FEMSA News Summer 2013
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is the proud sponsor of this edition of FEMSA News
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Network, learn, discover the future. Annual Fall Meeting in Tampa, FL Schedule on pages 12-13
INDUSTRY AND MEMBER OUTLOOK Survey Results page 16
PRESIDENT’S MESSAGE Page 2
Hill Day Success Page 6
trade show report card Page 10
Member News Page 17-23 Summer 2013 • FEMSA.org
1
president’s message Tenacity, Vision and Focus “The future belongs to those who see possibilities before they become obvious.” - John Sculley Throughout my life, I have always been amazed at peoples’ timeline perception. This perception spectrum includes those who can envision happenings many years in the future, while others can’t seem to comprehend that present-day events have come as a direct result of their own actions. Now, by no means do I think I have the foresight to interpret what the future will be for our industry, but I’m fairly certain that if you don’t study your environment and actions, there will be trouble. Regardless of where you may lie on the spectrum of interpreting and creating the future, one thing is certain: the more exposure you have to the industry you serve, and the more exposure you have to macro forces inf luencing it, the better off you will be to lead and adapt yourself and your business to be successful. This year’s annual meeting themed “Vision 2020” is completely geared to providing information on the future. The FEMSA annual meeting committee and the FAMA board have worked diligently to create a superior conference program of topics that are or will be affecting you and our industry. You’ll learn about
FEMSA News Summer 2013
economics, technology, “ObamaCare”, and future generations of workers and customers, while increasing your marketing knowledge. Plus, you’ll have the opportunity to network with peers, industry supporters, suppliers, manufacturers, and dealers. Registration is now open for the 2013 annual meeting and conference program – September 25-28 in Tampa, FL. Now that it sounds like I’ve just sold you a set of Ginsu knives or a product from Ronco, just go to W W W.FEMSA.ORG, and sign up for the annual meeting. I guarantee it will be the best use of your time (excluding family), and the best value you will receive all year. Vision is a funny thing, and there are many different types. But not making the effort to be educated to improve your vision is a surefire way to have none.
Official Publication of Fire and Emergency Manufacturers and Services Association, Inc. P.O. Box 147 Lynnfield, MA 01940-0147 Phone - 781-334-2771 Email - info@femsa.org Website - www.femsa.org Twitter - www.twitter.com/FEMSANews Copy and Advertising Deadlines: Contact the FEMSA office. Provided to members as a benefit of membership. Articles from members are encouraged. FEMSA reserves the right to edit for factual content, brevity and clarity. Articles with product placement and branding will be edited or referred for paid advertising placement.
Current Active FEMSA Committees: Annual Meeting Planning Bill Lawson, Committee Chair Janet Wilmoth, Board Liaison
Education
Greg Toritto, Committee Chair Janet Wilmoth, Board Liaison
Governmental Affairs “The most pathetic person in the world is someone who has sight, but has no vision.” Helen Keller
John Granby, FEMSA GAC Co-Chair Richard Boyes, FEMSA CGC Chair Rod Carringer, CGC Board Liaison
Insurance
Patrick Hull, Committee Chair Giff Swayne, Board Liaison
Marketing/Internet/Newsletter
Sincerely,
Joe Skey and Gabe Steinbach, Committee Chairs Paul Andrews, Board Liaison
Membership
Joe Porter, Committee Chair Doug Schaumburg, Board Liaison
Dan Reese
Nominating
Barbara Connolly, Committee Chair Judy Weigand, Board Liaison
Statistics & Research
James Long, Committee Chair Dan Reese, Board Liaison
Strategic Planning Executive Committee
Trade Shows / Report Cards Ken Nielson, FEMSA Chair
User Information Guide Program Don Welch, Committee Chair Bill Van Lent, Board Liaison
Thanks to our advertisers: FIREHOUSE (Issue Sponsor) FDIC Fire Chief FireRescue FireShows Reno Jacobs-Weber Insurance
©Copyright 2013, FEMSA, MA (USA) Editors: Karen Burnham, Dan Reese Editorial Staff: Mary Murphy-Overmann* Layout and Cover Design: Melinda House* *Windmill Hill Consulting, LLC
2 Summer 2013 • FEMSA.org
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contents
2013 FEMSA BOARD OF DIRECTORS FEMSA Professional Resources
Officers/Executive Committee
2 4
President’s Message 2013 FEMSA Board of Directors
6
Governmental Affairs Committee (GAC)
6
Hill Day 2013
7
25th Annual Fire Dinner
7
FEMSA Welcomes its Newest Members
7
In Memoriam
8
Your FEMSA Board at Work
8
$5,000 Equipment Award: 2012 Winner
10
Trade Show Report Card
12-13
2013 Annual Meeting Schedule
Dan Reese President Alexis Fire Equipment (309) 482-6121
Karen Burnham Administrator and Newsletter Co-Editor
(781) 334-2771 info@femsa.org
danr@alexisfire.com
David Gatton
Bill Lawson Vice President PBI Performance Products, Inc. (704) 554-3865 William.lawson@pbiproducts.com
Governmental Affairs Consultant
Development Initiatives, Inc. (202) 957-6530 dgatton@dinitiatives.com Bob Grimaldi
Mike Natchipolsky Secretary-Treasurer FireRescue1.com (240) 606-4297 mike.natchipolsky@praetoriangroup.com
Travel Planner
Rome Travel Bureau, Inc. (904) 495-5055 Rometravel3@gmail.com James J. Juneau
Ken Nielsen Executive Committee Member Paratech Incorporated (815) 469-3911 knielsen@paratech.us
Legal Counsel
(972) 866-8333 jjuneau@juneauboll.com Melinda House Senior Graphic Designer / Layout
Janet Wilmoth Executive Committee Member Fire Chief Publications (312) 840-8410 janet@firechief.com
Windmill Hill Consulting, LLC (314) 956-8520 mindy@windmillhillconsulting.com Mary Murphy-Overmann Newsletter Co-Editor
Windmill Hill Consulting, LLC (314) 314-369-9669 mary@windmillhillconsulting.com Gabe Steinbach & Simon Steinbach Webmasters
Windmill Hill Consulting, LLC (314) 504-0945 gabe@windmillhillconsulting.com
Board Members Paul Andrews
14
The View from the Trade Show Floor
16
Results Are In For 2013 FAMA/FEMSA Industry and Member Surveys
17-22
Member News
23
2013 Fire Service Events Calendar
4 Summer 2013 • FEMSA.org
Paul Andrews PennWell Marketing Solutions (240) 595-2352 pandrews@pennwell.com
Doug Schaumburg Casco Industries, Inc. (318) 865-5107 doug@cascoindustries.com
Rod Carringer Task Force Tips, Inc. (800) 348-2686 rac@tft.com
Giff Swayne Past President Holmatro, Inc. (410) 768-9662 x103 gswayne@holmatro-usa.com
Melinda Freeman Kidde Fire Fighting
William Van Lent Veridian Limited, Inc. (712) 262-5200 bvl@veridian.net
(352) 804-4709 melifree@mfi.net
John Granby LION
(937) 415-2843 jgranby@lionprotects.com
Judith Weigand Amkus, Inc. (630) 515-1800 jweigand@amkus.com
AK AZ CA HI ID MT NV OR UT WA
October 22-24 Reno-Sparks Convention Center 4590 S. Virginia Street Reno, NV 89502
Host Hotel
Atlantis Casino Resort Spa
3800 S. Virginia Street Reno, NV 89502 1-800-723-6500 Hotel Rate: $59.00+taxes/fees Deluxe Tower Room Group Code: SFIRE13
A world class destination at a budget friendly price!
Exhibit Hall Hours
Tuesday, October 22 Exhibitor Move-in Wednesday, October 23 10:00 am to 5:00 pm
Bringing together attendees & exhibitors from 10 Western States
FIRE | EMS HAZMAT
Thursday, October 24 9:30 am to 2:00 pm For information about exhibiting or show updates 1-800-632-7489
www.fireshowsreno.com Complimentary Expo Pass for FEMSA Members Register online at www.fireshowsreno.com Promo Code: FEMSA
Sponsoring Associations
Co-sponsored by Nevada State Fire Marshal Nevada State Emergency Response Commission
Summer 2013 • FEMSA.org
5
2013 Hill Day Success
By Dave Gatton
T
he FAMA/FEMSA Hill Day, held May 8-9, 2013 in conjunction with the 25th Anniversary of CFSI’s fire coalition dinner, could not have come at a more important time. Thirty-seven FEMSA and FAMA members representing 26 companies held over 90 meetings with Congressional representatives as they prepared for the Fiscal Year 2014 legislative process. Seeking to replicate the successful appropriations funding level of $337.5 million for the Assistance to Firefighters Grant (AFG) program, FEMSA and FAMA companies conveyed to members of Congress and their staff how the AFG program
created jobs, equipped first responders, and played a critical role in the nation’s emergency preparedness system. They also expressed their support for the SAFER program, the U.S. Fire Administration and the Urban Search and Rescue program. Hill Day team meetings included discussions with the Senate Homeland Security (HS) Appropriations Committee majority and minority staff, who will draft the FY 2014 appropriations bill, in addition to meetings with staff of the Chair and Ranking member of the House HS Appropriations Committee. Several FEMSA and FAMA members met directly with Congressional members themselves, including Rep. David Price (NC), ranking member of the House Appropriations HS Committee, and Senator Dan Coats (Ind), ranking member of the Senate HS Appropriations Committee.
What was incredible about these meetings was that repeatedly our Hill Day teams were greeted with expressions of widespread support for the fire service and the fire grants programs. This is not by accident. In a time of incredible fiscal austerity and limits on domestic discretionary spending, Congress could easily dismiss the fire service as strictly a local concern. But because of the unified and broad base of the fire service coalition, of which FEMSA and FAMA are a part, Congress understands that we are integral to the nation’s capacity to respond, and that support of AFG and SAFER not only strengthens this response but helps the businesses that equip our first responders create jobs. This could not be done without the support of you, the FAMA/FEMSA Government Affairs Committee, and the incredible member companies who understand the importance of our efforts. Thank you. •
Hill Day 2013 by John Granby and Lee Morris, FAMA/FEMSA GAC co-chairs
John McNulty with Rep. Elizabeth Esty (CT)
On behalf of FAMA/FEMSA GAC, we would like to thank all those members who took time out from busy schedules to join us for Hill Day 2013. There were over 90 Hill meetings including the following with members and/or their key staff: •
l to r: Dan Reese, Ken Nielsen, Rod Carringer, Sen. Joe Donnelly (Indiana), Jim Ham, Matt Darley
•
• • • l to r: Dan Reese, Ken Nielsen, Rep. Bobby Rush (Illinois) Matt Darley, Jim Ham, Rod Carringer
6 Summer 2013 • FEMSA.org
•
Five with House Homeland Security Appropriations Subcommittee Member offices, including the Chair and Ranking Member offices Three with Senate Homeland Security Appropriations Subcommittee Member offices, including the Chair and Ranking Member offices Three with additional full House Appropriations Committee Member offices Eight with additional full Senate Appropriations Committee Member offices Two with House Homeland Security Committee Member offices Two with Senate Homeland Security Committee Member offices, including the Chair and Ranking Member offices
Thanks to Dave Gatton and Joni Goodman for their coordination and hard work that helped make Hill Day 2013 an outstanding success! •
5th Annual CFSI Emergency Services Dinner Delaware and its first responders; to pledges of support from New York Representative Peter King that the least Congress can do is equip and support those who protect us; to Maryland Representative Steny Hoyer’s reminiscing with Fire Caucus Founder former Representative Curt Weldon about those early days of surrounding the Capitol building with fire trucks from up and down the east coast; to Rob Andrews, setting the record straight that America’s first responders--who protect, rescue and save the lives of everyone, when called--embody the essence of “who we are.”
It was, in many respects, an emotional dinner of looking back over 25 years at all that has happened to us over that period: the 1993 bombing of the World Trade Center, 9-11, the Oklahoma City bombing, mega storms of untold damage, the Boston Marathon, West, Texas. Our first responders were there, equipped with what we make, and defining as a nation who we are.
“It was an emotional dinner.”
Vice President Joe Biden keynotes CFSI By Dave Gatton
W
hat a night! From Vice President Joe Biden’s declaration that his heart will first and foremost always be with his native state of
And there we were in the midst of it all. You all should be proud of what you do through your enterprise, your devotion, your commitment, and your support. You are part of the American fabric. •
FEMSA Welcomes its Newest Members Avon Protection Systems Mark Williamson, Global Product Manager 922 Hurricane Shoals Rd. Lawrenceville, GA 30043 678-495-3725 mark.williamson@avon-protection.com www.avon-protection.com Manufacturer of respiratory protection system Brindlee Mountain Fire Apparatus Jason Parsley, Owner 15410 Highway 231 Union Grove, AL 35175 Tel: (258) 498-0188 Email: jparsley@bmfallc.com Website: www.firetruckmall.com Brindlee Mountain is a wholesale dealer of fire trucks
FEMSA
McNeil & Company (FireWatch) William R. Dixon, Executive VP 20 Church St. Cortland, NY 13045 800-822-3747 wdixon@mcneilandcompany.com www.mcneilandcompany.com Insurance services for fire equipment distributors/emergency apparatus dealers
University of Illinois Fire Service Institute Dennis D. Spice, Director of Corporate Relations 11 Gerty Drive Champaign, IL 61820 217-898-6507 dspice@illinois.edu www.fsi.illinois.edu Training, education, research in firefighting and firefighter life safety
PennWell Marketing Solutions Paul Andrews, VP 12508 White Dr. Silver Spring, MD 10904 240-595-2352 pandrews@pennwell.com www.pennwell.com Strategic consulting and creative services
Wildfire Frederic Lefrancois, VP Product Development 1100 Norman, Suite 200 Lachine, Quebec H8S 1A6 Canada 514-637-5873 flefrancois@wildfire-env.com www.wildfire-env.com Centrifugal fire pumps, hoses, nozzles, skid units
In Memoriam
is saddened to report the passing of an industry friend .
O ur
condolences to the family of
Jerome D. Towe, age 81, who passed on May 5, 2013. Jerome was the father of Bob Towe (W.L. Gore & Associates, Inc.) and Don Towe (Globe Manufacturing Co.).
Summer 2013 • FEMSA.org
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YOUR FEMSA BOARD AT WORK Board members in Baltimore for a two-day planning meeting in May. L to R: Front: Doug Schaumburg, Dan Reese, James Juneau (legal counsel) Middle: Paul Andrews, Judy Weigand, Janet Wilmoth, Melinda Freeman, Rod Carringer Top: Ken Nielsen, Mike Natchipolsky, Bill Van Lent, Bill Lawson, John Granby, Giff Swayne photo credit: Karen Burnham
$5,000 Equipment Award: 2012 Winner
Lt. Doug Spinks with newly awarded equipment. By completing the 2012 State of the Fire Service Survey, Doug Spinks and the Lancaster County Fire Service of South Carolina were entered into the FEMSA/ FAMA drawing that netted Doug an iPad and the Fire Service a slew of much needed equipment. From Chief Tracy Caldwell: “On behalf of the Kershaw Fire Department [of Lancaster County], I would like to thank FEMSA
8 Summer 2013 • FEMSA.org
and FAMA for making this possible! Our department received extrication equipment, a vent saw and a bag for our rotary saw blades as a result of the annual survey prize award. The Hurst Quick Struts and Hurst Crash Bag will go on our first out engine, enhancing our extrication capability. The Junkyard Dog Rotary Saw Blade bag will be placed on the service truck for our extra blades increasing the safety of their storage. The Ventmaster Vent Saw will go on the first out engine, replacing an older saw which was deemed unrepairable and taken out of service a few weeks before the award notification. Thank you FEMSA, FAMA, MES, ESI Equipment, Apollo Fire Equipment, and the other FEMSA member companies for the award and donation of this much needed equipment! Members of the Kershaw Fire Department are extremely appreciative, and on behalf of the entire department and the Town of Kershaw, THANKS!” •
FEMSA Members Aid West, Texas Disaster
On June 13th we delivered the loose equipment for West VFD. They were very excited and overjoyed to see all the support that still continues to come in. I cannot begin to thank you for how much you guys have done for this department. The brotherhood is truly amazing. Thank you to: Akron, TFT,
Elkhart, Key Hose, Streamlight, All American Hose, ISG, Scott Safety, MES, Hurst, Kochek, Brooks Equipment, Zico, and many more. Jacob Ventrca Loose Equipment Specialist Siddons-Martin Emergency Group •
Presented by
Owned & Produced by
Summer 2013 • FEMSA.org
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trade show report card By Summer Johnston and Ken Nielsen (Paratech) Welcome to our first installment of the 2013 Trade Show Report Card. The results from Firehouse World are in. It appears the economy is leveling off. Some people claim to see a very small upright trend. You can see this in the below results. Thank you to Tom Tobiason, the group show manager at Firehouse Events- Cygnus Expositions, for working with us to bring you this article. We hope you are enjoying this new format of the Trade Show Report Card. We are always open for ways to improve. If you have any questions or comments, please let us know.
February 17-21, 2013 / San Diego, CA Q: According to opinion, the attendance was slow on the first day. The second day was better. Do you have any comments on this? A: I’m surprised to see that, although not entirely. What our research showed us, and how we approached this year’s event, was as two 1-day events. By that I mean we know we have a strong education program and we can track those that are with us for all five days of education. However, we looked at each day with a ‘why should someone make the effort to attend today specifically’ approach and I think it paid off. Our numbers show more verified attendees on day one of the exhibit hall, and the aggregate scans from the lead retrieval units (70% usage by exhibitors as it was included) showed more scans on day one. However, as an organizer, you always like to hear that your last day was strong! Q: There was an overall concern with Chiefs’ Night. How does show management plan to address this? A: The concept had been vetted. However, in the first year, execution is always your biggest challenge. The beer on the show floor was nice, but exhibitors felt that was the only reason the chiefs attended. We’ll continue to hone the program, getting further feedback from the chiefs as to what they want, and we’ll articulate that to our exhibitors for 2014. One idea is to allow exhibitors to invite their VIPs, regardless of rank, for the preview night.
Q: There was a comment of concern about the show floor being reconfigured. Do you have any comments? A: There is a never-ending balance of keeping our exhibitor base happy and appealing to our attendees. One of the biggest complaints from the local departments was the impression that nothing changed year-to-year at the show, and they mentioned the floor plan layout and their ability to “walk into a booth with my eyes closed.” I don’t think what we did this year was radical, but we did spread things out a little, providing better access throughout the show and better traffic flow for our attendees. Q: Exhibitors were impressed by the efforts of show management to address problems from previous shows. Would you like to highlight the improvements over last year? A: When Ed Nichols, vice president of events, brought me in, he said our number one goal is to improve the value of our events for our exhibitors through lower overall cost and improved attendance. We haven’t deviated from doing the work, asking the questions, and taking the actions necessary to do that since I started here. We have a three-year plan to grow the attendance for the show by 50% by strengthening our base in southern California, improving the relationships further north and in the Southwest (AZ and NV), and moving north and east from there. Harvey Eisner spends approximately 70% of his time traveling, meeting with these departments and agencies to fulfill on our promise. We realized an increase in attendance and quality attendees this year, with a much stronger relationship in southern California, and we will continue to improve from there. Q: What can we expect for next year? Is there anything you would like to tell us about? A: The return of the USS Midway event is very exciting. We’ve had a lot of inquiries about this event. This will certainly add to the excitement of the show and give attendees and exhibitors a great place to unwind and network. We are also looking to expand on our current initiatives and possibly add a dedicated ride and drive event with outdoor exhibits. We’ll keep you informed of our progress. However, we are extremely optimistic and excited about next year. •
2013 ATTENDANCE RESULTS TRADE SHOW
ATTENDEES
FEMSA/FAMA MEMBERS EXHIBITING
4,898
1,509
70
4 B B
3.5 3
B- B-
B-
C+
C
B-
2013
2.92 3.14 3.33 2.88 2.48 -
2.99 3.44 2.76 2.36 2.63 -
2.68 3.45 2.93 2.49 2.38 3.07
2.86
C+ C
Firehouse World
FDIC
NY Fire Chiefs
Firehouse Expo
FRI
2010
2.92
3.14
3.33
2.88
2.48
2011
2.89
3.44
2.78
2.36
2.63
2012
2.68
3.45
2.93
2.49
2.38
2013
2.86
37 of 54 respondents
2012
C
15 of 67 respondents 14 of 79 respondents 29 of 83 respondents
2011
C
24 of 51 respondents 21 of 62 respondents 14 of 54 respondents
FIREHOUSE WORLD FDIC NY CHIEFS FIREHOUSE EXPO FRI PA EXPO
2010
80 of 242 respondents
TRADE SHOW
1
79 of 139 respondents 111 of 165 respondents
YEARLY GPA
24 of 70 respondents 29 of 83 respondents 39 of 86 respondents 24 of 92 respondents
2
B B-
C
2.5
1.5
10 Summer 2013 • FEMSA.org
B
B
24 of 104 respondents 45 of 114 respondents 23 of 112 respondents
FIREHOUSE WORLD FDIC NY CHIEFS FIREHOUSE EXPO FRI PA EXPO
EXHIBITORS
0.5 0
PA Fire Expo
3.07
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Summer 2013 • FEMSA.org
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Mark your calendars now
It’s time to register for our Fall Meeting Tampa, FL at the Tampa Renaissance — Septe
Event Schedule: Arrival Wednesday - September 25th, 2013 12:00 pm - 12:30 pm
FEMSA Board Lunch
12:30 pm - 3:15 pm
FEMSA Board Meeting
3:15 pm
Break (FEMSA and FAMA)
3:30 pm - 4pm
Joint FEMSA/FAMA Board
4:00 pm - 6:00pm
FAMA Board Meeting
Thursday - September 26, 2013 7:30 AM
FAMA Board Breakfast with Committee Chairs
8:00 am - 10:00 am
FAMA Board Meeting with Committee Chairs
7:30 - 8:30 am
FEMSA Breakfast
8:30 am - 10:15 am
FEMSA Annual Business Meeting
10:15 am - 10:30 am
Break (FEMSA and FAMA)
10:30 am - 12:00 pm
FEMSA Annual Business Meeting
12:00 pm - 1:00 pm
Lunch Break FEMSA/FAMA Joint Session
1:00 pm - 2:00 pm
Economic Forecast: Anirban Basu
2:00 pm - 3:15 pm
Keynote - Vision 2020: Jack Uldrich
3:15 pm - 3:30 pm
Break (FEMSA and FAMA)
3:30 pm - 5:00 pm
Roundtable Discussion - “Vision 2020, what the fire service will look like ”Denny Compton - Moderator,Chief Brian Crawford - Plano Fire Department, Chief John Pope - Collinsville, MS, Chief David Downey Miami Dade, Chief Edward Senter Chesterfield County, VA, Dave Paulison, Former FEMA Director and Miami Chief, Jack Uldrich
6:00 - 7:00 pm
FEMSA/FAMA Cocktails
Friday - September 27, 2013 7:30 am
FAMA Member Breakfast
8:00 am - 10:00 am
FAMA Membership Meeting
7:30 am
FEMSA Member Breakfast
8:30 am - 10:00 am
FEMSA Caucus Groups
10:00 am - 2 pm
Ladies Program: Cruise around Clearwater Beach
10:00 am - 10:30 am
Break (FEMSA and FAMA)
10:30 am - 11:30 am
Finding, training, motivating, and keeping the next generation of workers; The Mid American Group
11:30 am - 1:00 pm
Lunch (FEMSA/FAMA Members)
1:00 pm - 3:00 pm
Fire Drill
3:00 pm - 3:15 pm
Break (FEMSA and FAMA)
3:15 pm - 4:15 pm
Affordable Care Act (Obamacare) Implementation: The Mid American Group
4:15 pm - 5:00 pm
Washington Update-Bill Webb
6:00 - 7:00 pm
FEMSA/FAMA Cocktails
7:00 - 9:30 pm
FEMSA/FAMA Dinner
Departure Saturday - September 28, 2013
12 Summer 2013 • FEMSA.org
Featured speakers: Larry Grudzien
Jack Uldrich
w!
ember 25- 28, 2013 This year’s theme is Vision 2020. We have a great line up of speakers and networking events to prepare you for the future. The topics include future trends, emerging technologies, the state of our economy, how Obamacare will impact our businesses and dealing with the next generation of workers. Hotel Information: Our hotel close date is August 16 so be sure to lock in your nightly rate of $159 now! This is first come, first serve since we have a limited amount of rooms. And, after August 16th the rate moves to $249 per night. Spouse program: The fee for our spouses program is $200. We will have many activities including a wonderful daytime cruise on the Starlite Sapphire. Afraid of the water? No worries, we are located right next door to a huge luxury mall as well. Registration information: The conference fee is $295 for the first company representaAnirban Basu
tive. Any additional company employees get to enjoy a discounted rate of $250; however, you must sign up by August 16 to get this fantastic discount. To register, go to: www.FAMA.org Summer 2013 • FEMSA.org
13
pennwellmarketing.com
The View from the Trade Show Floor
Liz Finkle (left) and Sarah Wilson (right) manning the FireRescue1 booth at FDIC.
BullEx’s vehicle training prop and pressure vessel training prop attracted a lot of attention at the demo area.
Fire-Dex team showing off the “DexFlex” (l to r): John Zbozien, Jeff Koledo, Brett Jaffe, Allen Rom, Tony Moore, Bob Tharp, Abby Lehman, Bill Burke in back, Bruce Scheck, Steve Bonamer, Lance Matiste, Tory King, and John Karban
Kaza (l to r): Ryan Kaza, Kevin Harker and Bob Illig check out a new air mask
Peter Lauffenburger and David Hradek from Akron Brass Co.
The W.S. Darley Co. display at FDIC
Tempest Technology Corp (l to r): James Plieth, Cindy Ell, Johan Gidstedt, Colin Hough, Dexter Coffman.
Hello from the Black Diamond Group, Inc. booth.
In the Bullard booth (l to r): Dave Vangelov, Bullard Regional Sales Manager and Matt Elmore, Bullard Product Manager, Emergency Responders.
Kassmaul Electronics team: Shaun Salvino, Colin Chambless, Thomas Nugent, Brian Scott, Alan Pemberton, Mike Guzman, Fred Kindgren
The PennWell Marketing Solutions Team: Hank Mitchell, Paul Andrews, Kaci Wheeler and Michael Quzor 14 Summer 2013 • FEMSA.org
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Results Are In For 2013 FAMA/FEMSA Industry and Member Surveys
by Steve Toren and Jeff Hupke In February 2013, with the culmination of the FAMA/FEMSA industry and membership surveys, answers were compiled so we can learn from leaders, decision makers and departments. With more than 1500 surveys completed, this year’s participation showed a 600% improvement in response rate from the 2011-2012 effort. Geographically, respondents were 91% from the United States and 9% from Canada. U.S. surveys were well distributed coast to coast, with only three states not represented. More than 50% of those responding were in decisionmaking roles. Surveys were broken into two distinct areas: industry trends and member trends. INDUSTRY TRENDS Respondents were asked to contribute their thoughts on trends in the industry, which were grouped into categories. Of those, the trend perceived to impact the industry the most was the economy. Information cited in this trend included the impacts of budget cuts, lack of funding and a reduction in grants. While there were other issues mentioned, the top three issues cited were: Budget/Economy (33%), Low Staffing Levels (14%), Safety Concerns (10%). Respondents were asked what actions were likely to result from the poor economy. What FEMSA and FAMA members will be glad to hear is that “planned purchases,” which over the last couple of years were often postponed or reduced, now show up in these survey results with an increased intent to carry through. The last time this survey question was included was in 2010, the result of which was that roughly 58% intended to reduce planned purchases, whereas this year’s survey result reflected only 32% making the same statement. Only 6% said they would be cancelling planned purchases, which is a substantial drop from 2010 at 31%. Overall, department trends over the next two years as they relate to apparatus budgets are that 22% will increase budgets, 61% will stay the same, and 18% will decrease budget, comparable to last year’s survey. As to federal grants, respondents were asked if they had received grant money and for what particular area. Apparatus grants represented the smallest percentage overall at 17%, then staffing at 25%, and the top area 16 Summer 2013 • FEMSA.org
receiving funding was for equipment at 57%. As to funding in general, 75% of apparatus budgets are funded by taxes, with additional areas cited including fundraising, bonds and grants. While apparatus budgets remained flat, 55% of the fleet age is cited older than 10 years, 14% of which is older than 16 years. The survey also asked participants specific purchasing questions related to the next fiscal period. 40% of respondents cited they would be making a major purchase during the next fiscal year while 33% stated they would not, and 28% were unsure. Of those planning on a major purchase, 92% plan on purchasing an apparatus. Specifically, purchase priorities were ranked as follows: 1. Pumper 2. Aerial 3.Ambulance Transport 4. Rescue 5. Wildland 6. Utility Truck 7. Heavy Rescue 8. Command Vehicle 9. ARFF 10. Other. Important considerations in apparatus purchase decisions include (in order): Quality (86%), Safety (85%) , Price (63%), Warranty (61%), Ease of Operation (54%), MultiFunction (48%), Ease of Maintenance (45%), Interior Cab Size (31%), Custom Chassis (28%), Innovation (22%), Fuel Efficiency (21%). Service factors were also explored in this survey as to how they impact considerations and departmental purchasing. Most notable is that customer service, both pre- and post-sale, were the top factors cited, followed by manufacturer/ dealer reputation as second considerations, followed by responsiveness of sales team, local dealer service, relationship with sales person, ability to overnight parts, and speed of delivery. Brand was cited as last in importance at 12%. Respondents were asked to look ahead over the next five years to help identify future trends. Categories cited were tank size, pump capacity and cab size. Surprisingly, all three categories appear to be consistent with prior years, with no significant changes to reduce size/capacity cited by roughly 60% across all three areas. Roughly 30% predict size/capacity to go larger. Since 2009, the data recorder has grown in usage and based on these trends is likely to become a larger consideration. LED lighting usage is without question becoming the preferred solution. As to leasing of apparatus, only 28.7% indicated an interest, which is seemingly an upward trend. However 61% show no interest at all. Respondents were also asked to rate the impor-
tance of information sources in their decisionmaking process. Word-of-mouth, salesperson, and trade show exposure were cited as most important, followed by manufacturer website, dealer website, search engine, trade magazine and lastly, advertising and social media. Related to trade show attendance, respondents indicated the following were shows they participated in over the past three years: FDIC (44%), Other (41%), Firehouse Expo (20%), FRI (18%), PA Fire Show (13%), Ontario Fire Chiefs Show (3%). Respondents were asked for their ideas on what FEMSA and FAMA could do to better meet their needs. Over half of the departments most want FEMSA and FAMA to help raise overall awareness of funding sources. This mirrors the information gathered in the 2011-2012 survey. MEMBERSHIP Member trends in all business segments tend to reflect industry trends, whereby the economy is cited as the most difficult obstacle and has created the necessity for diversification in markets and products. Priority issues concerning membership as it relates to members’ own businesses include: Healthcare (38%), Overall Economics/Sales Declines (32%), Insurance Costs (31%), Funding/Budgets (29%), Federal Regulation (24%), Federal Taxes (22%), State/Local Taxes (14%), Industry Conditions (14%), Liability (12%), Energy Costs (7%), Competition (6%), Housing Market (4%), Availability of Credit (2%). As to industry marketing, members were asked to rate the effectiveness of certain methods to convey the value of their product/service. The scale was 1 to 5 with 5 being most effective. Categories included: website, tradeshows, Facebook, magazine ad, Twitter. Twitter was cited as least effective at 2.6, magazine ads 3.3, Facebook 3.4, trade shows at 3.8 and best cited was websites at 4.1. To view the complete versions of these two surveys, sign in to the secure member portion of the FEMSA and FAMA websites (www.FEMSA.org and www.FAMA.org). Results include hundreds of verbatim comments and insights. Comments are appreciated even after the fact and may be sent to Jeff Hupke at: jhupke@romcorp.com These surveys are improving and evolving. Please share the results with your business teams. •
Member News
Meet Steve Dembowski. Steve is the new Akron Brass District Sales Manager for the states of Connecticut, Maine, Massachusetts, New Hampshire, New York (except NYC), Rhode Island, and Vermont. Steve brings with him over 18 years of direct selling experience focusing on equipment and apparatus solutions within the fire industry in the state of New York. Additionally, he has dedicated 28 years as a volunteer firefighter with the Moyers Corners Fire Department where he has served in various roles including Lieutenant, Captain, and Battalion Chief. Steve resides in North Syracuse, NY with his wife, two daughters and dog Gibby. He is a huge sports fan following the Phillies, Cowboys and the Syracuse Orangemen.
Black Diamond Group Expands With Carhartt Footwear License New Territory Sales Representatives Added To Support Product Demand Woburn, MA. – 15 months into a licensee agreement with Black Diamond Group, the Carhartt footwear line and representation has expanded to meet occupational and national demands. New territory representatives include Mike Tousignant, Southwest, Don Walker, South Central and Harry Verna, Northeast.
Steve’s strong sales background and fire industry experience will make him a valuable resource to service our customers.
Black Diamond Group specializes in performance protective footwear including over 90 styles available to government departments and the public through select Black Diamond and Carhartt retailers and on www.Carhartt.com.
Contact Steve for all your Akron Brass questions in the New England region. He can be reached at sdembowski@akronbrass.com or 315-317-6889.
Ferrara Fire Apparatus Receives Industry Safety Award
Allison Transmission has been recognized by Spartan Motors for supplier excellence. This is Allison Transmission’s tenth outstanding supplier award in 11 years. Award criteria includes 99.3% or better on-time delivery, PPM of 750 or less, 99.3% or better paperwork accuracy; superior customer service, vendor recovery and service parts support; and contributions to engineering and innovation. Allison account manager Larry Dodson (holding award) and Eric Dickerson, director of public relations, accepted the honor at the Spartan Motors Supplier Conference on March 27, 2013 in Charlotte, Michigan.
For the third consecutive year, Louisiana Workers’ Compensation Corporation (LWCC) has awarded Ferrara Fire Apparatus the LWCC Safest 70 Award. This award acknowledges excellence, outstanding performance, and commitment to workplace safety. Companies are recognized based on the effectiveness of their safety efforts in preventing injuries and controlling costs. Ferrara first received The Safest 70 Award in 2011. The Safest 70 is presented annually to 70 Louisiana companies with the most outstanding track record of workplace safety. Approximately 16,000 Louisiana companies are LWCC policyholders. Kristin Wall, President and CEO of the LWCC noted, “We are deeply appreciative of the integrity and efforts by Ferrara Fire Apparatus, Inc. in achieving these goals.” Affirming the words of Ms. Wall, Ferrara Fire Apparatus President and CEO Chris Ferrara said the company has a strong belief in constantly striving to improve workplace safety. In addition to maintaining a safe work environment, Ferrara also has programs in place to encourage healthy lifestyles on the part of their employees and families. “Our customers trust us to build apparatus that will keep
them safe traveling to an emergency, during the response and on the way back to the fire station. Likewise, we work to create an atmosphere that stresses safety on the job and an overall healthy lifestyle.”
Penton Media is pleased to announce that Melissa Biermann has joined the Fire Chief franchise as an inside sales manager. Melissa comes to Fire Chief with an extensive background in media sales, most recently with Penton’s Lodging Hospitality franchise. She has a strong background in both print and digital advertising as well as with exhibit sales and sponsorships. Prior to joining Penton Media, Melissa was with GIE Media’s Lawn and Landscape magazine. Melissa began her career as an American Airlines Flight Attendant. Working from Penton’s Cleveland office, Melissa has a keen understanding of the fire and emergency service as her father and uncle are retired career firefighters, while her brother and three cousins are currently career firefighters.
Fire-Dex is among an elite group of 101 Northeast Ohio mid-sized companies recognized at The 2013 Leading EDGE Awards on May 23 at Lorain County Community College in Elyria, Ohio. In its seventh year, this prestigious award was developed by The Entrepreneurs EDGE to recognize value-creating, mid-sized companies in the region. Fire-Dex has received an EDGE award nearly every year since the awards brgan. Qualifying companies operate within the 17 counties of Northeast Ohio and generate revenues up to $750 million, a portion of which must be outside the region. In attendance to receive the award was President & CEO Brett Jaffe. “It is an honor to be associated with all of the Leading-EDGE companies and recognized for the impact that our business has in Northeast Ohio.” Honored companies were identified by the value they create in our regional economy, based on a sum of their EBIT (earnings before interest and taxes) and total taxable compensation for all Northeast Ohio-based employees. Summer 2013 • FEMSA.org
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Member News
FRC, a division of R.O.M., has added Eric Doty as Northeast Regional Sales Manager. Based in Elmira, N.Y., Eric will be working with distributors and OEMs in the territory from Maine to Virginia. Eric served four years in the Air Force and has a bachelor’s degree in engineering from Northern Arizona University. He has 26 years experience working with customers as a field engineer, technical trainer, sales representative and regional sales manager. For nearly nine years Eric worked in the fire service industry and looks forward to reconnecting with all the friends he has made over the years. When Eric is not working, he enjoys spending time with family and participating in outdoor activities like golf, tennis, four wheeling, hunting and fishing.
Firehouse Online News Team Strengthened In an effort to provide more in-depth coverage of the fire service industry, the Cygnus Public Safety News Team has been restructured. Public safety professionals and veteran journalists Susan Nicol and Ed Ballam now fall under the Firehouse brand. Susan is a life member of Brunswick Vol. Ambulance Company in Maryland and has served as an EMT for over 30 years. She sits on the executive board of the American Trauma Society, Maryland Division and is the secretary of Mid-Maryland Region II EMS Council. Ed is a captain with the Haverhill Corner, NH, Fire Department, a National Register EMT. He also serves as a Deputy Forest Fire Warden for the New Hampshire Division of Forests and Lands. Both will utilize their extensive contacts in the fire service and industry to provide top notch coverage of the fire service and the industry supporting the fire service in their day-to-day operations. FORT ATKINSON, WI -- Cygnus Business Media continues to be recognized by the media industry. In addition to the numerous awards for their print and digital products, Cygnus adds to their list of awards by winning two of the recent 18 Summer 2013 • FEMSA.org
Folio & Min’s FAME Awards held in New York. With two honorable mentions and two winning events, the strength of Cygnus’ events business was clearly recognized. Firehouse to Partner with Ohio Fire & EMS Expo
l – r: Scott Bieda, EVP, Cygnus Public Safety & Security Group; Jeff Barrington, Associate Publisher, Firehouse Magazine; Harvey Eisner, Editorin-Chief, Firehouse Magazine Conference Director, Firehouse World and Firehouse Expo; Scott Cravens, Group Publisher, EMS World; John French, CEO, Cygnus Business Media Selected as the winner of the Best Overall Single Event (B-B) category was Cygnus’ EMS World Expo. As the largest gathering of EMS professionals in North America, the event returned to New Orleans in 2012 after a 7-year hiatus and was heralded as a tremendous success. Selected as the co-winner of the Best Expo / Tradeshow was Cygnus’ Firehouse World. As one of North America’s largest trade shows for the fire service, Firehouse World was recognized for its outstanding event that focuses on the latest training, equipment and programs centered on improving safety and the effectiveness of the fire service. The Firehouse limited edition tablet app was recently named a finalist in min’s Best of the Web Awards in a ceremony held at the Grand Hyatt in New York on April 15. The Firehouse App was recognized in the category of Tablet App – Free, along with Sports illustrated, TV Guide, Hot Rod Magazine, The Huffington Post and W Magazine. This follows Firehouse’s recent First Place win for Best Editorial App in min’s Editorial and Design Excellence Awards.
MELVILLE, NY – Fire-service brand Firehouse announced its intent to enter into a strategic partnership with the Ohio Fire & EMS Expo. This new alliance allows the Ohio Fire & EMS Expo to leverage the marketing reach and content of Firehouse across all of its platforms. In return, partnering with the Ohio Fire & EMS Expo furthers the Firehouse strategy of developing a greater event presence in the nation’s heartland, via launch, acquisition or partnership. “We have been working with Firehouse for the past two years and are very excited by their strengthening commitment to support us, helping us to realize the full potential for our conference within the state of Ohio and beyond,” said Mark Zambito, co-founder and director of operations for the Ohio Fire & EMS Expo. “Firehouse has been a great supporter of ours and we are proud to be part of the Firehouse family.” Chris Craig, co-founder and exhibit hall coordinator also noted, “that this year’s Expo will continue to grow with increased regional and national awareness through the Firehouse brand to bring more attendees and an expanded exhibit hall to the event to deliver an enhanced experience for exhibitors and attendees, alike.” “The Firehouse team is looking forward to strengthening our partnership with the Ohio Fire & EMS Expo as we continue to strive towards providing the best education, training, and critical information to fire departments across all platforms, including face-to-face events,” said Greg Toritto, Firehouse group publisher. “The Ohio Fire & EMS Expo provides Firehouse with a unique opportunity to strengthen its conference lineup while also providing access to new contributors and subject matter experts across the franchise.” In 2013 the partnership will involve combining marketing and content strengths, providing the Ohio Fire & EMS Expo greater reach in Ohio and the surrounding region, while providing Firehouse greater awareness and presence in the Midwest. The partnership will also include collaborative efforts in the development of education. The Ohio Fire & EMS Expo 2013 educational conference and exhibition will take place September 26-27, 2013 at the Greater Columbus Ohio Convention Center (OhioFireExpo.com).
Gain Access to a Crew of Decision-Makers and Purchasers
FireRescue readers are chiefs, chief officers and company officers— the customers you want and need. Reach them via print and online: • FireRescue Magazine • FirefighterNation.com • Product Connect • FireEMSBlogs.com • FireRescue eNewsletter • Emergency Services Ad Network— More than 40 Regional & Niche Sites • Product eBulletins • Customized eBlasts • Webcasts • Marketing Consulting & Solutions
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Reach the audience that makes decisions and purchases products. Talk to your account manager today about an integrated plan that utilizes the FireRescue family of products. ADVERTISING REPRESENTATIVE, EASTERN Joe Skey • (856) 673-4000 • j.skey@firefighternation.com ADVERTISING DIRECTOR Sheri Collins • (520) 850-3235 • s.collins@firefighternation.com
Premier Media Partner
DESIGN, DEVELOPMENT AND OTHER MARKETING SERVICES Paul Andrews • (240) 595-2352 • pandrews@pennwell.com • www.pennwellmarketing.com Summer 2013 • FEMSA.org
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Member News
We won! FireRescue1’s parent company, The Praetorian Group Inc., has been named the 2013 U.S. Chamber of Commerce DREAM BIG Small Business of the Year. The award, sponsored by Sam’s Club, was presented to Praetorian Group at America’s Small Business Summit in Washington, D.C. on April 30th. Alex Ford, CEO of the Praetorian Group Competing against representatives from six other regions of the country, Praetorian was hailed for “showcasing exemplary business practices in the areas of staff training and motivation, community involvement, customer service, and business strategy.” As winner, Praetorian will receive a $10,000 prize. “This award is a credit to our amazing team, which is tirelessly devoted to serving the first responders and military service men and women who are out there risking their lives every day to keep us safe,” said Alex Ford, CEO of the Praetorian Group. “This is a very meaningful triumph and a testament to the incredible amount of hard work and the unwavering commitment to our mission that has made us successful. It is a great honor to be recognized from among so many other great small businesses that are out there making a difference and creating jobs for our country.”
Joshua Moss has joined Kaza Fire Equipment as Contracts Administrator. Josh studied Administration and Paralegal Studies at Waynesburg University and Virginia Tech University, respectively. He also holds several professional certifications for the legal profession. After graduating in late 2011, Josh worked as a paralegal for a private law firm. He has been surrounded by fire service all his life and served as a volunteer firefighter for several years. Kaza Fire Equipment has recently promoted Rick Smith to Apparatus Sales Manager. He is looking forward to expanding Kaza’s apparatus sales. Rick has 20 Summer 2013 • FEMSA.org
been a firefighter with the Blairsville Volunteer Fire Company, Blairsville PA, for 23 years and has used this knowledge to help him in his career. When asked what he enjoys about selling apparatus, Rick said, “I love having the opportunity to meet new people, learn something new every day, and work with customers to make sure that their needs are met with functional and dependable apparatus.”
L.N. Curtis & sons is pleased to announce our newest sales professional, Lance Taylor, serving our hero customers in eastern Montana and eastern Wyoming. Lance has lived with his family in Worden, Montana for 11 years and has served as fire chief there for the last seven years. Previously, Lance worked as a sales professional in the propane industry and he traveled the country extensively during that time. With his firefighting background and significant experience assisting customers, we are very pleased that Lance made the decision to join L.N. Curtis & sons. Lance may be reached at (406) 320-1023 and ltaylor@ lncurtis.com. We are also pleased to announce the broadened job responsibilities of David Lindley, customer service representative, in our Phoenix, AZ office. David is now also working with our U.S. Government division as a sales professional for the central United States. David was in the U.S. Coast Guard, for almost 10 years where he was a machinery technician and made the rank of 1st Class. He attended Navy Dive School and served as a Coast Guard diver onboard the U.S.C.G.C Kukui, a buoy tender stationed out of Honolulu, HI. David accumulated approximately 6.5 years of sea time during his career in the Coast Guard on two different Coast Guard cutters where he also attended numerous shipboard firefighting, flooding, and emergency medical response training programs. Upon his honorable discharge from the Coast Guard he received his BS/BA in Marketing from Hawaii Pacific University. David’s vast experience and excellent customer service is a superb choice for our U.S. Government customers. David may be reached on (602) 228-3550 and dlindley@lncurtis.com . Finally, join us in congratulating Doug Chandler on his retirement from L.N. Curtis & sons. Doug spent 27 years with us in a combination of sales and service positions. He was formerly
a dock foreman for Consolidated Freightways then began his career with L.N. Curtis & sons in Utah and later moved to Idaho as a sales professional for 18 years. After 28 years of working with Consolidated and with L.N. Curtis & sons, Doug decided to retire. Three years later he found himself simply not happy with retirement and we were pleased to bring him back as a service technician for the past nine years. He says he is definitely ready for retirement now and intends to spend a lot of time with two special grandchildren. We are fortunate that Doug spent 27 years with us and that he now has plans to spend more time with his family. If you have correspondence for Doug, please forward to our Oakland or Salt Lake City office and we will ensure he receives it.
Minerva Bunker Gear Cleaners opens a new facility in Miami Minerva Bunker Gear Cleaners is proud to announce the opening of a new state of the art care and maintenance facility in Miami, Florida. Minerva is excited to expand into this dynamic market and views this as a unique opportunity to better serve the fire services industry in the southeast. With the opening of the Miami facility, all of the fire departments east of the Mississippi will now be able to benefit from Minerva’s quality service via 1-2 day ground shipping.
Smoke Alarms with Sealed-in 10-Year Batteries Eliminate the Need to Change Batteries. Your relationship with your smoke alarm is changing and there’s important information everyone needs to know. Maryland is the most recent state to require that battery-only operated smoke alarms be equipped with sealed-in, 10year lithium batteries. The new law takes effect on July 1, 2013. Maryland’s new law is part of a nationwide trend to ensure new and replacement smoke alarms have this new technology. It is anticipated that smoke alarms with long-life batteries will have
Member News a significant impact on reducing the number of residential fire fatalities, which stands at approximately 2,600 people annually. Currently, two-thirds of all home fire deaths occur in residences with no smoke alarm or no working smoke alarm, primarily due to dead or missing batteries, according to the National Fire Protection Association. Smoke alarms with sealed-in 10-year batteries are tamperproof and eliminate the need to replace the battery - something many homeowners fail to do. Recognizing the difference it can make, one Maryland fire department is providing the new smoke alarms to its entire community. Capitol Heights Fire Station 805 of the Prince George’s County Fire/EMS Department is using a federal grant to install 10-year smoke alarms to all residents within their primary response area. Firefighters from the station will begin visiting homes within the area on May 20, 2013 to install the alarms. “This unique effort by the firefighters in Capitol Heights will help keep the community and our firefighters safe,” said Chief Ron Siarnicki, executive director of the National Fallen Firefighters Foundation. “Through the Foundation’s Be A Hero, Save A HeroSM program we work with fire departments and our partners to educate the public about fire prevention and fire safety. Fewer firefighters need to be in harm’s way when residents have already evacuated a burning home.” The NFFF and Kidde have partnered through the Be A Hero, Save A HeroSM program to provide 10-year smoke alarms to other communities and to educate consumers about the alarms. To learn more and to take the Be A Hero, Save A HeroSM pledge, go to www.alarmpledge.com. Similarly, The United States Fire Administration encourages the public to become more active in fire prevention and safety through its “Fire is Everyone’s Fight™” program. Kidde Fire Safety (Kidde) manufactures residential fire safety products including the 10-year sealed lithium battery operated smoke alarm. “Alarms with sealed-in long-life batteries are always on, ready to provide warning in the event of a fire,” said Neal Zipser, community affairs manager of Kidde. “On average, you only have three minutes to escape a fire, so these alarms offer families the chance to escape quickly and safely. By being able to escape, the risks firefighters face will also be reduced as they will work on controlling the fire rather than extracting residents.”
A Movement to “Hook Up the Hose” and Beat Cancer. Ryan Pennington of ViewsFromTheJumpseat. com, a contributing editor to Firehouse.com, and Kerry Falzone of Plymovent Corp. have joined forces to create a campaign focused on the importance of hooking up an exhaust extraction hose in emergency service stations. “Every minute firefighter’s and EMS are risking their lives to save ours, we need to stress the importance of protecting them in their stations” says Pennington. Join the movement by posting pictures of your hooked up exhaust extraction system (regardless of the manufacturer) on the Hook Up The Hose Facebook page: www.facebook.com/hookupthehose. To join in on Twitter, just include #hookupthehose in your tweets. “Our goal is simply to spread the word, and get emergency service personnel to join us in the fight against cancer” said Falzone.
PennWell Hires Media Veteran Paul Andrews to Lead New Marketing Solutions Division. PennWell Corporation announced that it has hired Paul Andrews as Vice President, Marketing Solutions. Andrews, who will remain based in the Washington, D.C. metropolitan area, will lead PennWell’s newlyformed Marketing Solutions Division, a standalone unit of the Company created to provide strategic consulting and marketing solutions including digital media, social media, website development, product launches, content marketing and lead generation. Andrews, as a consultant to PennWell’s recently acquired Public Safety franchise, provided digital media consulting and marketing services for advertisers of JEMS magazine (Journal of Emergency Medical Services), JEMs.com, the EMS Today Conference & Exposition (the JEMS Conference), FireRescue magazine, FirefighterNation.com, FireEMSblogs.com, Law Officer magazine, LawOfficer.com and APCO’s Public Safety Communications magazine.
Robert F. Biolchini, president and CEO of PennWell, noted that Andrews has media expertise in markets other than public safety, including technology and healthcare. He stated, “Paul is the perfect candidate to lead our Company’s independent Marketing Solutions Division. He is a consummate business-to-business media professional who is trusted and respected by our customers and we are confident he possesses the business acumen and drive to aggressively build this new business benefiting customers throughout PennWell’s global media markets.” Under Andrews, the Marketing Solutions Division will be an autonomous stand-alone unit of PennWell. Andrews is also a board member of the Fire and Emergency Manufacturers and Services Association. Marketing Solutions inquiries to Andrews can be sent to this address: marketingservices@pennwell.com
CON-SPACE Communications has changed its name to Savox Communications to better reflect our ownership structure. However, we will continue to provide the same quality products and customer support as we have in the past. This name change will not affect the way we do business. All billing and accounts will stay the same as well as any contacts within the company. In October 2009, CON-SPACE joined the Savox Communications Group. As a company, Savox is focused on providing professional radio accessories and communications equipment that improve the performance of individuals working in highly demanding environments around the globe. With offices in the United Kingdom, Germany, France, Finland, Luxembourg, China, Canada and the USA, Savox offers a network of experienced distributors and global support to our customers. Welcome Tom Grasso as the new Eastern USA Territory Sales Manager. His first day with Savox was March 15th and he has taken over Matt Fiddes’ Eastern USA Territory. Tom brings along a varied history within both the fire service and as a distributor of our products.
Summer 2013 • FEMSA.org
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Member News
STREAMLIGHT® NFFF
CONTRIBUTES
TO
Geoff Evans (left) of Streamlight’s Fire and Industrial sales division presents a check to NFFF’s Cathy Hedrick and Chief Dennis Compton. Streamlight®, Inc., a provider of highperformance lighting for first responders, recently donated $25,000 to the National Fallen Firefighters Foundation (NFFF), including $15,000 in proceeds from sales of the company’s Red Nano Light®. Streamlight earmarks $1.00 from the sale of each Red Nano Light to the NFFF. The company also contributed an additional $10,000 for renewal of its “Bronze Helmet” NFFF sponsorship. Both donations will assist the non-profit organization in commemorating the lives of firefighters who have died in the line of duty, and supporting their families and co-workers. Streamlight’s sponsorship of NFFF helps fund various initiatives, including the organization’s National Memorial Weekend tribute to fallen
heroes. Streamlight’s sponsorship support also helps fund scholarships awarded to spouses and children of fallen firefighters, and counseling programs for agencies that have lost colleagues in the line of duty.
Burn (the movie--detroitfirefilm.org) was featured in April at Ronnie’s 20 Cine in St. Louis where Towers had a booth serving hot dogs and drinks to area firefighters attending the movie.
“Every day firefighters risk their lives to do their jobs,” said Streamlight President and Chief Executive Officer Ray Sharrah. “Streamlight is honored and humbled to support the National Fallen Firefighters Foundation’s programs, which celebrate the lives of those who made the ultimate sacrifice, and assists their families and surviving colleagues.“
Brad Myers joined Towers in February 2013. Brad is the sales representative for several counties in the midwest part of Indiana. Brad has 28 years of experience in the fire service both as a career and as a volunteer firefighter. Towers created an inspection bay to be used for inspections and final delivery of new trucks, refurbs and ambulances. The bay is approximately 25’ x 50’ and allows viewing of vehicles in a quiet environment. Another use of this bay is for customers and sales representatives to pick up or drop off vehicles after normal business hours.
Steve Earle (MSA regional representative), Tony Rezek and and Brad Towers worked in the Towers booth. Towers distributed movie tickets to customers and Herculaneum, MO brought their rescue apparatus to display on the parking lot. Towers continues to prioritize training, instruction, continuing education and dealer networking. First quarter participation includes attendance at the January Task Force Tips Business Seminar in Valparaiso, Indiana; at the MSA Management Training seminar in Denver this March, and at Rosenbauer’s April dealer meeting in Sioux Falls, South Dakota. Towers employees attending some or all of these events include Brad Towers, President, Andy Plofkin, VP of Sales & Marketing; Kevin Mafte, Service Manager and Tony Rezek, Mark Sale, Justin Porter, Earl Dorf and Jim Keeler. •
FEMSA Advertising Rates for the Newsletter and Website Website Rotating 160x600 banner ad, (3 month min.) Maximum of 4 advertisers in the slot at any given time. Rates are per month.
A one-time $750 set-up charge applies.
3x .............................................$175/mo 6x .............................................$150/mo 12x ..........................................$125/mo
Members are allowed to post the following types of events:
Print Ads Quarter Page ............................$175 Half Page ...................................$250 Full Page (8.5” x 11”)...............$500 Newsletter Sponsorship .........$2700 Non-Members are welcome to advertise on the FEMSA website or in the FEMSA Newsletter.
22 Summer 2013 • FEMSA.org
Postings online for FEMSA members is always FREE.
local, regional and national trade shows; training events and seminars; other Fire/ Rescue/EMS events where the public is encouraged to attend. Submission does not guarantee inclusion. We reserve the right to reject any listings. Fire and Emergency Manufacturers and Services Association (FEMSA) P.O. Box 147
Lynnfield, MA 01940-0147 Phone - 781-334-2771 Email - info@femsa.org www.femsa.org www.twitter.com/FEMSANews
FEMSA now has over 400 members on LinkedIn. Join us!
2013 fire service events Illinois Association of Fire Protection Districts
6/19-6/21
Springfield, IL
IAFC Southeastern Division
6/19-6/22
North Charleston, SC
Wisconsin Chiefs Conference
6/20-6/23
Wisconsin Dells, WI
Nevada State Firefighters Annual Training Conf.
6/20-6/23
Carlin, NV
NEAFC Fire, Rescue, EMS
6/21-6/23
West Springfield, MA
State Firemen’s and Fire Marshalls’ Assoc of Texas
6/21-6/26
The Woodland, TX
Arkansas Fire Chiefs and Firefighters Conference
6/26-6/29
Hot Springs, AR
Maritime Fire Chiefs Conference
7/7-7/10
Summerside, PE
IAFC Missouri Valley Division
7/10-7/12
Colorado Springs, CO
Tennessee Fire Chiefs Assn. Annual Conf.
7/14-7/16
Nashville, TN
Mississippi Municipal Conference
7/15-7/18
Biloxi, MI
Florida Fire Chiefs Annual Conference
7/19-7/23
Key West, FL
Ohio Fire Chiefs and Firefighters Convnention
7/20-7/21
Sharonville, OH
Texas A&M Municipal Fire School
7/21-7/26 (Exhs: 7/21)
College Station, TX
Firehouse Expo
7/23-7/27 (Exhs: 7/25-7/27)
Baltimore, MD
Dept. of Defense Training Conference
Unkown Status
Unknown Status
Louisiana State Firemen’s Association
8/1-8/3
New Iberia, LA
Alabama Assoc. of Volunteer Fire Depts. Conf
8/2-8/3
Tuscaloosa, AL
South Atlantic Fire Expo
8/6-8/10
Raleigh, NC
Fire Rescue International
8/13-8/17 (Exhs: 8/16-8/17)
Chicago, IL
FAMA Technical Committee Meeting
8/15 (3pm)
Chicago, IL
Continuing Challenge HazMat Conference
9/3-9/6
Sacramento, CA
EMS World Expo
9/11-9/13
Las Vegas, NV
Georgia Fire Service Conference
9/12-9/15
Albany, GA
New Jersey State Firemen’s Convention
9/13-9/14
Wildwood, NJ
Michigan Firemen’s Memorial Festival
9/13-9/15
Roscommon, MI
Fire Rescue Canada
9/22-9/25
Regina, SK
Alaska Fire Conference
9/23 - 9/28
Anchorage, AK
FAMA/FEMSA Fall Meeting
9/25-9/27
Tampa, FL
Northwest Fire Expo
9/27-9/28
Portland, OR
NFFF Memorial Weekend
10/4-10/6
Emmitsburg, MD
Ohio Fire, Rescue & EMS Expo
10/6-10/7
Akron, OH
Texas Municipal League
10/8-10/11
Austin, TX
Illinois Fire Chiefs Association
10/13-10/17
Peoria, IL
FireShowsReno
10/22-10/24
Reno, NV
ARFFWG Annual Conference
10/28-10/31
Charleston, SC
Hawaii Fire Chiefs Conference
11/7 - 11/10
Kona, Hawaii
Volunteer & Combination Officers’ Symposium
11/11-11/17
Clearwater Beach, FL
Industrial Fire, Safety & Security
11/12-11/15
Tampa, FL
Summer 2013 • FEMSA.org For a complete listing oF 2013 Fire service events, click calendar on the Femsa website home page. 23
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FEMSA News
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Firehouse Continues Award-Winning Ways ®
Firehouse ® brands recognized for excellence in events, editorial and digital products. TM
Best Expo/Tradeshow FOLIO & min’s FAME Awards Tradeshow Executive’s Fastest 50 Award Firehouse iPad App min’s Best B2B App (Editorial) min’s Best of the Web Awards - Finalist WTC: In Their Own Words Special One-Time Project IAFF Media Awards Benjamin Franklin Writers Award
Use the strength of Firehouse to promote your brand and products. 24 Summer 2013 • FEMSA.org