BRAND BOOK
01. CONTENT 01. 02. 03. 04. 05. 06. 07. 08. 09. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42.
CONTENT LOGOT YPE LOGOT YPE COLOUR VARIATIONS LOGOT YPE MISUSE LOGOT YPE SAFE SPACE GR AYSC ALE & INVER T LOGOT YPE MINIMUM LOGOT YPE SIZE COLOURS T YPEFACE: PRINT/BROSHURE T YPEFACE: WEB/PRESENTATIONS T YPEFACE: SLOGAN ILLUSTR ATED OBJEC TS ST YLE ICONS ST YLE: WEB PHOTO ILLUSTR ATION ST YLE ADDIT IONAL SYMBOL BUSINESS C ARD FORM A4 FORM A4: FIRST PAGE FORM A4: COVER PAGE, LAST PAGE ENVELOPE C65 ENVELOPE C5 ENVELOPE C4 KEY FOB LANYARD, UNIFORM LOGO WORK CER TIFIC ATE PROPOSAL PACK AGE QUANTUM PROGR AM PPT TEMPLATE: BRIGHT PPT TEMPLATE: DARK OFFICE FOLDER SOFT FOLDER CER TIFIC ATE A4 EMAIL SIGNATURE JOB OFFER SAMPLES A4 NOTEBOOK A4 NOTEBOOK A4 INNER PAGES POSTC ARD SAMPLES GIFTS: FLASH, CUP, PEN WR AP PAPER GIFTS C ARD PAPER BAGS FLAG: TABLE FLAG, OUTSIDE FLAG C AR STICKER NE WSLE T TER TEMPLATE: FIRST PAGE, INNER PAGES
2
0 2 . LO G OT Y P E Logo (trademark) is an integral part of the company's corporate style thus it is very important to use it correctly in both internal and
external corporate communication. Logo is a complete, indivisible company’s emblem which does not change its composition.
0 3 . L O G O T Y P E C O L O U R VA R I AT I O N S
3
0 4 . LO G OT Y P E M I S U S E The logo must be used and applied in strict compliance with certain rules in order to preserve the company’s brand and unique identity. The
most common logo misuse cases are being illustrated below.
JETS
4
0 5 . L O G O T Y P E S A F E S PA C E
0 6 . G R AY S C A L E & I N V E R T L O G O T Y P E
0 7 . M I N I M U M LO G OT Y P E S I Z E 1,5mm
0,6mm
5
0 8 . CO LO U R S Main logo colours are listed below. Depending on the specification of individual design objects, one can use the colour dissolving method (adding
white) or opacity level increase/decrease methods in order to create shade compositions and other objects (tables, graphs, etc.).
LOGOT YPE GOLD PANTONE 872 C C 20 M 30 Y 70 K 15 R 180 G 151 B 90
100%
C 20 M 30 Y 70 K 15 R 180 G 151 B 90
80%
C 16 M 24 Y 56 K 12 R 192 G 168 B 116
60%
C 12 M 18 Y 42 K 9 R 206 G 186 B 144
40%
C 8 M 12 Y 28 K 6 R 219 G 205 B 176
20%
C 4 M 6 Y 14 K 3 R 234 G 225 B 210
LOGOT YPE BLUE PANTONE 2767 C C 100 M 78 Y 0 K 54 R 0 G 36 B 93
100%
C 100 M 78 Y 0 K 54 R 0 G 36 B 93
80%
C 80 M 62 Y 0 K 43 R 42 G 64 B 116
60%
C 60 M 47 Y 0 K 32 R 82 G 96 B 143
40%
C 40 M 31 Y 0 K 22 R 126 G 135 B 174
20%
C 20 M 16 Y 0 K 11 R 180 G 185 B 210
ADDITIONAL (BACKGROUND) BLUE PANTONE 282 PC C 100 M 78 Y 0 K 72 R 0 G 15 B 69
100%
80%
60%
6
40%
20%
0 9 . T Y P E FA C E : P R I N T / B R O S H U R E All corporate brand attributes must be printed /produced using the Liberation Serif font.
aAbBcC123
аАбБцЦ123
Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll Mm Nn Oo Pp Rr Ss Šš Tt Uu Ųų Ūū Vv Zz Žž 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) - + = < > ? / \ : ; ” ’ { } [ ] Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll Mm Nn Oo Pp Rr Ss Šš Tt Uu Ųų Ūū Vv Zz Žž 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) - + = < > ? / \ : ; ” ’ { } [ ]
1 0 . T Y P E FA C E : W E B / P R E S E N TAT I O N S In other cases Liberation Serif may be replaced by the Myriad Pro font family. It is suitable for presentations, web and other sources. The font type exists in all main operational systems and does
not require being additionally downloading / installing. For web page it is used the Arial font family
aAbBcC123
аАбБцЦ123
Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & *
Mm Nn Oo Pp Rr Ss Šš Tt Uu ( ) - + = < > ? / \ : Mm Nn Oo Pp Rr Ss Šš Tt Uu ( ) - + = < > ? / \ :
Ųų Ūū Vv Zz Žž ; ” ’ { } [ ] Ųų Ūū Vv Zz Žž ; ” ’ { } [ ]
Myriad Pro
aAbBcC123
аАбБцЦ123
Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll Mm Nn Oo Pp Rr Ss Šš Tt Uu Ųų Ūū Vv Zz Žž 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) - + = < > ? / \ : ; ” ’ { } [ ] Aa Ąą Bb Cc Čč Dd Ee Ęę Ėė Ff Gg Hh Ii Įį Yy Jj Kk Ll Mm Nn Oo Pp Rr Ss Šš Tt Uu Ųų Ūū Vv Zz Žž 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) - + = < > ? / \ : ; ” ’ { } [ ] Arial
1 1 . T Y P E FA C E : S L O G A N S A M P L E
future desires TODAY
ACHIEVING YOUR
7
1 2 . I L L U S T R AT E D O B J E C T S S T Y L E Icons created for Cabin Refurbishment Catalog. Each design reflects an appropriate service:
Wood & Windows
Additional Services
Cabin Floor
Lavatory
Passenger Cabin Seating
In-Flight Entertainment System
Galley
Pilot Cabin
Cabin Panels
8
1 2 . I L L U S T R AT E D O B J E C T S S T Y L E Icons created for Tronair GSE Support & Supply Catalog. Each design reflects an appropriate product line:
Power Plant
Fuselage
Towing & Taxiing
Air Conditioning & Cabin Pressure Testing
Landing Gear
Lifting & Shoring
Servicing
Electrical
Other Product Lines
Hydraulic Power
9
13. ICONS ST YLE: WEB Special icons were created for the web. They refer to the range of FL Technics Jets services. All icons are in the linear style.
Technical Training
Aviation Oils & Fluids Supply
Base Maintenance
Spare Parts for Jets
Aircraft Convertion
Aircraft Cleaning
Line Maintenance
Cabin Refurbishment
Additional web icons.
10
EnginE Management
Tronair Parts
Medical Equipment
1 4 . P H O T O I L L U S T R AT I O N S T Y L E Important parts are highlighted by line drawings. All images have a golden frame and may have a golden photo filter.
15. ADDITIONAL SYMBOL
11
16. BUSINESS CARD Business cards standard size is 90mm x 50mm. It is possible to choose between bright and dark front
cover of the card. Release paper must be matted. Elements - Silk-screen printing.
Bright front
Bright front
Dark front
Dovydas Jurgelevičius
Довидас Юргялявичюс
Head of Components and Materials Department +370 655 09744 +370 5 252 5662 dovydas.jurgelevicius@fltjets.com Member of Avia Solutions Group
Глава департамента компонентов и материалов FL Technics Jets Ltd Saltoniškių 29/3, 08105 Vilnius, Lithuania info@fltjets.com www.fltjets.com
+370 655 09744 +370 5 252 5662 dovydas.jurgelevicius@fltjets.com Часть Avia Solutions Group
Employee's Business Card Eng
FL Technics Jets Салтонишкю ул. 29/3, 08105 Вильнюс, Литва info@fltjets.com www.fltjets.com
Employee's Business Card Ru
Company's Business Card
M: 70% 12
17. FORM A4
M: 40% 13
1 8 . F O R M A 4 : F I R S T PA G E
M: 40% 14
1 9 . F O R M A 4 : C O V E R PA G E , L A S T PA G E
Cover Page
Last Page
M: 40% 15
2 0 . E N V E LO P E C 6 5 C65 229mm x 114mm
UAB „FL Technics Jets“ Saltoniškių g. 29/3, LT-08105, Vilnius Lithuania
Front
www.fltjets.com
Bright Back
www.fltjets.com
Darkt Back
M: 40% 16
2 1 . E N V E LO P E C 5 C5 230mm x 162mm
UAB „FL Technics Jets“ Saltoniškių g. 29/3, LT-08105, Vilnius Lithuania
www.fltjets.com
www.fltjets.com
M: 20% 17
2 2 . E N V E LO P E C 4 C4 323mm x 229mm
UAB „FL Technics Jets“ Saltoniškių g. 29/3, LT-08105, Vilnius Lithuania
www.fltjets.com
www.fltjets.com
M: 10% 18
2 3 . K E Y F O B ( L A N YA R D ) , U N I F O R M L O G O
2 4 . W O R K C E R T I F I C AT E 90mm
DARBO PAŽYMĖJIMAS Vardas Pavardė Pareigos
PHOTO
Darbo pažymėjimas Nr. __________________ Darbo sutartis Nr. ________________________ Data 2014 ______________________________ Darbo pažymėjimas galioja iki 2014 _________ UAB FL Technics Jets Vardenis Pavardenis Pareigos _______________________________________
Fermentum sit amet blandit ornare, semper sit amet mi. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas.Nam massa nibh, fermentum sit amet blanditNam massa nibh, fermentum sit amet blandit ornare, semper sit amet mi.
parašas
M: 80% 19
2 5 . P R O P O S A L PA C K A G E ( Q U A N T U M )
"FL Technics Jets" JSC Company code: 300869952 VAT Code: LT100004977919 Address: Saltoniskiu str. 29/3, LT-08105 Vilnius, Lithuania Tel.:+370 5 252 5662 info@fltjets.com www.fltjets.com
SERVICES PROPOSAL
Print Date: 2013 10 01
Prepared By: Richard Frisk Title: Sales Manager Phone: 619-696-5403 Fax: 413-502-0115 Email: rfrisk@componentcontrol.com
Reference: N7652131456
For: Dovydas Jurgelevicius Business Development Director FL TECHNICS JETS Rodunios road 18, Vilnius 02188, LITHUANIA dovydas.jurgelevicius@fltjets.com
Customer Code: FLTECH Customer Phone: +370 5 252 5662 Customer Fax: +370 5 252 5646 Customer email: info@fltjets.com
Item
Description
Qty
1.
MAX-Q ORACLE INSTALLATION Remote installation and configuration.
2.
INSTALLATION: BARCODE
3.
INSTALLATION: STOCKMARKET ACTIVATION
333
4.
ON-SITE SOFTWARE TRAINING Three days on-site for customization of Forms and Reports.
4444
Total
11 2
Accepted By: _____________________________________Date:_______________ Quisque vulputate vulputate consequat. Nunc vulputate luctus justo vel eleifend. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Ut rutrum, sem nec pellentesque posuere, dolor mi convallis diam, eu congue dolor arcu sit amet metus. Cras eleifend nibh sit amet metus accumsan viverra. In in odio fringilla turpis molestie dignissim. Aliquam facilisis ultrices nulla at convallis. Aenean dapibus, leo sed bibendum vulputate, orci enim ullamcorper eros, sagittis dictum sapien massa vitae eros. Integer sodales semper leo at elementum. Phasellus convallis mauris vel odio dictum non mattis arcu euismod. Sed vitae posuere mi.
Sub Total: Total:
Valid Until 8/30/2013
Payable in USD Form created with Quantum Control(tm) technology. Product Licensed to: Component Control
M: 70% 20
2 6 . P P T T E M P L AT E : B R I G H T
Sample of a bright cover slide
Sample of a bright inner slide
21
2 7 . P P T T E M P L AT E : D A R K
Sample of a dark cover slide
Sample of a dark inner slide
22
28. OFFICE FOLDER 630 mm x 315 mm
Dark Front
Bright Back
M: 10% 23
29. SOFT FOLDER
483mm x 354mm
Dark Front
Bright Back
M: 10% 24
3 0 . C E R T I F I C AT E A 4
CERTIFICATE FOR THE BEST EMPLOYEE
Vardas Pavardė Nam massa nibh, fermentum sit amet blandit ornare, semper sit amet mi. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Nam massa nibh, fermentum sit amet blandit ornare, semper sit amet mi.
2014 01 01 Name Surname
M: 50%
3 1 . E M A I L S I G N AT U R E Best Regards,
Darius Šaluga CEO
10pt | Regular | R 89 G 90 B 92
12pt | Bold | R 0 G 36 B 93 9pt | Bold | R 89 G 90 B 92 9pt | Bold | R 89 G 90 B 92 9pt | Regular | R 89 G 90 B 92
Tel.: +370 5 252 5662 Mob.: +370 682 30366 E-Mail: darius.saluga@fltjets.com
FL Technics Jets, UAB
Saltoniškių g. 29 / Sėlių 3, Vilnius 08105, Lithuania Tel.: +370 5 252 5015 www.fltjets.com
Calibri font
10pt | Bold | R 0 G 36 B 93 9pt | Regular | R 89 G 90 B 92
9pt | Bold | R 89 G 90 B 92
120 px
25
32. JOB OFFER SAMPLES (A4)
26
33. NOTEBOOK A4
UAB “FL Tech n ics Jets” Salton išk ių g. 29/3, LT- 08105 Viln ius, Lith uan ia | Tel.: + 370 5 252 5662 Comp any code: 300869952 | VAT code: LT100004977919 | w w w.fltj ets.com
Cover page
Last page
Vizitine
First inside page with pocket
Last inside page
M: 35% 27
35. POSTCARD SAMPLES
29
3 6 . G I F T S : F L A S H , C U P, P E N
USB Flash drive colours variation
Pen colours variations
Coffee cup with plate
30
3 7 . W R A P PA P E R
38. GIFTS CARD
85mm x 60mm
M: 50% 31
3 9 . PA P E R B A G S 240 x 160 x 90 mm
340 x 240 x 90 mm
220 x 340 x 90 mm
M: 20% 32
40. FLAGS Table flag 200 mm x 120 mm
Big outside flag 1400 mm x 3000 mm
33
41. CAR STICKER
450 mm x 180 mm Logo size
450 mm x 180 mm Logo size
34
4 2 . N E W S L E T T E R T E M P L AT E : F I R S T PA G E NEWSLETTER 001 JANUARY 2014 01 01
Expierence that counts NEWS
Lorem ipsum
T
here are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum,
you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200
Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.
NEWS
Lorem Ipsum is simply dummy text
L
orem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages. and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
MEMBER OF
F O L LO W U S AT
1
35
4 2 . N E W S L E T T E R T E M P L AT E : I N N E R PA G E S NEWSLETTER 001 JANUARY 2014 01 01
NEWS
FL Technics Jets meets S7 Engineering
Y
esterday FL Technics Jets’ representatives had a meeting with S7 Engineering in Moscow, Russia. S7 Engineering is a Russia-based organisation offering maintenance and repair services for Western-made aircraft. During the meeting with S7 Engineering’s representatives, Darius Saluga, CEO, and O P E N VAC A N C I E S
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages. Contrary to popular belief, Lorem Ipsum is not simply random text.
Mykolas Maciulevicius, Sales Manager, FL Technics Jets, discussed future cooperation as well as possibilities of signing a spare parts supply agreement. The meeting went smooth, and FL Technics Jets’ team hopes it will bear first fruit in the nearest future!!
OUR NEWEST VIDEO!
H A P P Y B I R T H D AY !
We are thankful to all of our colleagues, who invested their time and work in order to make this possible! such a relatively short period of time. We are thankful to all of our colleagues, who invested their time and work in order to make this possible! such a relatively short period of time. Link N E W CO U R S E S
We are thankful to all of our colleagues, who invested their time and work in order to make this possible! such a relatively short period of time. We are thankful to all of our colleagues, who invested their time and work in order to make this possible!
PICTURE OF THE WEEK
The newsletter is published by FL Technics Jets Editor: Name Surname Design: Aistė Vyšniauskaitė For feedback and suggestions email us at info@fltjets.com The recipients of this newsletter are limited to employees of FL Technics Jets. The information contained herein is confidential and the property of FL Technics Jets. This information is intended for internal use only. If you are not the intended recipient, please be advised that viewing this newsletter, as well as copying, forwarding, printing, and any information related to this newsletter is prohibited, and that you should not take Fany MEM B Edisseminating R OF O Laction LO Wbased U S on ATthe content of this newsletter.
2
36