Biolage Brochure

Page 1

THe BeAUTY OF NATUre, UNLOCKeD BY sCIeNCe


MY CLIeNT’s HAIr Is

OUr MIssION

DrY, DAMAgeD In need of moisture, nourishment and softness.

HYDRASOURCE

Since its birth in 1990, Biolage has committed to offering a unique approach to professional haircare. The exclusive blend of unique botanicals and the latest technologies deliver gentle, high performing formulas to enhance the beauty of every hair type.

Over millions of years, nature has gracefully found the most effective way to flourish and overcome tough conditions and fight external factors. Now, through the discipline of biomimicry, science looks at nature to develop everyday products with great results. Inspired by biomimicry, Matrix introduces BIOMATCH – our innovative approach to create hair care formulas inspired by the natural properties of botanicals and targeted to specific haircare needs.

OUr sUsTAINABLe APPrOACH We strive to reduce our consumption of energy and water, and minimize the emissions and waste generated by the production of our products.

MY CLIeNT’s HAIr NeeDs

OUr INNOVATION

HAIr FeeLs MOIsTUrIseD AFTer 1 Use Quench the feel of dry, thirsty hair with formulas inspired by the moisture rich Aloe plant. Enriched with Aloe extract, the products help promote the retention of moisture for hair that feels smooth and conditioned.

• In 2011 , the U.S. Biolage manufacturing plant reduced CO2 emissions 30% and recycled 96% of consumer waste for energy.

• Up to 40% of our products contain postconsumer recycled packaging (PCR). **Packaging made with recovered and reused consumer waste. The middle layer of Biolage packaging is made from up to 70% PCR.

THe BIOLAge PrOMIse At Biolage, we believe so much in our products that we guarantee you will love our products or your money back.* *Limit of 2 products per refund. Proof of purchase required. Valid up to 3 months after purchase date. Check www.matrixhaircare.co.uk for Terms and Conditions

MY sALON reCOMMeNDs

• By 2020, we have committed to reduce our environmental footprint by 60%. • Shampoo • Conditioner • Mask • Daily Leave-in Tonic • Daily Leave-In Cream


COLOUr-TreATeD

FINe, FLAT

UNrULY, FrIzzY

DAMAgeD, CHeMICALLY TreATeD

In need of prolonged depth, tone and shine.

In need of volume, body and bounce.

In need of frizz control, smoothness and humidity protection.

In need of smoothing and conditioning. advanced

COLORLAST

VOLUMEBLOOM

SMOOTHPROOF

keratindose

COLOUr PrOTeCTION FOr UP TO 9 weeKs*

UP TO 70% MOre VOLUMe AFTer 1 Use*

resIsT HUMIDITY FOr HAIr THAT LOOKs PerFeCTLY sMOOTH

HAIr FeeLs UP TO 90% sMOOTHer* AND MOre CONDITIONeD

Enriched with Orchid extract and a UV filter, the formulas help protect hair from colour loss and even out the appearance of the hair’s surface for saturated, shiny, vibrant looking colour that stays true for longer.

Give limp, lifeless hair voluminous body with these state-of-the-art formulas inspired by the expanding Cotton flower. Enriched with Cotton extract, the range leaves hair looking volumised with bouncy fullness.

Enriched with Camellia flower extract, the formulas work to encapsulate hair and align the cuticle to help lock out humidity for frizz control and smoothness.

Inspired by the strength and softness of Silk and enriched with Silk extract + Pro-Keratin, the formulas are designed to provide a dose of care to the hair. Hair is left looking smooth and feeling conditioned as if renewed.

• Shampoo • Conditioner • Mask • Color Care Shine ShakeTM

*System of ColorLast Shampoo and Conditioner.

• Shampoo • Conditioner • Full-lift Volumizer Spray

* When using the system of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair.

• Shampoo • Conditioner • Mask

• Shampoo • Conditioner • Pro-Keratin Renewal Spray

* System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo.


weAK, FrAgILe

DULL

seNsITIVe sCALP

In need of reinforcement, protection and strength.

In need of shine, nourishment and frizz control.

In need of balance and reinvigoration.

advanced

fiberstrong

gIVe YOUr CLIeNT’s HAIr A PrOFessIONAL BOOsT OF ADVANCeD CAre! Try our costumised BioExperiences for all hair types

eXPress serVICes FOr MOre resILIeNT AND HeALTHIer LOOKINg HAIr

HAIr FeeLs UP TO 12X MOre resIsTANT TO BreAKAge*

PersONALIseD rePLeNIsHMeNT FOr OUr MOsT eXqUIsITe sHINe

CLeANse AND BALANCe THe sCALP FOr HeALTHIer LOOKINg HAIr

Advanced system enriched with IntraCylane™ + Bamboo extract. Designed to reinforce and leave hair feeling stronger and soft to the touch.

Unique Exquisite Oil formulas, designed for specific haircare needs. Weightless nourishment for hair that looks smooth and beautifully shiny.

Enriched with Mint and Lemongrass extract, the formulas help refresh and purify the scalp. The range also includes anti-dandruff products to help prevent the visible flakes associated with dandruff.

styling Finish your client’s look with our professional styling range, enriched with botanical Blue Agave.

LONg LAsTINg HOLD wITH A NATUrAL FeeL. • Micro-Oil Shampoo • Oil Ritual Masque • Softening Treatment • Strengthening Treatment • Protective Treatment

• Shampoo • Conditioner • Mask • Intra-CylaneTM Fortifying Cream

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

*All products subject to regional availability.

• Cooling Mint Shampoo • Anti-Dandruff Shampoo • Clean Reset Shampoo


New User Welcome Kit large

MediuM /€

VOLUMEBLOOM

SMOOTHPROOF

WORTh

RECEIVE FREE*:

yOUR pERFEcT

styling with our professional styling range,

HAIRcARE

OF NATURE, THE bEAUTyby ScIENcE UNLOckED

LONG LASTING

LETS mAkE

bEAUTy SUSTAINA

bLE

al a profession cOLOrLastGive your hair ced care ! eriences boost of advan ised BioExp new

ion of pRotect it at home foR up to 9strive weeKS* our consumpt and waste to reduce the emissions

TRANSFORM YOUR HAIR IN

15 MINUTES

energy

We products. and minimize n of our and water, by the productio generated uring plant manufact 96% Biolage recycled , the U.S. 30% and • In 2012 CO2 emissionsenergy. reduced our waste for d to reduce of consumer committe we have by 60%. • By 2020, postntal footprint contain environme our products (PCR). 40% of packaging • Up to recycled consumer

*

Discover the beauty of nature, unlocked by science

OV

ER

TH

FINE, FLAT

In need of volume, body and bounce.

VOLUMEBLOOM

E bE

Try our costum types for all hair

For more

informatio

k.com www.faceboo e /matrixhaircar

WEAk, FRAGILE

DAmAGED, cHEmIcALLy TREATED

IEN

Give limp, lifeless hair Enriched with Camellia flower Enriched with silk extract and voluminous body, with these extract, the formulas work to Pro-Keratin, the formulas are state-of-the-art formulas encapsulate hair and align designed to provide a dose of inspired by the expanding the cuticle to help lock out care for damaged, chemically cotton flower. Enriched with humidity for frizz control and treated hair. Hair is left has been Cotton extract, the products smoothness. looking smooth and feeling that blend 1990, Biolage leave hair looking volumised, its birth in y. as if renewed. g formulas conditioned Since high performin the latest technolog with bouncy fullness.

• Shampoo

• Shampoo • Conditioner • Mask • Color Care Shine ShakeTM

• Conditioner • Mask

• Shampoo • Conditioner

cHEmIcALLy-TREATED HAIR FEELS Up TO 90% SmOOTHER* AND mORE cONDITIONED

E INSpIRED

cLEANSE AND bALANcE THE ScALp FOR HEALTHIER LOOkING HAIR.

Advanced system enriched with Intra-Cylane™ + Bamboo extract. Designed to reinforce and leave hair feeling stronger and soft to the touch.

Unique Exquisite Oil formulas, designed for specific haircare needs. Weightless nourishment for hair that looks smooth and beautifully shiny.

Enriched with Mint and Lemongrass extract, the formulas help refresh and purify the scalp. The range also includes anti-dandruff products to help prevent the visible flakes associated with dandruff.

s with delivering botanical exquisite step further care one develops taken hair science Now, we’ve y – where biomimicr by imitate nature’s that through Inspired • Shampoo Shampoo products •• Conditioner and adapt. H - our• Conditioner everyday flourish s BIOMATC • Pro-Keratin Renewal Spray ways to • Mask formulas introduce effective hair care y, Matrix to create s of botanical s biomimicr approach innovative the natural propertie needs. by haircare inspired to specific and targeted

• Shampoo

• Micro-Oil Shampoo • Oil Ritual Mask • Softening Treatment • Strengthening Treatment • Protective Treatment

• Conditioner • Mask • Intra-CylaneTM Fortifying Cream

• Full-lift Volumizer Spray

n visit matrixhair

care.co.uk

m www.twitter.coe /matrixhaircar

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair.

9 WEEKS*

REGImE cOLOrLast HAIRcARE yOUR pERFEcT DIScOVER

to the expertise to create stylist has in order nd Your Biolage hair needs, and recomme specific e in salon diagnose home. experienc to use at a bespoke solutions targeted TION the most

Love your hair colour? pRotect it at home foR up to 9 weeKS*

• Cooling Mint Shampoo

*All products subject to regional availability.

4 x Mirror Sticker Love your hair colour?

LETS mAkE

50 x Biolage Client Leaflets

new

new

VOLUMEBLOOM Biolage Reinvention Poster v10.indd 1

colorlast

new

weeks*

for chemically-treated hair

hair colour that lasts for up to 9 weeks TURE

MOIS

new

HYDrAsOURCE

SH

ST

RB

new

Hair feels moisturised and conditioned after one application

keratin keratindose

Inspired by the moisture retaining properties of the Aloe Plant.

E bE

ssional hair a profe ! Give your ced care s erience boost of advan ised BioExp Try our costum types for all hair

informatio

k.com www.faceboo e /matrixhaircar

care.co.uk

m www.twitter.coe /matrixhaircar

IEN

• Shampoo

cHEmIcALLy-TREATED HAIR FEELS Up TO 90% SmOOTHER* AND mORE cONDITIONED

INSpIRED

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair.

for dull hair in need of shine

70% more volume after one use*

**System System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo.

1 x A1 Service Poster *System of VolumeBloom Shampoo, Conditioner & Full-Lift Volumizer Spray

SmooTHPROOF

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

9 WEEKS* Inspired by the anti-fade properties of the vibrant Orchid

for weak, fragile hair

for colour-treated hair Hair colour is protected for up to 9

colorlast

1 x Biolage Door Sticker

cleanse and balance tHe scalp for HealtHy looking Hair.

new

Inspired by the resistant properties of the Camellia Flower.

Infused with Mint and Lemongrass extract

new

HYDrAsOURCE

new

weeks*

Hair feels up to 12x more resistant to breakage*

advanced

fiberstrong

Inspired by the anti-fade properties of the vibrant orchid.

Inspired by the strength and flexibility of Bamboo, enhanced by Intra- Cylane™

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

NEW

Hair feels up to 90% smootHer* and more conditioned

advanced

keratin keratindose

Inspired by the moisture retaining properties of the Aloe Plant.

Inspired by the strength and softness of silk, enhanced by Pro-Keratin

*Smoothing test. Keratindose shampoo, conditioner and renewal spray vs. a classic shampoo

for dry, damaged hair up to

new

volumeblOOm new

for dull hair in need of shine

70% more volume after one use*

personalised replenisHment for our most exquisite sHine. Oil enriched formulas to target specific haircare needs

Inspired by the expanding properties of the cotton flower.

*When using the system of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair

VOLUMEBLOOM

Love big, bouncy hair?

COLORLAST

for chemically-treated hair new

Hair feels moisturised and conditioned after one application

*System of VolumeBloom Shampoo, Conditioner & Full-Lift Volumizer Spray

1 x Set of Shelf Edger Inserts

• Cooling Mint Shampoo • Anti-Dandruff Shampoo • Clean Reset Shampoo

*All products subject to regional availability.

27/11/2013 15:14

hair colour that lasts for up to 9 weeks

for dull hair in need of shine

resist Humidity for Hair tHat looks perfectly smootH

new

03/01/2014 11:29

• Micro-Oil Shampoo • Oil Ritual Mask • Softening Treatment • Strengthening Treatment • Protective Treatment

50 x Biolage Client Leaflets

Oil enriched formulas to target specific haircare needs

for unruly, frizzy hair

*Recommended length of service including Shampoo, Cera-Repair & Conditioner

Biolage service poster A1 v12.indd 1

Enriched with Mint and Lemongrass extract, the formulas help refresh and purify the scalp. The range also includes anti-dandruff products to help prevent the visible flakes associated with dandruff.

• Shampoo • Conditioner • Mask • Intra-CylaneTM Fortifying Cream

COLOUR PROTECTION FOR UP TO

paper manufactured waste. white uncoated Printed on recycled post consumer from 100%

personalised replenisHment for our most exquisite sHine.

Inspired by the expanding properties of the cotton flower.

*When using the system of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair

RecReate it at home foR up to 70% moRe volume*

Unique Exquisite Oil formulas, designed for specific haircare needs. Weightless nourishment for hair that looks smooth and beautifully shiny.

/biolage

*System of ColorLast Shampoo and Conditioner.

Biolage Reinvention Door Stickers v8.indd 1

up to

new

volumeblOOm

cLEANSE AND bALANcE THE ScALp FOR HEALTHIER LOOkING HAIR.

Advanced system enriched with Intra-Cylane™ + Bamboo extract. Designed to reinforce and leave hair feeling stronger and soft to the touch.

.com www.youtube euk /matrixhaircar

new

RecReate it at home foR up to 70% moRe volume*

*Smoothing test. Keratindose shampoo, conditioner and renewal spray vs. a classic shampoo

for dry, damaged hair new

VOLUMEBLOOM

SENSITIVE ScALp In need of balance and reinvigoration

pERSONALISED REpLENISHmENT FOR OUR mOST ExqUISITE SHINE.

s with delivering botanical exquisite step further care one develops taken hair science Now, we’ve y – where biomimicr by imitate nature’s that through Inspired • Shampoo Shampoo • Shampoo products •• Conditioner and adapt. • Conditioner H - our• Conditioner everyday flourish • Full-lift Volumizer Spray s BIOMATC • Pro-Keratin Renewal Spray ways to • Mask formulas introduce effective hair care y, Matrix to create s of botanical s biomimicr approach innovative the natural propertie needs. by haircare inspired to specific and targeted

• Shampoo • Conditioner • Mask • Color Care Shine ShakeTM

• Conditioner • Mask

HAIRcAR E

DULL

In need of shine, nourishment and frizz control.

Up TO 12x STRONGER* AND TOUcHAbLy SOFT HAIR

fiberstrong

Give limp, lifeless hair Enriched with Camellia flower Enriched with silk extract and voluminous body, with these extract, the formulas work to Pro-Keratin, the formulas are state-of-the-art formulas encapsulate hair and align designed to provide a dose of inspired by the expanding the cuticle to help lock out care for damaged, chemically cotton flower. Enriched with humidity for frizz control and treated hair. Hair is left has been Cotton extract, the products smoothness. looking smooth and feeling that blend 1990, Biolage leave hair looking volumised, its birth in y. as if renewed. g formulas conditioned Since high performin the latest technolog with bouncy fullness.

pROFESSIONAL by NATURE

WEAk, FRAGILE

In need of reinforcement, protection and strength. advanced

Enriched with Orchid extract and a UV filter, the formulas help protect hair from colour loss and even out the appearance of the hair’s surface for saturated, shiny, vibrant looking colour that stays true for longer.

• Daily Leave-in Tonic

RESIST HUmIDITy FOR HAIR THAT LOOkS pERFEcTLy SmOOTH

cE

Quench the feel of dry, thirsty hair with formulas inspired by the hydration rich Aloe plant. Enriched with Aloe extract, the products help promote the retention of moisture for hair that feels smooth and conditioned.

*System of ColorLast Shampoo and Conditioner.

n visit matrixhair

DAmAGED, cHEmIcALLy TREATED In need of smoothing and conditioning. advanced

keratindose

Sc

Up TO 70% mORE VOLUmE AFTER ONE USE*

FOR ExpRESS SERVIcES T AND mORE RESILIEN LOOkING HAIR HEALTHIE R

For more

AU UNRUL UNRULy, FRIzzy TyIn need of frizz control, smoothness andOF humidity protection. NA SMOOTHPROOF SMOOTH TU RE , UN LO ck ED by

HAIR cOLOUR IS pROTEcTED FOR Up TO 9 WEEkS*

Love big, bouncy hair?

Certified stoCkist

BO

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/€

VOLUMEBLOOM

Inspired by the strength and softness of silk, enhanced by Pro-Keratin

INE

Love big, bouncy hair?

£

new

Hair feels up to 90% smootHer* and more conditioned

advanced

OS

LO

CO

TH

HAIR FEELS mOISTURISED AND cONDITIONED AFTER ONE USE

09/12/2013 16:52

1 x A1 Biolage Window Poster

Inspired by the strength and flexibility of Bamboo, enhanced by Intra- Cylane™

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

T RENEWALBOOST STREN

OOST

ER

VOLUMEBLOOM

*System of ColorLast Shampoo and Conditioner

Hair feels up to 12x more resistant to breakage*

advanced

fiberstrong

Inspired by the anti-fade properties of the vibrant orchid.

*System of ColorLast Shampoo and Conditioner.

GTHB

OV

In need of volume, body and bounce.

for weak, fragile hair

for colour-treated hair Hair colour is protected for up to 9

new

15’ TAILORED BOOSTER

*System of VolumeBloomOO Shampoo, Conditioner & Full-Lift Volumizer Spray

bLE

DISc FINE, FLAT

cOLOUR-TREATED

In need of prolonged depth, tone and shine.

COLORLAST

*System of ColorLast Shampoo and Conditioner

N

BOOS

bEAUTy SUSTAINA

ion of energy our consumpt and waste to reduce the emissions We strive products. and minimize n of our and water, by the productio generated uring plant manufact 96% Biolage recycled , the U.S. 30% and • In 2012 CO2 emissionsenergy. reduced our waste for d to reduce of consumer committe we have by 60%. • By 2020, postntal footprint contain environme our products (PCR). 40% of packaging • Up to recycled consumer

cOLOrLast

pRotect it at home foR up to 9 weeKS*

DRy, DAmAGED

In need of moisture, nourishment and softness.

HYDRASOURCE

HOLD WITH

• Anti-Dandruff Shampoo

Love big, bouncy hair?

IN SALO

SK

LONG LASTING

mORE INFORmA TION! STyLIST FOR ASk yOUR HAIRcARE cONSULTA ANS A FREE

/biolage

RecReate it at home foR up to 70% moRe volume* A

OF NATURE, THE bEAUTyby ScIENcE UNLOckED

look l Blue Agave. Finish your with botanica FEEL. enriched A NATURAL

• Clean Reset Shampoo

.com www.youtube euk /matrixhaircar

paper manufactured waste. white uncoated Printed on recycled post consumer from 100%

SCALpSYNC styling

styling with our professional styling range,

new

Inspired by the anti-fade properties of the vibrant Orchid

NEW

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

/€

WORTh

COLORLAST

*System * System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo.

£

RECEIVE FREE*:

*System of ColorLast Shampoo and Conditioner *System of ColorLast Shampoo and Conditioner.

TOTAl COST

keratindose fiberstrong

COLOUR PROTECTION FOR UP TO

Enriched with Orchid extract and a UV filter, the formulas help protect hair from colour loss and even out the appearance of the hair’s surface for saturated, shiny, vibrant looking colour that stays true for longer.

HAIRcAR

/€

ANY 50 PRODUCTS

SENSITIVE ScALp In need of balance and reinvigoration

pERSONALISED REpLENISHmENT FOR OUR mOST ExqUISITE SHINE.

fiberstrong

Quench the feel of dry, thirsty hair with formulas inspired by the hydration rich Aloe plant. Enriched with Aloe extract, the products help promote the retention of moisture for hair that feels smooth and conditioned.

pROFESSIONAL by NATURE

DULL

In need of shine, nourishment and frizz control.

In need of reinforcement, protection and strength. advanced

cE

Up TO 70% mORE VOLUmE AFTER ONE USE*

• Daily Leave-in Tonic

RESIST HUmIDITy FOR HAIR THAT LOOkS pERFEcTLy SmOOTH

£

Up TO 12x STRONGER* AND TOUcHAbLy SOFT HAIR

In need of smoothing and conditioning. advanced

keratindose

Sc

HAIR cOLOUR IS pROTEcTED FOR Up TO 9 WEEkS*

FOR ExpRESS SERVIcES T AND mORE RESILIEN LOOkING HAIR HEALTHIE R

*System of ColorLast Shampoo and Conditioner

AU UNRUL UNRULy, FRIzzy TyIn need of frizz control, smoothness andOF humidity protection. NA SMOOTHPROOF SMOOTH TU RE , UN LO ck ED by

HAIR FEELS mOISTURISED AND cONDITIONED AFTER ONE USE

my STyLIST REcOmmENDS

*System of ColorLast Shampoo and Conditioner

Love your hair colour?

DISc

cOLOUR-TREATED

In need of prolonged depth, tone and shine.

COLORLAST

HOLD WITH

mORE INFORmA TION! STyLIST FOR ASk yOUR HAIRcARE cONSULTA ANS A FREE

4 x Mirror Sticker

DRy, DAmAGED

In need of moisture, nourishment and softness.

HYDRASOURCE

look l Blue Agave. Finish your with botanica FEEL. enriched A NATURAL

REGImE

to the expertise to create stylist has in order nd Your Biolage hair needs, and recomme specific e in salon diagnose home. experienc to use at a bespoke solutions targeted TION the most

my HAIR NEEDS

DIScOVER

my HAIR IS

new

cOLOrLast

Love your hair colour? pRotect it at home foR up to 9 weeKS*

INVEST

my HAIR IS

HYDRASOURCE COLORLAST

£

my HAIR NEEDS

TOTAl COST

ANY 82 PRODUCTS

my STyLIST REcOmmENDS

INVEST

GET A FREE TROLLEY WHEN YOU PURCHASE THIS KIT WITH A SOCOLOR.beauty WELCOME KIT

for unruly, frizzy hair new

SmooTHPROOF

for dull hair in need of shine

resist Humidity for Hair tHat looks perfectly smootH

cleanse and balance tHe scalp for HealtHy looking Hair.

new

Inspired by the resistant properties of the Camellia Flower.

Infused with Mint and Lemongrass extract

RecReate it at home foR up to 70% moRe volume*

1 x Set of Shelf Edger Inserts Certified stoCkist Biolage Reinvention Door Stickers v8.indd 1

*System of ColorLast Shampoo and Conditioner

*System of VolumeBloom Shampoo, Conditioner & Full-Lift Volumizer Spray Biolage Reinvention Poster v10.indd 1

1 x A1 Biolage Window Poster

1 x Biolage Door Sticker 10 x Biolage 1 Litre Shampoo or Conditioner of Choice

1 x Set of 5 Biolage Shelf Edgers

• Enriched with Aloe extract • The formulas help promote the retention of moisture • Hair feels smoothed, conditioned and protected

Colour proteCtion for up to 9 Weeks*

COLORLAST

• Enriched with Orchid extract and a UV filter • The formulas help protect hair from colour loss and even out hair’s surface • Hair colour looks saturated, shiny and vibrant

hair feels moisturiseD after 1 use

*System of ColorLast Shampoo and Conditioner.

fine, flat

VOLUMEBLOOM up to 70% more volume after 1 use *

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumizer Spray vs unwashed hair.

unrulY, frizzY In need of frizz control, smoothness and humidity protection.

SMOOTHPROOF

• Enriched with Camellia flower extract • The formulas help lock out moisture and provide frizz control • Hair looks shiny and perfectly smooth

advanced

• Advanced formulas inspired by the strength and softness of Silk • Enriched with Silk extract + Pro Keratin • Hair is left feeling smooth and conditioned as if renewed

resist humiDitY for hair that looks perfeCtlY smooth

MOISTUREBOOST

Shampoo

Conditioner

Mask

Daily Leave-in Tonic

Cera-Repair

Shampoo

Conditioner

Mask

Color Care Shine ShakeTM

Cera-Repair

Shampoo

Conditioner

Full-lift Volumizer Spray

• Enriched with Cotton extract • The formulas help create body and volume • Hair is left looking volumised with bouncy fullness

aDvanCeD

In need of smoothing and conditioning.

keratindose

hair feels up to 90% smoother* anD more ConDitioneD * System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo. ** New packaging available April 2014.

Weak, fragile In need of reinforcement, protection and strength.

advanced

fiberstrong hair feels up to 12x more resistant to breakage*

COLORLAST Mask

Conditioner

Pro-Keratin Renewal Spray

Pro-Keratin Concentrate

Conditioner

Mask

Intra-Cylane™ Fortifying Cream

Intra-CylaneTM Concentrate

Micro-Oil Shampoo

Oil Ritual Mask

Softening Treatment

Strengthening Treatment

Protective Treatment

• Advanced formulas enriched with Intra-Cylane™ + Bamboo extract • Designed to strengthen and reinforce the hair • Hair is left feeling more resistant and soft to the touch

*Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair. ** New packaging available April 2014.

personaliseD replenishment for our most exquisite shine

sensitive sCalp In need of balance and reinvigoration.

Cleanse anD balanCe the sCalp for healthier looking hair

in neeD of shape & boDY

styling long lasting holD With a natural feel

step 1: Colorlast shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Colorlast Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: Colorlast mask Using a brush and bowl, apply the mask, section by section. Wrap head in a cold towel for 5 minutes to close the cuticle. Rinse out. step 4: shine shake Spray Shine ShakeTM on towel-dried hair. Style as desired. Finish with more mist if needed.

• Unique Exquisite Oil blends, designed for specific haircare needs • Weightless formulas • Hair is left looking smooth and beautifully shiny

SHINEBOOST step 1: miCro-oil shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Deep replenishing treatment Place unopened tube in Exquisite Oil bowl of hot tap water for 1 minute.† Apply and massage treatment directly onto hair with Exquisite Oil brush. Leave on for 2-3 minutes. Rinse. step 3: oil ritual mask The mask can be used either alone or mixed with Replenishing Treatment using the Exquisite Oil Brush and Bowl. Add 1 drop for fine hair, 2-3 drops for porous or coarser hair types. Leave on for 5-10 minutes. Rinse out thoroughly. Style as desired.

Deep Replenishing Treatment

• Infused with Mint and Lemongrass extract • Helps refresh and purify the scalp • Recommend the anti-dandruff products to help prevent the appearance of dandruff Cooling Mint Shampoo

*Available summer 2014.

stYling

1 x Biolage Window Vinyl

speCialitY

Dull

In need of shine, nourishment and frizz control.

keratindose step 1: keratinDose shampoo Shampoo with sulfate-free Keratindose. Towel dry and section the hair into four quadrants. step 2: pro-keratin ConCentrate Apply Pro-Keratin Concentrate to small subsections in each quadrant, from root to ends, until the product has been applied to the entire head. Massage for 2-3 minutes for maximum penetration. step 3: thermal Wrap Cover hair with a plastic cap and process under a warm dryer heat lamp for 10 minutes. Rinse thoroughly. step 4: moisturizing ConDitioner Apply Keratindose Conditioner and work through for manageability. Rinse thoroughly and gently towel dry. step 5: iron loCk Spray Pro-Keratin Renewal Spray to damp hair and blow-dry.

COLORBOOST

Conditioner

Shampoo

Shampoo

Shampoo

DamageD, ChemiCallY-treateD

Normalising Shampoo

Anti-Dandruff Shampoo

• Formulas enriched with botanical Blue Agave, rich in nutrients + sugars • Helps give body, control and shine with a lasting hold Hydra-Foaming Styler

1 x Set of 5 Biolage Shelf Edgers

Curl Defining Elixir

Complete Control Hairspray

Gelée

Smoothing Shine Milk

RENEWALBOOST advanced

HYDRASOURCE step 1: hYDrasourCe shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: hYDrasourCe Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: hYDrasourCe mask Using a brush and bowl, apply the mask, section by section. Leave on for 5 minutes. step 4: DailY leave-in toniC Spray Tonic all over towel-dried hair. Style with hair dryer. Finish with more mist if needed.

STRENgTHBOOST advanced

fiberstrong step 1: fiberstrong shampoo Shampoo with Fiberstrong to gently cleanse and give strength and elasticity to the hair. step 2: intra-CYlane™ ConCentrate Starting at the nape, take small subsections. Work the Intra-CyclaneTM Concentrate through each section with your fingers, to ensure that the concentrate fills the cuticle. Leave on hair for 2-3 minutes and rinse thoroughly. step 3: fiberstrong mask Apply Fiberstrong Mask and massage. Rinse thoroughly and gently towel dry. step 4: intra-CYlane™ fortifYing Cream Apply Intra-Cylane™ Fortifying Cream to wet hair to shield from breakage and condition the cuticle. Style as desired.

Your Client’s hair ConCern

CARbONISINgPOwdERS

1 x Matrix Window Sticker

Give your BioExperience an added boost with our Carbonising Powder that propels the active ingredients deeper into the hair. Compatible with all BioExperiences that include a Biolage Mask. step 1: Add 1 x 2 gram sachet into 20 grams of any Biolage Mask. step 2: Stir together until you see have a soufflé consistency. Let the mixture set for 1 minute. step 3: Apply to mid-lengths and ends and massage into hair fiber. Leave for 5-10 minutes. step 4: Rinse out and towel dry. Return to finishing step of your desired BioExperience.

† It is your responsibility to ensure you take appropriate care and act with caution when heating the Deep Replenishing Treatment to avoid the risk of burning, scalding or any other injury caused by contact with a warm liquid. Follow the instructions on packaging carefully.

Biolage Reinvention Education Poster v14.indd 1

biomatCh

HYDRASOURCE

Colour-treateD In need of prolonged depth, tone and shine.

In need of volume, body and bounce.

our pampering bioexperienCes

our targeteD hairCare ranges

DrY, DamageD In need of moisture, nourishment and softness.

1 x Reception Show Card

HYDRASOURCE

• Enriched with Aloe extract • The formulas help promote the retention of moisture • Hair feels smoothed, conditioned and protected

Colour-treateD In need of prolonged depth, tone and shine.

Colour proteCtion for up to 9 Weeks*

COLORLAST

• Enriched with Orchid extract and a UV filter • The formulas help protect hair from colour loss and even out hair’s surface • Hair colour looks saturated, shiny and vibrant

hair feels moisturiseD after 1 use

*System of ColorLast Shampoo and Conditioner.

fine, flat

In need of volume, body and bounce.

VOLUMEBLOOM up to 70% more volume after 1 use *

unrulY, frizzY In need of frizz control, smoothness and humidity protection.

SMOOTHPROOF resist humiDitY for hair that looks perfeCtlY smooth

In need of smoothing and conditioning.

advanced

keratindose

hair feels up to 90% smoother* anD more ConDitioneD * System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo. ** New packaging available April 2014.

Weak, fragile

advanced

In need of reinforcement, protection and strength.

hair feels up to 12x more resistant to breakage*

fiberstrong

speCialitY

In need of shine, nourishment and frizz control.

personaliseD replenishment for our most exquisite shine

sensitive sCalp In need of balance and reinvigoration.

• Advanced formulas inspired by the strength and softness of Silk • Enriched with Silk extract + Pro Keratin • Hair is left feeling smooth and conditioned as if renewed

Mask

Daily Leave-in Tonic

Cera-Repair

Conditioner

Mask

Color Care Shine ShakeTM

Cera-Repair

Shampoo

Conditioner

Full-lift Volumizer Spray

stYling

in neeD of shape & boDY

Cleanse anD balanCe the sCalp for healthier looking hair

styling long lasting holD With a natural feel

keratindose step 1: keratinDose shampoo Shampoo with sulfate-free Keratindose. Towel dry and section the hair into four quadrants. step 2: pro-keratin ConCentrate Apply Pro-Keratin Concentrate to small subsections in each quadrant, from root to ends, until the product has been applied to the entire head. Massage for 2-3 minutes for maximum penetration. step 3: thermal Wrap Cover hair with a plastic cap and process under a warm dryer heat lamp for 10 minutes. Rinse thoroughly. step 4: moisturizing ConDitioner Apply Keratindose Conditioner and work through for manageability. Rinse thoroughly and gently towel dry. step 5: iron loCk Spray Pro-Keratin Renewal Spray to damp hair and blow-dry.

COLORLAST Conditioner

Mask

Shampoo

Conditioner

Pro-Keratin Renewal Spray

Pro-Keratin Concentrate

Shampoo

Conditioner

Mask

Intra-Cylane™ Fortifying Cream

Intra-CylaneTM Concentrate

Micro-Oil Shampoo

Oil Ritual Mask

Softening Treatment

Strengthening Treatment

Protective Treatment

Gelée

Smoothing Shine Milk

step 1: Colorlast shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Colorlast Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: Colorlast mask Using a brush and bowl, apply the mask, section by section. Wrap head in a cold towel for 5 minutes to close the cuticle. Rinse out. step 4: shine shake Spray Shine ShakeTM on towel-dried hair. Style as desired. Finish with more mist if needed.

• Unique Exquisite Oil blends, designed for specific haircare needs • Weightless formulas • Hair is left looking smooth and beautifully shiny

SHINEBOOST

• Infused with Mint and Lemongrass extract • Helps refresh and purify the scalp • Recommend the anti-dandruff products to help prevent the appearance of dandruff Cooling Mint Shampoo

Normalising Shampoo

Anti-Dandruff Shampoo

Hydra-Foaming Styler

Curl Defining Elixir

Complete Control Hairspray

• Formulas enriched with botanical Blue Agave, rich in nutrients + sugars • Helps give body, control and shine with a lasting hold

Deep Replenishing Treatment

RENEWALBOOST advanced

HYDRASOURCE step 1: hYDrasourCe shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: hYDrasourCe Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: hYDrasourCe mask Using a brush and bowl, apply the mask, section by section. Leave on for 5 minutes. step 4: DailY leave-in toniC Spray Tonic all over towel-dried hair. Style with hair dryer. Finish with more mist if needed.

COLORBOOST

• Advanced formulas enriched with Intra-Cylane™ + Bamboo extract • Designed to strengthen and reinforce the hair • Hair is left feeling more resistant and soft to the touch

*Available summer 2014.

2 x 1 Litre Pumps

Conditioner

Shampoo

• Enriched with Camellia flower extract • The formulas help lock out moisture and provide frizz control • Hair looks shiny and perfectly smooth

*Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair. ** New packaging available April 2014.

Dull

1 x Biolage Education Poster

MOISTUREBOOST

Shampoo

• Enriched with Cotton extract • The formulas help create body and volume • Hair is left looking volumised with bouncy fullness

Shampoo

DamageD, ChemiCallY-treateD

18/12/2013 09:22

our pampering bioexperienCes

our targeteD hairCare ranges

DrY, DamageD In need of moisture, nourishment and softness.

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumizer Spray vs unwashed hair.

aDvanCeD

biomatCh

Your Client’s hair ConCern

1 x Biolage ½ Metre Retail Stand

09/12/2013 16:52

27/11/2013 15:14

step 1: miCro-oil shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Deep replenishing treatment Place unopened tube in Exquisite Oil bowl of hot tap water for 1 minute.† Apply and massage treatment directly onto hair with Exquisite Oil brush. Leave on for 2-3 minutes. Rinse. step 3: oil ritual mask The mask can be used either alone or mixed with Replenishing Treatment using the Exquisite Oil Brush and Bowl. Add 1 drop for fine hair, 2-3 drops for porous or coarser hair types. Leave on for 5-10 minutes. Rinse out thoroughly. Style as desired.

STRENgTHBOOST advanced

fiberstrong step 1: fiberstrong shampoo Shampoo with Fiberstrong to gently cleanse and give strength and elasticity to the hair. step 2: intra-CYlane™ ConCentrate Starting at the nape, take small subsections. Work the Intra-CyclaneTM Concentrate through each section with your fingers, to ensure that the concentrate fills the cuticle. Leave on hair for 2-3 minutes and rinse thoroughly. step 3: fiberstrong mask Apply Fiberstrong Mask and massage. Rinse thoroughly and gently towel dry. step 4: intra-CYlane™ fortifYing Cream Apply Intra-Cylane™ Fortifying Cream to wet hair to shield from breakage and condition the cuticle. Style as desired.

CARbONISINgPOwdERS

Give your BioExperience an added boost with our Carbonising Powder that propels the active ingredients deeper into the hair. Compatible with all BioExperiences that include a Biolage Mask. step 1: Add 1 x 2 gram sachet into 20 grams of any Biolage Mask. step 2: Stir together until you see have a soufflé consistency. Let the mixture set for 1 minute. step 3: Apply to mid-lengths and ends and massage into hair fiber. Leave for 5-10 minutes. step 4: Rinse out and towel dry. Return to finishing step of your desired BioExperience.

6 x Biolage 1 Litre Shampoo or Conditioner of Choice

† It is your responsibility to ensure you take appropriate care and act with caution when heating the Deep Replenishing Treatment to avoid the risk of burning, scalding or any other injury caused by contact with a warm liquid. Follow the instructions on packaging carefully.

Biolage Reinvention Education Poster v14.indd 1

18/12/2013 09:22

1 x Biolage Education Poster 1 x Matrix Window Sticker

2 x Cera Repair 2 x Biolage Hanging Banner

1 x Reception Show Card

1 x Matrix Education Poster

1x Biolage Carbonising Crystals

1 x Matrix Education Poster

2 x Cera Repair

2 x 1 Litre Pumps

*Welcome Kit cost, support value, savings, dependant on individual distributor pricing. All prices are Ex. VAT. Subject to availability. Ask your Sales Consultant for more information. Designs are for illustration purposes and are subject to change. Please note: pack shots are not to scale.


BUY ANY 18 PRODUCTS:

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*System of ColorLast Shampoo and Conditioner

Biolage Reinvention Poster v10.indd 1

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DULL

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In need of reinforcement, protection and strength.

fiberstrong

keratindose

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colorlast Nc

for weak, fragile hair

for colour-treated hair Hair colour is protected for up to 9

new

cIE

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Inspired by the anti-fade properties of the vibrant orchid.

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cES FOR ExpRESS SERVI AND IENT mORE RESIL LOOkI NG HAIR HEALTHIER

09/12/2013 16:52

For more

information m

ebook.co www.fac ircare /matrixha

HAIR FEELS mOISTURISED AND cONDITIONED AFTER ONE USE

HAIR cOLOUR IS pROTEcTED FOR Up TO 9 WEEkS*

Up TO 70% mORE VOLUmE AFTER ONE USE*

Quench the feel of dry, thirsty hair with formulas inspired by the hydration rich Aloe plant. Enriched with Aloe extract, the products help promote the retention of moisture for hair that feels smooth and conditioned.

Enriched with Orchid extract and a UV filter, the formulas help protect hair from colour loss and even out the appearance of the hair’s surface for saturated, shiny, vibrant looking colour that stays true for longer.

Give limp, lifeless hair Enriched with Camellia flower Enriched with silk extract and voluminous body, with these extract, the formulas work to Pro-Keratin, the formulas are state-of-the-art formulas encapsulate hair and align designed to provide a dose of inspired by the expanding the cuticle to help lock out care for damaged, chemically cotton flower. Enriched with humidity for frizz control and treated hair. Hair is left e has been Cotton extract, the products smoothness. looking smooth and feeling that blend 1990, Biolag leave hair looking volumised, its birth in as if renewed. formulas conditioned Since techno logy. perfor ming with bouncy fullness. the latest ring high

• Shampoo

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• Conditioner • Mask • Daily Leave-in Tonic

RESIST HUmIDITy FOR HAIR THAT LOOkS pERFEcTLy SmOOTH

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pERSONALISED REpLENISHmENT FOR OUR mOST ExqUISITE SHINE.

cLEANSE AND bALANcE THE ScALp FOR HEALTHIER LOOkING HAIR.

Advanced system enriched with Intra-Cylane™ + Bamboo extract. Designed to reinforce and leave hair feeling stronger and soft to the touch.

Unique Exquisite Oil formulas, designed for specific haircare needs. Weightless nourishment for hair that looks smooth and beautifully shiny.

Enriched with Mint and Lemongrass extract, the formulas help refresh and purify the scalp. The range also includes anti-dandruff products to help prevent the visible flakes associated with dandruff.

with delive botanicals r exquis ite step furthe ps care one develo taken hair scienc e – where Now, we’ve ’s biomim icry d by imitate nature that throug h . Inspire Shampoo Shampoo produ cts •• Conditioner and adapt our•• Conditioner everyd ay flouris h ATCH • Pro-Keratin Renewal Spray ways to • Mask uces BIOM formulas effective Matrix introd hair care to create biomim icry, botanicals appro ach rties of innova tive the natura l prope re needs . by c hairca inspire d ed to specifi and target

• Shampoo

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• Conditioner • Mask • Intra-CylaneTM Fortifying Cream

• Full-lift Volumizer Spray

• Cooling Mint Shampoo • Anti-Dandruff Shampoo • Clean Reset Shampoo

new

HYDrAsOURCE

haircare.co.u

tter.com www.twi ircare /matrixha

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair.

*System * System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo.

Inspired by the moisture retaining properties of the Aloe Plant.

for chemically-treated hair new

advanced

keratin keratindose

for dry, damaged hair

Certified stoCkist Biolage Reinvention Door Stickers v8.indd 1

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

Hair feels moisturised and conditioned after one application

Hair feels up to 90% smootHer* and more conditioned Inspired by the strength and softness of silk, enhanced by Pro-Keratin

*Smoothing test. Keratindose shampoo, conditioner and renewal spray vs. a classic shampoo

new

volumeblOOm

up to

for dull hair in need of shine

70% more volume after one use*

personalised replenisHment for our most exquisite sHine. Oil enriched formulas to target specific haircare needs

Inspired by the expanding properties of the cotton flower.

*When using the system of VolumeBloom Shampoo, Conditioner and Full-Lift Volumising Spray vs unwashed hair

for unruly, frizzy hair

27/11/2013 15:14

new

*System of ColorLast Shampoo and Conditioner.

visit matrix

Hair feels up to 12x more resistant to breakage* Inspired by the strength and flexibility of Bamboo, enhanced by Intra- Cylane™

* Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair.

*System of ColorLast Shampoo and Conditioner.

hair colour that lasts for up to 9 weeks

mATIO mORE INFORN! LTATIO STyLIST FOR ASk yOUR HAIRcARE cONSU ANS A FREE

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*All products subject to regional availability.

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k/biolage tube.com www.you ircareuk /matrixha

red

paper manufactu waste. white uncoated Printed on recycled post consumer from 100%

1 x A1 Biolage Window Poster

50 x Biolage Client Leaflets

Your Client’s hair ConCern

biomatCh

DrY, DamageD In need of moisture, nourishment and softness.

Colour-treateD In need of prolonged depth, tone and shine.

• Enriched with Aloe extract • The formulas help promote the retention of moisture • Hair feels smoothed, conditioned and protected

COLORLAST

• Enriched with Orchid extract and a UV filter • The formulas help protect hair from colour loss and even out hair’s surface • Hair colour looks saturated, shiny and vibrant

hair feels moisturiseD after 1 use

Colour proteCtion for up to 9 Weeks* *System of ColorLast Shampoo and Conditioner.

fine, flat

In need of volume, body and bounce.

VOLUMEBLOOM up to 70% more volume after 1 use *

new

aDvanCeD

DamageD, ChemiCallY-treateD

cOLOrLast

In need of smoothing and conditioning.

SMOOTHPROOF

• Enriched with Camellia flower extract • The formulas help lock out moisture and provide frizz control • Hair looks shiny and perfectly smooth

advanced

• Advanced formulas inspired by the strength and softness of Silk • Enriched with Silk extract + Pro Keratin • Hair is left feeling smooth and conditioned as if renewed

resist humiDitY for hair that looks perfeCtlY smooth

keratindose

hair feels up to 90% smoother* anD more ConDitioneD * System of Keratindose shampoo, conditioner and renewal spray vs a classic shampoo. ** New packaging available April 2014.

Weak, fragile

advanced

In need of reinforcement, protection and strength.

hair feels up to 12x more resistant to breakage*

fiberstrong

speCialitY

Dull

In need of shine, nourishment and frizz control.

personaliseD replenishment for our most exquisite shine

sensitive sCalp In need of balance and reinvigoration.

Cleanse anD balanCe the sCalp for healthier looking hair

stYling

styling long lasting holD With a natural feel

Mask

Daily Leave-in Tonic

Cera-Repair

Shampoo

Conditioner

Mask

Color Care Shine ShakeTM

Cera-Repair

Full-lift Volumizer Spray

step 1: hYDrasourCe shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: hYDrasourCe Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: hYDrasourCe mask Using a brush and bowl, apply the mask, section by section. Leave on for 5 minutes. step 4: DailY leave-in toniC Spray Tonic all over towel-dried hair. Style with hair dryer. Finish with more mist if needed.

Shampoo

Conditioner

Shampoo

Conditioner

Mask

Shampoo

Conditioner

Pro-Keratin Renewal Spray

Pro-Keratin Concentrate

COLORBOOST COLORLAST

Shampoo

Conditioner

Mask

Intra-Cylane™ Fortifying Cream

Intra-CylaneTM Concentrate

Micro-Oil Shampoo

Oil Ritual Mask

Softening Treatment

Strengthening Treatment

Protective Treatment

Cooling Mint Shampoo

Normalising Shampoo

Anti-Dandruff Shampoo

Hydra-Foaming Styler

Curl Defining Elixir

Complete Control Hairspray

Gelée

Smoothing Shine Milk

step 1: Colorlast shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Colorlast Cera-repair Apply Cera-Repair starting from the most sensitised to the least sensitised areas. Massage. Leave on for 2-3 minutes. Rinse out. step 3: Colorlast mask Using a brush and bowl, apply the mask, section by section. Wrap head in a cold towel for 5 minutes to close the cuticle. Rinse out. step 4: shine shake Spray Shine ShakeTM on towel-dried hair. Style as desired. Finish with more mist if needed.

• Unique Exquisite Oil blends, designed for specific haircare needs • Weightless formulas • Hair is left looking smooth and beautifully shiny

SHINEBOOST

• Infused with Mint and Lemongrass extract • Helps refresh and purify the scalp • Recommend the anti-dandruff products to help prevent the appearance of dandruff

*Available summer 2014.

in neeD of shape & boDY

HYDRASOURCE Conditioner

• Advanced formulas enriched with Intra-Cylane™ + Bamboo extract • Designed to strengthen and reinforce the hair • Hair is left feeling more resistant and soft to the touch

*Brushing test. Fiberstrong shampoo, masque and intra-cylane leave-in cream vs classic shampoo on bleached hair. ** New packaging available April 2014.

Love your hair colour? pRotect it at home foR up to 9 weeKS*

MOISTUREBOOST

Shampoo

• Enriched with Cotton extract • The formulas help create body and volume • Hair is left looking volumised with bouncy fullness

* System of VolumeBloom Shampoo, Conditioner and Full-Lift Volumizer Spray vs unwashed hair.

unrulY, frizzY In need of frizz control, smoothness and humidity protection.

1 x Set of Shelf Edger Inserts

1 x Reception Show Card

our pampering bioexperienCes

our targeteD hairCare ranges

HYDRASOURCE

1 x Biolage Door Sticker

• Formulas enriched with botanical Blue Agave, rich in nutrients + sugars • Helps give body, control and shine with a lasting hold

Deep Replenishing Treatment

step 1: miCro-oil shampoo Shampoo hair. Towel dry and section the hair into four quadrants. step 2: Deep replenishing treatment Place unopened tube in Exquisite Oil bowl of hot tap water for 1 minute.† Apply and massage treatment directly onto hair with Exquisite Oil brush. Leave on for 2-3 minutes. Rinse. step 3: oil ritual mask The mask can be used either alone or mixed with Replenishing Treatment using the Exquisite Oil Brush and Bowl. Add 1 drop for fine hair, 2-3 drops for porous or coarser hair types. Leave on for 5-10 minutes. Rinse out thoroughly. Style as desired.

RENEWALBOOST advanced

keratindose step 1: keratinDose shampoo Shampoo with sulfate-free Keratindose. Towel dry and section the hair into four quadrants. step 2: pro-keratin ConCentrate Apply Pro-Keratin Concentrate to small subsections in each quadrant, from root to ends, until the product has been applied to the entire head. Massage for 2-3 minutes for maximum penetration. step 3: thermal Wrap Cover hair with a plastic cap and process under a warm dryer heat lamp for 10 minutes. Rinse thoroughly. step 4: moisturizing ConDitioner Apply Keratindose Conditioner and work through for manageability. Rinse thoroughly and gently towel dry. step 5: iron loCk Spray Pro-Keratin Renewal Spray to damp hair and blow-dry.

STRENgTHBOOST advanced

fiberstrong step 1: fiberstrong shampoo Shampoo with Fiberstrong to gently cleanse and give strength and elasticity to the hair. step 2: intra-CYlane™ ConCentrate Starting at the nape, take small subsections. Work the Intra-CyclaneTM Concentrate through each section with your fingers, to ensure that the concentrate fills the cuticle. Leave on hair for 2-3 minutes and rinse thoroughly. step 3: fiberstrong mask Apply Fiberstrong Mask and massage. Rinse thoroughly and gently towel dry. step 4: intra-CYlane™ fortifYing Cream Apply Intra-Cylane™ Fortifying Cream to wet hair to shield from breakage and condition the cuticle. Style as desired.

CARbONISINgPOwdERS Give your BioExperience an added boost with our Carbonising Powder that propels the active ingredients deeper into the hair. Compatible with all BioExperiences that include a Biolage Mask. step 1: Add 1 x 2 gram sachet into 20 grams of any Biolage Mask. step 2: Stir together until you see have a soufflé consistency. Let the mixture set for 1 minute. step 3: Apply to mid-lengths and ends and massage into hair fiber. Leave for 5-10 minutes. step 4: Rinse out and towel dry. Return to finishing step of your desired BioExperience.

† It is your responsibility to ensure you take appropriate care and act with caution when heating the Deep Replenishing Treatment to avoid the risk of burning, scalding or any other injury caused by contact with a warm liquid. Follow the instructions on packaging carefully.

*System of ColorLast Shampoo and Conditioner Biolage Reinvention Education Poster v14.indd 1

18/12/2013 09:22

new

4 x Love Mirror your hair Sticker colour?

cOLOrLast

1 x Biolage Education Poster

pRotect it at home foR up to 9 weeKS*

1 x Matrix Education Poster

1 x Matrix Window Sticker

2 x Biolage 1 Litre Shampoo or Conditioner of Choice

*System of ColorLast Shampoo and Conditioner

new

VOLUMEBLOOM

Love big, bouncy hair? RecReate it at home foR up to 70% moRe volume*

*System of VolumeBloom Shampoo, Conditioner & Full-Lift Volumizer Spray

*Starter Kit cost, support value, savings, dependant on individual distributor pricing. All prices are Ex. VAT. Subject to availability. Ask your Sales Consultant for more information. Designs are for illustration purposes and are subject to change. Please note: pack shots are not to scale. VOLUMEBLOOM new

Love big, bouncy hair? RecReate it at home foR up to 70% moRe volume*


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