Club + Resort Business November 2020

Page 25

DESIGN SNAPSHOT

MAKING A

GRAND ENTRANCE Updating the clubhouse lobby has turned Hunting Creek CC into a showcaseworthy destination. By Pamela Brill, Contributing Editor

www.clubandresortbusiness.com

Lobbies are sometimes short-changed in property-wide redesigns at the expense of larger-impact spaces such as new bars or dining venues. But as a common area of the club that sees a lot of foot traffic and serves as a primary pass-through, lobbies are literally where new member prospects get their first impressions of a club—and where existing members form lasting ones. And for Hunting Creek Country Club in Prospect, Ky., recreating this space has given new life to a previously outdated clubhouse, and helped to energize an active membership while also creating new interest among prospective ones. Last year, Hunting Creek worked with the Louisville, Ky.-based interior design firm Hubbuch & Company to create an entry way in a more contemporary design that better reflects the club’s brand. According to Membership Director Lisa Ann Harris, the new space “increases functionality with an inviting feeling for members as well as guests, while maintaining an updated and eye-pleasing aesthetic.” The updated space, which retained its original 932-sq. ft. layout, was unveiled to members in the summer of 2020 to wide acclaim, despite some construction challenges caused by the coronavirus outbreak. November 2020

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