Affinage Education brochure

Page 1

Proud Sponsors

UK & IRELAND EDUCATION COURSES 2016 BOOKING INFORMATION UK Training is available with Affinage Ambassadors & Educators in both selected venues & salons. To discuss the options or for further information, please contact your local Sales / Distributor Representative or for Affinage Academy Education telephone International Hair Cosmetics on +44 (0)1794 527111. @affinage_hair

BORN IN

/affinageprofessional

International Hair Cosmetics Ltd. 9 The Quadrangle Premier Way Abbey Park Romsey Hampshire SO51 9DL UK Tel: +44 (0)1794 527111 ASP Inc. 2545 Fortune Way Vista California 92081 USA Tel: +1 760 5972929 ASP PTY Ltd. Suite 508/19 Roseby St. Drummoyne NSW 2047 AUS Tel: +61 2 9181 3001


AFFINAGE EDUCATION Affinage Education - the cornerstone to our continued growth as one of the world’s fastest growing premium professional haircare brands. 2016 promises to be an exciting year for Affinage Salon Professional; it is our 20 year brand anniversary and we are already planning the celebrations for our biggest event ever with the Affinage Festival in October in London. We hope you can join us. Our passion is hair and we are obsessed by pushing the boundaries of product innovation and reflecting consumer trends, as such we continue to innovate and evolve our education proposition. In 2016 we are pleased to announce a program of diverse and exciting education initiatives which will no doubt appeal to every stylists’ thirst for knowledge.

AFFINAGE TECHNICAL TEAM

“EDUCATION IS THE MOST POWERFUL WEAPON WHICH YOU CAN USE TO CHANGE THE WORLD.” — NELSON MANDELA

OUR MISSION

to use knowledge, research, innovation & technology to create superior, safe, leading edge products that inspire passion & creativity in the salon professional.


GLOBAL AMBASSADORS

TRACEY DEVINE World renowned, multi awardwinning hairdresser and founder of Scottish salon group Angels. Tracey joined AFFINAGE® in 2013 as Global Ambassador and conducts seminars, shows and presentations around the world, along with photo shoots and assisting with the creative direction of the brand. Tracey is a regular on stage at major events including Salon International and is in high demand for her session work all over the world. Tracey’s photographic collections have won numerous awards and appear regularly in top consumer and trade titles. Her achievements reinforce Tracey’s reputation as one of Britain’s most talented hairdressers and AFFINAGE® are proud that she now brings her creative strengths to the brand.

FELLOWSHIP HAIRDRESSER OF THE YEAR 2013 Finalist - British Colour Technician of the Year 2013 | Finalist - British Afro Hairdresser of the Year 2013 British Men’s Hairdresser of the Year 2012/2013 | 4 X Scottish Hairdresser of the Year British Hairdressing Awards ‘Hall of Fame’

ANDREW BARTON Respected as “Best of British”. On top of being a multi award winner, he’s Creative Director at the Urban Retreat at Harrods. In 2015 Andrew was appointed as Global Creative Ambassador for Affinage® and ASP. This role see’s Andrew representing Affinage creatively in the form of shows and seminars around the globe, as well as directing the company with its signature imagery and photographic campaigns creating inspiring collections and techniques. With a hugely impressive list of awards, global engagements and projects ahead, it’s no wonder Andrew is respected as “Best of British”.

BRITISH HAIRDRESSER OF THE YEAR. ULTIMATE HAIR ICON. At Toni & Guy Andrew worked as an Artistic Director developing & presenting the companies signature imagery, collections & education globally.

As International Creative Director at Saks the UK’s leading hair and beauty group, he embraced the role building the Saks training programmes, and creating the companies most iconic signature techniques and imagery that helped define the Saks brand.


AMBASSADORS TERRY STEVENTON

Co-Director of Terry Steventon Hairdressing in Bournemouth one of the most forward thinking & prestigious salons in the UK, Terry’s skills are interesting & varied.

AFFINAGE IS COMMITTED TO MAKING EDUCATION ACCESSIBLE TO ALL PARTNER SALONS.

LOYALTY CLUB

TAKE ADVANTAGE OF AFFINAGE COURSES FOR FREE & PAY FOR YOUR EDUCATION WITH LOYALTY STAMPS

COLLECT 25 STAMPS to receive £20 VOUCHER

NIC DAVIS

off in-branch Affinage Courses.

Nic is the owner of Simplicity Remastered, a boutique hair salon & education academy just off Oxford Street in the heart of Central London.

CHARMAINE PICHÉ

Charmaine is a renowned Colour Technician who has taught for leading salon brands across the globe.

Now in its second year the Affinage Loyalty Club now includes Affinage courses as part of its reward scheme.

COLLECT 50 STAMPS and receive £45 VOUCHER “I’m a haircutter & I love cutting hair! It’s not about me but you.”

off in-branch Affinage Courses

COLLECT 200 STAMPS to receive

CHRIS MUNT

Chris has been in the hairdressing industry & on the session circuit for over 25 years, giving him a wealth of experience to share.

“TRAIN YOUR TEAM VOUCHER”.

At this level an Affinage Educator will work with your team on a bespoke in-salon course.


AFFINAGE EDUCATION 2016 WELCOME TO AFFINAGE

COLOUR CORRECTION

A THEORY BASED INTERACTIVE COURSE

A THEORY BASED INTERACTIVE COURSE

SUITABILITY

TOOLS

Delegates will be required to bring hair swatches & hair dryer

Level one upwards New users, refreshers & apprentices

CERTIFICATE

SUITABILITY

TOOLS

Delegates will be required to bring hair swatches & hair dryer

Level one upwards New users, refreshers & apprentices

CERTIFICATE

‘Certificate of Attendance’ will be given at the end of the session.

‘Certificate of Attendance’ will be given at the end of the session.

OUTLINE

OUTLINE

This course will take you on a journey through the Affinage and ASP brands. Be refreshed by covering the hair structure, colour star and mixing also with timing’s. The Educator will help you to understand the colour chart and ICC Numbering System for the perfect product selection.

Make colour correction simple, whether you are taking your client lighter, darker or changing the tone we have the right products help you achieve the perfect look. Boost your confidence with consultation tips, problem solving and help identify underlying hair issues.

Let your Educator guide you through the benefits of how each product performs from semi-permanent to permanent colouration and the radiant results you can achieve.

Let your Educator guide you through colour correction to help give you the ability and knowledge to achieve great results every time.

10AM -4PM

10AM -4PM

FULL DAY CO U R S E

FULL DAY CO U R S E

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.

£45

+VAT

+VAT

£25

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.


BLONDE ENLIGHTENMENT

SIZZLING REDS & COPPERS

A THEORY BASED INTERACTIVE COURSE

A THEORY BASED INTERACTIVE COURSE

SUITABILITY

TOOLS

Delegates will be required to bring hair swatches & hair dryer

SUITABILITY

TOOLS

Level two upwards. Preferably to have attended a ‘Welcome to Affinage’ course previously

Delegates will be required to bring hair swatches & hair dryer

CERTIFICATE

Level two upwards. Preferably to have attended a ‘Welcome to Affinage’ course previously

CERTIFICATE

‘Certificate of Attendance’ will be given at the end of the session.

‘Certificate of Attendance’ will be given at the end of the session.

OUTLINE

OUTLINE

This course will help stylists create the perfect blonde.

Create the most lively red and copper tones along with hints and tips on how to keep those vibrant colours looking as fresh as they day they were created.

Let our Educators take you on a journey through the levels of lift, the colour star and how to achieve the perfect lift and tonal direction, from peachy and strawberry hues to the on trend grey and sherbet colours this course will give you the confidence and ‘know how’ to reach flawless blonde results.

Our Educators will guide you through our extensive portfolio of reds and coppers to help you unleash your creativity.

With an average of 65% of salon clients visiting the salon to go lighter this is a smart choice for stylists wishing to increase their blonde knowledge.

FULL DAY CO U R S E +VAT

£45

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.

HALF DAY CO U R S E

£20

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.

+VAT

10AM -4PM

10AM -1PM & 1-4PM


COLOUR TECHNIQUES

COLOUR COCKTAIL

A THEORY BASED INTERACTIVE COURSE

A THEORY BASED INTERACTIVE COURSE

TOOLS

SUITABILITY

TOOLS

Level two upwards. Preferably to have attended a ‘Welcome to Affinage’ course previously

Delegates will be required to bring scissors and full hair dressing kit. (Headblocks provided by your host venue)

Level two upwards. Preferably to have attended a Welcome to Affinage course previously

OUTLINE

£45

+VAT

If you are a stylist wanting to create an outside of the box colour palette then this is the course for you.

10AM -1PM & 1-4PM

HALF DAY COURSE

REFORM

KITOKO CARES

A THEORY BASED INTERACTIVE COURSE

A THEORY BASED INTERACTIVE COURSE

SUITABILITY

TOOLS

OUTLINE

This course will inspire you look at our amazing portfolio of reforming and perming products to bring a fresh approach to how you use them. Learn how using perms and FORM3D can style, shape and blow-dry the hair, to not only give curl, but volume, straighten and redirect the hair growth.

£20

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.

+VAT

HALF DAY COURSE

All levels of stylist

None

OUTLINE

10AM -1PM & 1-4PM

SUITABILITY

TOOLS

Level two upwards. Preferably to have attended a ‘Welcome to Affinage’ course previously

None

£20

Take a sensory journey through our 5 regimes of pure indulgence. Seize the opportunity to immerse yourself and your clients in the ultimate cleanse, care and styling portfolio with Kitoko Advanced Hair Therapy and Kitoko Arte. Master the art of beautifully conditioned and styled hair with the luxurious Kitoko brand.

10AM -1PM & 1-4PM

HALF DAY COURSE

£20

Please refer to the Head Office Academy Training Planner for course dates or ask your distributor for possible branch training dates.

+VAT

FULL DAY COURSE

Create exciting colour combinations from an existing menu, experiment & dream up your own brand of cocktails to take home.

+VAT

OUTLINE Be inspired to create beautiful and amazing colour results. A variety of flexible and workable colour techniques which can be adapted to your client’s needs.

10AM -4PM

SUITABILITY

Delegates will be required to bring hair swatches & hair dryer


PRINCIPLES ACADEMY COURSES ONLY AVAILABLE AT THE AFINAGE ACADEMY

PRINCIPLES OF CUTTING THIS COURSE WILL TAKE YOU THROUGH THE FOUR KEY CUTS FROM TRANSIENT LONG LAYERING, LONG LAYERED BOB, AND TRANSIENT GRADUATED BOB THROUGH TO A SHORT TRANSIENT LAYERING.

TOOLS

THIS COURSE WILL TAKE YOU ON A JOURNEY FROM CUTTING THROUGH TO PERFECT COLOUR PLACEMENT FOR VISUALLY STUNNING HAIR.

TOOLS

SUITABILITY

Full hair dressing kit to include: scissors, thinning scissors and razor.

PRINCIPLES OF COLOURING THE CUT

Full hair dressing kit to include: scissors, thinning scissors and razor.

For level 2 stylists and above.

SUITABILITY

For the experienced stylist.

CERTIFICATE

CERTIFICATE

‘Affinage Principles of Cutting’ certificate

‘Affinage Principles of Cutting’ certificate

CONTENT

CONTENT

A theory and practical workshop with guidance from your Educator.

A look & learn workshop on live models followed by a practical session using head

A quick, simple & modern guide through the four Affinage Principle Cuts, from which many styles can be acheived. In this course you will be guided on the key cuts and how to achieve them in a quick, simple, modern way.

blocks with guidance from educators. Build confidence through honing your cutting skills and learning where to place colour to achieve the perfect look for your clients.

Your Affinage Educator will break down each cut using diagrams to make each step clear and easy to follow, you will then put this into practice on the head blocks provided.

With easy to follow steps along with hints and tips this is a great course for stylists wanting to polish and perfect their colour cut combination skills.

THIS IS A GREAT CONFIDENCE BUILDING CUTTING COURSE.

Please refer to the Head Office Academy Training Planner for course dates.

10AM -4PM

FULL DAY CO U R S E

£45

Please refer to the Head Office Academy Training Planner for course dates.

+VAT

£45

+VAT

10AM -4PM

FULL DAY CO U R S E


TRACEY DEVINE

ONE OF THE MOST ESTEEMED CREATIVE FORCES IN BRITISH HAIRDRESSING FOUR-TIMES WINNER OF SCOTTISH HAIRDRESSER OF THE YEAR, MEN’S HAIRDRESSER OF THE YEAR IN 2012, NAMED THE FELLOWSHIP HAIRDRESSER OF THE YEAR IN 2013.

AFFINAGE GLOBAL AMBASSADOR

MEET THE MASTER Be inspired by the masters at work in the morning & get hands on for a practical model workshop in the afternoon.

THIS IS YOUR CHANCE TO GET UP CLOSE & PERSONAL TO THE AFFINAGE QUEEN OF COLOUR!

TUESDAY

£125 SNAPSHOT ONE DAY COURSE

APRIL 19TH

+VAT

£125

BARTON

Get up close & personal with the multi award winning hairdresser, former British Hairdresser of the Year & British Hair Icon. This look & learn seminar will deliver an insight into Andrew’s passion, creativity and inspiration, along with his vision for the creative direction of Affinage, with step-by-step presentations in an informal Q&A environment.

+VAT

ONE DAY COURSE

Ticket Price

EDITORIAL AND SESSION HAIR WITH THE CHANCE TO FIND OUT HOW TO CREATE YOUR VERY OWN PHOTOGRAPHIC SHOOT.

MONDAY

SEPTEMBER 5TH BOOK NOW

01794 527111

Ever wondered how the pros do it? Now you can get top tips and inside secrets on how to plan the day ... In the afternoon get some valuable take home techniques which are a must for any shoot or show. Get up close with the master photo stylist and Affinage Global Ambassador Tracey Devine.

VENUE –AFFINAGE Academy

Places are strictly limited. Practical models provided.

£59

+VAT

Take your cut & colour skills to the next level with Tracey Devine Affinage Global Ambassador & “special guest” Catie Hansen Affinage Educator USA in this one off 1 day course.

ANDREW

FREE PRODUCTS

Worth £25-£30 at Salon Price PLUS FREE GLASS OF WINE

9TH MAY 2016

16TH MAY 2016

23RD MAY 2016

Ricoh Arena, Coventry, CV6 6GE

The Lowry, Pier 8, Salford Quays, M50 3AZ

The Duke of Cornwall Hotel, Plymouth, Devon, PL1 3LG

TO BOOK: 01604 761 000

TO BOOK: 01794 527111

TO BOOK: 01752 226225

7PM - 9PM

7PM - 9PM

7PM - 9PM


COMBINED

AMBASSADOR COURSES

WOMEN’S HAIRCUTTING

& ADVANCED COLOUR COURSE

NIC DAVIS

with

Nic Davis & Charmaine Piché

MODELS PROVIDED

Understand the history of men’s hair & how styles developed; learn how to cut using both scissors & clipper basic techniques. All looks fully explained.

£55

+VAT

& Learn Seminar MEN’S HAIRCUTTING Look (Historical, Classic & Modern) Master the Basics of Cutting Men’s Hair.

FULL DAY COURSE

WOMEN’S HAIRCUTTING Classic & Contemporary Master the basics of cutting ladies’ hair.

Focus on the tips & tricks that make the final haircut stand out from the rest. A course that is directly transferable to your day to day work. What you will learn: Shape, Balance & Understanding of ladies haircutting.

CHARMAINE PICHÉ

How you will learn: Working on live models. One to one assessments & direction.

ADVANCED COLOUR Look & Learn Seminar Salon Colouring Techniques

ADVANCED COLOUR SALON COLOURING TECHNIQUES

£55

+VAT

How to be confident in all salon services. Charmaine will guide you through developing your own formulas, how to create unique colour pallets and the use of contemporary techniques on live models for everyday use in the salon. Techniques you will learn: Bleaching and toning, balayage, dip dye, pastel toning and two tone techniques. Consultation, how to bleach safely and correctly and developing formulas for toning. Sectioning patterns, colour placement. Building confidence and time management.

FULL DAY COURSE

PHOTOGRAPHIC COURSE

How to be confident in all salon services. Charmaine will guide you through developing your own formulas, how to create unique colour pallets & the use of contemporary techniques on live models for everyday use in the salon. Techniques you will learn Bleaching & toning, balayage, dip dye, pastel toning & two tone techniques. What you will learn Consultation, how to bleach safely & correctly & developing formulas for toning. Sectioning patterns, colour placement. Building confidence & time management.

Places strictly limited, model, photographer and make-up/stylist provided Course needs to be booked minimum 4 weeks prior to the published date to give time to prepare models. Each delegate will be provided with a memory stick with the digital image of the look they created on the day.

+VAT

£250

This one day course is based on how to produce a photographic shoot, looking at ideas, inspirations and creating the whole production together, haircut, colour, clothes styling, make up and working with a photographer. Model is provided.

FULL DAY COURSE

£125 ONE DAY COURSE

+VAT


LOOK & LEARN

TERRY STEVENTON HAIRCUTTING FOR THE GUYS This one day look and learn fashion led seminar as opposed to traditional barbering - not all guys want short hair! Fashion led cutting techniques.

£55

+VAT

Scissor cutting, styling & shaping

HOW TO CUT & COLOUR WITH CONFIDENCE UPDATE & REFRESH One day skills update taught in a simplified & relaxed language

£55

+VAT

Learn how to develop new ideas & concepts whilst enjoying the company of one of the most experienced and respected session stylists in the business. Ideas on colour placement will be shared by Affinage.

SHORT & SWEET Taking you through the anatomy of a short haircut, with clever yet simple use of sectioning, technique and geometry. Looks that are perfect every time’

£55

Please refer to the Head Office Academy Training Planner for course dates.

+VAT

Short hair can be feminine every time


ANNIVERSARY EDUCATION / SHOWS / ENTERTAINMENT 3 inspirational masterclass seminars Hair Show • 90s themed party with DJ • Red carpet glamour party with band • Inspirational guest hair artists • Exclusive Affinage Global Colour Award Competition • •

HOTEL / FOOD & BEVERAGE •

GRANGE TOWER BRIDGE HOTEL, LONDON SATURDAY 15TH TO MONDAY 17TH OCTOBER 2016

• • • •

LIMITED SPACES STILL AVAILABLE

5 Star central London hotel with 2 nights accommodation including breakfast Saturday & Sunday evening 3 course dinner with ½ bottle of wine Pre-dinner drink both nights Sunday 2 course buffet lunch Refreshments throughout Sunday’s activities

Subsidised Price

£400

+VAT

CELEBRATING TWO DECADES OF EXCELLENCE IN HAIR CARE

GLOBAL COLOUR AWA R D

BOOK NOW:

01794 527111


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