$9.99 U.S. & CANADA
DUSTIN
shirt: “Rafaga” by Dunkelvolk (dunkelvolk.com) sterling silver bracelet & rings: “Island Pleasure” bracelet, “Indo Lefts, A Frames, Wind n’ Lefts” rings by The Wave Collection (thewavecollection.com) sunglasses: “Flow” lightweight, polarized sunglasses by Filtrate Eyewear (filtrateeyewear.com)
NICHOLE
tank: “Live Your Passion - Retro Stars” by Empowered Clothing (empoweredclothing.com) sterling silver necklace & bracelet: “Sunset” pendant, “Summer Swells” bracelet by The Wave Collection (thewavecollection.com)
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WINTER / SPRING 2011 LIFESTYLE AND BEACH FASHION “This issue’s beach & lifestyle photoshoot was shot on location in Ka’kaako Beach Park on Oahu, Hawaii, by Danile K. Fine Arts. The pieces you see in this guide were selected at several industry tradeshows, where we scouted for new brands- most never-beforeseen in WSSM. They offer new styles of apparel/accessories/footwear/etc., that fit well into a surfer’s relaxed lifestyle. We strive to bring you the very best surf & lifestyle fashion, while still maintaining fit and function... all without breaking your budget! Enjoy this issue’s fashion guide, and if you see something you like, please support these companies by making a purchase, sending them an email, “liking” them on Facebook or giving them a quick call to let them know you saw them in WSSM, and appreciate them supporting the women’s side of surfing. They will really enjoy hearing your feedback, and we all are thankful for your support. Want to see what happened behind the scenes? Log on to: HawaiiRedDragonPhotography.com/ wssmfashion.html A WORD ON THE MODELS... Because we realize that not every woman is a size 2, and most of our readers are active women that appreciate seeing strong, healthy women showcasing clothing that can be worn in daily life and not just on the runway, we chose models that were athletic and strong water women and men. They come from all walks of life and occupations, and patiently dedicated their energy and time... taking time off from their “regular jobs” to be a model for a day, to make this issue’s fashion come alive for you. We hope you enjoy WSSM’s (unique?) and realistic approach to beach & lifestyle fashion. Thank you to the wonderful WSSM crew for making this such a fun day; Dan Olson, Stephanie Bednarek, Trisha Edwards, Stan & Debbie Olson, Leah Johnson, Bill Edwards and John Olson”
Sandra Olson Publisher / Editor
All photos by: Daniel K. Fine Arts Makeup by Nikki nikki.obayley@yahoo.com Hair & Makeup by Berenice Fernandez, Cherry Bond, Kristin Kuba and Ursula Mazik, from the Paul Mitchell School- Honolulu (http://ulupono.paulmitchell.edu)
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NICHOLE (left)
voile dress: “V501” Elan International (elan-usa.com) necklace: “Under the Sea” collection by trendyjewels.com shoes: Volatile (volatileusa.com)
DUSTIN (left)
shirt: Orka (orkaclothing.com) necklace: Charming Shark Surf Jewelry (charmingshark.com) jeans: Rock Revival (rockrevival.com) belt and buckle: “Hip Hop Boombox” Buckle-Down (beltsdirect.com) shoes: “Manuka Drift” in brown by Cushe (cushe.com)
NICHOLE (below)
swimwear: Flojos Swimwear (flojos.com.ve) earrings: “African Tribal” collection by trendyjewels.com sterling silver bracelet: “Summer Swells” by The Wave Collection (thewavecollection.com)
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HEATHER (top left)
swimwear: “Ipanema” Bikini Thief (bikinithief.com) hat: “Carribean” by Sunday Afternoons (sundayafternoons.com) necklace: “Under the Sea” collection by trendyjewels.com
DEANNA (top right)
swimwear: “Dots & Stripes” Poko Pano (pokopano.com) sunglasses: “Molly” polarized Bombshell collection by Peppers (peppersusa.com)
KYLE (bottom left)
shirt: “DKVK” Dunkelvolk (dunkelvolk.com) sunglasses: “Witness” polarized by Smith Optics (smithoptics.com)
HEATHER (bottom right)
dress: “MD526” by Elan International (elan-usa.com) sterling silver bracelet & rings: “Summer Swells” bracelet by The Wave Collection (thewavecollection.com) leather cuff and pendant: “Lefts and Rights” cuff, “Vision” pendant by Forever Stoked (foreverstoked.com) necklace: “Peace-Love-Hope” collection by trendyjewels.com
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HEATHER (left)
dress: “MD549” Elan International (elan-usa.com) sterling silver necklace & bracelet: “Sunset” pendant, “Summer Swells” bracelet by The Wave Collection (thewavecollection.com) shoes: “Jasmine” by Flojos (flojos.com)
CRYSTAL (right)
dress: “Mia” with Underwater Print by Mesa Enterprises (mesa-enterprises.com) necklace: “Black Sea Jewels” Calypso Studios Inc. (calypsostudiosinc.com) cuff: “Beaded Shell & Coco Cuff” by trendyjewels.com
KYLE (right)
shirt: “Live On Purpose” Empowered Clothing (empoweredclothing.com) fedora: “Hudson” Peter Grimm (petergrimm.com) jeans: Rock Revival (rockrevival.com)
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CRYSTAL (left)
bikini “Olympia” LoveTrueLove (lovetrueloveswimwear.com) earrings: “Sierra” Betty Belts (bettybelts.com) sterling silver bracelet: wave engraved, by The Wave Collection (thewavecollection.com) surfboard: Keoki Surfboards (keokisurfboards.com)
DUSTIN (above left)
shirt: “Typewriter Center Block” Empowered Clothing (empoweredclothing.com) boardshorts: “Honu” Pipe Dreams Hawaii (pipedreamshawaii.com) sunglasses: “Lockwood” Smith Optics (smithoptics.com) surfboard: Keoki Surfboards (keokisurfboards.com)
KYLE (above right)
shirt: Orka (orkaclothing.com) boardshorts: “Cristal” Dunkelvolk (dunkelvolk.com) sunglasses: “Halogen”Polarized by Filtrate Eyewear (filtrateeyewear.com)
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surfboard: Viking Surfboards (vikingurfboards.com)
NICHOLE (right)
bikini: “Ipanema” Bikini Thief (bikinithief.com) hat: “Experience” Peter Grimm (petergrimm.com) necklaces & bracelet: “The Earth Tone” collection by trendyjewels.com
CRYSTAL (bottom left)
shirt: “Ancient Dial” in black by Jaco (jacoclothing.com) necklace: “Sundance- 40in.” Calypso Studios Inc. (calypsostudiosinc.com)
DEANNA (bottom right)
shirt: “Walkout” in teal by Jaco (jacoclothing.com) necklace: “Tropical Fun” collection by trendyjewels.com
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HEATHER
bikini: “Black & White Jungle” by Amigas da Annika Swimwear (amigasdaannika.com)
JAMES (below)
shirt: “Vanguard Respect” by Jaco (jacoclothing.com) fedora: “Cardiff” Peter Grimm (petergrimm.com) sunglasses: “Flow” Polarized by Filtrate Eyewear (filtrateeyewear.com) slippers: Frisky Shoes (friskyshoes.com)
KYLE (right)
boardshorts & shirt: Dunkelvolk (dunkelvolk.com) shoes: “Andy Mac” Airwalk (airwalk.com) pants: “Hybrid Training Pant” stretchy & oh-so-comfy, by Jaco (jacoclothing.com) sunglasses: “Witness” polarized glasses by Smith Optics (smithoptics.com)
BECCY (right)
bikini: “Honeycomb” by Honey Girl (honeygirlwaterwear.com)
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NICHOLE (this page - top left)
shirt “Hearts on Fire- Distressed” Empowered Clothing (empoweredclothing.com) shorts: “Stella” Body Glove (bodyglove.com) bracelets: “The Leather Studded Wrap” bracelets & “African Tribal” collection (red) by trendyjewels.com sunglasses: “Banray” polarized by Filtrate Eyewear (filtrateeyewear.com
DEANNA (this page - top right)
coverup: “Gabrielle” Body Glove (bodyglove.com) scarf: Mesa Enterprises (mesa-enterprises.com) sunglasses: “Onasis” polarized by Filtrate Eyewear (filtrateeyewear.com)
HEATHER (below left)
bikini top: H2Oh Swim (h2ohswim.com) boardshorts: “Red Hot Boyfriend” Fighter Girls (fightergirls.com) surfboard: Viking Surfboards (vikingsurfboards.com) traction pad: “Cube” by Sticky Bumps (stickybumps.com)
DEANNA (below middle)
bikini top: “Ipanema” Bikini Thief (bikinithief.com) boardshorts: “Queen of Hearts” Fighter Girls (fightergirls.com)
NICHOLE (below right)
boardshorts: “Blue Balls” Fighter Girls (fightergirls.com)
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To the beach ! (please?)
DEANNA (above)
shirt “Boy Friend T” is super-soft to the touch, by Juli and Fred (juliandfred.com) necklace: “Tropical Fun” collection by trendyjewels.com sunglasses: “Cameo” black polarized gray, Smith Optics (smithoptics.com)
NICHOLE (far right)
bikini: Guria Beachwear (guriabeachwear.com.br) sunscreen: Sun Bum sprayable sunscreen, offering EXCELLENT coverage for all those hard-to-reach areas. Silky smooth, doesn’t sting or burn, and it lasts! (trustthebum.com)
DUSTIN (right)
boardshorts: “Jaque” Dunkelvolk (dunkelvolk.com) beach totes: “Leila” collection by Franchelle Contreras, “Gypsy” by Doris Castle (orange) S.H.O.P. totes (start helping our planet) calypsostudiosinc.com frisbee: ”Fun Gripper Camo Flyer” by Saturnian (www.sat1sport.com)
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DEANNA (left)
shirt: “MD3” in plum, Elan International (elan-usa.com) bead necklaces & bracelets: “Coco Banana 30in.” necklace & bracelet by trendyjewels.com sterling silver necklaces & bracelet: “small circle, medium diamond, large circle” pendants, exquisitely engraved with waves, “Island Pleasure” wave bracelet by The Wave Collection (thewavecollection.com)
DEANNA (above)
tank: “Hybrid Racer Tank with Sports Bra” in Blue Iris by Jaco (jacoclothing.com) pants: “Hybid Training Pant” with flare leg by Jaco (jacoclothing.com) headband: “BH Baby” Violet Love (violetloveheadbands.com) shoes: “Stylus II” in Silver by Cushe (cushe.com)
DEANNA (below)
shorts: “Stella” by Body Glove (bodyglove.com) tank: “Ancient Dial” standard tank top in Blue Iris by Jaco (jacoclothing.com) Indo Board Balance Trainer: indoboard.com
KYLE (below middle)
shirt: “DKVK” by Dunkelvolk (dunkelvolk.com) boardshorts: “ULU” by Pipe Dreams Hawaii (pipedreamshawaii.com) sunglasses: “Witness” Smith Optics (smithoptics.com) slippers: Frisky Shoes (friskyshoes.com)
ROBBIE (below right)
fedora: “Lawn” Peter Grimm (petergrimm.com) shorts: FlowLuckyFree (flowluckyfree.com) shoes: “Vinyl Frontier Canvas” in white by Cushe (cushe.com)
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photos: HB
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BECCY (far left)
bikini top: “Zuma” by Bikini Thief (bikinithief.com) boardshorts: “Lotus” by Body Glove (bodyglove.com) pipe board: “Pink PipeBoard & Deck” Get your balance on! This extreme balance board gives a full range of motion so you can perform skateboarding tricks while defying gravity! (pipeboard.com)
CRYSTAL (opposite page- top right)
dress: “Eco Lana Womens Short Sleeve Tee Dress” by Mesa Enterprises (mesa-enterprises.com) hat: “Captiva” by Wallaroo Hat Company (wallaroohats.com) bangle and necklace: “Sea Glass” purple bangle, “Sundance 40” necklace” by Calypso Studios Inc. (calypsostudiosinc.com)
DEANNA (opposite page- bottom right)
shorts: “In Motion” by Body Glove (bodyglove.com) shirt: Orka Clothing (orkaclothing.com) surfboard: Viking Surfboards (vikingsurfboards.com) surf leash & traction pad: “Day Glo” 6’ leash in green, “Alana Blanchard” signature traction pad by Sticky Bumps (stickybumps.com)
RYAN (above)
boardshorts: “Classic” by Pipe Dreams Hawaii (pipedreamshawaii.com)
BECCY (above)
bikini: “The Jewel Leopard” Legal Beach (legalbeach.com) necklace: “Peace-Love-Hope” collection by trendyjewels.com
KYLE (right)
shirt: Orka Clothing (orkaclothing.com) boardshorts: “Tapa” by Pipe Dreams Hawaii (pipedreamshawaii.com) sunglasses: “Witness” Smith Optics (smithoptics.com) sterling silver bracelet & rings: “Island Pleasure” bracelet, “Indo Lefts, A Frames, Wind n’ Lefts” rings by The Wave Collection (thewavecollection.com) shoes: “Boutique Sneak Leather” by Cushe (cushe.com) beach cruiser: BIKEFACTORY (bikefactoryhawaii.com)
DEANNA (right)
romper: “Beleza Romper” Juli and Fred (juliandfred.com) sterling silver necklace: “Sunset” pendant by The Wave Collection (thewavecollection.com) earrings: “MOP Teardrop Earrings” by trendyjewels.com
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Surf photos: Aaron Nakamura HawaiiRedDragonPhotography.com
Interview questions by: Matt Olson, Aaron Nakamura, Jennifer Lovelace, Jennifer Cannon, James Olson, Nicole Dewald
BECCY (far left)
rashguard & bikini: “Surfboard” print, long sleeve rashguard and matching bikini by Makena Surf Wear (makenasurfwear.com) sunglasses: “Molly” Bombshell collection by Peppers (peppersusa.com)
CRYSTAL (middle)
bikini: “Sunset” scoop front bottom and bandeau top in Olive, by Toes on the Nose (toesonthenose.com) surf leash: “Day Glo” 6’ leash in orange by Sticky Bumps (stickybumps.com) surfboard: Viking Surfboards (vikingsurfboards.com)
HEATHER (above)
fedora: “Summit” Peter Grimm (petergrimm.com) shirt: Bless Apparel (blessapparel.com) jeans: Rock Revival (rockrevival.com) shoes: “Boutique Sneak Leather” by Cushe (cushe.com) sunglasses: “Banray” polarized by Filtrate Eyewear (filtrateeyewear.com) bracelets: “The Leather Studded Wrap” bracelets & “African Tribal” collection (red) by trendyjewels.com
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photo: HB
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DEANNA (far left)
fedora: “Lawn” by Peter Grimm (petergrimm.com) sterling silver necklaces & bracelet: “medium oval, medium diamond, large circle” pendants, exquisitely engraved with waves, “Island Pleasure” wave bracelet by The Wave Collection (thewavecollection.com) shirt: Orka Clothing (orkaclothing.com)
DEANNA (below left)
shirt: “Script”Long T Cover-up in Mushroom by Toes on the Nose (toesonthenose.com) necklace: “Gold Sea Jewels” Calypso Studios Inc (calypsostudiosinc.com) sunglasses: “Onasis” Polarized by Filtrate Eyewear (filtrateeyewear.com)
ROBBIE (below right)
shirt: “Rafaga” by Dunkelvolk (dunkelvolk.com) hoodie: “Standard” hoodie by Jaco (jacoclothing.com) boardshorts: “Arabic” by Dunkelvolk (dunkelvolk.com)
HEATHER (right)
hat: “Balconi Hat” This patented, unique style and high function make it a musthave, no matter your sport or activity. It blocks the sun, rain and snow while allowing breathability, protecting eyes and ears from the howling wind, bitter cold, or splashing waters. Made in the USA. (balconigear.com) sweatshirt: “Logo Boxes” by Airwalk (airwalk.com) leather cuff: “Electricity” cuff by Forever Stoked (foreverstoked.com) sterling silver necklace: “medium oval” pendant exquisitely engraved with waves, by The Wave Collection (thewavecollection.com)
photos: Aaron Nakamura HawaiiRedDragonPhotography.com
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CRYSTAL (left)
bikini: “Malibu” triangle top and blue shorts by Tose on the Nose (toesonthenose.com) earrings & bangle: “Navy Blue & White Sundance” earrings, “Lime Sea Glass” bangle by Calypso Studios Inc. (calypsostudiosinc.com) sunglasses: “Cameo” Smith Optics (smithoptics.com) surboard: Keoki Surfboards (keokisurfboards.com) leash & traction pad: “Day Glo Blue” leash & surf wax, “Angulo” traction pad by Sticky Bumps (stickybumps.com)
CRYSTAL (above)
shirt: “Graffiti” by Dunkelvolk (dunkelvolk.com) earrings: Charming Shark Surf Jewelry (charmingshark.com) sunglasses: “Hibiscus” polarized by Maui Jim (mauijim.com) hat: “Military Cap” by Toes on the Nose (toesonthenose.com)
RYAN (right)
boardshorts: Dunkelvolk (dunkelvolk.com) beach cruiser: BIKEFACTORY (bikefactoryhawaii.com) sunglasses: “Flow” polarized by Filtrate Eyewear (filtrateeyewear.com) slippers: Frisky Shoes (friskyshoes.com)
BECCY (right)
fedora: “El Dorado” Peter Grimm (petergrimm.com) bikini top: “Blue Rose” Legal Beach (legalbeach.com) boardshorts: “Bruised Boyfriend” Fighter Girls (fightergirls.com) skateboard & big stick: “Kahuna Hydro™ 44” Pro Shredder” longboard skateboard & bigstick by Kahuna Creations (kahunacreations.com)
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