We don’t produce wine just to go with meals… But we feed relationships with wine!
PORTUGAL AND WINE PORTUGAL IS THE 2ND LARGEST WORLD CONSUMER OF WINE PER CAPITA With an average consumption of 42,2 litres, just after France with 55 litres. UK 19,90L; USA 12,80L; China 1,30L; Brasil 1,70L.
Wine Spectator elected Portugal as the best wine region to visit. Wine With Spirit has made a significant investment in research, especially in ethnography. The main conclusions were: - More than 90% of the consumers don’t base their buying decisions in the technical aspects of wine - More than 90% of the consumers are driven to consume wine based on emotions or moments - Different countries have different needs in terms of wine (blend)
PORTUGAL IS THE WORLD’S LEADER In percentage of vineyards area. Considering the total country area, 2,59% of the Portuguese national territory is occupied by vineyards, followed by Italy with 2,55%, Spain with 2,01% and France with 1,45%.
PORTUGAL HAS 6 WINES IN THE TOP 100 WINES OF THE WORLD Wine Spectator
Source: Revista de Vinhos; IVV; OIV; Wine Spectator; USA Today
WINE WITH SPIRIT HISTORY | First Steps
Strong investment in research, especially in ETHNOGRAPHY, to assess and meet the appeal and the consumer interest
in our value proposition and in the wine itself
Strong majority of consumers don’t “care” about
technicalities
Different regions of the globe have different regarding wine
needs
Over 90% consumers are driven to consume wine based on an emotion or moment ETHNOGRAPHIC STUDY DEVELOPED IN PARTNERSHIP WITH THE LUVEN UNIVERSITY
WINE WITH SPIRIT HISTORY
Wine producer with the objective of bringing to the market delicious, creative and authentic and fun wines with an original story to tell.
WINE WITH SPIRIT HISTORY | Positioning
Founded by Portuguese wine lovers, WWS was created since its origin as a global company Already present in several countries such as: Japan, Poland, EUA, Brazil, Spain, United Kingdom, Benelux, Russia and Portugal A project that combines hundred years vineyards and knowledge with the youth and irreverence of a new concept WWS produces “bottled
emotions� that bring people closer to wine according to emotions and moments and not according to technicalities
WINE WITH SPIRIT HISTORY | Positioning
Creators of Enotainment, a universe of sharing and interaction where entertainment and fun are the base of a new way of drinking wine and of experiencing life
With a INNOVATIVE wine making process, WWS studies markets, people, land and vineyards, fragrance and flavors in order to find the
perfect liquid
for each and every moment of life
WWS WINE PRODUCTION PROCESSING | Emotional clusters
our products overview – the collection
special project
the collection
food&friends
awards and recognitions
premium edition
recognitions
Wine With Spirit is internationally recognized as a success and innovation case, being frequently referred and used as a reference in academic circles Two of these examples are: - HEC project, where this prestigious French management school used Wine With Spirit as a case study in its MBA program
- This year’s edition of Mercator where Wine With Spirit is referred as an example of innovation and irreverence in the scope of such a traditional sector as wine
WWS is registered and certified by the Food & Drug Administration (FDA) in the USA, which is considered as one of the most strict and demanding entities in the F&B sector all over the world.
Wine With Spirit Portfolio
Who drinks it | Women and men who dare to make a toast to their bastards instead of feeling sorry for themselves. Hour | Right after a blow from the bastard, to solve things immediately. Flavor | Sweet, of victory. Goes well with... A good dose of laughter and friends. Cheers! The future is the place where you will be for the rest of your life. It is pointless to dwell on what you have not become. Do not look back. Turn the page. Write your own history. Step-by-step, day-by-day, celebrate each and every moment. Today and tomorrow. Open a bottle, pour a glass and slowly savour the will to keep going. What you feel demands that moment.
40% Touriga Nacional + 30% Syrah + 30% Aragonez 60% Aragonez + 40% Castel達o 65% Fern達o Pires + 35% Malvasia
NEVER FORGET WHAT I AM CAPABLE OF.
Trincadeira 35% + Touriga Franca 35% + Touriga Nacional 30% Arinto 30% + FernĂŹo Pires 30% + Viognier 20%
Who drinks it | Men and Women who toast to life without looking backwards. Hour | Just in time to say Basta! and to move on. Flavor | Refreshing, of change. Goes well with... Friends and new challenges. Basta! I want to taste my essence, grab new challenges and celebrate life! Never forget what I’m capable of. Cheers to me!
Baga + Merlot
Who drinks it | Men and women who are willing to date and be passionate. Hour | At the moment of being alone with each other. Flavor | Romance of the moment. Goes well with... Passion, fun and adventure. You are with the one person you truly wanted to be with. You are in the right place, gazing into each other’s eyes, two halves of one same desire. With the night as a backdrop, appetites go beyond the savouring of a good meal. This wine cannot survive without passion. It is a three-way relation. DINE WITH ME TONIGHT is the perfect accomplice for moments of thundering passion.
50% Aragonez + 40% Trincadeira + 10% Alicante Bouschet 40% FernĂŁo Pires + 40% Arinto + 20% Malvasia
Who drinks it | Friends. Hour | At the time of the Feijoada. Flavor | Grape, the one that goes well with the Feijoada. Goes well with... Samba, friends and football. This is a wine that makes you want to laugh with your friends, hold your family close, celebrate your football team’s goal and, who knows, maybe dance to the sweet taste of victory. Maybe a “samba” or a “vira”, after a goal scored by Nyemar... Or will Cristiano be the one to score? To have a drink and to celebrate something, all you really need is to want it.
75% Castelão + 13% Trincadeira + 12% Aragonez
Who drinks it | You with your friends. Hour | Some things in life don’t need to be scheduled. Flavor | Pleasant. Goes well with... Laughter. A toast to the small pleasures of life. To the simple things that are made with care. A toast to the canvas of an unknown artist that was found in a neighborhood store. A toast to half a dozen roasted chestnuts wrapped up in a newspaper. To the smell of an apple pie that just came out of the oven. A toast to the sunset on the beach on a winter day. A toast to a group of friends that just need a piece of bread, some slices of cheese and a bottle of wine to spend a good moment together. Cheers!
40% Syrah + 40% Touriga Nacional + 20% Castelão 50% Fernão Pires + 25% Arinto + 25% Viosinho
Who drinks it | All those who like a good barbecue. Hour | As soon as friends start arriving. Flavor | Delicious. Goes well with... Friends, a mutt staring hungry at the barbecue man, a child running, an old man complaining that the meat is too tough, the neighbors that complaint about the smoke, the women asking for a salad and‌ music! For all the meat critics there is always a good wine. The difference is that now they don’t need to make a previous selection. Produced to be drunk with the best meats, Meet&Meat is dedicated to the experts on a good barbecue. Democratic enough for an easy combination with several dishes, it celebrates the relaxed meeting where wine and meat make a perfect gathering.
40% Aragonez + 40% Trincadeira + 20% CastelĂŁo
Feet on the sand and the sun on the horizon. At a long, filled table, in the shade of a warm day. For a summer night with a starry sky. For a rainy night with bossanova on the turntable. For one, for two, for many. A thrilling wine that tastes like a sunny day and salty skin, invites late night conversations and cherishes life. Raise your glasses! Let us drink to joyful days!
55% Fern達o Pires + 25% Malvasia + 20% Chardonnay
Who drinks it | whoever dares to play the game…whatever the outcome. Hour | it’s play time. Go for it. Flavor | tastes like taking risks in an attempt to seize life. Goes well with... friends who celebrate the journey. For those who celebrate the journey which is about to begin, mysterious and full of surprises. Play. Pause. Rewind. Dance to the music. Feel the ground under your feet. Celebrate friendship. Kiss around. Dance again. Raise you glases to the warm sunset. Rewind the joy and fast forward for life. Press play.
white: Seara Nova + Fernão Pires + Malvasia rose: Aragonez + Castelão red: Aragonez + Castelão
THIS IS NOT A BOTTLE. IT’S AN AFFIRMATION, A STATEMENT. It’s a rare privilege to be face to face. Let us make this journey without prejudice. Don’t belong to anything but yourself. The road is unusual but the one who yearns, shall encounter exclusivity. Take Chances, question everything but your desire to experience something unique. Taste my words and drink and enjoy a perfect moment of poetic ingestion. This is not a bottle. It’s an affirmation, a statement. TASTE ME AND I’LL SHOW YOU WHAT I MEAN
100% Vinhas Velhas Old vines and 16 months in French oak barrels. With a tear and intense red colour, this wine shows a deep elegance in the nose that comes from the marriage between ripe fruit and excellent wood. In the mouth it reveals a deep and smooth attack, with an unctuous and harmonious presence.
ONE COMMON HISTORY, TWO NATIONS, THE PERFECT WINE. DESTINY IN A BOTTLE. CARPE NOCTEM 1543 Serendipity. One fortunate event made possible to some Portuguese explorers to arrive to Japan. We traded habits and ways, words and experiences, stories and language. We made culture together. IT WAS THE YEAR OF 1543. Today, over almost 500 years, a special wine to compliment and celebrate a relationship. Two countries and their unique complicity. Therefor, we invite you to taste in a Koppu (glass) the extraordinary and unique combination of flavors and scent that make this wine a perfect celebration of a Iruman’s (brothers) reunion. Destiny in a bottle
40% Touriga Franca + 30% Touriga Nacional + 30% Syrah Intense red colour, having, in the nose, floral and fruity aromas typical from its grapes. The flavour is balanced, with a good mix of acidity and deepness and with distinct retronasal aromas.
Each collection is the result of a small production, where knowledge and flavour join to create a wine of great distinction and exclusiveness. CARPE NOCTEM is the proof that the pleasure of watching can only be exceeded when we can touch, feel and taste the object of our own desire. It is the perfect reward to celebrate those special and rare achievements.
50% Castel達o + 30% Touriga Nacional + 20% Touriga Franca With a dark ruby color, this wine has a character of sweet fruit, hints of blueberries, violets and spiciness. It has been aged in oak for 8 months and should be enjoyed together with tasteful dishes of meat, game or with hard cheeses.
WINE WITH SPIRIT | testimonial Brazil, Portugal and Poland
https://youtu.be/C2a0YRf0YnA?list=PLk1W0s1oJjyhYD3TIM-ViqsolCK uVsxKy
https://youtu.be/-JHFacmy3vY?list=PLk1W0s1oJjyhYD3TIM-ViqsolCKuVsxKy
https://youtu.be/Asx0IA9cUsg?list=PLk1W0s1oJjyhYD3TIM-ViqsolCKuVsxKy
awards and recognitions
wine with spirit - awards most innovative winery
Considered the world’s at 2014 Wine Business Innovation Summit in Germany.
Wine Contests Several awards (bronze, silver and gold medals) in the biggest wine
competions in the world
Best KOL Great reviews from the best critics in the world in the most prestigious magazines in wine universe and “guides�
Latest Awards & Recognitions
Sakura Women Wine Awards biggest wine competion
in Japan judged exclusively by female wine experts (Sommeliers, wine journalists and buyers) The gold medal won was granted by a rigorous and large panel of judges composed by more than 300 women.
latest awards & recognitions
Roger Voss European Editor
why wine with spirit? | digital achivements
Online | what we have reached
+50k ~2,5M 1st
Active Community Average weekly reach (6 country’s) Online Wine tasting
Top 3 Top 50
Wine category
Top 5
Wine category
Top 25 +18M
Alcohol category Alcohol category Campaign Views
‌ some interesting data
22 9 ~13000 ~300 ~9 ~26
Brands (Registered in more than 30 countries - EU, Japan, Brazil, USA, China)
Countries
(Portugal, Spain, Poland, Benelux, UK, Japan, Brazil, USA and making contacts in Russia, Canada and China)
Points of sale
(off-trade & on-trade)
Brand activations/guerrilla Distributors/international partners National and international prizes and recognitions
WINE WITH SPIRIT | Global mood
https://youtu.be/mwOaVAe7_Ys?list=PLk1W0s1oJjyj7zDN0PFCVWWKnGOrFIEIp
WWS PRESENCE IN ASIA | JAPAN
SHIBATA-YA
Kokubu / Oasis
TOKYO
OSAKA, KOBE & KYOTO
http://www.shibataya.co.jp/
http://www.kokubu.co.jp/english/
ON-TRADE Serves over 1500 restaurants in Japan with main focus in Tokyo
OFF-TRADE / ON-TRADE Serves more than 10,000 pointsof-sales (supermarkets) media and up-scale
WWS PRESENCE IN ASIA | JAPAN SHIBATA-YA
Tokyo |
http://www.shibataya.co.jp/
ON-TRADE Serves over 1500 restaurants in Japan with main focus in Tokyo
KOKUBU / OASIS
Osaka, Kobe & Kyoto |
http://www.kokubu.co.jp/english/
OFF-TRADE / ON-TRADE Serves more than 10,000 points-of-sales (supermarkets) media and up-scale OPERATIONS FACTORY
Operates more than 500 restaurants in Japan and Taiwan http://www.opefac.com/
WWS PRESENCE IN ASIA | JAPAN
WWS PRESENCE IN ASIA | JAPAN
WWS PRESENCE IN ASIA | JAPAN
THANK YOU!
Why Portugal? Why WWS? The best wine in the world is Portuguese (source Wine Spectator Magazine)
WORLD MAP | Portugal
WHY PORTUGAL? | Why choose Portuguese wines
Extraordinarily
unique wine country with a thousand year-old tradition of viticulture
A paradise of wine styles and flavours, that you can find nowhere else in the world. Whatever the occasion, whatever the dish, you need look no further for a fitting wine.
à “Considered the Best Wine Region to visit” à “Portugal is shaking up the wine world” à “The best wine in the world is Portuguese” à “Portugal is home to a dazzling number of indigenous grape varieties that create wines of originality “ à “Offers some of the greatest wine values on the market today” à “The most exciting wine place on the planet today “
Map of wine
MAP OF WINE IN PORTUGAL | Terroir
LISBOA Bastard么! Rose
North
TEJO Bastard么! Red Bastard么! White Dine With Me Tonight White Bread&Cheese Red Bread&Cheese White Meet&Meat ALENTEJO Carpe Noctem Voyeur 2012 Dine With Me Tonight Red Feijoada&Co
Tejo
VINHO VERDE Seafood&Co BAIRRADA Basta
Alentejo
Wine With Spirit History
Wine Production
WINE PRODUCTION | Vineyard & Cellar In order to produce good wine, it is not enough to catch the grapes, crush them and let the mash ferment. Throughout the year, the vineyard has to be very well taken care of and it is from these operations that the quality of wine essentially depends on.
OCTOBER TO NOVEMBER
NOVEMBER TO FEBRUARY
mobilization of the vines, in order to prepare them for the new cycle
dormancy or hibernation time Ă Beginning of the new cycle of the vine with pruning and tying the vineyard
WINE PRODUCTION | Vineyard & Cellar
APRIL TO MAY
MAY TO JUNE
flowering and fruit set à It is also the time to clean-up the trunks of the vine of all excessive branches, which have been busted
growth of the bunch / berries until painter’s stage. àThe vines come into bloom, forming the berries that grow up until July / August when they begin to change colour
WINE PRODUCTION | Vineyard & Cellar
AUGUST TO OCTOBER maturation stage. Ă The grapes will mature and the feast of grape harvest begins. Ă The time to start the harvest is determined by the ripeness of the grapes and the weather conditions.
WINE PRODUCTION | the process
WINE WITH SPIRIT HISTORY | The recognition
most innovative winery
Considered the world’s at 2014 Wine Business Innovation Summit in Germany.
Selected by the Portuguese Ministry of Foreign Affairs, to be included in an export support program In • • •
order to be eligible for this program, WWS had to meet certain requirements, such as: Be financially healthy and sustainable Innovate in a traditional area Have a consistent and feasible long term project for the markets chosen to be included in the program