Coveted 18

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EXCLUSIVE INTERVIEW WITH Studiopepe “We noticed there are a lot of affinities with Italy here in Portugal, and that’s is very interesting, the passion for Wood’s Craftsmanship, the etching and other materials such as the glass, the ceramic and so on.” After seeing the potential beneath the master artisans’ skills, Chiara and Arianna found the right path to create a twist full design for the famous mid-century brands, Essential Home and DelightFULL” Being one of the leading interior design experts in Milan, Studiopepe has been impressing the world with their creative design ideas that blend the lines between the past and the present. In these projects there are surely modern and futuristic concepts, but with vintage and midcentury touch. Passionate about the multidisciplinary side of the design world, Arianna Lelli Mami and Chiara di Pinto founded this incredible design studio in 2006 and since then they have become Italy’s most famous designers. Beginning from solid interior design experience and the strong emotional value of their eclectic design research, Studiopepe has carried out styling projects and iconographic shoot concepts for major international magazines. From interior design projects to product design and creative consulting services for some of the best luxury design brands, the designers feature a unique signature style that captures the attention of any design lovers. For both of the Italian designers, the real beauty of designing any type of project relies on the feeling and unique experiences that these products will bring to the client, which for Arianna is the last step of the designing process. “We love designing products, but also imagining them inside an ambience, so we love all the things that contribute to enhance those products, and for me is something innate, that I feel since always”, enhanced Chiara di Pinto. Arianna and Chiara always have been fascinated with the visual aesthetic components, such as colour and shapes, since an early age, so they always knew what was going to be their future professional path. The Italian designers started to work together in the Politecnico di Milano, sharing the same vision, inspirations, ideas and strong motivation to express their creativity and artistic “poetry”. Chiara explains that this unique partnership “has never been something predetermined, being a creative process, it is based on creativity and curiosity, and obviously, there is certain synchronicity between us”. Some people considered them as one of the most famous design couples in Milan thanks to their synchronicity line of thoughts and ideas. “Our shared experience contributed to creating this synchronicity that is expressed through the dialectics. Being in discordance is also a creative process, which means exchanging views and different points of views bring to a different

result, but that result represents each step of the interesting path, done by exchanging perceptions and ideas, so it’s also a great discovery”, explained Arianna when questioned about their unique connection. Whether it is designing an interior design project or a unique product, the Studiopepe duo features the same planning process for every challenge that starts with exchanging views, from the creative aspect to the product, and so on. For them, the inspiration research for every project is something quite natural, thanks to their incredible travelling experiences and artistic vision. “We know each other since many years and we have a kind of shared “alphabet” of inspirations, that is very useful, because, when I have in my mind something that we have


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