Worn By - Autumn Winter 11 Lookbook

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Worn By AW11 Collection


Worn By AW11 Collection Worn By is a label dedicated to capturing the most iconic moments in rock’n’roll history. We work with original artists, musicians and photographers to revive original designs worn by legends of the past. Each t-shirt comes with its own unique polaroid style hangtag detailing the influence behind the print. All of our vintage inspired tees are made using the best fabrics and washes, together with great colours, stitch detailing and print techniques, to achieve a truly authentic finish that feels great to wear. Worn By AW11 offers the very best of British musical heritage. We’ve got rare photographic prints from Mr Sixties himself, Philip Townsend, the man who captured the fresh faced Rolling Stones in the first images after they were signed in 1963.


For the 50th anniversary of The Beatles’s first performance at the their spiritual birthplace and home of the Merseybeat, The Cavern Club, Worn By have collaborated with the iconic venue for an exclusive range that revives authentic posters, ads and logos from their archives. We’ve also worked with Canvey Island pub rock band, Dr Feelgood, whose recent film Oil City Confidential by Julian Temple has met critical acclaim. We’ve also gathered inspiration from across the Atlantic, with t-shirts worn by bands and artists who captured the bohemian spirit of the 60s LA scene, including The Beach Boys, Neil Young and The Eagles, who all lived in the infamous Laurel Canyon neighbourhood that fostered the 60s psychedelic movement.










Menswear Collection


WBMT0214BLK Duke worn by Joe

Strummer of The Clash. 160GSM cotton jersey classic crew fit in black with sleeve turn-ups and a chest pocket plus embroidery and an acid wash.

WBMT0215BLK Hollywood worn

by Lita Ford of The Runaways. 160GSM cotton jersey classic crew fit tee in black with a soft discharge print and heavy wash.


WBMT0216BLU/WHT Pirate Battalion

worn by Elliott Smith. 160GSM cotton jersey classic crew fit in two colourways: majolica blue with an acid wash and white with grey stripes and contrast stitching.

WBMT0217BLK Elvis Prescription

worn by Neil Young. 160GSM cotton jersey classic crew fit tee in black with a soft discharge print and heavy wash.


WBMT0218RED Jersey City worn

by Chris Stein of Blondie. 160GSM cotton jersey classic crew fit tee in paprika red with contrast stitching and a heavy wash.

WBMT0219GRM Ziggy Print worn by the legendary David Bowie. 160GSM grey marl classic crew fit tee with a full front panel print and pocket detail.


WBMT0220ECRU Help Me Rhonda

worn by Brian Wilson of The Beach Boys. 160GSM cotton jersey classic crew fit in ecru with contrast sleeves and stitching.

WBMT0221GRM Have a Shitty Day worn by Joe Walsh of The Eagles. 160GSM grey marl cotton jersey classic crew fit tee with a chest pocket detail and sleeve turn ups.


WBMT0222ECRU The Cavern Poster in collaboration with The Cavern Club. 160GSM cotton jersey classic crew fit tee in ecru with contrast stitching, a heavy wash and branded arm print.

WBMT0223BLU/RED The Cavern - Home Of The Mersey Beat in collaboration with The Cavern Club. 160GSM cotton jersey classic crew in blue with an acid wash and Oxblood.


WBMT0224RED The Cavern Club in collaboration with The Cavern Club. 160GSM cotton jersey classic crew fit tee in paprika red with contrast stitching, a heavy wash and branded arm print.

WBMT0225ECRU Crunch At The Cavern

in collaboration with The Cavern Club. 160GSM slub jersey classic crew fit tee in ecru with contrast stitching, heavy wash and branded arm print.


WBMT0226BLK Kurt Hair in

collaboration with Steve Gullick. 160GSM slub jersey classic crew fit tee in black with a soft discharge print and the photographer’s signature.

WBMT0227ECRU Dr Feelgood Tour

in collaboration with Dr Feelgood. 160GSM slub jersey classic crew fit tee in ecru with a reverse print and contrast stitching.


WBMT0228BLK Tales of Dr Feelgood

in collaboration with Dr Feelgood. 160GSM cotton jersey slouch fit tee in vintage black with a soft discharge print.

WBMT0229ECRU Nico On A BSA in collaboration with Philip Townsend. 160GSM cotton jersey classic crew fit in ecru with a photo print and Philip’s signature.


WBMT0230BLK Stones At The Marquee in

collaboration with Philip Townsend. 160GSM slub jersey classic crew fit tee in black with a soft discharge print.

WBMT0231GRM Stones Silhouette

in collaboration with Philip Townsend. 160GSM grey marl cotton jersey classic crew fit with photo print and photographer’s signature.


WBMT0232ECRU Stones ‘63 in

collaboration with Philip Townsend. 160GSM cotton jersey classic crew fit tee in ecru with a photo print and the photographer’s signature.

WBMT0233ECRU Hendrix Experience Poster in collaboration

with David Byrd. 160GSM slub jersey classic crew fit tee in ecru with a hand drawn original poster.


Authentic Hendrix Collection


WBMT0234WHT Hendrix - Purple Haze in collaboration with the Hendrix Family. 160GSM cotton jersey classic crew fit in white with turned up sleeves and purple stitching.

WBMT0235ECRU Hendrix Live in

collaboration with the Hendrix Family. 160GSM cotton jersey classic crew fit in ecru with soft feel poster print and contrast stitching.


WBMT0236GRM Hendrix - Electric Ladyland in

collaboration with the Hendrix Family. 160GSM grey marl cotton jersey classic crew fit with full panel album cover print.

WBMT0237BLK Hendrix Toronto ‘68

in collaboration with the Hendrix Family. 160GSM cotton jersey classic crew fit in black with soft feel photo print and Hendrix signature.


Classics Collection


WBMT0238BLK/NVY Who The Fuck worn by Mick Jagger. 160GSM cotton jersey classic crew fit tee with a reverse discharge print in two colourways: black and navy.

WBMT0239WHT/GRM Dr X worn by Blondie. 160GSM cotton jersey classic crew fit tee in two colourways: white with a reverse discharge print and grey marl with a soft waterbased print.


WBMT0204WHT/RED Live At Berkeley in collaboration with the Hendrix Family. 160GSM cotton jersey classic crew fit tee with a reverse print in two colourways: white and red.

WBMT0240NVY/BLK If It Ain’t Stiff in collaboration with Stiff Records. 160GSM cotton jersey classic crew fit tee in two colourways: navy and black.


Sweats and Hoods


WBMHD0139GRM Hendrix - Live At Berkeley in

collaboration with the Hendrix Family. 310GSM super soft brushed cotton jersey pullover hood in grey marl.

WBMSW0138BLK Hollywood worn

by Lita Ford of The Runaways. 310GSM super soft brushed cotton jersey crew neck sweat in black.


WBMSW0135NVY Palace Laundry

worn by Mick Jagger. 310GSM loop back cotton jersey crew neck sweat in navy with contrast overlocking and applique detailing.

WBMHD0134BLUM Anchor worn by

Geezer Butler of Black Sabbath. 310GSM loop back cotton jersey zip up hood in blue marl with contrast lining and rib.


WBMSW0137GRM Who The Fuck

worn by Mick Jagger. 310GSM loop back cotton jersey crew neck sweat in grey marl with contrast charocal overlocking.

WBMSW0136BLK Dr Browns worn

by Steve Perry of Journey. 310GSM loop back cotton jersey crew neck sweat in black with a soft discharge print.


WBMHD0133BLK Eat The Rich

worn by Patti Smith. 310GSM loop back cotton jersey pull over hood in black with charcoal marl hood lining and rib.

WBMHD0132GRM Fuck Dancing

worn by Axl Rose of Guns N’ Roses. 310GSM loop back cotton jersey pull over hood in grey marl with contrast charcoal marl hood lining and rib.


Womenswear Collection


WBWT00094ECRU Crunch At The Cavern in collaboration

with The Cavern Club. 120GSM super soft cotton/poly jersey scoop neck tee in ecru with contrast stitching.

WBWT00095WHT Fox Scarf worn

by Elton John. 120GSM super soft cotton/poly jersey scoop neck tee in white with grey printed stripes and contrast stitching.


WBWT00096BLK Pirate Battalion worn by Elliott Smith. 120GSM super soft cotton/poly jersey scoop neck tee in black.

WBWT00097ECRU Nico On A BSA in collaboration with Philip Townsend. 120GSM super soft cotton/poly jersey scoop neck tee in ecru with a photo print.


WBWT00098BLU Anchor worn by

Geezer Butler of Black Sabbath. 160GSM cotton jersey boyfriend fit tee in majolica blue with an acid wash.

WBWT00099GRM Soo Catwoman

160GSM cotton jersey boyfriend fit tee in white with reverse print stripes and a soft feel waterbased print.


WBWT00100BLK Hollywood worn

by Lita Ford of The Runaways. 160GSM cotton jersey boyfriend fit tee in black with a super soft discharge print.

WBWT00101WHT Hendrix Purple Haze

in collaboration with the Hendrix Family. 160GSM cotton jersey boyfriend fit tee in white with a soft print and contrast stitching.


WBWT00102PNK Corset worn by

Madonna. 120GSM super soft cotton/poly vest dress in shell pink with a super soft trompe l’oeil waterbased print.

WBWT00103BLK Girls Girls Girls worn by Keith Richards. 120GSM super soft cotton/poly vest dress in black with a soft discharge print.


WBWT00104BLK Vintage Lace worn

by Marianne Faithful. 160GSM cotton jersey tee dress in black with a printed peter pan collar and super soft discharge print at the hem.

WBWT00105GRM Paint Stripe worn by Debbie Harry. 160GSM cotton jersey tee dress in grey marl with a full panel print and contrast stitching.



Worn By

Northgate House 2-8 Scrutton Street London EC2A 4RT T: +44 (0) 207 377 6333 E: sales @ wornby.co.uk W: www.wornby.co.uk

Press Contact

Sane Communications Womens: rachael @ sanecommunications.com Mens: steve @ sanecommunications.com jamie @ sanecommunications.com


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