Indexing pages from 36 4 su03 cjet

Page 1

HOW TO CREATE

A GREAT

INDEX

IT’S THE LAST THING YOU CREATE AND THE FIRST THING MANY PEOPLE READ. MAKE IT USER FRIENDLY AND THOROUGH.

B Y   B R A D L E Y   W I L S O N

SUMMER 2003

THE INDEX at the back of the book is perhaps the most important reader service. It’s the first place most students turn after looking at the cover. It’s where they check to see that their name is spelled correctly. It’s where they check to see how many times they’re in the book. It’s where they decide if the money they paid for the book was worth it. ❖ Twenty years from now, classmates will be finding their old friends’ faces more easily because of the hours you put in.

COMMUNICATION: JOURNALISM EDUCATION TODAY •‑5


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