for 15 fonts

Roman Italic Bold Black

Minion linotype.com, $22/each for 93 fonts

Designer Robert Slimbach, 1992 In designing Minion font, Robert Slimbach was inspired by the timeless beauty of the fonts of the late Renaissance. Minion was created primarily as a traditional text font but adapts well to today’s digital technology, presenting the richness of the late baroque forms within modern text formats.

Minion linotype.com, $22/each for 93 fonts

Roman Italic Semibold Semibold Italic Bold Bold Italic

Black SWASH naments Condensed

T   Precarious Skaters enjoy campus obstacles despite inhibiting ordinances by Melissa Patzwaldt

F

student life|

53 |skaters

rom the Brickyard to Carmichael, from Gorman Street to Hillsborough, skaters frequent the campus in their anti-trend clothing and specialty boards and bikes. Constantly trying new tricks and daring gravity to land correctly, these students enjoy spending their time on wheels either by going to class or just for recreation, despite the rules inhibiting their fun. Walker Owen, a sophomore in civil engineering, said he skated mainly for his own amusement, and that he enjoyed the different areas on campus which allowed for different types of stunts. He said he was concerned about the rules on campus that prohibited skating within 50 feet of an academic building. “I use the railings on campus because they’re fun to glide on,” Owen said. “Thankfully, I’ve never gotten caught, but I know Campus Police is always out to write tickets for us [skaters].” Students found guilty of skating in restricted areas on campus, such as on railings and benches, are fined $50, according to the parking and transportation ordinances found on the school Web site. Travis Varner, a sophomore in agricultural education, said he only likes to skate when there is no one else around for fear of getting caught. “I like to use the areas with concrete and asphalt,” Varner said. “The only problem is that those are the areas where the cops can see you the best so I’m restricted to skating at nighttime.” Students that participate in skating or biking expressed their ideas on a university sponsored skate park where they could skate, free of fear, anytime of the day.

“There should be a designated place on campus where students are allowed to skate for recreational purposes,” Mark Gusmann, a freshman in graphic design, said. “We could build our own obstacles to grind on so we are not damaging school property.” Derek Bordeaux, a sophomore in civil engineering, decided to fight the odds and skated during the daylight hours instead of at nighttime when it is less conspicuous. “I’ve been written up before by Campus Police, and it was basically a slap on the wrist,” Bordeaux said. “I’d rather get quality practice time in during the day when I can see the straights better, than fall down at night because I couldn’t see something.” The parking and transportation ordinances state that “skaters may not damage any property;” however, according to David Hatch from facilities operations, skaters continued to damage school property. “The majority of costs around campus go to nuisance repairs and painting,” Hatch said. “We are constantly working to repair benches and railings that have been caused by students who skate on campus.” When it comes down to the wire, skaters are willing to skate despite the risk of getting tickets for damaging school property. “It’s a real pain running for the Campus Police every night and always have to look over your shoulder 24/7,” Varner said. “But it’s worth it to get out there and be able to do what you love. Who else can say that they love to pump hard, go fast and carve it up.”

Magellan Fonts.com, $79/complete

The Magellan font family is a roman in the Swedish Grace tradition. And since the Swedish language has long words, Magellan is a bit narrower than most romans. Magellan was an honorable prize winner in the Morisawa (Japan) International Typeface Design Competition in 1993.

Magellan Paratype.ru, $79/complete

Roman Italic Bold Small Caps SWASH

Nimrod Monotype Imaging, $183 from fonts.com

Regular Italic Bold Bold Italic

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hen it came to leaderwe fought hard, and ship, both the men’s tried to keep it a low and women’s soccer scoring game, but teams looked beyond Carolina is a really seniors to younger good team.” members of the team. Younger men’s Women’s team team members were forward Lindsay Vera, also stand-outs. Jua sophomore in First nior El Hadj Cisse, Year College and a formajoring in science, mer ACC All-Freshtechnology and sociman selection, finety, and sophomore ished second on the defender Ronnie Boteam with five goals uemboue, majoring and a total of 11 points in business manon the season. During agement were both ACC play, Vera led the I8:<=FIK?<98CC named to the ACC Pack with three goals, ;li`e^ k_\ FZk% , ^Xd\ X^X`ejk NXb\ =fi\jk# D\^Xe 9l\jZ_\i# all-tournament team. and she earned her a j\e`fi ]ifd <cc`Zfkk :`kp# D[%# Ô^_kj JXiX_ N`ejcfn ]fi gfj`k`fe The pair are the first spot on the All-ACC f] k_\ YXcc% K_\ GXZb ]\cc kf k_\ ;\XZfej '$(% g_fkf Yp ;Xeep Wolfpack duo to be 9f\d\idXee Second Team. honored from the Vera’s vocal intensame tournament sity on the field also placed her in a leadership role for since N.C. State had two members on the 1992 team. the women’s team. “Cisse has been a great (team) captain all year,” “I will speak up if there is something I think needs Bouemboue said. “He provides that mouth when we to be done,” Vera said. “I’ve never had to hold the cap- are on that field and coach can’t be there to talk to us.” tain position to speak up.” The team ended the season 6-10-1, but rather than Vera said four seniors also contributed leadership focusing on the overall record, team members focused skills to the team. on two wins in the ACC Tournament. The Pack won “Michelle Massey and Amy Graul lead a lot through its first round game against Virginia Tech before fallexample,” Vera said. “Nicole Mayo and Megan Con- ing to No. 4 Duke in the second round. Bouemboue nors stepped up vocally and gave direction on the recorded a hat trick for the Wolfpack to lead the first field. We used them as a good line of communication round comeback victory. Cisse said the tournament to the coaches when we had something we wanted to changed the way team members played. discuss.” “I saw a change in confidence and determination to The women finished the season with a record of 9- win,” Cisse said. “I made all the team work harder and 9-2 after an first-round exit in the ACC tournament to they were all giving me the balls I needed to put them top-ranked, and eventual champion, North Carolina. in the back of the net.” Head coach Laura Kerrigan. “It was a tough game;

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6/3/08 8:16:00 AM

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hen it came to leaderwe fought hard, and ship, both the men’s tried to keep it a low and women’s soccer scoring game, but teams looked beyond Carolina is a really seniors to younger good team.” members of the team. Younger men’s Women’s team team members were forward Lindsay Vera, also stand-outs. Jua sophomore in First nior El Hadj Cisse, Year College and a formajoring in science, mer ACC All-Freshtechnology and sociman selection, finety, and sophomore ished second on the defender Ronnie Boteam with five goals uemboue, majoring and a total of 11 points in business manon the season. During agement were both ACC play, Vera led the I8:<=FIK?<98CC named to the ACC Pack with three goals, ;li`e^ k_\ FZk% , ^Xd\ X^X`ejk NXb\ =fi\jk# D\^Xe 9l\jZ_\i# all-tournament team. and she earned her a j\e`fi ]ifd <cc`Zfkk :`kp# D[%# Ô^_kj JXiX_ N`ejcfn ]fi gfj`k`fe The pair are the first spot on the All-ACC f] k_\ YXcc% K_\ GXZb ]\cc kf k_\ ;\XZfej '$(% g_fkf Yp ;Xeep Wolfpack duo to be 9f\d\idXee Second Team. honored from the Vera’s vocal intensame tournament sity on the field also placed her in a leadership role for since N.C. State had two members on the 1992 team. the women’s team. “Cisse has been a great (team) captain all year,” “I will speak up if there is something I think needs Bouemboue said. “He provides that mouth when we to be done,” Vera said. “I’ve never had to hold the cap- are on that field and coach can’t be there to talk to us.” tain position to speak up.” The team ended the season 6-10-1, but rather than Vera said four seniors also contributed leadership focusing on the overall record, team members focused skills to the team. on two wins in the ACC Tournament. The Pack won “Michelle Massey and Amy Graul lead a lot through its first round game against Virginia Tech before fallexample,” Vera said. “Nicole Mayo and Megan Con- ing to No. 4 Duke in the second round. Bouemboue nors stepped up vocally and gave direction on the recorded a hat trick for the Wolfpack to lead the first field. We used them as a good line of communication round comeback victory. Cisse said the tournament to the coaches when we had something we wanted to changed the way team members played. discuss.” “I saw a change in confidence and determination to The women finished the season with a record of 9- win,” Cisse said. “I made all the team work harder and 9-2 after an first-round exit in the ACC tournament to they were all giving me the balls I needed to put them top-ranked, and eventual champion, North Carolina. in the back of the net.” Head coach Laura Kerrigan. “It was a tough game;

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Mrs. Eaves Émigré.com, $99/PostScript, $299/OpenType

Mrs Eaves is an historical revival based on the design of Baskerville. “In translating this classic to today’s digital font technology, I focused on capturing the warmth and softness of letterpress printing that often occurs due to the ‘gain’ of impression and ink spread.” — Zuzana Licko, 1996

Sample of Baskerville

Mrs. Eaves Émigré.com, $99/PostScript, $299/OpenType

Roman Italic Bold Small Caps Petite Caps

Hoeer Text Typography.com, $398/complete, $299/text only

Steeped in the virtues of classical book typography, Hoefler Text is a comprehensive family of typeface designs which was originally developed for Apple Computer. Hoefler Text was designed with the healthy conceit that such an extensive family of typefaces might anticipate every need of a demanding typographer. It is for this reason that the family includes 27 designs: aside from the three weights with small caps and swashes are a few additions, packed into the alternate fonts, hopefully of service to attentive designers.

Hoeer Text Typography.com, $398/complete, $299/text only

Roman Italic Bold Bold Italic Black Black Italic

fleuron Engraved Light Swash

SWIMMING/DIVING

2003 Scores A]^V][]`S RWdS` 1V`Wabg ESZQV Q][^SbSa ]\ bVS ]\S [SbS` P]O`Ra OUOW\ab DW`UW\WO BSQV ESZQV¸a aSQ]\R ^ZOQS ^S`T]`[O\QS ]\ SOQV ]T bVS ]\S O\R bV`SS [SbS` P]O`Ra VSZ^SR bVS e][S\ QZOW[ O\ c^aSb dWQb]`g SO`Zg W\ bVS aSOa]\ 0ZOQY 8c\W]` aeW[[S` >SbS >SaaOU\] ^`OQbWQSa bVS P`SOab ab`]YS >SaaOU\]¸a [OW\ SdS\b eOa RWabO\QS T`SSabgZS 0`ORZSg >3 2S^O`b[S\b

;3< <1 AbObS #" ;O`gZO\R &! <1 AbObS !' <]b`S 2O[S '& 5S]`UWO BSQV ! <1 AbObS % <1 AbObS "' 3Oab 1O`]ZW\O %# <1 AbObS "" C<1 EWZ[W\Ub]\ '& <1 AbObS !! DW`UW\WO BSQV & <WYS 1c^ 'bV ^ZOQS 4Z]`WRO AbObS !" <1 AbObS ! DW`UW\WO ## <1 AbObS &! <1 AbObS !" 8O[Sa ;ORWa]\ <1 AbObS "" 2cYS &# 1ZS[a]\ !& <1 AbObS ! <]`bV 1O`]ZW\O $% <1 AbObS %" BS\\SaaSS ' <1 AbObS & E=;3< ;O`gZO\R !& <1 AbObS '% 5S]`UWO BSQV # <1 AbObS ' <1 AbObS % 3Oab 1O`]ZW\O % <1 AbObS & C<1 EWZ[W\Ub]\ $ <1 AbObS !& DW`UW\WO BSQV # <WYS 1c^ 'bV ^ZOQS <]`bV 1O`]ZW\O <1 AbObS &% 4Z]`WRO AbObS "& <1 AbObS '! DW`UW\WO "% <1 AbObS ' @WQV[]\R # <1 AbObS # <1 AbObS 2cYS <1 AbObS # 1ZS[a]\ &

/PPg :SeWa ¿\WaVSR W\ bVS b]^ bV`SS W\ [ O\R # [ T`SSabgZS SdS\ba SWUVb bW[Sa Rc`W\U bVS aSOa]\ W\QZcRW\U be] ¿`ab ^ZOQS ¿\WaVSa Ob [ :SeWa OZa] ZSR bVS " [ T`SSabgZS `SZOg ¡0¸ bSO[ b] bV`SS b]^ bV`SS ¿\WaVSa 0`ORZSg

AeW[[W\U CROSSING THE FINISH LINE

The men’s and women’s swimming teams each put together a series of impressive victories and had some outstanding individual performances in what coach Brooks Teal called “a season of ups and downs.� The men’s team included sensational freshman diver Vitor Assuncao, sophomore swimming phenom Cullen Jones and last year’s returning MVP, sophomore swimmer Steve Cowling. “Vitor and Cullen were both highlights,� said Teal, as Assuncao notched an impressive 22 diving victories and took second place in the three-meter at the ACC Championships, while Jones won the 50m and 100m freestyle events at the ACC Championships, earning a berth in the NCAA Championships. Unfortunately, the team suffered a number of setbacks as well. Not only was Cowling, whom Teal called “our best returning swimmer,� beset by injuries throughout the year, but junior swimmer Kevin Barkley and diver T.J. Ferguson also struggled with injuries. Teal said of Ferguson, “when you only have three [divers], that’s a big loss.� “We were going to be a thin team, anyway,� said Teal. “And then we were '&

a^]`ba

198-199 Swimming.indd 198-199

hit with injuries and setbacks.� Nonetheless, the team certainly enjoyed a successful year. One of the highlights of the year was the mid-season victory over Virginia Tech. “That was a combined win [both the men’s and women’s] over a team that came in ranked a little higher than we were,� said Teal. The women’s team included sophomore diver Molly Culberson and freshman swimmer Rebecca Perry. “One of the high points this year was Rebecca’s performance [at the ACC Championships],� said Teal. Culberson also captured 8 first-place finishes on each of the one and three-meter boards during the season. Both teams had high potential. “A lot of the strength in the men’s team is in our sophomores and juniors,� Teal said. “A lot of the strength on our women’s side is in our freshmen and sophomores. The teams are a year away from reaching their potential. We feel we’re poised.� Black

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''

6/3/08 8:55:05 AM

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AeW[[W\U CROSSING THE FINISH LINE

The men’s and women’s swimming teams each put together a series of impressive victories and had some outstanding individual performances in what coach Brooks Teal called “a season of ups and downs.� The men’s team included sensational freshman diver Vitor Assuncao, sophomore swimming phenom Cullen Jones and last year’s returning MVP, sophomore swimmer Steve Cowling. “Vitor and Cullen were both highlights,� said Teal, as Assuncao notched an impressive 22 diving victories and took second place in the three-meter at the ACC Championships, while Jones won the 50m and 100m freestyle events at the ACC Championships, earning a berth in the NCAA Championships. Unfortunately, the team suffered a number of setbacks as well. Not only was Cowling, whom Teal called “our best returning swimmer,� beset by injuries throughout the year, but junior swimmer Kevin Barkley and diver T.J. Ferguson also struggled with injuries. Teal said of Ferguson, “when you only have three [divers], that’s a big loss.� “We were going to be a thin team, anyway,� said Teal. “And then we were '&

a^]`ba

hit with injuries and setbacks.� Nonetheless, the team certainly enjoyed a successful year. One of the highlights of the year was the mid-season victory over Virginia Tech. “That was a combined win [both the men’s and women’s] over a team that came in ranked a little higher than we were,� said Teal. The women’s team included sophomore diver Molly Culberson and freshman swimmer Rebecca Perry. “One of the high points this year was Rebecca’s performance [at the ACC Championships],� said Teal. Culberson also captured 8 first-place finishes on each of the one and three-meter boards during the season. Both teams had high potential. “A lot of the strength in the men’s team is in our sophomores and juniors,� Teal said. “A lot of the strength on our women’s side is in our freshmen and sophomores. The teams are a year away from reaching their potential. We feel we’re poised.� Black

BVS [S\¸a aeW[[W\U bSO[ abO`ba Ob bVS a]c\R ]T bVS @ 1OaSg /_cObWQ 1S\bS` ]\ =Qb & OUOW\ab ;O`gZO\R

Stone Informal ITC, $149 from fonts.com

Medium Medium Italic Semibold Semibold Italic Bold Bold Italic

Helvetica Neue Adobe, $961 for complete family from fonts.com

Ultralight Ultralight Italic Light Light Italic Regular Bold Bold Italic

Condensed Bold Condensed Black

Myriad linotype.com, $22/each for 43 fonts

Myriad was designed in 1992 by Robert Slimbach, Carol Twombly, and the design staff at Adobe Systems. It’s a humanist sans serif typeface, meaning that the forms are primarily based on classic romans, much like conventional or classic serifed fonts but without the serifs. Myriad also has subtle geometric shaping and monotone color, balanced by varying letter widths and open counter shapes. A readable and friendly face, Myriad works well for both text and display typography. A headline font and the playful “sketch” and “tilt” versions add versatility. Myriad Pro, an expansion completed in the late 1990s, includes weights from Light to Black and Condensed to Extended, as well as oldstyle figures, Greek, Cyrillic and Central European characters.

Myriad linotype.com, $22/each for 43 fonts

Light Light Italic Regular Italic Semibold

Bold Bold Italic Black Condensed Bold Condensed

Gotham Typography.com, $397/complete, $299/basic set

The inspiration for HTF's Gotham isn't the work of a single iconic architect, but the lettering style common on buildings and signs throughout mid-century Manhattan. Tobias Frere-Jones celebrated his return to his native New York by designing a typeface based on the unnoticed everyday signage around him, starting with the lettering that labels the Port Authority Bus Terminal, the city's central hub for long-distance buses, a block west of Times Square. The actual letterforms have rounded, generous proportions; uniform thickness of strokes; extreme simplicity of form; and the suggestion that they were drawn by an engineer. The ends of curved strokes are cut off diagonally, straight across the stroke, rather than horizontally or vertically; but diagonal straight strokes all end horizontally.

Gotham Typography.com, $397/complete, $299/basic set

Thin Thin Italic Light Italic Medium Medium Italic Bold Bold Italic

Ultra Ultra Italic Condensed Light Condensed Book Condensed Medium Condensed Bold

Shinn Fonts.com, $244 + $288/complete, $56/each for 10 fonts

Digitally engineered by Steve Jackaman. Humanist sans serif with a calligraphic cut and tall ascenders. Light, medium and extra bold designed by Nick Shinn in 1985 for Typsettra; Jackaman added the book and bold weights and italic.

Shinn Fonts.com, $244 + $288/complete, $56/each for 10 fonts

Light Light Italic Medium Medium Italic Extrabold Extrabold Italic

Soho Gothic Monotype Imaging, $670 from fonts.com

Thin Thin Italic Light Light Italic Regular Italic Medium

Medium Italic Bold Bold Italic ExtraBold ExtraBold Italic Ultra Utra Italic

Process 1.

What did you like/not like about previous editions?

2.

Pick a font family.

3.

Try different sizes.

4.

Try different column widths.

5.

Try different leading.

6.

Try different letter spacing.

7.

See how it mixes with other fonts on page.

Number of successful dates

Warning CORRELATION BETWEEN FONTS AND SOCIAL ENGAGEMENT

100 90 80 70 60 50 40 30 20 10 0 0

10

20

30

40

50

60

Number of fonts recognized

70

80

90

100

Remember, type was meant to be read. So, don’t overlook

Readability By Bradley Wilson bradleywilson08@gmail.com

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