INTERVIEW WITH
SOFIA JOELSSON
CovetED had the opportunity to exclusively interview Sofia Joelsson,
outlets like what we do and constantly do editorials of our projects as
founder of Sofia Joelsson Design studio. Joelsson is a leading interior
well as TV shows such as Open House and HGTV. I also sit on panels
designer in Miami, specializing in creating unique rooms for
for design and architecture.” she said.
high-end clients that want more from life. Sofia has earned a reputation
She strives to convey the exceptional spirit of five-star lodgings in every
as one of the industry’s finest at luxury home interior design thanks to
residential interior project as a passionate global traveler who has spent
her extensive expertise as a residential interior designer, as well as her
substantial time in the world’s most high-end hotels. Aside from that,
trademark style and distinct creative vision.
she finds a great deal of inspiration in the ideas, objects, materials, and
She is particularly well-equipped to manage luxury design projects of
technology she encounters on her travels.
almost any magnitude, thanks to her varied skill set and sophisticated
Currently designing 3 townhomes in Sag Harbour NY that are “upside-
approach. Sofia Joelsson is a competent and reliable collaborator
down” houses, meaning that the swimming pool is on the roof tip together with the main living space and
whether you’re looking for an interior design architect for a new building project, a designer to
kitchen and the master is on the 3 floors, guest
remodel an existing space or a visionary who can
“I LOVE TO CONTINUE
totally change an entire property. Sofia, who is
DEVELOPING MY
garage, etc., Sofia believes that technology is
based in the lovely city of Miami, creates interiors
OWN PROJECTS AND
the real current trend: “We have come so far
that reflect her customers’ well-tailored lifestyles.
DEVELOPMENTS,
in regards to technology. Look for instance
She has been to the Hamptons, New York, Atlanta, and many other attractive places along the East Coast of the United States for current and former design projects. When asked about her work,
THERE IS NOTHING BETTER THAN TO STEP BACK AND LOCK AT
Sofia said she loves that every project is different
YOUR VISION ACTUALLY
and creates its own new challenges and thought
COMING TO FRUITION.”
provocation process in terms of her creativity. Also affirming that she’s been in business for 20
on the 2nd and entry on first, lower level gym,
at porcelain slabs that look exactly like real marble but are less expensive, thinner, and easier to install.“ Sofia has perfected the skill of understanding her customers’ most complex wishes and needs and converting them into beautiful living environments, despite the fact that she brings her own taste and style to each project. Establishing a real relationship
years and the most difficult thing has been to ensure that her design is
with each client is always a key concern, allowing her to completely
built-in high quality, timely manner, but looking back on her career
immerse herself in their end-result vision. “We have a diverse portfolio
she feels likes she’s only starting.
of clients but most of them have multiple homes, yachts, jets and we
She has designed everything from urban penthouses to seaside
get to design all aspects of them.“Sofia’s portfolio includes a broad
cottages, as well as every sort of premium home in between. Sofia’s
variety of luxury clients, as well as a number of high-profile interiors.
design philosophy is based on the idea that a house should be both
She has been recognized with prizes for her creativity and extraordinary
attractive and comfortable, as well as a reflection of the people who
abilities, and she has been featured in several of the design industry’s
live there. Being such an excellent designer, allowed her work to be
most prestigious magazines, including CovetED. Stay tuned for more
easily sought for: “We have been very fortunate that so many media
impressive designs from this amazing designer.