WINK MAGAZINE 2015 ADVERTISING AND MEDIA KIT
WINK EDITORIALS
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
Letter from the Wink Editor Hello Wink Readers and Advertisers! First, allow me to thank you for being a fan of Wink Magazine. Wink was created by a strong and driven team of individuals with a desire to entertain, inform, and rejuvenate its readers through the content in each issue. Since 2011, under new ownership, it as been Wink’s goal to continue to provide you with the same enjoyable content you have grown accustomed to, while enhancing your experience with new team members, intriguing topics and expanding outside of Columbia into the entire Southeast. By covering events and interviewing influential forces across this region, we hope to keep you up-to-date on the stylish cities around you. This year, we have created a more user friendly website to encourage you not just to read each issue, but to interact with Wink by communicating your wants and needs in a women’s fashion magazine. Through our social networks, we encourage you all to contribute your thoughts about articles in each issue, share ideas for future issues, and send us your press releases for your trendy events happening across America and beyond. Wink Magazine strives to provide trendy, professional women with relevant articles on everything from current couture, designers, photographers, beauty, home staging, advice, travel tips, book reviews and more. Our goal is for readers to feel empowered, informed, and rejuvenated after finishing each issue. Thank you for allowing us to appear on your Mac books and in your hearts. We look forward to quenching your thirst for fashion information on a consistent basis. Sincerely, Alicia Zeigler, Editor in Chief
Mrs. Zeigler owns Wink Magazine, FFS Model & Talent Agency and produces Columbia Fashion Week. To learn more about her, please visit www.AliciaZeigler.info
Launched in 2009 Wink is Columbia’s first digital magazine
ABOUT WINK MAGAZINE AGE OF WINK READERS
Now Available in Print Official digital media sponsor for: Columbia Fashion Week, Charlotte International Fashion Week and more. Best Fashion Magazine finalist in the 2010 Digital Magazine Awards
14% 41%
19%
Women 18-24 Women 25-34 Women 35-44
26%
Doubled readership and social media contacts since new ownership in 2011
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
Women 45-54
Official Digital Media Sponsor Wink Magazine often provides media sponsorship to fashion, health and beauty events in the Carolinas. We provide a photographer, cover the event on our site, blog or an upcoming issue, and provide advertisement via our email blasts to over 10,000 mailing list subscribers and our social media followers.
Columbia Style Week presented by Audi of Columbia Columbia Fashion Week sponsored by Jaguar Land Rover of Columbia
Fall in Love with the Islands featuring MayaQoba The Makeover Diaries, with Leading in Stilettos and Paul Mitchell the School
Charleston Eco Fashion Event with Circa PR
Makeover Your Man with Shear Expectations Salon and Spa
Charlotte NC Fashion Week with Plitz Marketing
Posh & Panache with M2 Boutique
A Glam Affair with FFS Model and Talent Agency
Fashion in the City Networking Tweet Up Social Magazine Signing with Alicia Barnes of ABC Columbia
Reinvent You with Shelley Crews and Dr. Lisabeth Medlock Follow Your Heart Auction and Gala for the American Heart Association’s Midlands Chapter Women in Philanthropy’s Annual Power of the Purse Charity Fundraiser War on Fashion: Military Inspired Runway Show
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
Magazine Statistics 36,000+ readers
18,000+ Website Visitors Monthly
900,700+ unique impressions 3 M & 29 S Average Stay 4320+ Facebook friends 922+ Facebook page ‘likes’ 600+ Twitter followers 463 Instagram followers
10,000+ Subscribers to Weekly Email Blasts Regarding Events, Stories and Our Advertisers
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
WINK EDITORIALS
Annual Issues
Celebrity Issue: Recognizing the famous individuals who entertain and inspire us on a daily basis in music, fashion, and film
Recessionista Issue: Maintaining an expensive style on a frugal budget by thrifting, layaway, consignment stores , couponing and more.
Color Issue: Showcasing beauty from across the globe by illustrating cultural diversity in fashion, business, and the community
Style Issue: Emphasizing the current and upcoming fashion trends, from the streets of Columbia to the Paris runway
Curvy Issue: Celebrating women of all sizes! Highlighting the style, struggle and history of curvy women in fashion and the industry
Shoe Issue: Spotlighting what’s in and out in footwear styles, for jetsetting fashionistas or avid gym gurus
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
September Issue: Largest issue of the year containing high fashion images and interviews with industry professionals
Annual Issues
Relationship Issue: Investigating all social relationships, including romantic, corporate, family and friendships Winter/Holiday Issue: Need help finding the best gifts for your loved ones? Want to know how to stay trim and still wine and dine at all of the fabulous holiday parties? The Wink Holiday issue is the ultimate holiday survival guide!
Wink Worthy Issue: Who do our readers consider to be Wink Worthy? By choosing their local favorites―from bars to boutiques― this annual contest allows readers to determine what businesses will be awarded the year long title. Music Issue: In our annual music issue, we feature the hottest indie and local artists from cities and towns across America. Beauty Issue: Learn the do’s and don’ts of this years beauty trends. This issue is choc full of skin care treatments, product reviews, do it yourself beauty projects and more!
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
WINK MAGAZINE COVERS
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
Wink Magazine sends out a weekly newsletter to all of its subscribers. Dedicated Email Blasts can be purchased in the following quantities: 1 blast: $45 3 blasts: $100 5 blasts: $140 Content and online payment must be received by Friday to be sent out on Monday in the weekly E-Blast.
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
WEEKLY EMAIL BLASTS
WINK EDITORIALS
WINK RADIO
Wink Radio Airs Every Monday at 6pm. Listeners can dial in from their phones or stream online. Wink Radio guests are fashion, beauty, health and business professionals from across the USA sharing their stories, expertise and opinions with the Wink Radio audience. Our weekly podcast has 100+ live listeners per episode and 1400+ listeners of completed podcasts
$20 per episode / 1 one minute commercial created by Wink $75 4 episodes / 1 one minute commercial created by Wink $100 4 episodes / 4 unique one minute commercials created by Wink $40 Banner Ad on Wink Radio Homepage for 4 weeks / Ad must be submitted by advertiser $60 Banner Ad on Wink Radio Homepage for 4 weeks / Ad created by Wink
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
ADVERTISERS
• Sheer Xpectations • Panera Bread /Garners Ferry • Elle VJ Boutique • Krispy Kreme/ West Columbia • Avon • FFS Model & Talent Agency • Mary Kay • Charlotte International • JNS Cleaning Services Fashion Week • Bubble Tea Café • Columbia Fashion Week • Elaine Floyd Photography • Round Robin • Firefly Vodka • Coda Duo • Passport to Fashion • 5th and Glam • Columbia Fashion Alliance • Virtu Restaurant and Bar • Plato’s Closet • M2 Boutique • Tattoos by Spiryt • SC Fresh Fest • Get Married SC • Charleston Eco Fashion Event • Virtuous Vibes • Hard Candy th • 5 and Glam Chic Boutique • Audi Columbia • INSERT YOUR COMPANY • Jaguar Land Rover of NAME HERE! Columbia
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com
EDITORIAL AD RATES AND DIMENSIONS
Ad Sizes
Dimensions
1X
3X
6X
¼ Page
3.4375’ x 4.875’
$75
$70
$65
1/3 Page
2.25’ x 10’
$125
$120
$110
½ Page Horizontal
7 x 4.875’
$175
$165
$155
½ Page Vertical
3.4375’ x 10’
$175
$165
$155
Full Page
8.625’ x 11.375’
$300
$285
$270
Full + 1/3 Split
See Ad Sizes Above
$425
$405
$385
$350
$330
$315
Double Truck
PREMIUM POSITIONS
DESIGN SPECS
OUR SERVICES
Back Cover: $400
Live type should be inset a minimum of .25’ from the edge of the page. Add .25’ to edge on full page ad sizes and above.
Design services and ad photography are complimentary.
Electronic files only. No laser proofs or film will be accepted as “print ready.”
Designs include up to 2 revisions before revision fees are incurred.
Inside Cover: $350 Double Truck Inside Front: $500
Only PDF, TIFF, and EPS files accepted. Do not use JPEG compression.
Guaranteed Placement: Add 10%
Photography must be at least 300 dpi at 100%.
A half hour ad product photo shoot can be scheduled with our staff photographer. Photos for other use can be purchased on a disc separately.
WINK EDITORIAL CALENDAR
MONTH
ISSUE
CONTENT AD DEADLINE DEADLINE
DRAFT PREVIEW
RELEASE DATE
January
Style & Shoe
11/15
11/30
12/15
1/1
March
Relationship & Celebrity
1/15
1/30
2/15
3/1
May
Curvy & Wink Worthy
3/15
3/30
4/15
5/1
July
Color & Beauty
5/15
5/30
6/15
7/1
September
September Fashion Issue & Music
7/15
7/30
8/15
9/1
November
Recessionista & Holiday
9/15
9/30
10/15
11/1
WINK EDITORIALS
CONTACT WINK
Interest
Contact
Appearance on Wink Radio
Radio@WinkMagOnline.com
Appearance on WINK TV
TV@WinkMagOnline.com
Advertising on Wink Radio, in Wink Magazine, in Wink Eblasts, on the Wink Website
Sales@WinkMagOnline.com
Requesting Wink to be a Media Sponsor for your next event
Sponsor@WinkMagOnline.com
Submit to Our Online Calendar of Events
Events@WinkMagOnline.com
Story Ideas
Submissions@WinkMagOnline.com
Photography Submissions for Future Issues
Submissions@WinkMagOnline.com
Contact the Editor
Editor@WinkMagOnline.com
Product / Book Reviews or Clothing (Please be sure to include all contact information and links to websites. Links to high resolution images or previous editorials on the product are also welcomed.)
Mail to: WINK MAGAZINE Attention: Alicia Zeigler 1717 Gervais St #203 Columbia SC 29201
Wink Magazine Est.2009 www.WinkMagOnline.com Sales@WinkMagOnline.com