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QUICKBITES

Tracking Tech Trends

Delivery App Usage Rises

In a CivicScience survey with 1,040 responses, consumers reported using delivery apps more often.

42% of respondents said they only use one delivery app.

37% of respondents said they use two delivery apps.

9% of respondents said they use three delivery apps.

12% of respondents said they use four or more delivery apps.

Source: CivicScience, 2023

Loyalty Programs Add Value

The majority of customers surveyed for Fiserv’s “Q1 2023 Gift Card Gauge” reported joining loyalty programs. Today’s customers are looking to get more out of their loyalty programs to reduce costs. The ability to redeem points for gift cards is especially appealing.

73% of consumers say they join loyalty programs

DIGITAL IN-STORE EXPERIENCES

78% of consumers say they would use loyalty points to buy a gift card, including over 75% of those aged 18-44

Tech Trends At Retail

INCISIV’s “2023 Connected Retail Experience Study” found deployment of new technology is expanding across retail segments.

• The use of artificial intelligence to improve operations is projected to increase times nine by 2025.

• Mobile point-of-sale (POS) and curbside pickup sensors will significantly increase deployment across all retailers, particularly among specialty and department stores.

When it comes to shopping in stores, consumers find digital experiences more appealing. PwC’s February 2023 “Global Consumer Insights Pulse Survey” found:

42% of consumers like the ability to use self-checkout kiosks.

41% of consumers enjoy using retailers’ store apps.

38% of consumers like using click-and-collect services from retailers.

34% of consumers look forward to using scan-and-go technology.

Source: PwC, “Global Consumer Insights Pulse Survey,” February 2023

Automation Expected To Grow

The INCISIV’s “2023 Connected Retail Experience Study” also shows the majority of retailers anticipate an increase in automation.

100% of retailers believe mobile shopping apps will increase.

92% of retailers believe store technology will grow.

8%

• While the deployment of robotics for associate tasks is still relatively low, it will increase over the next few years, particularly among grocery and general merchandise retailers.

Source: INCISIV, “2023 Connected Retail Experience Study”

71% of retailers believe applications in the cloud will rise.

67% of retailers believe intelligent video applications will increase.

Source: INCISIV, “2023 Connected Retail Experience Study”

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